The Deep Wealth Podcast - Unlock Your Deep Wealth In Business and Life

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The Deep Wealth Podcast - Unlock Your Deep Wealth In Business and Life episodes

October 06, 2020George Sandmann On How To Grow Your Business And Increase Enterprise Value (#25)
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"We lose sight of the fact that we start companies to convert our sweat and treasure into valuable equity. One day we will sell to someone, so that we can fund our family's wealth goals." - George Sandmann
George is the CEO CoreValue Advisor Software. An attorney by training, George is an entrepreneur with almost 30 years experience starting and growing companies. George joined CoreValue Software in 2013, and in 2017 founded his current company, creating a complete business consulting system based on the CoreValue Software.
In addition to his work with CoreValue, George co-founded the Association for Enterprise Growth, served as Interim Executive Director of the International Growth & Exit Planning Association, and is co-authoring the 'Growth Consulting' curriculum for the Consultants' Training Institute.
In 2020 George developed the '3 Dimensions of Business Growth' methodology, making private company growth and equity value actionable.
SHOW NOTES
George's background and adventures in business
How to create a company that is stable and easy to run
Why your goal needs to be predictable revenue, profits, and cash flow
The three dimensions of business growth
How CoreValue was created and its mission
Why over 25,000 companies use CoreValue
The power of creating an operating manual for your business
Why every business owner must identify the niche the business operates in
How CoreValue takes the SWOT approach to your business to create actionable items
Why you must think of your business from your future buyer's perspective
Aligning your enterprise value with your lifestyle financial requirements
The power of knowing where you need to be today so you can get there tomorrow
Why 80% of business valuators rely on CoreValue
Case studies of business owners who leverage CoreValue to create lucrative liquidity events
Three things every business must do to welcome success
Why sales and marketing is the number one contributor to value gap
The change in tides in the marketplace of companies realizing their employees need to be in the office and not at home
How most business owners are one person away from catastrophe and what to do about it
Stepping back and analyzing what tasks in your business are irrelevant
The power of writing crisp job descriptions across your entire business
Why every business owner must look forward and not back
How companies that use CoreValue increase gross revenues 21.63%
The importance of goals in both your personal life and business
This podcast is brought to you by Deep Wealth.
Are you thinking about a liquidity event? You have once chance to get it right and you better make it count.
Enterprise value is created from preparation, and not the event itself. Learn how the Deep Wealth Experience helps you maximize enterprise value.
Master the same strategies our founders used to increase company value 10X with a 9-figure exit. Click here to book your free exploratory call.
Enjoy the interview!
SELECTED LINKS FOR THIS EPISODE
CoreValue website
George Sandmann on LinkedIn
Traction by Gino Wickman
Scaling Up by Verne Harnish
The Deep Wealth Experience
Book Your FREE Deep Wealth Exit Call
The Deep Wealth Podcast
Most entrepreneurs do not fail.
They just carry too much for too long.
The business grows. Pressure grows faster. Profits get harder to predict. Decisions cost more energy. Over time, focus slips and health takes the hit.
The Deep Wealth Podcast and Deep Wealth Mastery are built from real experience. We're the only system based on a 9-figure exit. This system exists because guessing gets expensive.
🧠 Deep Wealth Mastery
This is for you if you want to:
• Grow a profitable business without becoming the bottleneck
• Build real value so selling is optional, not forced
• Optimize your health before it limits your business and life
One proven roadmap for real decisions.
⭐ Explore Deep Wealth Mastery
https://iapdw.com/idm

🎧 Subscribe
https://iapdw.com/podcast

📘 Free eBook
https://iapdw.com/ebook

💬 Have a question you keep circling back to?
Leave a short voicemail
https://podcast.deepwealth.com/voicemail/

