The E-Comm Show

By Andrew Maff

The E-Comm Show is a weekly podcast where host Andrew Maff interviews high-volume e-commerce sellers to dive into the ins and outs of their business to learn how they run their business and what helpe... more

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FAQs about The E-Comm Show:

How many episodes does The E-Comm Show have?

The podcast currently has 319 episodes available.

The E-Comm Show episodes:

June 10, 2026How to Protect Your Brand on Amazon Before It Costs You Millions | EP. #234
Protecting your brand isn’t just about defending your intellectual property; it’s about protecting your revenue, your customer experience, and your business valuation.
In this 234th episode of The E-Comm Show, Andrew Maff talks with Mario Simonyan, Founder of ESQgo, about the realities of brand enforcement, unauthorized sellers, and marketplace arbitration. Learn what steps brands should take today to protect themselves before small issues turn into expensive problems.
What You’ll Learn:
How to remove unauthorized sellers and copycats
Why trademarks and IP protection matter more than ever
When to involve an attorney in marketplace disputes
How brand protection impacts business valuation

CONNECT WITH US
📱 Facebook: https://www.facebook.com/BlueTuskr
📸 Instagram: https://www.instagram.com/bluetuskr/
📻 LinkedIn: https://www.linkedin.com/company/bluetuskr/
🐤 X: https://twitter.com/bluetuskr
📧 Email: [email protected]

Connect with the Guest
🌐 Website: https://www.esqgo.com/
📻 LinkedIn: https://www.linkedin.com/in/mariosimonian/

This episode is sponsored by ESQgo, the e-commerce law firm helping brands fight back against copycats, rogue resellers, and marketplace headaches. From Amazon arbitration to brand enforcement, ESQgo gives sellers the legal expertise they need to protect revenue, preserve brand value, and stay one step ahead of bad actors.
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25min
June 03, 2026Why Most Amazon Ad Accounts Are Overcomplicated (And Quietly Burning Budget) | EP. #233
Too many Amazon ad accounts are being built for complexity instead of performance.
In this episode of The E-Comm Show, Andrew Maff breaks down why hyper-granular Amazon PPC structures are causing brands to lose efficiency, miss scale opportunities, and waste budget without realizing it.
Learn how to identify bloated campaign structures, improve impression share, simplify optimization, and build Amazon advertising systems that actually scale profitably.
What You’ll Learn:
Why over-segmented Amazon accounts fail
How small budgets hurt keyword performance
Why Sponsored Brands matter more than ever
How to scale campaigns strategically
The biggest PPC mistakes agencies still make
CONNECT WITH US
📱 Facebook: https://www.facebook.com/BlueTuskr
📸 Instagram: https://www.instagram.com/bluetuskr/
📻 LinkedIn: https://www.linkedin.com/company/bluetuskr/
🐤 X: https://twitter.com/bluetuskr
📧 Email: [email protected]
...more
23min
May 27, 2026Why Brands Keep Killing Ads That Are Actually Working | EP. #232
Your customers are not shopping in a straight line anymore.
In this episode of The E-Comm Show, Andrew Maff explains why attribution has become one of the biggest challenges in modern e-commerce and how brands are unknowingly hurting growth by evaluating channels in isolation.
Learn how Meta ads can drive Amazon sales, why TikTok creates branded search demand, and how to properly evaluate omni-channel marketing performance before cutting spend too early.

What You’ll Learn:
Why attribution is broken in modern e-commerce
How social ads influence Amazon sales
The hidden value of omni-channel marketing
Why ROAS alone can be misleading
How to evaluate total business impact

