The Deep Dive

The Deep Dive

By Philip McKenzieSociety & CultureBusiness
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The Deep Dive episodes

  • Episode 19: Futurism and the Power of Being On Trend – A Conversation with Dr. Devon Powers

    In this conversation, Philip spends time with Prof. Devon Powers, Associate Professor of Advertising at Temple University and the author of On Trend: The Business of Forecasting the Future. We discuss the trendy nature of predicting the future and what are the implications for business specifically and society more generally. Issues of diversity, rigor and time are all part of the conversation about how we talk about our potential futures. 

    The Drop – The segment of the show where both Philip and his guest share tasty morsels of intellectual goodness and creative musings. 

    Philip’s Drop: Kipo and the Age of Wonderbeasts

    Dr. Power’s Drop: Sex Education

    Black Software: The Internet & Racial Justice, from the Afronet to Black Lives Matter – Charlton D. McIlwain


    56 min
  • Episode 18: Restoring the Soul of Business– A Conversation with Rishad Tobaccowala

    In this conversation, Philip interviews Rishad Tobaccowala, author of the bestselling book Restoring the Soul of Business: Staying Human in the Age of Data. Philip and Rishad discuss how business has become so data centric at the expense of the human condition and what can be done about it. 

    The Drop – The segment of the show where both Philip and his guest share tasty morsels of intellectual goodness and creative musings. 

    Philip’s Drop: Girl, Woman, Other by Bernandine Evaristo

    Rishad’s Drop: Parasite

    The Criterion Channel

    48 min
  • Episode 17: Climate Crisis and Brand Story – A Conversation with Prof. Raz Godelnik

    In this conversation, Philip spends time with Prof. Raz Godelnik, Assistant Professor of Strategic Design & Management. We discuss the future of climate crisis and what are the roles of design, brand story and activism in creating a better connection between individual and collective action. 

    The Drop – The segment of the show where both Philip and his guest share tasty morsels of intellectual goodness and creative musings. 

    Philip’s Drop: Joyful Militancy by Carla Bergman and Nick Montgomery

    Prof. Godelnik’s Drop: We Are The Weather by Jonathan Safran Foer

    47 min
  • Episode 16: A Music Journey from Clubs to Brands: A Conversation with Adam Merced aka DJ Mode

    In this conversation, Philip spends time with Adam Merced aka DJ Mode, Music Supervisor/DJ New York City Football Club. We discuss Dj Mode’s journey as a DJ and artist, the shifts in NYC nightlife, how music is an essential source of cultural resonance and the ups/downs and challenges of pushing boundaries when working with brands in culture spaces. 

    The Drop – The segment of the show where both Philip and his guest share tasty morsels of intellectual goodness and creative musings. 

    Philip’s Drop:  

    • New Power by Jeremy Heimans and Henry Timms


    DJ Mode’s Drop: 

    • Sectiontoo
    • EntreLeadership Podcast
    • Queen & Slim Soundtrack
    • Stop Making Sense by Michael J. Fanuele
    48 min
  • Episode 15: The Art of the Scratch– A Conversation with Rob Principe

    In this conversation, Philip spends time with Ron Principe, co-creator of the Scratch DJ Academy discussing the origin of the Academy the first of its kind school for the art form of DJing. They cover the impact of technology on music, the power of music in branding, and the inherent futurism of DJs. 

    The Drop – The segment of the show where both Philip and his guest share tasty morsels of intellectual goodness and creative musings. 

    Philip’s Drop: Phil’s Frida Kahlo obsession. Frida

    The book

    Rob Principe’s Drop: Conscientious Objector – Poem by Edna St. Vincent Millay

    *as inspired by Maya Angelou 


    53 min
  • Episode 14: The Meaning and Message of Influencer Marketing– A Conversation with Adam Williams

    In this conversation, Philip spends time with Adam Williams, CEO of Takumi a London/NYC based influencer marketing firm. In their conversation they discuss the evolution of influencer marketing and what is on the horizon for the fast growing but controversial marketing category. 