Built by entrepreneurs. For entrepreneurs.
39 min
September 29, 2020Peter Gudmundsson On Little Known Secrets To Maximize Your Liquidity Event (#24)
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"Trust in the path you're on." - Peter Gudmundsson
Peter Gudmundsson is the managing director of Longship Partners. Until recently, Peter was the CEO of the Pet Loss Center, a fast-growing leader in pets, memorialization and cremation services.
Previously, Peter was the president and CEO of RecruitMilitary, the leading veteran hiring solutions company that he bought with an investor group in 2013.
RecruitMilitary helps companies attract and retain high quality veteran employees and students. Peter sold the company for a 34% IRR. Most of Peter's career has been dedicated to leadership in media, education, and intellectual property intensive businesses. He has purchased and or sold about 30 businesses during his career.
Peter is a regular media contributor. He has appeared on CSPAN, multiple local television and radio programs and has published opinion pieces in Forbes, the Washington Post, US News and World Report, The Hill, the Christian Monitor, and many other periodicals.
Peter is also the author of Not Done Yet: A College to Career Transition Guide for Parents and The Veteran Hiring Leaders Handbook. He has also served on the board of a 20,000-student charter school system, International Leadership Texas. A former US Marine field artillery and intelligence officer Peter is a graduate of Harvard Business School and Brown university.
Peter serves as the honorary Consul for the Republic of Iceland in Texas, and is a member of the Young President's Organization, Gold Maverick chapter. He's married to the former Kathleen Vouté of Bronxville, New York. They reside in Dallas and have four adult children.
SHOW NOTES
The unique perspective Peter has from being both a buyer and seller of businesses
The danger of letting your ego get in the way
Why your business must run without you
The importance of organized accounting records
Why you must trust but verify
Know your company's strengths and weakness from a buyer's perspective increases enterprise value
Critical things you must know about investment bankers before your liquidity event
The importance of viewing your business as an ATM machine
Why you must leave room for market growth to maximize your enterprise value
The power of an auction to increase enterprise value
What to be aware of in an auction process
Why you must do your homework on your future buyer
Peter's view on why receiving a letter of intent if the first draft
Why you may be better off with a lower offer from a buyer who is a cultural fit
The importance of figuring out your non-negotiable items before you being the process
The upside and downside of earnouts and what to look for
Discussing a new type of buyer known as a search fund
Why you must set closing expectations and time lines in the letter of intent
The importance of creating a data room before you begin your liquidity process
Why Peter start a data room on the first day of business
Peter addresses if you should hire a President for your business if you know you are having a full exit
The power of full transparency and honesty during the diligence phase
Peter's definition of "crazy old man" syndrome
How Peter evaluates opportunities
What Peter is looking for in his next acquisition
The importance to trust the path you're on
This podcast is brought to you by Deep Wealth.
Are you thinking about a liquidity event? You have once chance to get it right and you better make it count.
Enterprise value is created from preparation, and not the event itself. Learn how the Deep Wealth Experience helps you maximize enterprise value.
Master the same strategies our founders used to increase company value 10X with a
The Deep Wealth Podcast
Most entrepreneurs do not fail.
They just carry too much for too long.
The business grows. Pressure grows faster. Profits get harder to predict. Decisions cost more energy. Over time, focus slips and health takes the hit.
The Deep Wealth Podcast and Deep Wealth Mastery are built from real experience. We're the only system based on a 9-figure exit. This system exists because guessing gets expensive.
🧠 Deep Wealth Mastery
This is for you if you want to:
• Grow a profitable business without becoming the bottleneck
• Build real value so selling is optional, not forced
• Optimize your health before it limits your business and life
One proven roadmap for real decisions.
⭐ Explore Deep Wealth Mastery
https://iapdw.com/idm

🎧 Subscribe
https://iapdw.com/podcast

📘 Free eBook
https://iapdw.com/ebook

💬 Have a question you keep circling back to?
Leave a short voicemail
https://podcast.deepwealth.com/voicemail/

