The Events Cast

The Events Cast

By Francesca R. BalitBusinessMarketing
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The Events Cast episodes

  • #4: From an event-led business to a community-led business: How Mind the Product not only survived but thrived during the pandemic with James Mayes
    In this episode, we talk with James Mayes, CEO @ Mind the Product (the world's largest product community with meetups, trainings, and conferences all around the world) about how they have transformed from an event business to a community/membership-led business that has allowed them to not only survive during the pandemic but thrive as a business. We discuss how they came up with this idea, how they executed it in such a short timeframe and how it has turned out for them. We also talk about how to build a strong and engaging community with your audience, how to deliver value to your audience and what the key components are in a membership.

    Find out more at www.theeventscast.com/jamesmayes

    Planning your events' marketing? Download our FREE Events Marketing Planner www.theeventscast.com/marketingplanner

    Follow along or send us a message on Instagram or Linkedin: www.instagram.com/theeventscast

    https://www.linkedin.com/company/the-events-cast/

    29 min
  • #3: The positive impact Covid has had on Charity and Fundraising Events with Rebecca Elcome

    In this episode, we will be exploring the positive impact Covid has had on Charity and Fundraising Events with Rebecca Elcome, Founder & Director Of Events @ Coveted Events. We'll be discussing the new opportunities that have arisen from virtual and hybrid events, such as growing a global audience, raising more money and the ability to connect people from anywhere in the world at a single event. We'll be hearing some inspiring stories on how fundraisers from across the globe have had to think outside of the box and reinvent their events to find new ways to put on a great show for their audience and differentiate themselves from the crowd. We'll also talk a little about what the future of Fundraising events looks like.

    Find out more at www.theeventscast.com/rebeccaelcome

    Planning your events' marketing? Download our FREE Events Marketing Planner www.theeventscast.com/marketingplanner

    Follow along or send us a message on Instagram: www.instagram.com/theeventscast

    40 min
  • #2: One event, two experiences: How to create a successful hybrid event that is engaging for all your participants with Mike Edwards & Jack Webb

    In this episode, we are talking with two experts in all things virtual and hybrid events: Mike Edwards & Jack Webb @ Eventspace Productions about the important aspects to consider when running a successful hybrid event and how to create a unique experience for all our event participants. We discuss when to choose to run a hybrid event versus a live or virtual event and most importantly, what our new audiences' journey looks like, and how do we build an event that is engaging for both participants and delivers a unique experience for all our participants. Find out more at www.theeventscast.com/eventspace

    Planning your events' marketing? Download our FREE Events Marketing Planner www.theeventscast.com/marketingplanner

    Follow along or send us a message on Instagram: www.instagram.com/theeventscast

    52 min
  • #1: Importance of high-quality photography at events with Susannah Fields

    As organisers, we spend months, even years planning the perfect event and making sure everything is ready for the special day. But many times, we forgot about the power of a post-event strategy to continue engaging with our audience. There is no doubt that good event photography is something that lives on well past our event, extending the experience, and giving the attendees the opportunity to reflect and look back to the event, while also showing others what they missed. In this episode, we talk with Susannah Fields, a photographer with over 15 years of experience in event photography about the importance of photography at our events, how to find and hire the right photographer, what we need to brief our photographer and make sure they capture what you're looking for and how we can make the most of our event photography after the event.

    Find out more at www.theeventscast.com/susannah

    Planning your events' marketing? Download our FREE Events Marketing Planner www.theeventscast.com/marketingplanner

    Follow along or send us a message on Instagram: www.instagram.com/theeventscast

    32 min
  • Introduction to The Events Cast - A show to inspire corporate event professionals

    Welcome to The Events Cast, a community of energetic event professionals sharing stories, experiences and inspiration to help you unleash your creative powers. This is a show for corporate event professionals who need a little inspiration to level up their marketing strategies to sell more tickets, gain more sponsorships and create a community with their audience that returns year after year. This is a short episode to introduce the show. Find out more at www.theeventscast.com

    Follow along or send us a message on Instagram: www.instagram.com/theeventscast

    Leave a review https://podcasts.apple.com/podcast/id1597196432

    5 min

About The Events Cast

From the publisher's feed

The Events Cast is a show dedicated to all things event marketing where, in each episode, we dive into the marketing tactics and strategies that will help you attract new attendees, grow your audience, and sell out your events.