The Higher Ed Parthenon Show

This Week's Show Notes | 08/20/2018 | Higher Ed Parthenon Episode #11

Brian Willett and Dustin Hall, two experts in the Higher Education space are joined by Special Guest, Aaron Shenck to have a conversation about "Federal Regulations"

- Meet Aaron Shenck, Executive Director of PAPSA

- What is the nitty gritty of "Gainful Employment"?

- What is the Borrowers Defense Rule?

- What are the different college tax statuses?

- What is the current administration implementing?

- What is negotiated rule making?

- Taking part of the 30 Days of Public Commenting and What it means to You!

- A couple weeks ago, both rules changed.  Here is what you need to know.

- What can you do?

- Schools That Are Filling the "Skills Gap"

- If this is important to you, make sure you're reaching out to your local and national law makers.

Links Mentioned in the Show:

Comment on the Borrowers Defense Rule - https://www.regulations.gov/comment?D=ED-2018-OPE-0027-0001&p=1

Contact Aaron Shenck for any questions or comments at [email protected]

Our Show Sponsors:

- The Admissions Advantage - https://admissionsadvantage.net/

- 24 Hour Printers - http://www.24hourprinters.com/higheredparthenon

This Week's Show Notes | 08/13/2018 | Higher Ed Parthenon Episode #10

Brian Willett and Dustin Hall, two experts in the Higher Education space are joined by Special Guest, Brian Sexton to have a conversation about "Parental Involvement in the College Decision"

- Meet Brian Sexton, a Parent of a High School Senior

- The concept of time is different for a parent versus a student.

- Teaching a teenager how to prioritize.

- Dealing with Frictional Conversations.

- Keeping student in line with reality!

- Building expectations around finances.

- As a higher ed professional, are you showing your students a "path to the finish line"?

 Our Show Sponsors:

- The Admissions Advantage - https://admissionsadvantage.net/

- Confirmation365.com - http://www.confirmation365.com/higheredparthenon

This Week's Show Notes | 08/06/2018 | Higher Ed Parthenon Episode #9

Brian Willett and Dustin Hall, two experts in the Higher Education space, have a conversation about "Training and Retaining the Right Candidate"

- What are you doing to setup your new employee for success?

- Are you prepared from day one for them to join your team?

- The more interest you show in them, the more commitment they have for you.

- Who is in your "circle of influence"?

- Competency or Commitment

- What does a mentorship program look like?

- Are you instilling self confidence?

- Activity and Attitude

 

Our Show Sponsors:

- The Admissions Advantage - https://admissionsadvantage.net/

- Confirmation365.com - http://www.confirmation365.com/higheredparthenon

This Week's Show Notes | 07/30/2018 | Higher Ed Parthenon Episode #8

Brian Willett and Dustin Hall, two experts in the Higher Education space, have a conversation about "Hiring the Right Candidate"

- 50/50 Rule of Your Current Staff

- What Are the Qualities That You're Looking For?

- Are You Still Hiring "Warm Bodies"?

- What Are the Good Characteristics of and Admissions Representative?

- What Are "Bad Hires" Costing Your Organization?

- How Many Interviews Are Your Applicants Going Through?

- Is This the Job You Expected?

- Are You Giving Your Applicants a "REAL" Picture of the Actual Job?

Links Mentioned in the Show:

- Article: "The True Cost of a Bad Hire" by Falon Fatemi via Forbes.com - https://www.forbes.com/sites/falonfatemi/2016/09/28/the-true-cost-of-a-bad-hire-its-more-than-you-think/#52146a2a4aa4

Our Show Sponsors:

- The Admissions Advantage - https://admissionsadvantage.net/

- Confirmation365.com - http://www.confirmation365.com/higheredparthenon

This Week's Show Notes | 07/23/2018 | Higher Ed Parthenon Episode #7

Brian Willett and Dustin Hall, two experts in the Higher Education space, have a conversation about "Marketing"

- Brian Talks About the "Wheel"

- Dustin Talks About MySpace '06 and Where Social is Now

- Marketing Agency vs Internal Marketing Dept vs Mixture of Both

- Traditional Marketing/collateral Material Still Works!

- Face to Face Connections Still Sells the Best

- The Value of Birthday Cards, Thank You Cards, Holiday Cards and Graduation Cards

- Who Make Up Your Tribe?

- Who Are Your School's Social Influencers?

Links Mentioned in the Show:

- Article: "10 Higher Ed Marketing Trends" by Scott Sipherd - https://www.tintup.com/blog/10-higher-education-marketing-trends-2018/

Our Show Sponsors:

- The Admissions Advantage - https://admissionsadvantage.net/

- 24HourPrinters.com - http://www.24hourprinters.com/higheredparthenon

This Week's Show Notes | 07/16/2018 | Higher Ed Parthenon Episode #6

Brian Willett and Dustin Hall, two experts in the Higher Education space, have a conversation about the Dirty Word, "Sales"...

- Is "Sales" a Bad Word?

- Are You Bridging the Gap as an Admissions Professional?

