In this episode, Oko Choi shares her inspiring journey of launching Thank You Cleaners as a single mom, serving the military community with 100% green cleaning solutions. She opens up about perseverance, innovation, finding a market gap, and navigating her first year as an entrepreneur.

In This Episode, You’ll Learn:

• How Oko went from working nonstop during COVID to launching her own business

• Why Thank You Cleaners is committed to 100% green cleaning

• How she identified a huge gap in her local market and built around it

• The unique needs of military families and how her business serves them

• Lessons from her first year in business

• What motivates her to keep dreaming bigger

• Her vision for future locations and possible franchising

Links Mentioned in the Show

• Thank You Cleaners Website: https://thankyoucleaners.com/

• Thank You Cleaners Facebook Page: https://www.facebook.com/ThankYouCleaner

• Thank You Cleaners 24/7 Drop Box Info: https://thankyoucleaners.com/

• Contact Oko: [email protected]

• Secretsos™ Foundation Grant Program: https://secretsos.com/grants/

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Don’t miss funding opportunities, small business resources, and early access to future SecretSauce™ grants.

👉 Join the Top Secret Funding Newsletter: https://assets.secretsos.com/top-secret-funding-blueprint

Work With Us

Learn more about Secretsos™ Foundation programs, grants, and entrepreneur resources at secretsos.com

Thank you for listening and supporting small business owners who are making a difference in their communities! 

In this episode, April Porter interviews Michael Reeder, a CPA specializing in franchisee accounting and tax strategy. They discuss the unique challenges faced by franchisees, the importance of professional guidance in navigating the franchise journey, and the critical differences between cash flow and profitability for new business owners. Michael emphasizes the need for franchisees to understand their financial metrics and the value of consulting with professionals before signing franchise agreements. The conversation also touches on the misconceptions surrounding semi-passive ownership and the necessity of building a strong support network for long-term success.

Chapters

00:00 Introduction to Franchise Accounting and Consulting

03:58 Understanding the Franchise Journey

11:37 The Importance of CPA Consultation

17:25 Navigating the Risks of Franchise Ownership

23:30 The Role of Professional Advisors in Success

27:24 Final Thoughts on Franchise Success

Links

To book a consultation, email Reeder CPA Group at [email protected]

Reeder CPA Group Website: https://reedercpagroup.com/

Connect with Michael directly on LinkedIn: https://www.linkedin.com/in/michael-reeder/

Register for the next Franchise Growth Formula Workshop that April Porter hosts at https://assets.secretsos.com/franchisegrowthformula

If you own a restaurant, coffee shop, or food franchise, this episode is a must-listen. April breaks down exactly how to grow your catering revenue using real examples from franchise clients who’ve outperformed industry trends. She shares practical tips for building recurring catering partnerships, empowering your team to sell naturally, and creating systems that generate volume without burnout.

Even if you don’t own a food business, you’ll walk away with strategies to identify where volume-based growth exists in your own company—and how to activate it.

In this episode, you’ll learn:

• Why catering orders deliver stronger margins than mobile or walk-in sales

• How to build relationships with schools, law firms, and local organizations

• The “Top 1,000” list strategy for consistent outreach

• How to train your team to confidently upsell catering to in-store customers

• Ways to adapt this catering model to any industry

Mentioned in this episode:

• Join the Franchisee & Small Business Secrets Facebook Group → ⁠⁠https://www.facebook.com/groups/biztips⁠⁠

• Learn more about growing your business with April at ⁠⁠secretsos.com⁠⁠

Stay in the loop:

👉 Don’t miss future episodes, franchise strategies, and leadership tips—⁠⁠join our Top Secret Funding Blueprint newsletter⁠⁠ for weekly insights straight from April.

What role does faith play in your business? In this powerful episode, April Porter opens up about how belief in Jesus can transform not just your mindset, but your entire approach to business ownership. She explains why resilience and self-awareness are the two essential skills for growth — and how faith makes developing those skills easier, calmer, and more grounded in purpose.

You’ll discover:

• The two skills every entrepreneur needs to succeed — and how to strengthen them

• Why business challenges often test your faith as much as your strategy

• How to release control and lean on God through uncertainty and fear

• What it really means to build sanity, wealth, and gratitude in business

• Encouragement for both believers and non-believers to find peace and purpose in their work

April challenges listeners to pause, reflect, and ask themselves: Where does Jesus show up in my business? Because when faith meets strategy, entrepreneurship becomes not just profitable — but purposeful.

Stay connected: Join our newsletter for funding and strategy insights that help franchisees grow with confidence and clarity.

Last Chance to get your ticket for the Infinite Franchisee® Conference in West Palm Beach,November 17-18. Click here to grab your ticket and learn more.

Too many franchise owners struggle with constant turnover and leadership gaps because they promote based on convenience instead of readiness. In this episode, April Porter shares how to build a true leadership development system — one that cultivates talent from within and ensures your business always has strong, prepared people ready to step into the next role.

