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In this episode, I'm back behind the mic, sharing the ins and outs of my recent cart open launch and the lessons learned. From planning live training to unexpected tech hiccups, I spill it all. With 27 new students joining the 12-month program, the results are in, and I couldn't be more proud.
Tune in for a candid discussion about the highs, lows, and changes I'd make next time. Plus, I'll delve into the unique experience of being the MFR coach at seminars and the incredible support from my clients.
Grab your favorite beverage, settle in, and let's talk about all things MFR business!
FEATURED ON THE SHOW —
Help clients find you with ease, sign-up for the MFR Directory
FOLLOW ME —
Facebook - https://www.facebook.com/TheMFRCoach/
Instagram - https://www.instagram.com/themfrcoach/
Website - https://www.themfrcoach.com/
RATE, REVIEW, & SUBSCRIBE ON APPLE PODCASTS –
If you love the content that I am providing, please consider rating and reviewing my show! This helps me support more people — just like you — build a thriving MFR business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
Also, if you haven’t done so already, please consider subscribing to the podcast. New episodes drop weekly and if you’re not subscribed, there’s a good chance you’ll miss out.
**This podcast is not medical advice and is not a substitute for consultation with an appropriate medical professional. We make no representations as to any physical, emotional, or mental health benefits that may be derived from listening to our podcast. Likewise, we do not make any representations or guarantees as to any possible income, business growth, additional clients, or any other earnings or growth benefits that may be derived from our podcast. Any testimonials, examples, or other results presented are the experiences of one client. We do not represent or guarantee you will achieve the same or similar results. You understand and agree you are solely responsible for any decisions you make from the information provided.**
Money, Money, Money, Mooneey…this episode is all about personal finance and financial planning with the fantastic Keina Newell.
Keina is the founder of Wealth Over Now, where she works with professional women and solopreneurs to create new possibilities with their money so they can save more, pay off debt, invest in themselves, and stress less about money.
She is passionate about her work and finds no greater satisfaction than helping her clients start managing their money with joy because they’ve learned to feel possibility where they once felt shame, guilt, overwhelm, and anxiety.
Listen in as we discuss:
GUEST INFORMATION —
Keina Newell, Founder of Wealth Over Now | Website | Podcast: Money Files | Instagram | Facebook
FEATURED ON THE SHOW —
FOLLOW ME —
Facebook - https://www.facebook.com/TheMFRCoach/
Instagram - https://www.instagram.com/themfrcoach/
Website - https://www.themfrcoach.com/
RATE, REVIEW, & SUBSCRIBE ON APPLE PODCASTS –
If you love the content that I am providing, please consider rating and reviewing my show! This helps me support more people — just like you — build a thriving MFR business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
Also, if you haven’t done so already, please consider subscribing to the podcast. New episodes drop weekly and if you’re not subscribed, there’s a good chance you’ll miss out.
**This podcast is not medical advice and is not a substitute for consultation with an appropriate medical professional. We make no representations as to any physical, emotional, or mental health benefits that may be derived from listening to our podcast. Likewise, we do not make any representations or guarantees as to any possible income, business growth, additional clients, or any other earnings or growth benefits that may be derived from our podcast. Any testimonials, examples, or other results presented are the experiences of one client. We do not represent or guarantee you will achieve the same or similar results. You understand and agree you are solely responsible for any decisions you make from the information provided.**
We often think more choices mean better service, but the truth is, more choices can actually overwhelm and drive potential clients away.
In this episode, I'm getting real about why offering too many choices to your clients can be detrimental to your business. Decision fatigue is a real hurdle, and I've got relatable examples to prove it.
From frustrating online booking experiences to overwhelmed minds on cluttered websites, we've all been there.
But the solution is simple: one offer.
By streamlining your services to a single, compelling option, you'll make it easy for clients to say yes and book.
If you're looking for a transformation in your MFR business, our 12-month Business Foundation Program is for you. Be sure to join our email list at www.mfrcoach.com/join so you’re the first to hear when our doors open next for enrollment!
