The Super Bowl halftime show draws in millions of viewers every year, expanding the NFL sporting event into a concert phenomenon. The artists performing, however, don't get paid for their work on the ~$10m production. We’ll catch up with Noelle Medina on why exactly that is and what’s in it for the performers.

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The economics of Super Bowl halftime shows

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Layoffs have plagued the gaming industry recently, making gamers and developers alike think about what really matters. Are giants like Sony and Xbox the be all end all? Or are smaller studios the ones making creativity prosper in the gaming world? CEOwl of Owlchemy Labs, Andrew Eiche, joins us for a conversation about how his XR studio operates, the accessibility of VR and its need to innovate.
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The Long Game of Gaming: Where is innovation going?

A napkin inscribed with the outline of Lionel Messi’s first contract for FC Barcelona was sold at auction for nearly $1m. This is insane, but it also brings up questions about the historical napkin industry, like: “that exists?” and “how much do these used rags go for”? Don’t worry, we’ll address all of it today. Plus: Dollar Tree plants more seeds 

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Someone paid $965k for Messi’s napkin… let’s talk about the napkin economy

Cinema’s are reeling after the worst-performing Memorial Day Weekend in around 30 years. The box office has enjoyed some highs this year, but that doesn’t change the fact that people are choosing streaming over theater viewing. Is the key for survival in 4DX and experiential viewing? Plus: PwC is OpenAI’s first reseller and Nissan issues a “Do Not Drive” notice. 

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Can 4D movies save theaters?

Many innovations took center stage at the National Restaurant Association’s annual trade show. Of course, the most talked about technology was AI and robotics- from self-grills to AI voice assistants. In addition to that, there was a focus on how VR and XR can integrate into dining experiences. So where does the food industry go from here? Plus: OpenAI creates a new safety committee and T-Mobile makes a $4.4B acquisition. 

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Why AI and VR are (oddly) the future of the food industry

Hermés looks like any other luxury retailer, but it’s actually one of the toughest places to spend money. Their Birkin bag not only requires a lot of money, but also requires patience and effort- so much that the company is facing a lawsuit about just how difficult it is to buy their handbags. So what are the economics of Hermés handbags and how can you get one? Plus: Apple is developing AI emojis and xAI raises $6B. 

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The economics of Super Bowl halftime shows

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