The Get Shit Done Podcast

On today’s episode I coach Ellyn Schinke—a research scientist turned Google’s #1 burnout and stress management coach, creator of the Burnout-Proof Business Program, and host of the Burnout-Proof podcast. With features in Fast Company, The New York Times, and even LinkedIn Live, Ellyn knows how to help clients crush stress and live more balanced lives.

But even the best coaches need coaching. Together, we focus on how Ellyn can take her science-backed approach to the next level by implementing strategies to convert her audience into paying clients, and the answer might surprise you! We tackle the BIG question of “when should someone hire a burn out coach” in a way that totally shiftsEllyn’s content and conversation strategy. And news flash, she’s already showing up as a completely different person. 

If you’ve been struggling with getting people to understand how amazing your offer is, or converting leads into paying clients, this episode gives you a behind-the-scenes look at how to realign your services, clarify your messaging, and get more dream clients that say, “hell yes” to your offers.  

Learn More About Ellyn:

🌟 Website: www.coachellyn.com

🌟 Instagram: @coachellyn

I’m so excited to have you with me for the Get Shit Done Rebelution. Show your love and leave a 5-star review on iTunes to help me grow this podcast! Want more support in getting shit done? Join the club at https://www.kelseymarieknutson.com/getshitdoneclub. 

Times to Check Out:

TIMESTAMP #1: 00:52 – Introduction and Ellen's Burnout Story

TIMESTAMP #2: 02:35 – From Grad School Grind to Boss Life

TIMESTAMP #3: 05:17 – What’s Burnout Coaching, Anyway?

TIMESTAMP #4: 08:20 – Entrepreneur Burnout Hacks

TIMESTAMP #5: 11:09 – Burnout? Fix It with Systems

TIMESTAMP #6: 14:11 – Optimizing Coaching for Quick Wins

TIMESTAMP #7: 17:03 – Spotting Burnout in Clients

TIMESTAMP #8: 19:56 – Discipline = Long-Term Success

TIMESTAMP #9: 22:27 – Boosting Client Awareness in Your Business

TIMESTAMP #10: 24:53 – What Clients Really Need From YOU

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In this episode, we’re spilling the tea on why consistency is your bestie when it comes to content creation—and the sneaky reasons we sometimes fall off track. We’re getting real about knowing who your people are, nailing down your "Hell Yes" offers, and stacking up a stash of topics that speak straight to your dream clients. I’m also dropping tips on using social media as your backstage pass to connection and sales, and why it pays to have a little edge and filter your content faster. And here’s the kicker: we’re talking about why genuine, quality engagement is way more powerful than a big ol' follower count, plus how being honest about your mess-ups and strategies can be the spark that lights your action fire.

I’m so excited to have you with me for the Get Shit Done Rebelution. Show your love and leave a 5-star review on iTunes to help me grow this podcast!

Times to Check Out:

TIMESTAMP #1 - 00:52 - Consistency Matters

TIMESTAMP #2 - 05:02 - Your 'Hell Yes' Offers

TIMESTAMP #3 - 09:40 - Content Ideas That Last

TIMESTAMP #4 - 14:31 - Audit Your Offers, Win Big

Work With Kelsey: Ready to really address what’s keeping your IG looking like a patchwork quilt? Join Get Shit Done Club for additional accountability, ideas, and weekly coaching calls on topics just like this.

Send us podcast ideas at [email protected]

Stay in the loop—follow us on Instagram: https://www.instagram.com/kelseymarieknutson/

Today I’m diving into why it’s non-negotiable to protect your scheduled time. We’re talking deep work, real strategies for prioritizing, and the magic of having a solid process to make your goals happen. I’ll walk you through how to take those big, daunting projects and break them down into bite-sized steps that won’t make you want to pull your hair out. Plus, I’ll share why structured design time and quarterly check-ins are game-changers for staying on track and keeping your business aligned. And if you’ve ever wondered why white space in your schedule matters, you’ll get that answer and more. Ready to level up? I’m so excited to have you with me for the Get Shit Done Rebelution. Show your love and leave a 5-star review on iTunes to help me grow this podcast!

Times to Check Out:

TIMESTAMP #1 – 00:52 – Guard Your Calendar Like a Pro

TIMESTAMP #2 – 04:27 – Crush Your Project To-Do List

TIMESTAMP #3 – 09:08 – Masterclass: Creating Courses Without Losing Time

TIMESTAMP #4 – 14:39 – The Secret Power of Downtime for Business Growth

Work With Kelsey: Struggling to stick with your Design Time? Join Get Shit Done Club for weekly LIVE coaching sessions on topics just like this.https://www.kelseymarieknutson.com/getshitdoneclub

Send us podcast ideas at [email protected]

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Today we deep dive into why you need white space in your business. Think of it like giving your schedule a breather—big, beautiful blocks of time to actually tackle the important stuff, dream bigger, and make those high-level calls that move the needle. White space is what lets you show up like a true boss and spot what needs a tweak before it turns into a mess. Here’s the scoop: start blocking off those chunks on your calendar, talk with your team so they’re in the loop, and actually plan out how you’ll use that time for max impact. And CEOs, if you’re not diving deep into your work, you’re missing out on some serious growth. Adding White Space into my business has been game changing and it’s a hot topic inside my FREE online community, Get Shit Done Club. For anyone ready to get after it and create real change, the Get Shit Done Club is here with the support and accountability you’ve been looking for.

