Quick Actions Checklist: Finish 2024 Strong & Set Up 2025 for Success

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Summary

In this episode, Jenni Bush discusses how to manage the overwhelm that often accompanies the end of the year, especially for equine business owners. She emphasizes the importance of mindset, prioritization, and setting boundaries to ensure a strong finish to the year and a successful start to 2025. Jenni provides actionable steps, including a 'mind muck out' exercise to clear mental clutter, and encourages listeners to focus on what truly matters during the holiday season. She also highlights the significance of planning and establishing systems for the upcoming year to avoid similar stress and overwhelm.

Keywords

year-end, overwhelm, equine business, planning, mindset, boundaries, productivity, stress management, business goals, community support

www.JenniBush.com

Summary

In this episode, Jenni Bush addresses the common fear of failure that many entrepreneurs face, particularly in the equine business sector. She emphasizes that this fear is normal and can be reframed as a sign of growth and progress. Jenni shares personal experiences and practical strategies for overcoming fear, building resilience, and fostering self-trust. The conversation encourages listeners to view failure as feedback and to take actionable steps towards their goals, despite the uncertainties of entrepreneurship.

Keywords

fear of failure, equine business, resilience, self-trust, entrepreneurship, mindset, business growth, overcoming fear, lessons learned, equestrian industry

In this episode of the Equine Business podcast, Jenni Bush interviews Jay Hunt from Equine Video Pro, discussing practical tips for equestrians to enhance their video marketing skills. They cover overcoming camera shyness, creating engaging content with smartphones, building a video content bank, and understanding the importance of authenticity in equestrian marketing. Jay shares valuable resources and tools to help equestrians get started with video creation, emphasizing that anyone can produce quality content without needing expensive equipment. The conversation encourages listeners to embrace their unique stories and connect with their audience through relatable content.

Find Jay at https://www.instagram.com/equinevideoprouk/

Find Jenni at https://www.instagram.com/theequinebusinessmentor/

Takeaways

Video marketing is essential for equestrian businesses.

Overcoming camera shyness can be achieved by creating faceless content.

Smartphones are powerful tools for video creation.

Authenticity resonates well with the equestrian audience.

Creating a content bank can ease the pressure of regular posting.

Movement in videos can capture attention effectively.

It's okay to reuse content throughout the year.

Start with simple, realistic video goals.

Understanding your audience is crucial for effective marketing.

Resources like the Done For You Reels Kit can help beginners.

Keywords

equestrian video marketing, smartphone video tips, overcoming camera shyness, engaging content creation, equine business, video content bank, audience understanding, authenticity in marketing, video resources, equestrian community

Summary

In this episode, Jenni Bush discusses the common misconception that simply posting more on social media will yield better results. She emphasizes the importance of having a well-defined strategy that focuses on quality content tailored to the audience's needs. Jenni introduces her PACE POST strategy, which includes personal, attraction, conversion, and expertise content pillars. She also highlights the significance of authenticity and engagement in social media posts, encouraging listeners to be themselves and connect genuinely with their audience. Finally, she offers insights on how to create effective content and invites listeners to reach out for social media audits.

Takeaways

Posting more does not guarantee better results.

Quality content must align with a specific strategy.

Every post should have a sales element.

Engaging content should stop the scroll.

Authenticity is key in social media posts.

Use personal stories to connect with your audience.

The PACE POST strategy includes personal, attraction, conversion, and expertise.

Ditch stiff language; write as you speak.

Have a clear call to action in your posts.

Utilize automation tools for efficiency.

Keywords

social media strategy, content creation, engagement, marketing tips, equine business, conversion, audience growth, personal branding, social media audit, PACE POST strategy

LINKS

Find me on

Instagram https://www.instagram.com/theequinebusinessmentor/ 

Facebook https://www.facebook.com/TheEquineBusinessMentor 

Join the Equestrian Business Support Network https://www.facebook.com/groups/EquestrianBusinessSupportNetwork/

Visit my Website

www.JenniBush.com

For more on my social media mentoring visit https://shop.jennibush.com/social-media-mentoring/ 

In this episode, Jenni Bush discusses the essential mindset shifts needed to enhance social media engagement for equine businesses. She emphasizes the importance of social media in building relationships, showcasing expertise, and expanding reach. Jenni identifies common mental blocks such as fear of judgment, perfectionism, and imposter syndrome, providing actionable strategies to overcome these challenges. The conversation also covers the significance of consistency and simplicity in social media posting, concluding with an invitation to join her social media mentoring program for further support.

Takeaways

Social media is crucial for equine businesses.

Mindset blocks can hinder social media success.

Fear of judgment is a common barrier.

Perfectionism prevents action; aim for 70% good.

Imposter syndrome affects many; share your journey.

Creativity can be developed over time.

A simple posting plan can reduce overwhelm.

Consistency is more important than quantity.

Investing in social media strategy pays off.

Mindset shifts can unlock business growth.

Chapters

00:00 Introduction to Mindset Shifts for Social Media

06:20 Common Mindset Blocks in Social Media

12:23 Addressing Imposter Syndrome and Creativity

18:06 Introducing the Social Pace Accelerator Program

Get the Annual Review Journal here https://me.jennibush.com/Review

Summary

In this episode of the Equine Business Podcast, Jenni Bush emphasizes the importance of planning for the upcoming year. She discusses the significance of mindset, defining a clear vision, setting achievable goals, and creating actionable plans. Jenni also highlights the need for accountability and support in sticking to these plans, especially when challenges arise. Listeners are encouraged to utilize her free annual business review journal to aid in their planning process and to consider joining her Mini Mastermind sessions for more in-depth guidance.

Takeaways

In this episode, we dive deep into equestrian leadership and the challenges unique to the industry. Lizzie, a seasoned leadership and management consultant for equestrian businesses, shares her insights on what it takes to lead effectively in this space. We discuss the critical role of communication in resolving conflicts, the struggle with staff retention, and the impact of cultural influences, like military backgrounds, on equestrian work environments. Lizzie emphasizes the importance of self-leadership, personal accountability, and building a supportive community to navigate these challenges, while offering practical advice for creating clarity and purpose in leadership roles.

In this episode, Jenni Bush discusses the ten most common social media mistakes made by business owners and how to rectify them for better results. She emphasizes the importance of mindset, engagement, strategy, analytics, and consistency in social media marketing. Jenni provides actionable tips to help listeners improve their social media presence and ultimately drive bookings and sales.

In this episode of the Equine Business Podcast, Jenni Bush dives deep into the topic of self-doubt, a common struggle among equine business owners. She explores the roots of self-doubt, including comparisons and imposter syndrome, and offers practical strategies to overcome these feelings. Jenni emphasizes the importance of challenging limiting beliefs, building worthiness through positive self-talk, and creating an action plan to combat self-doubt. She encourages listeners to celebrate their wins, visualize success, and set boundaries to empower themselves in their business journey.

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