Built by entrepreneurs. For entrepreneurs.
40 min
September 22, 2020Ben Richter Reveals Proven Success Strategies For Business Exits And Life (#23)
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"The natural evolution of entrepreneurs is we go from learn to earn to return" - Ben Richter
Benjamin Richter is the founder and CEO of Bradford Airport logistics and Bradford Swissport Logistics. Bradford is both the US and global leader in secure airports, terminal logistics. The company has earned a reputation for innovation and operational excellence.
Under Benjamin's leadership skills over the past 19 years, Bradford has almost singularly carved out and pioneered the US domestic market space associated with airports, terminal, centralized, receiving and distribution centers. Bradford airport logistics has been awarded more CRDC contracts than any other logistics security organization in the world.
Ben has held numerous leadership positions involving nonprofit organizations within the state of Texas, such as a board member of the Texas Center For The Missing and currently serves in an advisory role, heading the leadership development Institute on behalf of the Harris County Sheriff's Department.
Ben has a master of science in Industrial Engineering from the University of Houston, a Bachelor of Science, Mechanical Engineering, and a Bachelor of Arts Business Administration from Bucknell university and has completed the intellectual property law curriculum at the university of Houston law school.
Ben's early professional career as a project leader for the deployment of enterprise resource planning systems for midsize manufacturing and distribution organizations provided the platform of knowledge. He has leveraged in his entrepreneurial endeavors.
SHOW NOTES
Why your busines must have a defined purpose
How company culture is the single most important thing you must focus on
Ben explains why success depends on the interaction between customers and your employees
The power of mentorship and the responsibility of being a mentee
Why you must enter a mentorship like a four-year-old who is ready to learn
Why Ben spends one day a month as a mentor
The power changing the words "have to" into "get to"
The importance of bringing other people with you on your quest for financial freedom
How Ben helps people without expecting anything back and the enjoyment this brings
An exit from one business is an entrance into a new phase of leadership
Why you must find the "Rembrandts" in the closet to increase enterprise value
How Ben insisted on finding a culturally aligned investment banker and why the risk was worth the reward
The role a minority equity position played in Bradford's growth and success
Ben explains the power of a Reverse RFP for assessing potential investors in his company
Why Ben insisted on meeting with over 600 employees at the start of the pandemic
How Ben created his exit team
Finding the silver lining with the pandemic
Ben's view on how leadership is at every level in his company from bottom to top and top to bottom
Why Ben distinguishes between a leader and a manager
Ben's view on the responsibility of a manger to develop leadership in every employee
Leadership in action with a 100% renewal rate over 21 years with Bradford's customers
Why "luck" is a lot of preparation
How a love of learning for Ben is one of his key success factors
Ben discusses the importance of celebrating challenges to help you over the next one
This podcast is brought to you by Deep Wealth. Are you thinking about selling your business? You have once chance to get it right and you better make it count. Learn how the Deep Wealth Experience helps you maximize enterprise value before selling. Master the same exit strategies we used to increase our company value 10X with our 9-figure exit.
Enjoy the in
The Deep Wealth Podcast
Most entrepreneurs do not fail.
They just carry too much for too long.
The business grows. Pressure grows faster. Profits get harder to predict. Decisions cost more energy. Over time, focus slips and health takes the hit.
The Deep Wealth Podcast and Deep Wealth Mastery are built from real experience. We're the only system based on a 9-figure exit. This system exists because guessing gets expensive.
🧠 Deep Wealth Mastery
This is for you if you want to:
• Grow a profitable business without becoming the bottleneck
• Build real value so selling is optional, not forced
• Optimize your health before it limits your business and life
One proven roadmap for real decisions.
⭐ Explore Deep Wealth Mastery
https://iapdw.com/idm

🎧 Subscribe
https://iapdw.com/podcast

📘 Free eBook
https://iapdw.com/ebook

💬 Have a question you keep circling back to?
Leave a short voicemail
https://podcast.deepwealth.com/voicemail/

Built by entrepreneurs. For entrepreneurs.
48 min
September 15, 2020Deva Neely On How To Speak Your Way To Success On Your Business Exit (#22)
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"Everybody has it within them to do amazing things and it comes down to how we communicate" - Deva Neely
For over two decades Deva Neely has been a Voice Specialist. Deva has worked her magic with people of all skill levels in the entertainment and corporate worlds. She is a former teacher turned Empowerment Coach. Deva gives back to the community through working with youth on leadership skills. When it comes to youth, Deva promotes mental health awareness and suicide prevention.
Whether you're a child or business professional, Deva has created a platform for people to tell their stories and take back their power. Deva gives you the tools and opportunity to grow and learn in both your personal and professional life.
SHOW NOTES
When it comes to selling your business, your future buyer sizes you up in the first few seconds of meeting you
Why your voice and how you present affects a buyer's confidence in you and your business
Deva's background from actor, to teacher, to Empowerment Coach
Why everybody has it within them to do amazing things and it comes down to how we communicate
The importance of your voice in virtual meetings
How to present in a professional manner in a virtual meeting
What to look for in your background when attending a virtual meeting
Look at people directly in their eyes and speak with confidence to build trust
How to dress for success in a virtual meeting
Why you should sit forward, or stand if possible, when presenting
How conversation builds trust
The art of being rehearsed but not too rehearsed when presenting
The power of the "ocean voice" technique when presenting
How to train your voice through specific voice exercises
Why every business owner should work with a vocal couch before starting the exit process
The little known secret of presenting through the power of cadence
How a timed pause makes you an effective speaker
Training techniques Deva uses with people who have accents
Deva reveals the secrets of actors and stage performers for speaking to many people
Why your voice needs four hours to warm up
Voice warm-up techniques that prepare you to speak your way to success
Deva's routine on how she prepares starting the night before an important presentation
What to eat and drink before and during your presentation
Deva's coaching techniques for individuals and corporate groups
How to create a mastermind vocal group to take your presentation skills to the next level
The top three mistakes most people make when presenting that they aren't aware of
Deva's words of wisdom and not giving up on your dreams
This podcast is brought to you by Deep Wealth. Are you thinking about selling your business? You have once chance to get it right and you better make it count. Learn how the Deep Wealth Experience helps you maximize enterprise value before selling. Master the same exit strategies we used to increase our company value 10X with our 9-figure exit.
Enjoy the interview!
SELECTED LINKS FOR THIS EPISODE
Deva Neely on Instagram
Deva Neely on Facebook
Deva's website
The eBook Why You Suck At Selling Your Business And What You Can Do About It (Today)
The Deep Wealth Experience
Book Your FREE Deep Wealth Exit Call
The Deep Wealth Podcast
Most entrepreneurs do not fail.
They just carry too much for too long.
The business grows. Pressure grows faster. Profits get harder to predict. Decisions cost more energy. Over time, focus slips and health takes the hit.
The Deep Wealth Podcast and Deep Wealth Mastery are built from real experience. We're the only system based on a 9-figure exit. This system exists because guessing gets expensive.
🧠 Deep Wealth Mastery
This is for you if you want to:
• Grow a profitable business without becoming the bottleneck
• Build real value so selling is optional, not forced
• Optimize your health before it limits your business and life
One proven roadmap for real decisions.
⭐ Explore Deep Wealth Mastery
https://iapdw.com/idm

