The D2Z Podcast

Brandon talks with Eddie Cmehil and Jennifer McGowan from e-commerce platform Malomo. This is a special D2Z episode because they all dive deep into a particular success story that demonstrates the power of using transactional emails, like shipping tracking, to capture revenue and automated sales. Brandon, Eddie, and Jennifer talk about the importance of creating relationships with customers and taking advantage of every touch point you have with them. Links: Find Brandon Amoroso at https://www.brandonamoroso.com and https://www.electriqmarketing.comFind Malomo at https://gomalomo.com/

Brandon talks with Steven Finn, Co-Founder and General Partner of food and beverage venture capital firm Siddhi Capital. Steven and Brandon talk about the food and beverage space and how to get funding and commercialize food products. They go into the difference between establishing a new market and entering an established one, retail versus DTC, managing margin for scale, and the emerging FoodTech industry, including the creation of new types of meats.

Links:

Find Brandon Amoroso at https://www.brandonamoroso.com and https://www.electriqmarketing.com

 Find Steven Finn at https://www.linkedin.com/in/steven-finn-bb206011/ and https://www.siddhicapital.co.

Brandon talks with Jordan Buckner, founder of Food and Beverage industry community and platform Foodbevy. Jordan and Brandon talk about the CPG space, solving food and beverage CPG problems, and what to consider when launching a new consumable brand. They go into industry challenges in DTC, the role of Amazon in CPG, and how to build an effective DTC team for your brand.

Links:

Find Brandon Amoroso at https://www.brandonamoroso.com and https://www.electriqmarketing.com

 Find Jordan Buckner at https://www.linkedin.com/in/jordanbuckner/ and https://foodbevy.com/ and the Startup to Scale Podcast at https://podcast.foodbevy.com/.

Brandon talks with Jeremy Horowitz, Director of Marketing at e-commerce data leader Daasity and the host of the Messenger Mastermind Podcast. Jeremy and Brandon talk about scaling your business by coordinating messages across your channels. They unpack how to measure marketing when global events like the pandemic get in the way of baselines, diversifying channels and at one stage of growth should brands do so, as well as a deep dive in what unit economics are and how that is a better marketing metric.

Links:

Find Brandon Amoroso at https://www.brandonamoroso.com and https://www.electriqmarketing.com

 Find Jeremy Horowitz at https://www.linkedin.com/in/jeremyhorowitz1/ and https://www.daasity.com/ and at Messenger Mastermind Podcast at https://podcasts.apple.com/us/podcast/messenger-mastermind/id1437452282.

Brandon talks with Yaw Aning, co-founder and CEO of e-commerce platform Malomo. Yaw and Brandon talk about building teams and businesses, focusing on creating a solid internal culture with powerful feedback loops, as well as iterating business norms like the Four Day Work Week. They dive into creating strong consumer experiences in e-commerce with a focus on the buying and delivery experience. Also, how retention is key, over acquisition.

Links:

Find Brandon Amoroso at https://www.brandonamoroso.com and https://www.electriqmarketing.com

 Find Yaw Aning at https://www.linkedin.com/in/yawaning/ and https://gomalomo.com/

Brandon welcomes Dane Baker, co-founder and CEO of an incredible company EcoCart who is on the frontlines of e-commerce sustainability. Dane and Brandon talk about how internet businesses can make a positive impact on the environment and the importance of giving consumers the choice to make net zero transactions. Also, what does it mean to be a young entrepreneur.

Links:

Find Brandon Amoroso at https://www.brandonamoroso.com and https://www.electriqmarketing.com

 Find Dane Baker at https://www.linkedin.com/in/daneaustinbaker/ and https://ecocart.io/business/.

Founder of Amora Coffee and e-commerce veteran Jim Fosina talks with Brandon about how the e-commerce space has changed as a result of the pandemic and what business owners need to do to adjust. They talk about how to differentiate, how to build solid teams through mutual respect, and Direct to Consumer marketing.   

Links:  

Find Brandon Amoroso at https://www.brandonamoroso.com and https://www.electriqmarketing.com

 Find Jim Fosina at https://amoracoffee.com/

Brandon debuts The D2Z Podcast with Rachel Tyers, e-commerce veteran and VP of Strategic Partnerships at Okendo. They discuss her journey from selling flash tattoos to building and leading Okendo partnership teams and then talk about the latest in e-commerce trends: zero party data, review tools, headless commerce, the metaverse, and NFTs.   

Links:

Find Brandon Amoroso at https://www.brandonamoroso.com and https://www.electriqmarketing.com

 Find Rachel Tyers at https://www.linkedin.com/in/racheltyers/ and https://www.okendo.io/