The Fashion Brand Clinic Podcast

This week I'm sharing a BONUS episode every day where you can listen to the IGTV Lives I'm hosting over on Instagram! I know people consume content differently so if you prefer audio to video then this is for you! :)

Have you ever actually tried googling a marketing strategy for small businesses? Honestly it's no wonder this phrase usually makes people shudder! It sounds so daunting to create a strategy but all it really means is talking about your products over and over and over again in a way that keeps your audience engaged!

If you feel inspired by this talk and would like a helping hand in order to put this into practice then come and take a look at The Visibility Project which is open for enrolment until the 4th of July at 11 pm ⏰ It's a 4 week course that helps you understand how to convert your followers into paying customers through strategic content marketing! The link is here with all the deets so come and check it out

This course is for you if….

*You have a creative product or service based business

*You're overwhelmed with the idea of content creation & what to say

*You need some motivation & inspiration to start posting consistently

*You're worried about boring your audience when promoting your stuff

*You know you want to show up but something is holding you back

*You know you're not using your time online effectively to generate sales

In this episode we discuss :

• what a marketing strategy is • why you need a marketing strategy • what to include in your marketing strategy so it's put to good use • an example of what this could look like in the form of a spider diagram • all the different ways to direct people to your website to generate sales

Creative Sales Coach (@elizabethstilesuk) • Instagram

Create your own fashion brand (@thefashionbrandclinic) • Instagram

Do you wake up each morning thinking WTF am I going to post on social media today?!

Find out more about The Visibility Project here!

You can listen by clicking through to Apple Podcast here

Remember to hit the subscribe button so you don't miss an episode!

This week's podcast episode is Sponsored by Olive & Frank!

You can shop here and use the code ELIZABETH10 to get 10% off your purchase

If you'd like to find out more about working together on your brand, click here

*You want a loyal audience of customers, not just a bunch of followers

This week I'm sharing a BONUS episode every day where you can listen to the IGTV Lives I'm hosting over on Instagram! I know people consume content differently so if you prefer audio to video then this is for you! :)

Do you wonder why people are engaging … but not buying?

Selling online isn't as simple as product + customer = sales

I mean if was that simple then everyone would be doing it, right?!

During this masterclass I share the missing ingredient in order to boost your sales

This course is for you if….

*You have a creative product or service based business

*You're overwhelmed with the idea of content creation & what to say

*You need some motivation & inspiration to start posting consistently

*You're worried about boring your audience when promoting your stuff

*You know you want to show up but something is holding you back

*You know you're not using your time online effectively to generate sales

*You want a loyal audience of customers, not just a bunch of followers

If you feel inspired by this talk and would like a helping hand in order to put this into practice then come and take a look at The Visibility Project which is open for enrolment until the 4th of July at 11 pm ⏰ It's a 4 week course that helps you understand how to convert your followers into paying customers through strategic content marketing! The link is here with all the deets so come and check it out

In this episode we discuss :

1. Why price isn't the thing that's stopping people from buying

2. Tips on how to bridge the gap between you & your customer

3. Why showing up more consistently can improve conversion!

Are you ready to discover what it takes to become a 6-figure fashion brand? Or maybe you're already there & looking for ways to improve!

I have a really fun quiz for you to try out today! It's just 21 questions that will determine a score from 0-100 and you'll automatically receive a personalised audit of how your business is doing.

As a fashion brand owner, it can be challenging (to say the least!) to stand out in a crowded market and drive consistent sales.

However, with the right marketing, product development, sales channels and pricing strategy, you can take your fashion brand to the next level!

In under 2 minutes, ask yourself these carefully selected set of questions to determine if your fashion brand is on the path to success.

For example …

*Do you regularly update your website and analyse your competitors' pricing?

*Do you frequently update your website's content and product offerings to keep customers engaged?

*Does your fashion brand have a content marketing strategy?

Take the quiz to unlock the secrets of a 6 figure fashion brand and see how you compare.

Once completed, you'll receive an e-mail with a fully personalised audit on how you can scale with success - it's honestly so cool, you have to try it to see for yourself…

Creative Sales Coach (@elizabethstilesuk) • Instagram

Create your own fashion brand (@thefashionbrandclinic) • Instagram

Do you wake up each morning thinking WTF am I going to post on social media today?!