FEATURED ON THE SHOW —
FOLLOW ME —
Facebook - https://www.facebook.com/TheMFRCoach/
Instagram - https://www.instagram.com/themfrcoach/
Website - https://www.themfrcoach.com/
RATE, REVIEW, & SUBSCRIBE ON APPLE PODCASTS –
If you love the content that I am providing, please consider rating and reviewing my show! This helps me support more people — just like you — build a thriving MFR business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
Also, if you haven’t done so already, please consider subscribing to the podcast. New episodes drop weekly and if you’re not subscribed, there’s a good chance you’ll miss out.
**This podcast is not medical advice and is not a substitute for consultation with an appropriate medical professional. We make no representations as to any physical, emotional, or mental health benefits that may be derived from listening to our podcast. Likewise, we do not make any representations or guarantees as to any possible income, business growth, additional clients, or any other earnings or growth benefits that may be derived from our podcast. Any testimonials, examples, or other results presented are the experiences of one client. We do not represent or guarantee you will achieve the same or similar results. You understand and agree you are solely responsible for any decisions you make from the information provided.**
I am beyond thrilled to have three incredible MFR therapists with me today, all hailing from the vibrant community of Richmond, Virginia. Joining me are Rob Crampton, Leslie Mueller, and Patti Calkins, each of whom has a unique journey in the world of myofascial release therapy.
In this conversation, we dive into their journeys, nd explore the benefits of vulnerability in coaching, their relationships with money, their ability to take time off to invest in self-care and further training, and the transformative shift to becoming MFR-only practitioners.
If you're an MFR therapist looking to level up your business and personal life, this episode is a must-listen. Tune in to hear their experiences and how they've thrived in their practices.
Doors are open! Join The MFR Coach’s 12-Month Business Foundation Program now through November 15th. This is your last chance to join in 2023. When you join us in November, you can use our payment plan at no additional cost to you, AND I’ll even send you my awesome workbook. Enroll now, as this is the last opportunity to join in 2023.
Join now and start your 90-day journey through the foundation modules. Join our weekly live coaching calls and fast-track your way through any confusion or questions that you have about your MFR business.
Visit The MFR Coach | The MFR Coach’s 12-Month Business Foundation Program for more information on the program and to join today. Terms and conditions apply.
GUEST INFORMATION —
Leslie Mueller, owner of Resonance Myofascial Release in Richmond, VA, | Facebook | Website | Instagram | MFR Directory
Rob Crampton, owner of James River Myofascial Release in Richmond, VA | Website |
Patti Calkins, owner of Exhale Myofascial Release in Richmond, VA | Website | Instagram | Facebook
FEATURED ON THE SHOW —
FOLLOW ME —
Facebook - https://www.facebook.com/TheMFRCoach/
Instagram - https://www.instagram.com/themfrcoach/
Website - https://www.themfrcoach.com/
RATE, REVIEW, & SUBSCRIBE ON APPLE PODCASTS –
If you love the content that I am providing, please consider rating and reviewing my show! This helps me support more people — just like you — build a thriving MFR business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
Also, if you haven’t done so already, please consider subscribing to the podcast. New episodes drop weekly and if you’re not subscribed, there’s a good chance you’ll miss out.
**This podcast is not medical advice and is not a substitute for consultation with an appropriate medical professional. We make no representations as to any physical, emotional, or mental health benefits that may be derived from listening to our podcast. Likewise, we do not make any representations or guarantees as to any possible income, business growth, additional clients, or any other earnings or growth benefits that may be derived from our podcast. Any testimonials, examples, or other results presented are the experiences of one client. We do not represent or guarantee you will achieve the same or similar results. You understand and agree you are solely responsible for any decisions you make from the information provided.**
In this week’s episode, we explore the difference between being a regular therapist and an MFR therapist who commits to MFR ONLY.
This identity shift can transform your practice, your clients' well-being, and even your income. This shift also impacts your daily practices, schedule, and success. Your identity as an MFR therapist is a powerful force, and it starts with you.
