Water Values Podcast

The Evolution of a Water Start-Up


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WaterSmart Software’s Dana Haasz provides a riveting discussion of how WaterSmart Software has evolved over the last six years. Dana has held a wide variety of roles in the water sector, and that experience shines through in this terrific interview. In this session, you’ll learn about: 

  • How utilities shifted their conservation efforts from a customer service focus to a water resources planning focus
  • How WaterSmart Software has evolved by responding to customer needs
  • How data use and collection have improved in water utilities
  • Where we are on using AMI data in rate design
  • The importance of customer engagement on rate issues
  • WaterSmart Software’s entrepreneurial journey to the point of its recent acquisition
  • The pain points that led WaterSmart Software to the acquisition decision
  • Dana’s thoughts on convergence in the utility sector
  • How WaterSmart Software navigated the “valley of death” for a water tech start-up
  • Resources and links mentioned in or relevant to this session include: 

    • Dana’s LinkedIn page
    • VXsmart Utility Usage Analytics & Dynamic Customer Engagement 
    • Press Release on VertexOne’s Acquisition of WaterSmart Software
    • TWV #068: Speeding Technology Adoption Among Utilities with FATHOM CEO Trevor Hill
    • TWV #034: A Smarter Way to Deliver Water with Peter Yolles
    • Thank You! Thanks to each of you for listening and spreading the word about The Water Values Podcast! Keep the emails coming and please rate and review The Water Values Podcast on iTunes and Stitcher if you haven’t done so already. And don’t forget to tell your friends about the podcast and whatever you do, don’t forget to join The Water Values mailing list!

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      Water Values PodcastBy Dave McGimpsey

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