Find out more about The Visibility Project here!

You can listen by clicking through to Apple Podcast here

Remember to hit the subscribe button so you don't miss an episode!

This week's podcast episode is Sponsored by Olive & Frank!

You can shop here and use the code ELIZABETH10 to get 10% off your purchase

If you'd like to find out more about working together on your brand, click here

This week I'm sharing a BONUS episode every day where you can listen to the IGTV Lives I'm hosting over on Instagram! I know people consume content differently so if you prefer audio to video then this is for you! :)

Are your sales slow at the moment? If the answer is yes then let's do something about it together 💕 Last month Sasha had her best month of organic sales ever!! 🤑🤑🤑 But how did she do it? Today we are dropping some harsh truths and calling out the difference between hustle and hard work! 👀 So if you're struggling to motivate yourself to get back on the wagon, take a look at The Visibility Project! It's a 4 week course that will give you some structure and motivation so that you understand what kind of content you need to be sharing in order to convert your followers into customers Not only that but I also give you a 90 day content plan so you never have to worry about what to say again! I can't wait to see you there! 🥳 If you feel inspired by this talk and would like a helping hand in order to put this into practice then come and take a look at The Visibility Project which is open for enrolment until the 4th of July at 11 pm ⏰ It's a 4 week course that helps you understand how to convert your followers into paying customers through strategic content marketing!

In this episode we discuss :

• What mindset shift Sasha made to start building her organic sales

• A review of how Sasha plans content now versus before

• How Sasha utilises her close friends on Instagram to nurture relationships with her community

• Has unique content pillars which include using her Nani for free labour 😆

• And why she stopped running ads in order to grow her sales in an organic way that felt good!

Are you ready to discover what it takes to become a 6-figure fashion brand? Or maybe you're already there & looking for ways to improve!

I have a really fun quiz for you to try out today! It's just 21 questions that will determine a score from 0-100 and you'll automatically receive a personalised audit of how your business is doing.

As a fashion brand owner, it can be challenging (to say the least!) to stand out in a crowded market and drive consistent sales.

However, with the right marketing, product development, sales channels and pricing strategy, you can take your fashion brand to the next level!

In under 2 minutes, ask yourself these carefully selected set of questions to determine if your fashion brand is on the path to success.

For example …

*Do you regularly update your website and analyse your competitors' pricing?

*Do you frequently update your website's content and product offerings to keep customers engaged?

*Does your fashion brand have a content marketing strategy?

Take the quiz to unlock the secrets of a 6 figure fashion brand and see how you compare.

Once completed, you'll receive an e-mail with a fully personalised audit on how you can scale with success - it's honestly so cool, you have to try it to see for yourself…

LINKS MENTIONED IN THE EPISODE

Creative Sales Coach (@elizabethstilesuk) • Instagram

Create your own fashion brand (@thefashionbrandclinic) • Instagram

Do you wake up each morning thinking WTF am I going to post on social media today?!

Find out more about The Visibility Project here!

You can listen by clicking through to Apple Podcast here

Remember to hit the subscribe button so you don't miss an episode!

This week's podcast episode is Sponsored by Olive & Frank!

You can shop here and use the code ELIZABETH10 to get 10% off your purchase

If you'd like to find out more about working together on your brand, click here

The link is here with all the deets so come and check it out

This week I'm sharing a BONUS episode every day where you can listen to the IGTV Lives I'm hosting over on Instagram! I know people consume content differently so if you prefer audio to video then this is for you! :)

Does your business feel invisible online at the moment? That's what I'm discussing on this episode today! Perhaps you feel like there's sometimes no point in trying to show up because nobody is going to see it anyway? Well I hate to break it to you but that's the issue right there! Today I shared some practical tips and advice on how you can show up with confidence to build a loyal customer base of people who want to support you and buy from you in a way that feels good If you feel inspired by this talk and would like a helping hand in order to put this into practice then come and take a look at The Visibility Project which is open for enrolment until the 4th of July at 11 pm ⏰ It's a 4 week course that helps you understand how to convert your followers into paying customers through strategic content marketing! The link is here with all the deets so come and check it out

In this episode we discuss :

• not posting enough to make a difference • posting sporadically which confuses your followers • only posting pretty pictures without any depth or context • it's not immediately obvious what it is that you're selling • repeatedly talking about your product or service without any nurturing conversation

  LINKS MENTIONED IN THE EPISODE

Creative Sales Coach (@elizabethstilesuk) • Instagram

Create your own fashion brand (@thefashionbrandclinic) • Instagram

Are you ready to discover what it takes to become a 6-figure fashion brand? Or maybe you're already there & looking for ways to improve!