    The Drop – The segment of the show where both Philip and his guest share tasty morsels of intellectual goodness and creative musings. 

    Philip’s Drop: Michael Kiwanuka’s most recent album Kiwanuka

    Adam Williams’ Drop: The Missing Cryptoqueen


    43 min
  • Episode 13: Fighting Against the Binary – A Conversation with Faris Yakob

    In this conversation, Philip and Faris discuss how the world of advertising has evolved and what that has meant for creative’s. Advertising has become a “collection of things” and they breakdown the mythology of binary. 

    Rigor vs. Measurement

    Art vs. Science

    Generalist vs. Specialist


    The Drop – The segment of the show were both Philip and his guest share tasty morsels of intellectual goodness and creative musings. 

    Philip’s Drop: 

    • The Age of Surveillance Capitalism

    Faris Yakob’s Drop:

    • Strands of Genius
    • The Calm App
    1 hr 1 min
  • Episode 12: The Commons, Culture and Designing a Smart Ecosystem– A Conversation with Dr. Tia Kansara

    In this conversation, Philip takes a journey through space and time with Dr. Tia Kansara, Founder of Replenish Earth. They discuss the importance of the global commons and how Replenish Earth focuses on creating an ecosystem that exist in harmony with nature. Additionally, how do we transform our language, business norms and ensuing strategy to make a better life.

    The Drop – The segment of the show where both Philip and his guest share tasty morsels of intellectual goodness and creative musings.

    Philip’s Drop: Stars

    Dr. Kansara’s Drop: A question: In 50 years time, what will you be doing and what does your life look like? Email Dr. Kansara here: [email protected]

    51 min
  • Episode 11: The Black Wealth Gap and the Case for Reparations – A Conversation with Prof. William A. (Sandy) Darity

    In this conversation, Philip spends time with Prof. Sandy Darity, the Samuel DuBois Cook Professor of Public Policy, African and African American Studies, and Economics at Duke University. Prof. Darity is one of the foremost experts on the Black wealth gap and reparations and he and Philip discuss the economic and historical case for reparations and its effect on the trajectory of the country. 

    Prof. Darity holds a Ph.D. in economics from the Massachusetts Institute of Technology and has published or edited 13 books and more than 250 articles in professional journals. His newest book coauthored with Kirsten Mullen, From Here to Equality: Reparations for Black Americans in the 21st Century, is forthcoming in 2020 from the University of North Carolina Press. 

    The Drop – The segment of the show where both Philip and his guest share tasty morsels of intellectual goodness and creative musings. 

    Philip’s Drop: 

    • The Lathe of Heaven – Ursula K. Le Guin

    Prof. Darity’s Drop:

    • The Black Jacobins – C.L.R James
    • Capitalism & Slavery - Eric Williams 
    • Black Reconstruction In America – W.E.B Dubois


    58 min
  • Episode 10: AI, Ethics and the Human Future – A Conversation with Prof. Timothy Snyder

    In this conversation, Philip spends time with Timothy Snyder, Yale Professor of History at Yale University. The basis for their conversation is Prof. Snyder’s article “What Turing Told Us About the Digital Threat to a Human Future”. The rise of AI and its ensuing potential and threat to human future is dissected over the course of the episode. We also find time to tackle some current news, the Ukraine and how Prof. Snyder’s book "The Road to UnFreedom" makes sense of our increasing digitalization and the rising threats to democracy. 

    Links of interest

    • New York Review of Books
    • Philip’s Drop 
    • Prof. Synder’s Drop 
    51 min

About The Deep Dive

From the publisher's feed

The Deep Dive is a culture and insights podcast with Philip McKenzie, an anthropologist who uses his expertise in culture to advise organizations on how best to thrive in an increasingly challenging…

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