🎧 Subscribe
https://iapdw.com/podcast

📘 Free eBook
https://iapdw.com/ebook

💬 Have a question you keep circling back to?
Leave a short voicemail
https://podcast.deepwealth.com/voicemail/

Built by entrepreneurs. For entrepreneurs.
43 min
September 09, 2020How To Avoid Committing The Worst Mergers And Acquisitions Mistakes (#21)
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"In M&A every mistake you make takes your hard-earned money and puts it in your buyers pocket." - Jeffrey Feldberg and Steve Wells
Jeffrey Feldberg and Steve Wells are the founders of Deep Wealth. Deep Wealth is an M&A advisory services preparing business for their exits.
Deep Wealth has two mandates for business owners. First, showing business owners how to protect themselves on their exits. Second, enabling business owners to maximize enterprise value.
Feldberg and Wells know a thing or two about exits with their eLearning company Embanet. An experienced buyer presented a 7-figure 3-times EBITDA unsolicited offer to buy Embanet. Feldberg and Wells said "no" to the unsolicited offer.
Instead, the two said "yes" to mastering the art and science of selling a business. Two years later, Feldberg and Wells, welcomed a 9-figure exit based on 13-times EBITDA.
Business owners are dreamers, the make-it-happen people, and the change-makers. It's us business owners who put everything on the line and win against all the odds. So, why is it that as business owners, we’re at the losing end when selling our companies?
The six-week Deep Wealth Experience is a proprietary system. At the core are the strategies and exit playbook that created the 9-figure exit. Take your experience to the next level with a private mastermind group. Enjoy peace-of-mind from your live success coach who walks you through the system step-by-step. The only "silly" question is the one that isn't asked. Finally, benefit for the in-the-trenches experience of Feldberg and Wells.
SHOW NOTES
Mergers and acquisitions mistake one: your business value is an opinion and not a fact
The importance of standing out from the crowd
How to show your differentiation and value
Mergers and acquisitions mistake two: mastering due diligence
Why every business owner must perform due diligence before starting the exit process
The importance of creating your virtual data room before hiring and investment banker
How your data room conveys an image of professionalism and readiness
The power of finding the skeletons in your business closet before starting your exit
Mergers and acquisitions mistake three: not using an auction
Why a mergers and acquisitions auction saves you time and increases value
Understanding the leverage you have when using an auction
Why buyers are more likely to behave better when an auction is in place
Mergers and acquisitions mistake four: not assembling the right exit team
Understanding who you need for members of your exit team
Two of the most overlooked exit team members that make all the difference
The power of a Chief Exit Advisor to protect you and help you increase value
Why you shouldn't think about selling your business on your own
Mergers and acquisitions mistake five: believing the letter of intent (LOI) is the deal
Why buyers keep an LOI brief and general
What to look for in an LOI
Terms smart sellers insist on NOT having in an LOI
Why you need the LOI to be as detailed and specific as possible
This podcast is brought to you by Deep Wealth. Are you thinking about selling your business? You have once chance to get it right and you better make it count. Learn how the Deep Wealth experience helps maximize company value before you sell. Master the same exit strategies we used to increase our company value 10X with our 9-figure exit.
Enjoy the interview!
SELECTED LINKS FOR THIS EPISODE
Jeffrey Feldberg on LinkedIn
The eBook Why You Suck At Selling Your Business And What You Can Do
The Deep Wealth Podcast
Most entrepreneurs do not fail.
They just carry too much for too long.
The business grows. Pressure grows faster. Profits get harder to predict. Decisions cost more energy. Over time, focus slips and health takes the hit.
The Deep Wealth Podcast and Deep Wealth Mastery are built from real experience. We're the only system based on a 9-figure exit. This system exists because guessing gets expensive.
🧠 Deep Wealth Mastery
This is for you if you want to:
• Grow a profitable business without becoming the bottleneck
• Build real value so selling is optional, not forced
• Optimize your health before it limits your business and life
One proven roadmap for real decisions.
⭐ Explore Deep Wealth Mastery
https://iapdw.com/idm