I’m so excited to have you with me for the Get Shit Done Rebelution. Show your love and leave a 5-star review on iTunes to help me grow this podcast!

Times to Check Out:

TIMESTAMP #1 – 00:52 White Space 101

TIMESTAMP #2 – 8:35 Blocking Out the Chaos

TIMESTAMP #3 – 8:51 Get Your Team on the White Space Train

TIMESTAMP #4 – 10:34 DND Mode: No Interruptions Allowed

TIMESTAMP #5 – 11:58 Sticking to White Space

Work With Kelsey: Have more questions about White Space? Join Get Shit Done Club for added accountability and ideas from like-minded Goal Getters like you. https://www.kelseymarieknutson.com/getshitdoneclub

Send us podcast ideas at [email protected]

Stay in the loop—follow us on Instagram: https://www.instagram.com/kelseymarieknutson/

Alright, friends, buckle up because in today’s Hot Seat Coaching segment, I’ve got the incredible Jill Ryan in the spotlight, and we are getting into it. Jill’s gone from corporate cubicle life to bossing up in her own biz, and let me tell you, the journey is real. We’re talking all about boundaries—setting them, enforcing them, and not apologizing for them. And yeah, prioritizing like a pro because your time is worth every damn penny.Clear communication and solid systems? Non-negotiable.

If you wanna scale, grow, and avoid burnout, this is where it starts. And yes, those tough convos? They're part of the gig. Embrace the awkward, adjust what needs adjusting, and keep leveling up. Jill’s out here proving that building a successful biz isn’t just about the work—it’s about doing it with confidence, clarity, and not losing your sanity. So, if you're ready to make some bold moves, let’s dive in! I’m so excited to have you with me for the Get Shit Done Rebelution. Show your love and leave a 5-star review on iTunes to help me grow this podcast!

Times to Check Out:

TIMESTAMP #1 – 00:40 Ditching the 9-to-5: Welcome to Entrepreneur Life

TIMESTAMP #2 – 03:26 Corporate to CEO: My No-BS Startup Story

TIMESTAMP #3 – 07:23 Personal Growth Hacks That Changed Everything

TIMESTAMP #4 – 11:06 The Secret Sauce to Explosive Business Growth

\TIMESTAMP #5 – 15:21 Master Your Client Systems and Save Hours

TIMESTAMP #6 – 18:40 Ready to Scale? Here's How to Level Up Fast

TIMESTAMP #7 – 22:22 Flip the Script: Game-Changing Business Shifts

Work With Kelsey: Join CEO Bootcamp to build and sustain the core business foundations you need in order to reach your next $100k. Plus sit alongside other like-minded entrepreneurs who are in the same boat. Join us at kelseymarieknutson/ceobootcamp.

Need help getting shit done? https://www.facebook.com/groups/getshitdoneclub

Send us podcast ideas at [email protected]

Stay in the loop—follow us on Instagram: https://www.instagram.com/kelseymarieknutson/

I’m throwing down the ultimate business reality check: Would you work for you? Yeah, we’re getting real about what it means to be more than just a service provider or to-do list master. Sure, you’re killing it at networking events, but when it comes to planning out your business for the next month, quarter, or even year—are you as confident? I’ll be diving into the key questions every entrepreneur needs to ask themselves. Do you know your KPIs? Is your marketing bringing in those “Hell Yes” clients? What percentage of your revenue is going toward costs, taxes, or your team? And the big one—do you even know what your profit is?It’s time to get those answers, my friends, and I’m here to help you do it with some no-fluff, actionable advice. Plus, if you’re ready to take your biz to the next level, my CEO Bootcamp is here to guide you through live coaching, tailored tools, and a whole lot of support to boost your growth.

I’m so excited to have you with me for the Get Shit Done Rebelution. Show your love and leave a 5-star review on iTunes to help me grow this podcast!

Times to Check Out:

TIMESTAMP #1 – 00:40 - Let’s Rate Your Leadership Game

TIMESTAMP #2 – 04:59 – Is Your Biz Plan Working or Winging It? Time to Reflect

TIMESTAMP #3 – 09:33 – Why CEO Bootcamp Will Change Your Business (and Life!)

