The Humane Marketing Show. A podcast for a generation of marketers who care.

The Humane Marketing Show. A podcast for a generation of marketers who care.

By Sarah Santacroce, Entrepreneur, Humane MarketerBusinessMarketing
Download on the App Store

The Humane Marketing Show. A podcast for a generation of marketers who care. episodes

  • Covid-19, Extra episode 12: About Money & Mindset during the Pandemic

    This is another raw extra episode, a conversation with Dr. Joy Lere about money & mindset during the Pandemic.

    No shownotes. 

    Please excuse the uhmms, as this is not edited. 

    But in these special times we're being asked to let go of perfectionism :-)

    Please visit Joy's website if you'd like to talk to her: www.joylere.com

    41 min
  • Behind The Book - Part 3

    Welcome to episode #34 of the Gentle Business Revolution podcast, the show where we talk about marketing your business by disrupting the current marketing paradigm. If you are a heart-centered entrepreneur who feels anxiety around marketing your business or you are tired of the traditional marketing model, you're in the right place!

    This is a short book update! I'm celebrating the milestone of having finished the first draft and I want to share with you what's changed since the last update I did. I'm sharing some aha moments I've had and some things I've implemented to keep me going in the writing process.

    In this episode you'll learn about the process behind the book as well as…
    • What you need to not get stuck getting to your next milestone
    • The three phases of the journey to gentle marketing
    • Why I decided to self-publish
    • Why I updated my site to offer my services to companies even though I was not convinced I should
    • What gave self-publish a bad reputation
    • And more!
    Other links and resources mentioned in this episode:

    The Gentle Business Circle

    Sarah's One Page Marketing Plan

    The Gentle Business Revolution

    Podcast Show Notes

    Email Sarah at [email protected]

    Thanks for listening !

    After you listen, check out The Gentle Business Manifesto, an invitation to belong to a movement of people who do business the gentle way and disrupt the current marketing paradigm. You can download it for free at thegentlebusinessrevolution.com. There's no opt-in. Just an instant download.

    Are you enjoying the podcast?  The Gentle Business Revolution show is listener supported—I'd love for you to become an active supporter of the show and join the Gentle Business Circle. You will be invited to a private monthly Q&A call with me and fellow Gentle Marketers -  a safe zone to hang out with like minded conscious entrepreneurs and help each other build our business and grow our impact.  — I'd love for you to join us! Learn more at sarahsantacroce.com/circle

    Don't forget to subscribe to the show on iTunes or on Android to get notified for all my future shows.

    Raise your hand and join the Gentle Business Revolution.

    Warmly,

    Sarah

    16 min
  • Creating a Community-Based Business Model

    Tara McMullin is a podcaster, writer, and small business community leader. With over a decade of experience helping thousands of small business owners grow their businesses, she's on a mission to change the dialogue from hype to candid conversations about what's really working in business.

    She's the host of the What Works podcast, a top small business podcast that's been recommended by Forbes and Entrepreneur, as well as the founder of The What Works Network, a community hub for small business owners. She's also the co-founder of YellowHouse.Media, a podcast production agency and consultancy.

    In this episode you'll learn about creating a community-based business model for your business as well as…
    • How a community-based business model might work for
    • Why sometimes being different feels so hard
    • Why questioning your assumptions is the way to empowerment
    • How exploring a diversity of experiences can be the key to finding what works for you
    • How having a no-guru policy will benefit your community
    • The Enneagram Type 3 qualities
    • What the word "Should" is triggering for you
    Other links and resources mentioned in this episode:

    Tara's Website

    What Works with Tara McMullin Podcast

    Find Tara on Instagram

    Connect with Tara on LinkedIn

    The Joy of Mission Out By Tonya Dalton

    The Gentle Business Circle

    Sarah's One Page Marketing Plan

    The Gentle Business Revolution

    Podcast Show Notes

    Email Sarah at [email protected]

    Thanks for listening !

    After you listen, check out The Gentle Business Manifesto, an invitation to belong to a movement of people who do business the gentle way and disrupt the current marketing paradigm. You can download it for free at thegentlebusinessrevolution.com. There's no opt-in. Just an instant download.

    Are you enjoying the podcast?  The Gentle Business Revolution show is listener supported—I'd love for you to become an active supporter of the show and join the Gentle Business Circle. You will be invited to a private monthly Q&A call with me and fellow Gentle Marketers -  a safe zone to hang out with like minded conscious entrepreneurs and help each other build our business and grow our impact.  — I'd love for you to join us! Learn more at sarahsantacroce.com/circle

    Don't forget to subscribe to the show on iTunes or on Android to get notified for all my future shows.

    Raise your hand and join the Gentle Business Revolution.

    Warmly,

    Sarah

    43 min
  • Covid-19, Extra episode 10: Healing the 5 areas of grief related to Covid-19 with Nurse Keith

    This is another raw extra episode, an interview with my friend Keith Carlson, a registered nurse and Coach for nurses. We talk about healing the 5 areas of grief, self care, politics and the current situation for nurses and other frontline workers.

    No shownotes. 

    Please excuse the uhmms, as this is not edited. 

    But in these special times we're being asked to let go of perfectionism :-)

    Please visit Keith's website for more information about him: https://nursekeith.com/

    43 min
  • How to Build the Right Team for Your Business

    Welcome to episode #32 of the Gentle Business Revolution podcast, the show where we talk about marketing your business by disrupting the current marketing paradigm. If you are a heart-centered entrepreneur who feels anxiety around marketing your business or you are tired of the traditional marketing model, you're in the right place!