🎧 Subscribe
https://iapdw.com/podcast

📘 Free eBook
https://iapdw.com/ebook

💬 Have a question you keep circling back to?
Leave a short voicemail
https://podcast.deepwealth.com/voicemail/

Built by entrepreneurs. For entrepreneurs.
41 min
September 02, 2020Richard Kopman On How The Customer Payment Experience Can Increase Profits and Business Value (#20)
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"My most important role is the CEO of this company is finding good people to join our team" - Richard Kopman
Richard Kopman, is cofounder of the FinTech startup, Pllenty Inc. and serves as the chief executive officer. Richard plays an integral role in Pllenty's product, business development and strategic planning.
Kopman is a 25-year veteran of the IT industry and has worked with clients in a wide variety of sectors. He has a hand on approach to managing client engagements. Kopman believes in the value of the customer experience.
Firms who work with Kopman can expect a creative visionary who hits the ground running, identifying and capitalizing on the potential and untapped verticals, and crafting positioning strategies that create competitive distinction, and galvanize exponential growth in revenue and account capture.
Kopman's gift for networking and client relations has consistently proven vital in securing prestigious new clients at the Fortune 2000 levels, such as CIBC, RBC, TD Bank, Scotiabank, National Bank Financial, Citi Bank, Hydro One, Bank of America, Macy's, and Walmart to name a few.
SHOW NOTES
Why it took Richard two decades to solve a painful problem in the world of customer payment
The gap that Plenty fills for both businesses and not-for-profits
How Plenty works with small organizations and large multinational companies
The challenges with payment processors like Stripe and PayPal
Why being online today is not a luxury but a necessity, especially with COVID-19
The power of the omnichannel to offer payments through email, chat, SMS, social media, and the web
How Pllenty filled a market void by giving a businesses' customers choice for how to pay
Why Pllenty chose Amazon Web Services for its back-end data storage and cloud access
How to make it easy for a business to create a market disruption in international markets
Richard reveals the industry secrets that processors don't want you to know
Why Pllenty is transparent with its billing
Richard talks about his decision to ensure Pllenty's integration is painless and with no costs
How COVID-19 has reduced the reluctance to do things in a different way
Richard shares how Pllenty works with not-for-profits, such as churches, to boost fund-raising
How Pllenty integrates with Facebook, Twitter, Instagram, Snapchat, and YouTube
Makeing clients' branding a top priority at the expense of having no Pllenty branding
Richard's beliefs on why customers can leave without penalty or commitments
How Pllenty achieved a customer churn rate of 0.005%
Richard's belief on why his most important role is finding good people to join the team
The importance of surrounding yourself with smart and talented people
This podcast is brought to you by Deep Wealth. Are you thinking about selling your business? You have once chance to get it right and you better make it count. Learn how the Deep Wealth experience helps maximize company value before you sell. Master the same exit strategies we used to increase our company value 10X with our 9-figure exit.
Enjoy the interview!
SELECTED LINKS FOR THIS EPISODE
Pllenty's website
Richard Kopman on LinkedIn
The eBook Why You Suck At Selling Your Business And What You Can Do About It (Today)
The Deep Wealth Experience
The Deep Wealth Podcast
Most entrepreneurs do not fail.
They just carry too much for too long.
The business grows. Pressure grows faster. Profits get harder to predict. Decisions cost more energy. Over time, focus slips and health takes the hit.
The Deep Wealth Podcast and Deep Wealth Mastery are built from real experience. We're the only system based on a 9-figure exit. This system exists because guessing gets expensive.
🧠 Deep Wealth Mastery
This is for you if you want to:
• Grow a profitable business without becoming the bottleneck
• Build real value so selling is optional, not forced
• Optimize your health before it limits your business and life
One proven roadmap for real decisions.
⭐ Explore Deep Wealth Mastery
https://iapdw.com/idm

