We share the 10 best mental models about innovation from tech titan Jeff Bezos.

This episode covers the story of Amazon and some of the incredible shifts it has created on the planet. From the obvious online shopping wave to things like the e-reading industry and audiobooks, web-servers giving us Uber and Netflix, devices like Alexa. We also learn about their failures like the Fire Phone and other things you probably haven't even heard of, Amazon Destinations, anyone?

Lessons to think like an innovator and be more decisive:

• Primitive Thinking - Creating the building blocks that make new things
• Reversible and Irreversible Decisions - Can you just try something already instead of overthinking?
• Day 1 Thinking - The philosophy of never being finished

Note - Nico is taking a reading break, and Sam has a season to cover some of his favourite books in depth.

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About Wiser Pod

Nico and Sam set out to read the world's best books, from philosophy to sci-fi, economics to who knows what.

Sam Webster Harris

👋 LinkedIn - Sam Harris

🧠 Psychology Pod - Growth Mindset Psychology

🚀 New Pod - How to Change the World

Nicolas Vereecke

👋 LinkedIn - Nico Vereecke

🤖 AI world domination - Evil Plan Inc

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How to Change the World: The History and Future of Innovation

• SPOTIFY - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://open.spotify.com/show/1Fj3eFjEoAEKF5lWQxPJyT⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
• APPLE - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://podcasts.apple.com/us/podcast/how-to-change-the-world-the-history-of-innovation/id1815282649⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
• YOUTUBE - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/@HowToChangeTheWorldPodcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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Chapters

00:00 The Everything Store & Jeff Bezos

02:53 Thinking in Primitives

04:10 Story of AWS

06:44 2 Customer Centric Obsession

08:25 Working backwards - Why they built Amazon Prime

10:23 3 Long Term Thinking

11:39 Story - Kindle and e-publishing industry

14:21 Willingness to be Misunderstood

15:01 Team - Single-Threaded Leadership

16:10 Team - Employ and Empower Builders

17:15 Culture - Meetings are for Decisions

18:15 High Velocity Decision making

20:27 Regret Minimisation Framework

22:03 Disagree and Commit

23:13 Embrace Failure

23:56 Total Fails - Fire Phone, Amazon Wallet etc...

26:14 Importance of Timing and Competition

28:28 Day 1 Thinking

31:10 Useful Bonus points

31:18 Flywheel effect

31:46 Word of Mouth Marketing

32:42 Opposing beliefs - Ignoring vs Crushing Competition

34:51 Opposing Beliefs - Stubborn and Flexible

35:22 Wrap up

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