So, are you an MFR therapist? Join the conversation, get listed on MFR Health Directory, and let's further the mission of myofascial release. Let's make a difference together!
Doors are open! Join The MFR Coach’s 12-Month Business Foundation Program now through November 15th. This is your last chance to join in 2023. When you join us in November, you can use our payment plan at no additional cost to you, AND I’ll even send you my awesome workbook. Enroll now, as this is the last opportunity to join in 2023.
Join now and start your 90-day journey through the foundation modules. Join our weekly live coaching calls and fast-track your way through any confusion or questions that you have about your MFR business.
Visit The MFR Coach | 12-Month Business Foundation Program for more information on the program and to join today. Terms and conditions apply.
MENTIONED —
EP. 141 How To Double Your Salary with Kristin Ponzi
FEATURED ON THE SHOW —
FOLLOW ME —
Facebook - https://www.facebook.com/TheMFRCoach/
Instagram - https://www.instagram.com/themfrcoach/
Website - https://www.themfrcoach.com/
RATE, REVIEW, & SUBSCRIBE ON APPLE PODCASTS –
If you love the content that I am providing, please consider rating and reviewing my show! This helps me support more people — just like you — build a thriving MFR business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
Also, if you haven’t done so already, please consider subscribing to the podcast. New episodes drop weekly and if you’re not subscribed, there’s a good chance you’ll miss out.
**This podcast is not medical advice and is not a substitute for consultation with an appropriate medical professional. We make no representations as to any physical, emotional, or mental health benefits that may be derived from listening to our podcast. Likewise, we do not make any representations or guarantees as to any possible income, business growth, additional clients, or any other earnings or growth benefits that may be derived from our podcast. Any testimonials, examples, or other results presented are the experiences of one client. We do not represent or guarantee you will achieve the same or similar results. You understand and agree you are solely responsible for any decisions you make from the information provided.**
Selling MFR is the third pillar in building a six-figure MFR business, following raising your rates and confidently overcoming objections.
I share a real-life story of a student who realized she was done with coasting in her business, and how she bravely faced the drama and objections that arose when raising her rates.
MFR therapists who choose not to coast – they thrive on purpose, tackle their fears head-on, and unlock boundless potential. This is possible for you too.
Listen in on how you can have EASE in your business WITHOUT COASTING.
Doors are open! Join the MFR Coach’s 12-Month Business Foundation Program now through November 15th. This is your last chance to join in 2023. When you join us in November, you can use our payment plan at no additional cost to you, AND I’ll even send you my awesome workbook. Enroll now, as this is the last opportunity to join in 2023.
Join now and start your 90-day journey through the foundation modules. Join our weekly live coaching calls and fast-track your way through any confusion or questions that you have about your MFR business.
Visit The MFR Coach | Group Coaching Program for more information on the program and to join today. Terms and conditions apply.
FEATURED ON THE SHOW —
FOLLOW ME —
Facebook - https://www.facebook.com/TheMFRCoach/
Instagram - https://www.instagram.com/themfrcoach/
Website - https://www.themfrcoach.com/
RATE, REVIEW, & SUBSCRIBE ON APPLE PODCASTS –
If you love the content that I am providing, please consider rating and reviewing my show! This helps me support more people — just like you — build a thriving MFR business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
Also, if you haven’t done so already, please consider subscribing to the podcast. New episodes drop weekly and if you’re not subscribed, there’s a good chance you’ll miss out.
**This podcast is not medical advice and is not a substitute for consultation with an appropriate medical professional. We make no representations as to any physical, emotional, or mental health benefits that may be derived from listening to our podcast. Likewise, we do not make any representations or guarantees as to any possible income, business growth, additional clients, or any other earnings or growth benefits that may be derived from our podcast. Any testimonials, examples, or other results presented are the experiences of one client. We do not represent or guarantee you will achieve the same or similar results. You understand and agree you are solely responsible for any decisions you make from the information provided.**
Welcome to part 2 of the podcast take over!