I have a really fun quiz for you to try out today! It's just 21 questions that will determine a score from 0-100 and you'll automatically receive a personalised audit of how your business is doing.

As a fashion brand owner, it can be challenging (to say the least!) to stand out in a crowded market and drive consistent sales.

However, with the right marketing, product development, sales channels and pricing strategy, you can take your fashion brand to the next level!

In under 2 minutes, ask yourself these carefully selected set of questions to determine if your fashion brand is on the path to success.

For example …

*Do you regularly update your website and analyse your competitors' pricing?

*Do you frequently update your website's content and product offerings to keep customers engaged?

*Does your fashion brand have a content marketing strategy?

Take the quiz to unlock the secrets of a 6 figure fashion brand and see how you compare.

Once completed, you'll receive an e-mail with a fully personalised audit on how you can scale with success - it's honestly so cool, you have to try it to see for yourself…

Do you wake up each morning thinking WTF am I going to post on social media today?!

Find out more about The Visibility Project here!

You can listen by clicking through to Apple Podcast here

Remember to hit the subscribe button so you don't miss an episode!

This week's podcast episode is Sponsored by Olive & Frank!

You can shop here and use the code ELIZABETH10 to get 10% off your purchase

If you'd like to find out more about working together on your brand, click here

This week I'm sharing a BONUS episode every day where you can listen to the IGTV Lives I'm hosting over on Instagram! I know people consume content differently so if you prefer audio to video then this is for you! :)

I invited Lucy onto my page for a chat because she successfully manages to promote a very small range of products over and over again whilst growing her sales & not worrying about boring her audience (or herself) in the process!

If you feel inspired by this talk and would like a helping hand in order to put this into practice then come and take a look at The Visibility Project which is open for enrolment until the 4th of July at 11 pm ⏰ It's a 4 week course that helps you understand how to convert your followers into paying customers through strategic content marketing! The link is here with all the deets so come and check it out

In this episode we discuss :

• Repetition is key whilst having clear content pillars

• Impulse vs considered purchases

• How every post should have a purpose whether it's educational, inspiring or entertaining

• Jumping on the back of memorable days and events throughout the year and linking them to your business!

Are you ready to discover what it takes to become a 6-figure fashion brand? Or maybe you're already there & looking for ways to improve!

I have a really fun quiz for you to try out today! It's just 21 questions that will determine a score from 0-100 and you'll automatically receive a personalised audit of how your business is doing.

As a fashion brand owner, it can be challenging (to say the least!) to stand out in a crowded market and drive consistent sales.

However, with the right marketing, product development, sales channels and pricing strategy, you can take your fashion brand to the next level!

In under 2 minutes, ask yourself these carefully selected set of questions to determine if your fashion brand is on the path to success.

For example …

*Do you regularly update your website and analyse your competitors' pricing?

*Do you frequently update your website's content and product offerings to keep customers engaged?

*Does your fashion brand have a content marketing strategy?

Take the quiz to unlock the secrets of a 6 figure fashion brand and see how you compare.

Once completed, you'll receive an e-mail with a fully personalised audit on how you can scale with success - it's honestly so cool, you have to try it to see for yourself…

Creative Sales Coach (@elizabethstilesuk) • Instagram

Create your own fashion brand (@thefashionbrandclinic) • Instagram

Do you wake up each morning thinking WTF am I going to post on social media today?!

Find out more about The Visibility Project here!

You can listen by clicking through to Apple Podcast here

Remember to hit the subscribe button so you don't miss an episode!

This week's podcast episode is Sponsored by Olive & Frank!