    In this episode, we are talking about what it takes to build the right team for your business. From what questions to ask before you hire someone to making sure you care about their wellbeing to form a long term partnership. Today I'm sharing some of the messes I've dealt with when trying to hire team members as well as sharing what has worked for me.

    In this episode you'll learn about how to build the right team for your business as well as…
    • Why outsourcing tasks you're not good at is a fast way to grow
    • Why business expenses can be good
    • What questions you should ask before you interview a potential team member
    • How astrology and human design can help you find the right team member
    • Where to find team members
    • The importance of having an operations manual
    Other links and resources mentioned in this episode:

    Tim Ferris - 4-Hour Work Week

    The Gentle Business Circle

    Sarah's One Page Marketing Plan

    The Gentle Business Revolution

    Podcast Show Notes

    Email Sarah at [email protected]

    Thanks for listening !

    After you listen, check out The Gentle Business Manifesto, an invitation to belong to a movement of people who do business the gentle way and disrupt the current marketing paradigm. You can download it for free at thegentlebusinessrevolution.com. There's no opt-in. Just an instant download.

    Are you enjoying the podcast?  The Gentle Business Revolution show is listener supported—I'd love for you to become an active supporter of the show and join the Gentle Business Circle. You will be invited to a private monthly Q&A call with me and fellow Gentle Marketers -  a safe zone to hang out with like minded conscious entrepreneurs and help each other build our business and grow our impact.  — I'd love for you to join us! Learn more at sarahsantacroce.com/circle

    Don't forget to subscribe to the show on iTunes or on Android to get notified for all my future shows.

    Raise your hand and join the Gentle Business Revolution.

    Warmly,

    Sarah

    21 min
  • Covid-19, Extra episode 9: Stress Management for Entrepreneurs with Dr. Annika

    This is another raw extra episode, an interview with my friend Dr. Annika Sorensen, a medical doctor and Stress Specialist from Sweden. We talk about stress management in these challenging times. 

    No shownotes. 

    Please excuse the uhmms, as this is not edited. 

    But in these special times we're being asked to let go of perfectionism :-)

    Please visit Dr. Annika's website for more information about her: http://www.askdrannika.com

    43 min
  • How to Get More Referrals

    John Jantsch is a marketing consultant, speaker, and author of Duct Tape Marketing, Duct Tape Selling, The Commitment Engine, SEO for Growth, and The Referral Engine and the founder of the Duct Tape Marketing Consultant Network. His latest book, The Self-Reliant Entrepreneur: 366 Daily Meditations to Feed Your Soul and Grow Your Business, is a daily reminder to entrepreneurs that a better you makes a better business.

    Despite digital marketing becoming more and more popular, word of mouth is still a great way to market your business. A prove of this is how reliant we have become about checking the reviews of restaurants, hotels, shows, etc. We take the recommendations we see (most of the time from strangers!) online seriously and we use them to help us decide what to purchase.

    John is an expert on getting referrals and knowing how to get people to talk about your business so this conversation is a must if you're wondering how word of mouth can help you grow your business.

    In this episode you'll learn about how to get more referrals as well as…
    • Why referrals are still a great way to market your business
    • How to become more "referrable"
    • What's the right time to ask for referrals
    • The right mindset you need to have to get referrals
    • Why focusing on creating an unforgettable experience for your customers should be your priority
    • The importance of knowing what happiness is
    Other links and resources mentioned in this episode:

    John's Website

    John's Podcast

    John's New Book: The Self-Reliant Entrepreneur

    John's Books

    John's Twitter

    John's Facebook

    John's LinkedIn

    Mark Schaefer's Book: Marketing Rebellion

    Sarah's One Page Marketing Plan

    The Gentle Business Revolution

    Podcast Show Notes

    Email Sarah at [email protected]

    Thanks for listening !

    After you listen, check out The Gentle Business Manifesto, an invitation to belong to a movement of people who do business the gentle way and disrupt the current marketing paradigm. You can download it for free at thegentlebusinessrevolution.com. There's no opt-in. Just an instant download.

    Are you enjoying the podcast?  The Gentle Business Revolution show is listener supported—I'd love for you to become an active supporter of the show and join the Gentle Business Circle. You will be invited to a private monthly Q&A call with me and fellow Gentle Marketers -  a safe zone to hang out with like minded conscious entrepreneurs and help each other build our business and grow our impact.  — I'd love for you to join us! Learn more at sarahsantacroce.com/circle

    Don't forget to subscribe to the show on iTunes or on Android to get notified for all my future shows.

    Raise your hand and join the Gentle Business Revolution.

    Warmly,

    Sarah

    41 min
  • Covid-19, Extra episode 8: Communication Skills for tough times

    This is another raw extra episode, an interview with my friend Amy Carroll, Communication Coach. We talk about communication skills for tough times.

    No shownotes. 

    Please excuse the uhmms, as this is not edited. 

    But in these special times we're being asked to let go of perfectionism :-)

    Please visit Amy's website for more information about her: http://www.carrollcoaching.com

    47 min

About The Humane Marketing Show. A podcast for a generation of marketers who care.

From the publisher's feed

We've had incredible guests such as Dorie Clark, Mark Schaefer, Ian Brodie, Beth Buelow, Denise Wakeman and others share their inspiring journey.