Work With Kelsey: Embarrassed by your answers? Don’t be! Just join CEO Bootcamp to build and sustain the core business foundations you need in order to reach your next $100k. Plus sit alongside other like-minded entrepreneurs who are in the same boat. Join us at kelseymarieknutson/ceobootcamp.

Need help getting shit done? https://www.facebook.com/groups/getshitdoneclub

Send us podcast ideas at [email protected]

Stay in the loop—follow us on Instagram: https://www.instagram.com/kelseymarieknutson/

Alright, fam, let’s talk real—hitting that 6-figure mark might sound like the dream, but there’s a lot people don’t tell you. In this episode, I’m diving into what actually happens when you cross that milestone. More money doesn’t mean your messy systems magically fix themselves. In fact, those chaotic processes? Yeah, they’ll still be there, just with a bigger bank account. Plus, the skills that got you here aren’t gonna cut it for the next level, and trust me, the work-life balance? It’s MIA for a bit. But don’t stress—I’m giving you the lowdown on how to clean up those systems and set yourself up for long-term success. Ready to level up and get your biz running like a well-oiled machine? Tune in for some actionable tips and real talk you won’t want to miss! Let’s get your business working for you, not against you.

I’m so excited to have you with me for the Get Shit Done Rebelution. Show your love and leave a 5-star review on iTunes to help me grow this podcast!

Times to Check Out:

TIMESTAMP #1 – 00:40 - The Brutal Truth About Hitting Six Figures

TIMESTAMP #2 – 05:10 - Six Figures Isn’t What You Think: The Real Story

TIMESTAMP #3 – 10:04 - Cheers to Six Figures: But What’s Next?

TIMESTAMP #4 – 14:36 - How Core Values Drive Killer Business Systems

Work With Kelsey: You’ve already proven you’re able to play the game of entrepreneurship, but there’s some flaws. If you’re ready for clarity, confidence, and structure to support the next $100k, then join CEO Bootcamp. We start with or without you in a few weeks.

Sign up at kelseymarieknutson.com/ceobootcamp

Need help getting shit done? https://www.facebook.com/groups/getshitdoneclub

Send us podcast ideas at [email protected]

Stay in the loop—follow us on Instagram: https://www.instagram.com/kelseymarieknutson/

Feeling like your business systems are a hot mess? Trust me, I’ve been there, and in this episode, we’re getting real about the warning signs. From dreading proposals to avoiding your finances, if you’re feeling overwhelmed, your systems might need a major glow-up. I’m breaking down what to do when things feel out of control and sharing some pro tips to get you back on track. Spoiler alert: it involves a little time-blocking and a whole lot of delegation.

Curious? You’ll have to tune in to get the full scoop! If you're ready to make a move, CEO Bootcamp is the perfect place to start streamlining your systems (and every other part of your business). We’re kicking off at the end of this month, and trust me—you don’t want to miss out! Head to kelseymarieknutson.com/ceobootcamp to grab your spot. Let’s get those systems working for you, not against you!

I’m so excited to have you with me for the Get Shit Done Rebelution. Show your love and leave a 5-star review on iTunes to help me grow this podcast!

Times to Check Out:

TIMESTAMP #1 – 00:40 – Spotting the Cracks in Your Business Systems

TIMESTAMP #2 – 01:09 – Avoiding Your Finances? Here’s Why That’s a Problem

TIMESTAMP #3 – 01:27 – KPIs Confusing You? Let’s Clear That Up!

TIMESTAMP #4 – 05:15 – Turning Chaos into Cash: Streamlining for Profit

Work With Kelsey: You’ve already mastered SOME parts of your business. Somethings are going REALLY WELL! But you've got big goals and visions that are collecting dust in the “someday” pile. You find yourself feeling stuck and overwhelmed. Introducing CEO BOOTCAMP, a 7 week sprint to help you reinforce the operations of your business with confidence. Are you ready to go from chaos to CEO? Then this is for you.

Need help getting shit done? https://www.facebook.com/groups/getshitdoneclub 

Send us podcast ideas at [email protected] 

Stay in the loop—follow us on Instagram: https://www.instagram.com/kelseymarieknutson/ 

Today I’m chatting with Erin Morris, a badass launch copywriter and digital nomad who’s on a mission to find her ideal clients and grow her business. Erin’s had quite the journey, going from odd jobs to discovering her sweet spot in launch copywriting. But with Instagram's algorithm throwing her a curveball, she's finding it tough to land clients. My advice? Stop trying to be everywhere and double down on what works—like her podcast and partnerships. We dive into why Erin should focus on high-level clients—coaches and course creators who crave efficiency and personality in their copy. I also suggest letting go of newer DIY business owners and creating content tailored to her dream clients. Think audits, workshops, and actionable checklists. And here's the kicker: leveraging her podcast as the main content hub, repurposing episodes like a pro, and building partnerships with web designers to expand her reach. This episode is packed with actionable tips for anyone looking to refine their strategy and level up their client game!