🎧 Subscribe
https://iapdw.com/podcast

📘 Free eBook
https://iapdw.com/ebook

💬 Have a question you keep circling back to?
Leave a short voicemail
https://podcast.deepwealth.com/voicemail/

Built by entrepreneurs. For entrepreneurs.
49 min
August 26, 2020Rolando Gadala-Maria On How To Massively Increase Your Company Valuation (#019)
Send us Fan Mail
"In order for us to help others, we need to first help ourselves. " - Rolando Gadala-Maria
Rolando Gadala-Maria is Founder and CEO of Visage Capital Group. Rolando has more than 35 years of experience as a serial entrepreneur. He brings a unique set of skills and experience that include founding new businesses, investing and restructuring existing businesses, Mergers and Acquisitions, business strategy, and business growth models.
Rolando and his team created a proprietary deep analytical process that identifies perceptions of value from different buyers and sectors. Rolando helps clients maximize their exit value by preparing these companies to have the right positioning and alignment.
The end result is that Rolando never sells a company until its value is maximized for shareholders and optimized for the buyer.
Rolando's deep conviction is when the homework is done extra value is always added.
SHOW NOTES
The inside story behind the meaning of Rolando's company name
Lessons learned from Rolando after selling two companies
The importance of aligning your core values as a person with what you do as a business owner
Why you must take a deep dive to learn your business to find its potential
The market disruption from COVID-19 and the opportunities that have resulted
Why companies must embrace technology and become digital
Rolando's proprietary processaligns value for shareholders, company, market, and the product
Why most products and services become obsolete
Business owners can be good entrepreneurs or good managers, but not both
The importance of hiring people who are smarter than you
Why every business owner should have a board of advisors
Rolando shares how to run a board of advisors and find the members
Breaking the myth that the value of a company is a formula in a spreadsheet
Why do digital companies have multiples of revenue instead of EBITDA
The difference between strategic buyers and financial buyers
The importance of aligning the perception of value between sellers and buyers
Why every business owner must gain the trust of buyers during the exit process
Rolando's view on why business owners must be excellent leaders
The research and work Rolando has done on leadership and his mentorship program
Why you must keep learning and have fun in the process for a successful life
This podcast is brought to you by Deep Wealth. Are you thinking about selling your business? You have one chance to get it right and you better make it count. Learn how the Deep Wealth experience helps maximize company value before you sell. Master the same exit strategies we used to increase our company value 10X with our 9-figure exit.
Enjoy the interview!
The Deep Wealth Podcast
Most entrepreneurs do not fail.
They just carry too much for too long.
The business grows. Pressure grows faster. Profits get harder to predict. Decisions cost more energy. Over time, focus slips and health takes the hit.
The Deep Wealth Podcast and Deep Wealth Mastery are built from real experience. We're the only system based on a 9-figure exit. This system exists because guessing gets expensive.
🧠 Deep Wealth Mastery
This is for you if you want to:
• Grow a profitable business without becoming the bottleneck
• Build real value so selling is optional, not forced
• Optimize your health before it limits your business and life
One proven roadmap for real decisions.
⭐ Explore Deep Wealth Mastery
https://iapdw.com/idm

🎧 Subscribe
https://iapdw.com/podcast

📘 Free eBook
https://iapdw.com/ebook

💬 Have a question you keep circling back to?
Leave a short voicemail
https://podcast.deepwealth.com/voicemail/