CONNECT WITH US
📱 Facebook
📸 Instagram
📻 LinkedIn
🐤 X
📧 Email: [email protected]
...more
24min
May 06, 2026Why Amazon Keeps Raising Fees…And What Sellers Need to Do Next | EP. #231
Amazon isn’t going anywhere, but the way brands use it has to change.
In this 231st episode of The E-Comm Show, Andrew Maff breaks down the reality of selling on Amazon in 2026 and what brands need to do to stay competitive. Learn how to adapt your strategy, diversify your channels, and build a more sustainable e-commerce business beyond the marketplace.
What You’ll Learn:
Why Amazon's margins are shrinking
How to compete in a saturated marketplace
Why DTC is becoming essential
How to future-proof your e-commerce brand
CONNECT WITH US
📱 Facebook: https://www.facebook.com/BlueTuskr
📸 Instagram: https://www.instagram.com/bluetuskr/
📻 LinkedIn: https://www.linkedin.com/company/bluetuskr/
🐤 X: https://twitter.com/bluetuskr
📧 Email: [email protected]
...more
26min
April 29, 2026Why Success in One Market Fails in the Next with Woowind | EP. #230
Scaling an e-commerce brand today isn’t about finding one winning channel; it’s about building a system that works across all of them.
In this episode of The E-Comm Show, Andrew Maff talks with Konstantinos Chatziioannou, CEO & Partner at Ventus Growth and Woowind, about scaling a global brand across Amazon, DTC, and offline channels. Learn how Woowind is navigating cross-border complexity, building omnichannel strategies, and adapting to the realities of modern e-commerce growth.
What You’ll Learn
How omnichannel expansion strengthens your entire business
Why global markets require completely different strategies
The importance of product and price segmentation across channels
How offline marketing impacts online performance
CONNECT WITH US
📱 Facebook: https://www.facebook.com/BlueTuskr
📸 Instagram: https://www.instagram.com/bluetuskr/
📻 LinkedIn: https://www.linkedin.com/company/bluetuskr/
🐤 X: https://twitter.com/bluetuskr
📧 Email: [email protected]
CONNECT WITH THE GUEST
📸 Instagram: https://www.instagram.com/woowindofficial/
📻 LinkedIn: https://www.linkedin.com/in/konstantinoschatziioannou/
...more
26min
April 22, 2026Meta Just Entered the TikTok Game…Here’s What It Means for E-Commerce | EP. #229
Meta just stepped into the TikTok Shop game, and it could change social commerce fast.
In this 229th episode of the E-Comm Show, Andrew Maff breaks down Meta’s new affiliate and product-tagging features, how they compare to TikTok, and why this shift matters for both Amazon and DTC brands. If you’re testing TikTok, working with influencers, or building an affiliate strategy, this episode will help you understand where things are heading and how to stay ahead.
What You’ll Learn:
How Meta’s new affiliate features work
Why TikTok struggles with profitability
How affiliate is becoming a primary growth channel
What this means for Amazon vs DTC strategy
CONNECT WITH US
📱 Facebook: https://www.facebook.com/BlueTuskr
📸 Instagram: https://www.instagram.com/bluetuskr/
📻 LinkedIn: https://www.linkedin.com/company/bluetuskr/
🐤 X: https://twitter.com/bluetuskr
📧 Email: [email protected]
...more
24min
April 08, 2026Why Most Amazon Brands Scale Too Slowly…and Pay for It Later | EP. 228
Why do so many Amazon brands grow slower than they should…even when demand is there?
In Episode #228 of The E-Comm Show, Andrew Maff talks with Andy Voggenthaler, Founder of Nonaste, about the real cost of underinvesting in growth. From Amazon strategy and subscription models to retail expansion and supply chain challenges, this episode breaks down what it actually takes to scale a consumable brand in today’s market.
What You’ll Learn:
Why slow Amazon spend can cost you more long-term
Subscription as the key to profitable growth
Amazon vs. DTC: where each channel fits
Buy With Prime and modern consumer behavior
The operational challenges behind scaling a physical product brand
Building a niche brand for active lifestyles (and pets)
CONNECT WITH US
📱 Facebook: https://www.facebook.com/BlueTuskr
📸 Instagram: https://www.instagram.com/bluetuskr/
📻 LinkedIn: https://www.linkedin.com/company/bluetuskr/
🐤 X: https://twitter.com/bluetuskr
📧 Email: [email protected]
Connect with the Guest
🌐 Web: https://nonaste.com
📸 Instagram: https://www.instagram.com/nonastelife
📸 Instagram (Pets): https://www.instagram.com/nonaste_pet
📱 Instagram (Andy): https://www.instagram.com/avoggenthaler
📻 LinkedIn: https://www.linkedin.com/in/andy-voggenthaler-1645053/
📻 Company LinkedIn: https://www.linkedin.com/company/nonaste/?viewAsMember=true
...more
23min
April 01, 2026TikTok Isn’t Profitable…And That’s the Point | EP. 227
TikTok isn’t profitable for most brands…and that’s not a problem.
In this 227th episode of the E-Comm Show, Andrew Maff breaks down what’s really happening on TikTok in e-commerce today. After speaking with hundreds of brands, the pattern is clear: very few are making money on the platform, but many are still scaling it aggressively.
Why? Because TikTok isn’t a profit channel, it’s a customer acquisition engine.
In this episode, you’ll learn how to think about CAC vs. LTV, why breaking even can be a winning strategy, and how TikTok fits into a smarter omnichannel approach alongside Amazon and DTC. If you’re trying to decide whether TikTok is worth the investment, or why your numbers don’t make sense, this episode will help you rethink how to measure success.
What You’ll Learn:
Why profitability on TikTok is rare (and often the wrong goal)
How TikTok actually drives customer acquisition
The role of CAC vs. LTV in evaluating performance
Why breaking even can unlock long-term growth
CONNECT WITH US
📱 Facebook: https://www.facebook.com/BlueTuskr
📸 Instagram: https://www.instagram.com/bluetuskr/
📻 LinkedIn: https://www.linkedin.com/company/bluetuskr/
🐤 X: https://twitter.com/bluetuskr
📧 Email: [email protected]
...more
26min
March 25, 2026Creative Is the New Targeting: Why E-commerce Ads Fail Without Better Creative | EP. 226
Creative has become the most important factor in e-commerce advertising.
In this 226th episode of The E-Comm Show, Andrew Maff breaks down one of the biggest shifts happening in e-commerce advertising: creative has replaced targeting as the primary driver of performance on platforms like Meta and TikTok.
This episode is for you if your ecommerce ads used to perform well but now feel unpredictable, expensive, and harder to scale.
What You’ll Learn:
How your ad creative now determines who the algorithm shows your ads to.
The biggest mistake brands make when they spend on ads but ignore creative.
Why authentic UGC ads consistently outperform polished brand ads.
The hidden reason winning ads suddenly stop performing.
How to test and reuse creative so your best ads drive results everywhere