In this episode, my clients Donna, Sara, and Leslie, take over the MFR Coaches Podcast to share their journeys with coaching.
The guests reunite to discuss their personal and professional growth journeys. They explore the evolution of their booking systems, recognizing the need to pace themselves, and the crucial role of understanding their own progress rates. They candidly contemplate their business visions for the coming months, pondering community involvement, financial goals, and the impact of MFR therapy on their well-being. The hosts delve into the challenges and rewards of maintaining a fully booked schedule as MFR therapists while highlighting the significance of self-treatment, setting boundaries, and their commitment to providing exceptional client care. They also acknowledge the transformative role of coaching in their pursuit of self-improvement and success, emphasizing the value of embracing their unique paths to growth and self-discovery.
Tune in to this candid and insightful episode, where our guests share their experiences and lessons learned, emphasizing the importance of embracing your unique paths to growth and self-discovery.
Listen in as we discuss:
Doors are open! Join the MFR Coach’s 12-Month Business Foundation Program now through November 15th. This is your last chance to join in 2023. When you join us in November, you can use our payment plan at no additional cost to you, AND I’ll even send you my awesome workbook. Enroll now, as this is the last opportunity to join in 2023.
Join now and start your 90-day journey through the foundation modules. Join our weekly live coaching calls and fast-track your way through any confusion or questions that you have about your MFR business.
Visit The MFR Coach | Group Coaching Program for more information on the program and to join today. Terms and conditions apply.
GUEST INFORMATION —
Leslie Mueller, owner of Resonance Myofascial Release in Richmond, VA, | Facebook | Website | Instagram | MFR Directory
Sara Martin, owner of FireRainbow Myofascial Release in San Antonio, TX | Instagram | Website | Facebook | MFR Directory
Donna Hight owner of Trinity Myofascial Release, in Austin, Texas | Website | Facebook | Instagram | MFR Directory
MENTIONED —
The Life Coach School
FEATURED ON THE SHOW —
FOLLOW ME —
Facebook - https://www.facebook.com/TheMFRCoach/
Instagram - https://www.instagram.com/themfrcoach/
Website - https://www.themfrcoach.com/
RATE, REVIEW, & SUBSCRIBE ON APPLE PODCASTS –
If you love the content that I am providing, please consider rating and reviewing my show! This helps me support more people — just like you — build a thriving MFR business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
Also, if you haven’t done so already, please consider subscribing to the podcast. New episodes drop weekly and if you’re not subscribed, there’s a good chance you’ll miss out.
**This podcast is not medical advice and is not a substitute for consultation with an appropriate medical professional. We make no representations as to any physical, emotional, or mental health benefits that may be derived from listening to our podcast. Likewise, we do not make any representations or guarantees as to any possible income, business growth, additional clients, or any other earnings or growth benefits that may be derived from our podcast. Any testimonials, examples, or other results presented are the experiences of one client. We do not represent or guarantee you will achieve the same or similar results. You understand and agree you are solely responsible for any decisions you make from the information provided.**
It's a podcast take over and you are in for a treat!
Today my clients Donna, Sara, and Leslie, take over the MFR Coach’s Podcast to share their journeys with coaching. Sara initially had no grand plans for her business and was unsure about its financial potential, Donna needed her business to support her life independently, and Leslie was crippled by fear, doubting her abilities and worthiness to succeed.
Tune in as they candidly share their personal journeys before and during coaching, shedding light on the struggles they faced as entrepreneurs and individuals. They discuss the discomfort of asking for help, the fear of not feeling deserving of success, and the challenges of navigating personal and business aspects simultaneously.
They also touch on the transformative power of coaching in overcoming these hurdles and embracing visibility. They reflect on the periods between coaching sessions and the invaluable guidance coaching provides during challenging times, emphasizing the pivotal role it plays in their self-development and professional growth.