Built by entrepreneurs. For entrepreneurs.
39 min
August 19, 2020Firmex CEO Joel Lessem On How He Sold His Company Twice And Other Valuable M&A Strategies (#18)
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"What matters for me and what I've learned over the last 14 years is that I helped other people be successful. " -Joel Lessem
Joel Lessem has over 25 years experience in successfully accelerating revenues and growth of businesses. Under his leadership, Firmex is rapidly becoming a standard for sharing large volumes of highly confidential and sensitive documents for corporate transactions, litigation and compliance. Firmex is a rule of 40 business delivering strong investor returns and high customer and employee satisfaction scores.
Prior to co-founding Firmex in 2006, Joel drove the US growth of Point Force leading to the company's acquisition in 2004. In 1999, Joel co-founded Crescent logic, a software company that provided online equity research publishing tools for investment banks.
SHOW NOTES
The lucrative power of an option plan when selling your company
Why you should always take enough money off the table if you decide to stay on after selling your business
How to determine if you have what it takes to stay in the company after exiting
What private equity groups bring to the table that other buyers don't
How an auction process helped Joel get top dollar when selling Firmex
The benefits an auction brings to the merger and acquisition process
What to expect in due diligence
How to adapt your mindset when starting the process of selling your business
What Joel's company, Firmex, does and its role in the mergers and acquisitions industry
The power of a virtual data room and why you need one
How a virtual data room works
Why a virtual data room can save you from making costly and embarrassing mistakes
How Firmex had approximately 15% of the deal volume in North America
Why it's important to put yourself in the buyer's shoes to help guide you through due diligence
How Firmex has responded to COVID-19 to serve its clients and protect its employees
When you're prepared you have choices. Joel talks about industries benefiting from COVID-19.
Joel discusses how honesty, fairness, collaboration, and shared success are his values
Why leaders can adopt these values to have a healthy and successful culture
What drives Joel is helping other people being successful
This podcast is brought to you by Deep Wealth. Are you thinking about selling your business? You have once chance to get it right and you better make it count. Learn how the Deep Wealth experience helps maximize company value before you sell. Master the same exit strategies we used to increase our company value 10X with our 9-figure exit.
Enjoy the interview!
The Deep Wealth Podcast
Most entrepreneurs do not fail.
They just carry too much for too long.
The business grows. Pressure grows faster. Profits get harder to predict. Decisions cost more energy. Over time, focus slips and health takes the hit.
The Deep Wealth Podcast and Deep Wealth Mastery are built from real experience. We're the only system based on a 9-figure exit. This system exists because guessing gets expensive.
🧠 Deep Wealth Mastery
This is for you if you want to:
• Grow a profitable business without becoming the bottleneck
• Build real value so selling is optional, not forced
• Optimize your health before it limits your business and life
One proven roadmap for real decisions.
⭐ Explore Deep Wealth Mastery
https://iapdw.com/idm

🎧 Subscribe
https://iapdw.com/podcast

📘 Free eBook
https://iapdw.com/ebook

💬 Have a question you keep circling back to?
Leave a short voicemail
https://podcast.deepwealth.com/voicemail/

Built by entrepreneurs. For entrepreneurs.
39 min
August 12, 2020Here Are The 5 Ways To Dramatically Increase The Value Of Your Business (#017)
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"The secret for a happy and fulfilled life is having your company run without you." - Jeffrey Feldberg and Steve Wells
Jeffrey Feldberg and Steve Wells are the founders of Deep Wealth. The mission of Deep Wealth is to prevent business owners from getting ripped off on their exit. Experiencing their own 9-figure exit, Feldberg and Wells know a thing or two about about exits. Business owners are dreamers, the make-it-happen people, and the change-makers. It's us, the entrepreneurs who put everything on the line and win against all the odds. So, why is it that as business owners, we’re at the losing end when selling our companies? To help business owners, Feldberg and Wells crafted the Deep Wealth Experience. Through the Deep Wealth Experience, business owners learn how to maximize company value.
SHOW NOTES
The danger of relying on a few customers to drive the majority of your profits
How too few customers drastically reduces the value of your business
One of the first questions your future buyer asks to determine if there is a deal and company value
The power of recurring revenue
How to increase profits through recurring revenue and revenue sharing
Why every business owner needs unique barriers to entry
Why Jeffrey and Steve did to create barriers to entry that added massive value
Strategies you can use for creating barriers to entry
Why scalability is often overlooked but is key to adding value to your company
What Jeffrey and Steve did in their eLearning business to solve scalability
Why you need to find and solve scalability issues for your customers
One of the biggest mistakes Jeffrey and Steve made that you must avoid at all costs
The reasons why most business owners fail to have their companies run without them
Why you must have your business run without you
The massive benefits you receive when your company runs without you
Why buyers place a high value on companies run by a talented management team
Your future buyer's mindset when it comes to you and your management team
Why Jeffrey and Steve created the Deep Wealth Experience
How the Deep Wealth Experience works
Why now is the best time to sell your business, even during the pandemic
Why today is the next best time to prepare your business for sale
This podcast is brought to you by Deep Wealth. Are you thinking about selling your business? You have once chance to get it right and you better make it count. Learn how the Deep Wealth experience helps maximize company value before you sell. Master the same exit strategies we used to increase our company value 10X with our 9-figure exit.
Enjoy the interview!
SELECTED LINKS FOR THIS EPISODE
The eBook Why You Suck At Selling Your Business And What You Can Do About It (Today)
The Deep Wealth Experience
The Deep Wealth Podcast
Most entrepreneurs do not fail.
They just carry too much for too long.
The business grows. Pressure grows faster. Profits get harder to predict. Decisions cost more energy. Over time, focus slips and health takes the hit.
The Deep Wealth Podcast and Deep Wealth Mastery are built from real experience. We're the only system based on a 9-figure exit. This system exists because guessing gets expensive.
🧠 Deep Wealth Mastery
This is for you if you want to:
• Grow a profitable business without becoming the bottleneck
• Build real value so selling is optional, not forced
• Optimize your health before it limits your business and life
One proven roadmap for real decisions.
⭐ Explore Deep Wealth Mastery
https://iapdw.com/idm