You’ll discover:

• The essential skills needed at each level — employees, assistant managers, managers, and general managers

• Why emotional mastery and strategic thinking are key to effective leadership

• How to spot when someone’s stuck in “execution mode” instead of leading

• The risks of hiring external managers versus developing your own talent

• How to design both an employee-facing and owner-facing advancement plan

• Why your number-one role as a franchisee is to create leaders, not just manage people

April also shares how to structure your organization so you’re never scrambling to fill leadership positions — even when turnover happens. Whether you’re running one unit or multiple locations, this episode gives you the framework to scale sustainably with the right people in the right seats.

💡 Learn More & Register for the Infinite Franchisee® Conference here.

Franchisees often find themselves working harder than ever — but not necessarily growing faster. That’s exactly why April created the Infinite Franchisee® Conference, a first-of-its-kind event built to help franchise owners evolve into strategic CEOs, increase profitability, and build scalable, sellable businesses.

In this episode, you’ll hear:

• April’s personal journey from overworked franchisee to multi-unit top performer

• The mission behind the Infinite Franchisee® Conference

• What makes this event different from a typical brand conference

• How each session helps franchisees create real, actionable strategies for growth

• Details on tickets, dates, and how to register

📅 Conference Dates: November 17–18

📍 Location: Palm Beach Atlantic University, West Palm Beach, FL

💡 Register and Learn More by clicking here for full conference details, agenda and to grab your ticket.

In this eye-opening episode of the Infinite Franchisee Show, April Porter tackles one of the most common — and most damaging — behaviors plaguing business owners: ghosting professional meetings. But this isn't just about etiquette. April reveals how this single habit exposes a deeper immaturity that will sabotage your success as an entrepreneur, and shares the neuroscience behind transforming from employee mindset to elite entrepreneur.

What you will learn:

• Your brain creates 2,600 neural pathways when you learn something new — and most people lose that knowledge within days

• The four critical mindset levels every business owner must consciously graduate through

• Three fear-based reasons business owners avoid meetings and what each one reveals about your leadership maturity

• How ghosting meetings is training your customers to ghost you

• Why avoiding uncomfortable conversations keeps you stuck in employee mindset and limits your growth

• The simple communication practices that separate amateur business owners from elite entrepreneurs

April also breaks down why every professional interaction — even sales meetings you don't plan to buy from — is a valuable learning opportunity that mature business owners leverage for growth.

Links Mentioned

• Learn more about the Infinite Franchisee® Conference

• Get coaching and resources from Secretsos™

• Join our next free workshop: The Franchise Growth Formula October 29-31 (one hour a day starting at 1pm CT / 2pm ET)

💌  Stay Connected

Want to receive funding insights for your business? 👉 Join the Top Secret Funding Blueprint Newsletter.

In this eye-opening episode of the Infinite Franchisee® Show, April Porter shares the story of a new franchisee who’s unintentionally setting themselves up for failure — by skipping a critical step prescribed by their franchisor. Using this example, April dives into the root of the problem: the scarcity mindset and lack of financial planning that hold so many business owners back.

Listeners will learn:

• Why following your franchisor’s proven model from day one is key to faster profitability

• How to calculate exactly how much working capital you really need before launching

• The danger of trying to “earn enough” before making vital hires

• How to build a realistic pro forma and financing plan to avoid running out of cash

• Why fear-based decision-making slows your growth and limits your potential

April also breaks down the difference between borrowing to survive and borrowing to scale — explaining how the right kind of financing can accelerate your success and protect your personal life from unnecessary financial stress.

• Learn more about the Infinite Franchisee® Conference

• Get coaching and resources from Secretsos™

Want to receive franchise growth insights, podcast updates, and early access to events?

👉 Join the Top Secret Funding Blueprint Newsletter

On this episode of the Infinite Franchisee® Show, April Porter explores how our subconscious programming can dictate our actions—and sometimes hold us back from reaching our full potential. From skipping opportunities due to assumptions about cost or difficulty, to repeating habits that don’t serve us, April explains why conscious awareness is key to making better decisions in business and life.

You’ll learn:

• How to spot subconscious assumptions in the moment

• Strategies for breaking old patterns and taking intentional action

• Why practicing conscious decision-making is essential for business growth

• How developing this mindset can help you seize opportunities you might otherwise miss

Plus, don’t miss April’s special segment on the Infinite Franchisee® Conference, where business owners gather to learn strategies for scaling, leading teams, and growing revenue—all in a hands-on, actionable environment.

Learn more about the conference and get your tickets here. Use code PODCAST for a discount.

Most franchise conferences give you theory and inspiration—then send you home with a longer to-do list. The Infinite Franchisee Conference is different.

In this episode, April Porter shares exactly what makes this event so unique and why it’s built for single-unit and multi-unit franchisees who want actionable tools, done-with-you implementation, and immediate results. From the Obsessed Entrepreneur mindset shift to the 90-Day Revenue Sprint and Elite Franchisee Panel, April walks through the sessions, workshops, and experiences designed to help you:

• Create plug-and-play systems to scale faster

• Build and retain an aligned team

• Increase EBITDA using AI

• Network with franchise leaders and top performers

• Leave with a blueprint ready to roll out in your business

If you’re ready to work less, earn more, and lead with confidence, this episode will show you why the Infinite Franchisee Conference is the must-attend event of the year.

👉 Attend an information session about the conference to see if it is the right fit for you.

👉 Secure your tickets here use code PODCAST for a discount.

👉 Submit your nominations for a SWAG® Award before October 15.