CONNECT WITH US
📱 Facebook: https://www.facebook.com/BlueTuskr
📸 Instagram: https://www.instagram.com/bluetuskr/
📻 LinkedIn: https://www.linkedin.com/company/bluetuskr/
🐤 X: https://twitter.com/bluetuskr
📧 Email: [email protected]
...more
25min
March 18, 2026E-commerce Cash Flow Problems: The Hidden Reason Your Marketing Isn’t Working | EP. 225
A lot of e-commerce brands think their marketing is broken when the real problem is cash flow.
In this 225th episode of The E-Comm Show, Andrew Maff breaks down the hidden financial and operational issues that hurt e-commerce growth, from inventory forecasting and contribution margin to agency churn, blended CAC, and omnichannel attribution. Learn how to scale more profitably by fixing the structure behind your marketing.
What You’ll Learn:
How cash flow issues impact marketing performance
Why ROAS doesn’t tell the full story
How blended CAC and contribution margin guide better decisions
Why agency switching can make things worse
How omnichannel marketing affects real e-commerce growth

CONNECT WITH US

📱 Facebook: https://www.facebook.com/BlueTuskr
📸 Instagram: https://www.instagram.com/bluetuskr/
📻 LinkedIn: https://www.linkedin.com/company/bluetuskr/
🐤 X: https://twitter.com/bluetuskr
📧 Email: [email protected]
...more
26min

FAQs about The E-Comm Show:

How many episodes does The E-Comm Show have?

The podcast currently has 319 episodes available.