🎧 Subscribe
https://iapdw.com/podcast

📘 Free eBook
https://iapdw.com/ebook

💬 Have a question you keep circling back to?
Leave a short voicemail
https://podcast.deepwealth.com/voicemail/

Built by entrepreneurs. For entrepreneurs.
36 min
August 05, 2020Saud Juman On How He Created His Highly Successful Exit (#016)
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“Good CEOs are an inch deep and a mile wide. CEOs need to hire people that are a mile deep and an inch wide in everything.” - Saud Juman

In his more than 20-year career as a business owner and entrepreneur Saud Juman has worked through every possible business challenge in a variety of industries from designing unique products, developing new markets, creating corporate culture plans, recruiting and building a world class team.

Navigating through significant growth, change, and executing a highly successful exit. Saud himself has grown, run and sold a multinational business called a policy medical that developed numerous hospital data management systems trusted by over 3,000 healthcare organizations. At the beginning, Saud ran policy medical from his mother's basement while he developed and perfected his proprietary product Policy Manager, and also pounded the pavement for sales.

SHOW NOTES
Why Saud walked away from a successful business to find an industry he was passionate about
The importance of finding a problem that you're passionate to solve
How Policy Medical was born from an unmet need in the market
Why serving people to improve their health was more important to Saud than making money
Why business owners must choose the right metric to measure success. Saud's metric was not the number of hospitals, but the number of patients served per day
The difference between a lifestyle business and a business that changes lives
The hard lessons Saud learned from his business divorce
Why Saud hired people smarter than him and why you should do the same
The difference between mentorship and coaching
Saud's unique approach to finding two different types of mentors and why you should do the same
How Saud's mentor transformed his thinking from 20% yearly growth to 200% to 400% yearly growth
The pain of realizing the team that helped start the business lack the skills to run a high growth business
Why Saud started audited financial statements early, and you should as well
The power of Saud going from entrepreneur to CEO and how this transformed Policy Medical
How Saud revamped his website to only have high quality educational content
The power of client referrals to grow your business
Why Saud created his exit team before he started his exit
The power of creating a virtual data room before hiring an investment banker
Why Saud created contract spreadsheet to speed up due diligence and increase value
The importance of knowing the terms you need to sell your company before you begin the process
Saud's three "take-it-or-leave-it" deal terms that he asked for and received on his exit
The challenge Saud faced on deciding when to tell his employees about the exit and who he should tell
Why Saud's advice for business owners is not to take the business so seriously
The importance of disconnecting from the exit process for family time. Saud shares his lessons learned for time with his wife.
Why business owners must have a standard contract that does not vary across clients
Saud's advice on being honest with yourself on your strengths and weaknesses
Saud's weakness was finance which had Saud hire a top-level CFO who made all the difference
Why Saud took a year off after his exit
Why business owners must listen to their inner voice to succeed
This podcast is brought to you by Deep Wealth. Are you thinking about selling your business? You have once chance to get it right and you better make it count. Learn how the Deep Wealth experience helps maximize company value before you sell. Master the same exit strategies we used to increase our company valu
The Deep Wealth Podcast
Most entrepreneurs do not fail.
They just carry too much for too long.
The business grows. Pressure grows faster. Profits get harder to predict. Decisions cost more energy. Over time, focus slips and health takes the hit.
The Deep Wealth Podcast and Deep Wealth Mastery are built from real experience. We're the only system based on a 9-figure exit. This system exists because guessing gets expensive.
🧠 Deep Wealth Mastery
This is for you if you want to:
• Grow a profitable business without becoming the bottleneck
• Build real value so selling is optional, not forced
• Optimize your health before it limits your business and life
One proven roadmap for real decisions.
⭐ Explore Deep Wealth Mastery
https://iapdw.com/idm

🎧 Subscribe
https://iapdw.com/podcast

📘 Free eBook
https://iapdw.com/ebook

💬 Have a question you keep circling back to?
Leave a short voicemail
https://podcast.deepwealth.com/voicemail/

Built by entrepreneurs. For entrepreneurs.
49 min