You can shop here and use the code ELIZABETH10 to get 10% off your purchase

If you'd like to find out more about working together on your brand, click here

This week we have another great social media expert on, the lovely Jess Bruno! We actually recorded this episode as an insta live to show you that it's possible to re-purpose your content with ease :)

Jess has a background in the music industry so understands how to work with creatives and bring out the best in them as if you had a strategist BFF in your pocket

She also prides herself on making content creation manageable so you can ACTUALLY stay consistent with showing up for your business without having a mini meltdown every morning

In this episode we discuss :

• Tips around posting intuitively vs batch creating your content and trying to please an algorithm

• Splitting out your time between creating content from an admin perspective and creating content in a creative way

• Plus you don't need to be on all the platforms! This one is around following your passion and picking a platform that is more long form versus one that is short

Are you ready to discover what it takes to become a 6-figure fashion brand? Or maybe you're already there & looking for ways to improve!

I have a really fun quiz for you to try out today! It's just 21 questions that will determine a score from 0-100 and you'll automatically receive a personalised audit of how your business is doing.

As a fashion brand owner, it can be challenging (to say the least!) to stand out in a crowded market and drive consistent sales.

However, with the right marketing, product development, sales channels and pricing strategy, you can take your fashion brand to the next level!

In under 2 minutes, ask yourself these carefully selected set of questions to determine if your fashion brand is on the path to success.

For example …

*Do you regularly update your website and analyse your competitors' pricing?

*Do you frequently update your website's content and product offerings to keep customers engaged?

*Does your fashion brand have a content marketing strategy?

Take the quiz to unlock the secrets of a 6 figure fashion brand and see how you compare.

Once completed, you'll receive an e-mail with a fully personalised audit on how you can scale with success - it's honestly so cool, you have to try it to see for yourself…

Creative Sales Coach (@elizabethstilesuk) • Instagram

Create your own fashion brand (@thefashionbrandclinic) • Instagram

Creative Content Coach ✨ (@jessica.sophia.bruno) • Instagram photos and videos

Do you wake up each morning thinking WTF am I going to post on social media today?!

Find out more about The Visibility Project here!

You can listen by clicking through to Apple Podcast here

Remember to hit the subscribe button so you don't miss an episode!

This week's podcast episode is Sponsored by Olive & Frank!

You can shop here and use the code ELIZABETH10 to get 10% off your purchase

If you'd like to find out more about working together on your brand, click here

A couple of months ago I hosted a live with some of my favourite content creators called TikTok talk and Maz was obviously in the line up as she provides such an incredible amount of value for her audience over there!

If you don't follow Maz, she's a freelance content strategist and founder of Strategise with Care. With nearly 5 years of experience working in social media marketing, Maz is helping creators and business owners create content strategies to reach their future goals

In this episode we discuss :

• Best practises to make sure you're covering on TikTok plus common mistakes we see people making

• Top tips for startup fashion brands on TikTok

• Why you shouldn't give up just because you don't go viral on TikTok

Are you ready to discover what it takes to become a 6-figure fashion brand? Or maybe you're already there & looking for ways to improve!

I have a really fun quiz for you to try out today! It's just 21 questions that will determine a score from 0-100 and you'll automatically receive a personalised audit of how your business is doing.

As a fashion brand owner, it can be challenging (to say the least!) to stand out in a crowded market and drive consistent sales.

However, with the right marketing, product development, sales channels and pricing strategy, you can take your fashion brand to the next level!

In under 2 minutes, ask yourself these carefully selected set of questions to determine if your fashion brand is on the path to success.

For example …

*Do you regularly update your website and analyse your competitors' pricing?

*Do you frequently update your website's content and product offerings to keep customers engaged?

*Does your fashion brand have a content marketing strategy?

Take the quiz to unlock the secrets of a 6 figure fashion brand and see how you compare.

Once completed, you'll receive an e-mail with a fully personalised audit on how you can scale with success - it's honestly so cool, you have to try it to see for yourself…

Creative Sales Coach (@elizabethstilesuk) • Instagram

Create your own fashion brand (@thefashionbrandclinic) • Instagram

Maz | UK TikTok Strategist & Content Producer (@strategisewithcare) • Instagram photos and videos

Do you wake up each morning thinking WTF am I going to post on social media today?!