Listen in as we discuss:
Doors are open! Join The MFR Coach’s 12-Month Business Foundation Program now through November 15th. This is your last chance to join in 2023.
When you join us in November, you can use our payment plan at no additional cost to you, AND I’ll even send you my awesome workbook. Enroll now, as this is the last opportunity to join in 2023.
Join now and start your 90-day journey through the foundation modules. Join our weekly live coaching calls and fast-track your way through any confusion or questions that you have about your MFR business.
Visit The MFR Coach | Group Coaching Program for more information on the program and to join today. Terms and conditions apply.
GUEST INFORMATION —
Leslie Mueller, owner of Resonance Myofascial Release in Richmond, VA, | Facebook | Website | Instagram | MFR Directory
Sara Martin, owner of FireRainbow Myofascial Release in San Antonio, TX | Instagram | Website | Facebook | MFR Directory
Donna Hight owner of Trinity Myofascial Release, in Austin, Texas | Website | Facebook | Instagram | MFR Directory
MENTIONED —
The Life Coach School
FEATURED ON THE SHOW —
FOLLOW ME —
Facebook - https://www.facebook.com/TheMFRCoach/
Instagram - https://www.instagram.com/themfrcoach/
Website - https://www.themfrcoach.com/
RATE, REVIEW, & SUBSCRIBE ON APPLE PODCASTS –
If you love the content that I am providing, please consider rating and reviewing my show! This helps me support more people — just like you — build a thriving MFR business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
Also, if you haven’t done so already, please consider subscribing to the podcast. New episodes drop weekly and if you’re not subscribed, there’s a good chance you’ll miss out.
**This podcast is not medical advice and is not a substitute for consultation with an appropriate medical professional. We make no representations as to any physical, emotional, or mental health benefits that may be derived from listening to our podcast. Likewise, we do not make any representations or guarantees as to any possible income, business growth, additional clients, or any other earnings or growth benefits that may be derived from our podcast. Any testimonials, examples, or other results presented are the experiences of one client. We do not represent or guarantee you will achieve the same or similar results. You understand and agree you are solely responsible for any decisions you make from the information provided.**
On this dynamic episode, we are uncovering the art of selling MFR with purpose. Join me as I unveil the four game-changing strategies you need to put into action immediately to skyrocket your MFR sales.
I'll begin by exploring the importance of being the expert in the room, even if you're not an expert-level trained MFR therapist yet. Discover how to confidently talk about the benefits and results of MFR, helping your clients understand what's at stake if they don't get the help they need. I'll also show you how to become the person who can answer any client's question with confidence and finally, I'll tackle the vital skill of being willing to hear "no" without it affecting your self-worth.
So press play now, because by the end of this episode, you'll be equipped to sell MFR to anyone in any situation, ultimately transforming your MFR practice into a thriving, fully-booked, six-figure business.
Listen in as I discuss:
Doors are open! Join The MFR Coach’s 12-Month Business Foundation Program now through November 15th. This is your last chance to join in 2023.
When you join us in November, you can use our payment plan at no additional cost to you, AND I’ll even send you my awesome workbook. Enroll now, as this is the last opportunity to join in 2023.
Join now and start your 90-day journey through the foundation modules. Get immediate access to our weekly live coaching calls and fast-track your way through any confusion or questions that you have about your MFR business. Join now and spend the next 12 months focused on your MFR Business.
Visit The MFR Coach | Group Coaching Program for more information on the program and to join today. Terms and conditions apply.
FEATURED ON THE SHOW —
FOLLOW ME —
Facebook - https://www.facebook.com/TheMFRCoach/
Instagram - https://www.instagram.com/themfrcoach/
Website - https://www.themfrcoach.com/
RATE, REVIEW, & SUBSCRIBE ON APPLE PODCASTS –
If you love the content that I am providing, please consider rating and reviewing my show! This helps me support more people — just like you — build a thriving MFR business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
Also, if you haven’t done so already, please consider subscribing to the podcast. New episodes drop weekly and if you’re not subscribed, there’s a good chance you’ll miss out.
