Every leader faces failure, but the best ones embrace it as the cost of growth. In this episode of 10-Minute Masterclass, host Trey Sheneman kicks off a new leadership series with the greatest leadership lesson he learned from John Maxwell: "The more you do, the more you fail. The more you fail, the more you learn. The more you learn, the better you get."

Trey breaks down how failure can be leveraged as a tool for success and why pushing beyond comfort zones is the key to leadership growth. If you're leading a team or building a business, this episode is a must-listen.

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Key Takeaways
- Failure is the tax you pay for growth—embrace it as a learning tool.
- Leaders must take action, not wait for the "perfect time"—because it doesn’t exist.
- The best leaders review their failures and extract lessons to refine their strategies.
- Conducting debriefs with your team after major initiatives ensures continuous learning.
- Growth is a cycle—do, fail, learn, improve, and repeat.
- Why Michael Jordan, Thomas Edison, and Jeff Bezos thrived despite countless failures. Three additional leadership insights from John Maxwell that every leader should know.

Timestamped Highlights
- [00:00] – Failure is the tax for growth—Trey’s biggest lesson from John Maxwell.
- [01:30] – The power of Maxwell’s quote: "The more you do, the more you fail..."
- [03:00] – Why action beats over-planning—real success comes from execution.
- [04:15] – The importance of embracing imperfect action as an entrepreneur.
- [05:45] – How debriefs help teams learn from mistakes and improve faster.
- [07:00] – Why growth is an ongoing loop: ideate, implement, iterate, innovate.
- [08:15] – The Amazon Fire Phone failure and how it led to the success of Alexa.
- [09:00] – Three additional leadership lessons from John Maxwell.

Want to work with Trey and his Team? Then go to Herald:
🔗 Herald – https://www.weareherald.co/

Want to connect with Trey for a follow up question? Find him on LinkedIn:
🔗 https://www.linkedin.com/in/treyshen/

Are you ready for predictable growth in your business? Check out the COMPASS:
🔗 https://www.weareherald.co/compass

Want to to learn Trey’s system for being a Fractional Growth Advisor and CMO? Grab the Training:
🔗 https://www.thecompassmethod.co/crashcourse

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