Find out more about The Visibility Project here!

You can listen by clicking through to Apple Podcast here

Remember to hit the subscribe button so you don't miss an episode!

This week's podcast episode is Sponsored by Olive & Frank!

You can shop here and use the code ELIZABETH10 to get 10% off your purchase

If you'd like to find out more about working together on your brand, click here

Danielle is the founder and designer at Hissyfit Clothing !

🌼 From starting in her nanas spare room, to now owning a bingo hall that will house her manufacturing, fulfilment, and marketing all in one place!

🌼All her fabric is deadstock/ rejected fabric from other big retailers

🌼Some fabrics have been traced back … one customer's nan had a Bonmarché top in the exact same print as one of the best selling hankie tops!

🌼Bill the manufacturer used to make clothes for the likes of New Look and Ann Summers in the 90s and has been a sustainable king from the start and has NEVER thrown anything away … Danielle often goes hunting through the warehouse to dig out old deadstock pieces that he's kept that have now came back into fashion!

🌼Her rise to TikTok fame during lockdown doing 'a day in the life of' videos and her popular '20 ways to style'

🌼Danielle loves to design things that are multiple ways to wear them i.e reversible skirts

🌼Her price points are always affordable where nothing is above £50

🌼She never set up Hissyfit to be 'sustainable' Hissyfit is sustainable by accident - all of her sustainable practices were because she hates waste and so does Bill and they both believe with working with what you've got

In this episode we discuss :

• How Hissyfit clothing was born from a chance encounter in a sex shop

• Danielle's mission to bring fashion back to Birmingham

• The unique relationship she has built with her UK factory owner, Bill

Are you ready to discover what it takes to become a 6-figure fashion brand? Or maybe you're already there & looking for ways to improve!

I have a really fun quiz for you to try out today! It's just 21 questions that will determine a score from 0-100 and you'll automatically receive a personalised audit of how your business is doing.

As a fashion brand owner, it can be challenging (to say the least!) to stand out in a crowded market and drive consistent sales.

However, with the right marketing, product development, sales channels and pricing strategy, you can take your fashion brand to the next level!

In under 2 minutes, ask yourself these carefully selected set of questions to determine if your fashion brand is on the path to success.

For example …

*Do you regularly update your website and analyse your competitors' pricing?

*Do you frequently update your website's content and product offerings to keep customers engaged?

*Does your fashion brand have a content marketing strategy?

Take the quiz to unlock the secrets of a 6 figure fashion brand and see how you compare.

Once completed, you'll receive an e-mail with a fully personalised audit on how you can scale with success - it's honestly so cool, you have to try it to see for yourself…

Creative Sales Coach (@elizabethstilesuk) • Instagram

Create your own fashion brand (@thefashionbrandclinic) • Instagram

HISSY FIT CLOTHING (@hissyfitclothing) • Instagram photos and videos

Do you wake up each morning thinking WTF am I going to post on social media today?!

Find out more about The Visibility Project here!

You can listen by clicking through to Apple Podcast here

Remember to hit the subscribe button so you don't miss an episode!

This week's podcast episode is Sponsored by Olive & Frank!

You can shop here and use the code ELIZABETH10 to get 10% off your purchase

If you'd like to find out more about working together on your brand, click here

Jade is the founder and designer of Jakelle Studios, an independent clothing brand focusing on 'bringing a little bit of spice to sustainability'. All of her pieces are ethically made to in Devon, U.K, in a small women-led factory using organic and recycled fabrics.

I actually worked 1:1 with Jade a couple of years ago & we've always stayed in touch ever since! So when her account got hacked she dropped me a message to see if I knew anyone that could help

Unfortunately Jade couldn't retrieve her account so I thought it would be a good idea for her to come on the podcast to hopefully reconnect with her old followers & share her story about having her account deleted. It's a really inspiring story because some exciting opportunities have magically come her way since starting a new account with a smaller following!