Want to connect with Erin? Find her at https://erinmorris.co/ and on Instagram @erinmorris.co!

I’m so excited to have you with me for the Get Shit Done Rebelution. Show your love and leave a 5-star review on iTunes to help me grow this podcast!

Times to Check Out:

TIMESTAMP #1 – 00:35 From Nomad to Now: Erin’s Journey

TIMESTAMP #2 – 01:32 Pandemic Plot Twist: Career Flip in Chaos

TIMESTAMP #3 – 02:37 Turning Passion into Launch Copy Success

TIMESTAMP #4 – 03:50 Cracking the Instagram Code

TIMESTAMP #5 – 04:51 How I Land Clients Like a Pro

TIMESTAMP #6 – 06:18 Fresh Marketing Moves You Need

TIMESTAMP #7 – 07:56 Big News: “Copy to Freedom” Podcast Drops

TIMESTAMP #8 – 09:07 Podcast vs. Instagram: Which Wins?

TIMESTAMP #9 – 10:47 How My Podcast Secretly Closes Clients

TIMESTAMP #10 – 12:02 Why I’m Only Working with the Big Dogs Now

TIMESTAMP #11 – 13:27 The Secret Sauce to My Ideal Client

Need help getting shit done? https://www.facebook.com/groups/getshitdoneclub

Send us podcast ideas at [email protected]

Stay in the loop—follow us on Instagram: https://www.instagram.com/kelseymarieknutson/

Want to know the secret to building a brand that truly resonates? Today, I’m diving deep into why authenticity is non-negotiable—not just in business, but in how you show up every day. I’m sharing personal experiences on how aligning my business with who I really am has attracted like-minded clients and team members, even if it’s caused a few polarizing reactions along the way. (Stick around for the end for a CRAZY way I am practicing what I preach). But here’s the thing: those micro adjustments? They’re what set you apart and bring the right people to your door. I’m talking clear communication, setting boundaries, and showcasing authenticity in every interaction—whether it’s with your team or your audience. It’s all about creating a genuine connection. So, are you ready to explore what authenticity can do for your business and start aligning your work with your personal values? Let’s make it happen.

I’m so excited to have you with me for the Get Shit Done Rebelution. Show your love and leave a 5-star review on iTunes to help me grow this podcast!

Times to Check Out:

TIMESTAMP #1 – 00:38 Attract your dream clients.

TIMESTAMP #2 – 01:55 Unlock what authenticity really means.

TIMESTAMP #3 – 03:12 Discover surprising research on authenticity.

TIMESTAMP #4 – 04:33 Learn what customers really want.

TIMESTAMP #5 – 06:21 Stay true to your brand and stand out.

TIMESTAMP #6 – 08:07 Master the art of authenticity.

TIMESTAMP #7 – 10:11 Balance personal and corporate identity.

TIMESTAMP #8 – 12:37 Small changes, big impact.

TIMESTAMP #9 – 15:20 Create authentic team dynamics.

TIMESTAMP #10 – 20:41 Use language that truly connects.

Need help getting shit done? https://www.facebook.com/groups/getshitdoneclub

Send us podcast ideas at [email protected]

Stay in the loop—follow us on Instagram: https://www.instagram.com/kelseymarieknutson/

Work with Kelsey: If you’re wondering how to inject authenticity into your business, let’s chat about it. It can be overwhelming to turn this concept into a process for yourself and your team. But it’s also time you step into your full Taylor Swift loving self. Ready? Send me a DM on Instagram and let’s chat.

Q & A:

Q: How does authenticity benefit attracting ideal clients according to the podcast?

A: Authenticity helps in attracting ideal clients by improving trust and relatability, which draws clients who appreciate and resonate with the genuine nature of the business.

Q: What impact does authenticity have on company culture?

A: Authenticity improves company culture by fostering an environment of openness and honesty, which enhances employee satisfaction and retention.

Q: Can authenticity influence social media engagement? How?

A: Yes, authenticity can significantly influence social media engagement by creating more relatable and genuine content that resonates with the audience, leading to higher engagement rates.

Q: What percentage of consumers consider authenticity important when choosing brands to support, according to a survey mentioned in the podcast?

A: According to a survey by Stackla in 2021, 88% of consumers consider authenticity important when choosing brands to support.

Q: How does the speaker suggest incorporating authenticity into social media work?

A: The speaker encourages adding more authenticity to social media work by creating unique and genuine content that reflects the true nature of the brand and its values.

Q: What are some consequences of lacking authenticity in a brand as discussed in the podcast?

A: Consequences of lacking authenticity include losing clients, receiving less exciting inquiries, and having team members who lack a deeper level of connection.