**This podcast is not medical advice and is not a substitute for consultation with an appropriate medical professional. We make no representations as to any physical, emotional, or mental health benefits that may be derived from listening to our podcast. Likewise, we do not make any representations or guarantees as to any possible income, business growth, additional clients, or any other earnings or growth benefits that may be derived from our podcast. Any testimonials, examples, or other results presented are the experiences of one client. We do not represent or guarantee you will achieve the same or similar results. You understand and agree you are solely responsible for any decisions you make from the information provided.**
Setting rates is a hot topic here on The MFR Coach’s Podcast. In this episode, I sit down with Barb Long, a remarkable MFR therapist and the owner of MFR of Central California, to discuss her journey from her early days as a physical therapist assistant to her evolution into a passionate MFR practitioner.
We dive into the heart of her transformation—the moment she conquered her financial fears and boldly raised her rates.
Barb's newfound approach of setting rates based on facts and data, rather than solely on experience, not only skyrocketed her income but also instilled in her a renewed sense of financial security for her retirement.
What's even more fascinating is how Barb has become a pro at overcoming objections and selling MFR packages to her clients, leading to a thriving business and, more importantly, enhanced well-being for her clients.
This episode highlights the incredible impact one therapist can make in the realm of Myofascial Release therapy, leaving you with inspiration and actionable insights for your own journey.
Listen in as we discuss:
Learn how to Sell MFR To Anyone In Any Situation at my live training on November 1st at Noon Central.
Imagine selling MFR with the same satisfaction you get from giving an MFR treatment.
You will become unstoppable, get fully booked, and help your clients get better results, faster.
Join me on November 1st at Noon Central and learn how to Sell MFR to Anyone In Any Situation. Register here.
GUEST INFORMATION —
Barb Long, Owner of MFR of Central California in Hanford, CA, | Website | MFR Directory | LinkedIn | Instagram | Facebook
MENTIONED —
Gina Knox, Financial Coach for Entrepreneurs | Website | Podcast | Instagram
You can use Heather’s affiliate link to join 6 Figure Savers
FEATURED ON THE SHOW —
FOLLOW ME —
Facebook - https://www.facebook.com/TheMFRCoach/
Instagram - https://www.instagram.com/themfrcoach/
Website - https://www.themfrcoach.com/
RATE, REVIEW, & SUBSCRIBE ON APPLE PODCASTS –
If you love the content that I am providing, please consider rating and reviewing my show! This helps me support more people — just like you — build a thriving MFR business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
Also, if you haven’t done so already, please consider subscribing to the podcast. New episodes drop weekly and if you’re not subscribed, there’s a good chance you’ll miss out.
**This podcast is not medical advice and is not a substitute for consultation with an appropriate medical professional. We make no representations as to any physical, emotional, or mental health benefits that may be derived from listening to our podcast. Likewise, we do not make any representations or guarantees as to any possible income, business growth, additional clients, or any other earnings or growth benefits that may be derived from our podcast. Any testimonials, examples, or other results presented are the experiences of one client. We do not represent or guarantee you will achieve the same or similar results. You understand and agree you are solely responsible for any decisions you make from the information provided.**
From the publisher's feed
Most business advice was not built for someone who works with their hands, sees clients one at a time, and carries the weight of other people's healing for a living. The Fully Booked Therapist with Heather Hammell is. Each week Heather teaches the real business skills that hands-on therapy training never covers, and brings in clinical leaders from across every modality alongside top earning practitioners who have built fully booked practices without overworking, without underselling, and without becoming someone different to do it. You already have the clinical skills. This show gives you everything else.
For massage therapists, physical therapists, occupational therapists, speech and language practitioners, myofascial release practitioners, and hands-on therapists who are ready to build on purpose and with purpose. Get fully booked. Get paid using real facts and data. Build a practice that funds a full life inside and outside the treatment room.
Real conversations. Real results. Your real life.
Find out more at https://www.heatherhammell.com.

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