Money Minute

The Importance of Strong Personal Branding


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In this episode, Yamilca Rodriguez, the CEO and Founder of Bespoke Branding, shares her expertise as a  "Brand Therapist"  and answers the following questions:

1. What is the most crucial aspect of building a strong personal brand?
2. How can individuals identify their unique personal brand and differentiate themselves from others in their field?
3.What role do social media and online presence play in personal branding in an ever-evolving digital landscape?
4. How can professionals maintain authenticity while still presenting a polished personal brand?
5. Tell us about your Book Brand Therapist?
6. What common mistakes or misconceptions do people make when building their personal brand?

Yamilca is the CEO and Founder of Bespoke Branding, where she creates and executes personal brands cohesively and professionally. Her boutique agency empowers women to discover their authentic selves and develop personal brands that resonate with their values and aspirations.

Yamilca Rodriguez is in the world of branding, celebrated for her expertise as a "Brand Therapist." With a remarkable career as a Former Brand Leader at the prestigious Procter & Gamble Company shaping successful billion-dollar brands like Olay, Always, and Crest 3D White.
 
Beyond her corporate achievements, Yamilca is a captivating speaker who has graced the stage of TEDx and the Amazon Prime Speak-Up series. As an author, Yamilca's book "Brand Therapist" imparts her knowledge and expertise in creating compelling and impactful personal brands for clients, products, services, and organizations. She has garnered attention from notable publications such as Forbes Magazine, The Voice-Tribune, The Courier-Journal, Today's Woman, and Style Blueprint.

Website & Social Handles:
www.bespokebranding.io
facebook: https://www.facebook.com/yamilca.rodriguez.71
LinkedIn: https://www.linkedin.com/in/yamilcarodriguez/
Instagram: https://www.instagram.com/yamilcabrandtherapist/
YouTube: https://www.youtube.com/@brandtherapistyamilca

To learn more, visit:
https://www.linkedin.com/in/margueritacheng/

Listen to more episodes on Mission Matters:
https://missionmatters.com/author/Marguerita-Cheng/

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Money MinuteBy Marguerita Cheng

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