- Are You "Pushing" a Product or Asking the Right Questions to Give the Prospect the Correct Information

- What are Admissions Professionals doing with the 40% of their work day that isn't spend on "Selling" Activities?

- Admissions Professionals WANT to SERVE People and SOLVE Problems.

- What is your Storytelling Game like and are you Using Actual Experiences to Engage you Prospects?

Links Mentioned in the Show:

- Book: To Sell is Human by Daniel Pink - https://www.amazon.com/Sell-Human-Surprising-Moving-Others/dp/1594631905/

 

Our Show Sponsors:

- The Admissions Advantage - https://admissionsadvantage.net/

- Confirmation365.com - http://www.confirmation365.com/higheredparthenon

This Week's Show Notes | 07/09/2018 | Higher Ed Parthenon Episode #5

Brian Willett and Dustin Hall, two experts in the Higher Education space, have a conversation about Outcomes...

- Understanding the Skills Gap & Opportunities

- The Importance of School Choice

- Excited, Motivated and Graduated Students

- The Right Program Match with Quicker Programs & Certifications

Links Mentioned in the Show:

- A Brief Guide to Creating to Creating Learning Outcomes by Joe Levy - http://www.presence.io/blog/a-brief-guide-to-writing-learning-outcomes/

- The Pell Divide: How Four-Year Institutions Are Failing to Graduate Low and Moderate Income Students - https://www.thirdway.org/report/the-pell-divide-how-four-year-institutions-are-failing-to-graduate-low-and-moderate-income-students

- Pell Gaps Table - https://public.tableau.com/profile/third.way#!/vizhome/PellDeserts/PellGaps

Our Show Sponsors:

- The Brian Willett Group - http://brianwillettgroup.com/

- 24 Hour Pritners - https://www.24hourprinters.com/higheredparthenon

This Week's Show Notes | 07/02/2018 | Higher Ed Parthenon Episode #4

Brian Willett and Dustin Hall, two experts in the Higher Education space, have a conversation about Motivation...

- When Were You the Most Motivated?

- How do you Visualize Goals for Motivation?

- How are you keeping Yourself on Track?

- Are yours and your organization's goals evolving?

- Biggest Motivator... Does Work Seem Like Play?

- Does Your Work have a Higher Purpose?

Links Mentioned in the Show:

- Book: Primed to Perform: How to Build the Highest Performing Cultures Through the Science of Total Motivation (Neel Doshi & Lindsay McGregor) - https://www.amazon.com/Primed-Perform-Performing-Cultures-Motivation/dp/0062373986/ref=sr_1_1?ie=UTF8&qid=1528943825&sr=8-1&keywords=primed+to+perform

- Brian Willett's Book Summaries - https://www.brianwillettgroup.com/literature-book-summaries/

- Book: The 5 Second Rule: Transform Your Life, Work, and Confidence with Everyday Courage (Mel Robbins) - https://www.amazon.com/s/ref=nb_sb_ss_i_2_16?url=search-alias%3Dstripbooks&field-keywords=the+five+second+rule+mel+robbins&sprefix=five+second+rule%2Cstripbooks%2C189&crid=HAF0P1LEOT06

Our Show Sponsors:

- Mpact Group - http://www.mpactgroupinc.com

- Confirmation365 - http://www.confirmation365.com/higheredparthenon

This Week's Show Notes | 06/25/2018 | Higher Ed Parthenon Episode #3

Brian Willett and Dustin Hall, two experts in the Higher Education space, have a conversation about Leadership...

- Following the "Right" People

- Doing it Right & Doing the Right Thing

- Manager vs. Leader

- When were you the most motivated?

- 80/20 Rule of Leadership

- Empowering Your Staff & Managing Expectations

- Are your taking a temperature check as a manager?

- If You're Doing This... Stop Doing It Now

Links Mentioned in the Show:

- Understanding the Pareto Principal - https://en.wikipedia.org/wiki/Pareto_principle

- Eisenhower's Urgent/Important Principal - https://www.mindtools.com/pages/article/newHTE_91.htm

Our Show Sponsors:

- Mpact Group - http://www.mpactgroupinc.com

- Confirmation365 - http://www.confirmation365.com/higheredparthenon

This Week's Show Notes | 06/18/2018 | Higher Ed Parthenon Episode #2

Brian Willett and Dustin Hall, two experts in the Higher Education space, have a conversation about Financial Aid...

- What are the Myths that you are hearing and how we can "myth bust" them.

- Having Tough Conversations with Students and Parents

- Cutting Through the Confusion, Having a Plan

- Hey Admissions People... When was the last time you did a FAFSA?

- Understanding and Overcoming the Uncomfortable

- Mangaging Egos

Links Mentioned in the Show:

- Federal Student Aid Website - https://studentaid.ed.gov/sa/

- Federal Student Loans Website - https://studentloans.gov/myDirectLoan/index.action

Our Show Sponsors:

- The Brian Willett Group - https://www.brianwillettgroup.com/

- Confirmation365 - http://www.confirmation365.com/higheredparthenon