In our final episode, Ross Cockerham, Co-Founder & CEO, and Michael Burpoe, Lead UI/UX Designer, discuss the Survival Kit’s original goal, and what lead to its creation. Together, they cover what they have learned about the jewelry industry’s battle with the pandemic, and recap the best tips for jewelers who are making the leap into e-commerce. They also announce Punchmark’s next podcast, In the Loupe. Launching next month, this podcast is a collaboration with The Smithee Group which will cover aspects of social marketing, website strategy, and PPC. Stay tuned for more information!