In this episode we discuss :

• Jade's mission to build a sustainable brand without compromising on her aesthetic

• A step by step guide on what to do if your account gets hacked

• The positives of what can come from building a new audience from scratch

Are you ready to discover what it takes to become a 6-figure fashion brand? Or maybe you're already there & looking for ways to improve!

I have a really fun quiz for you to try out today! It's just 21 questions that will determine a score from 0-100 and you'll automatically receive a personalised audit of how your business is doing.

As a fashion brand owner, it can be challenging (to say the least!) to stand out in a crowded market and drive consistent sales.

However, with the right marketing, product development, sales channels and pricing strategy, you can take your fashion brand to the next level!

In under 2 minutes, ask yourself these carefully selected set of questions to determine if your fashion brand is on the path to success.

For example …

*Do you regularly update your website and analyse your competitors' pricing?

*Do you frequently update your website's content and product offerings to keep customers engaged?

*Does your fashion brand have a content marketing strategy?

Take the quiz to unlock the secrets of a 6 figure fashion brand and see how you compare.

Once completed, you'll receive an e-mail with a fully personalised audit on how you can scale with success - it's honestly so cool, you have to try it to see for yourself…

Creative Sales Coach (@elizabethstilesuk) • Instagram

Create your own fashion brand (@thefashionbrandclinic) • Instagram

J A K E L L E S T U D I O S (@jakelle.studios) • Instagram photos and videos

Do you wake up each morning thinking WTF am I going to post on social media today?!

Find out more about The Visibility Project here!

You can listen by clicking through to Apple Podcast here

Remember to hit the subscribe button so you don't miss an episode!

This week's podcast episode is Sponsored by Olive & Frank!

You can shop here and use the code ELIZABETH10 to get 10% off your purchase

If you'd like to find out more about working together on your brand, click here

We've had a couple of episodes without a guest so I'm excited that from now on we'll be welcoming back some very insightful conversations!

A couple of weeks ago I was asked for soem advice on SEO & this isn't my area of expertise at all so I put out a message on instagram to see if anyone wanted to join me for a chat!

Char emailed me with the details of her career which were pretty impressive! She's spent the last 17 years creating content for the likes of Dune London, Simple, Waitrose, New Look, Lynx, Boots and No7.

She's now bottling all of that insight, knowledge and experience to help make content creation quick, easy, and enjoyable for small biz owners like you!

Give her a follow on Instagram @loudmouthcontent for easy-to-understand tips and tutorials or head to loudmouthcontent.com and bag a bespoke audit of your content and a ton of cool content ideas!

In this episode we discuss :

• What is SEO & why is it so important

• How to get discovered on social media using SEO

• Real life examples of how other brands use SEO in their business

Are you ready to discover what it takes to become a 6-figure fashion brand? Or maybe you're already there & looking for ways to improve!

I have a really fun quiz for you to try out today! It's just 21 questions that will determine a score from 0-100 and you'll automatically receive a personalised audit of how your business is doing.

As a fashion brand owner, it can be challenging (to say the least!) to stand out in a crowded market and drive consistent sales.

However, with the right marketing, product development, sales channels and pricing strategy, you can take your fashion brand to the next level!

In under 2 minutes, ask yourself these carefully selected set of questions to determine if your fashion brand is on the path to success.

For example …

*Do you regularly update your website and analyse your competitors' pricing?

*Do you frequently update your website's content and product offerings to keep customers engaged?

*Does your fashion brand have a content marketing strategy?

Take the quiz to unlock the secrets of a 6 figure fashion brand and see how you compare.

Once completed, you'll receive an e-mail with a fully personalised audit on how you can scale with success - it's honestly so cool, you have to try it to see for yourself…

Creative Sales Coach (@elizabethstilesuk) • Instagram

Create your own fashion brand (@thefashionbrandclinic) • Instagram

Char | Simple content support for small business owners (@loudmouthcontent) • Instagram

Do you wake up each morning thinking WTF am I going to post on social media today?!

Find out more about The Visibility Project here!

You can listen by clicking through to Apple Podcast here

Remember to hit the subscribe button so you don't miss an episode!

This week's podcast episode is Sponsored by Olive & Frank!

You can shop here and use the code ELIZABETH10 to get 10% off your purchase

If you'd like to find out more about working together on your brand, click here