The Katie Lance Podcast

The Katie Lance Podcast

By Katie LanceBusinessMarketing
Download on the App Store

The Katie Lance Podcast episodes

  • Monitoring Your Kids Online

    Do you ever worry about what your kids are looking at online? Wondering how much to monitor and how? In this podcast we are going to get real about monitoring your kids online. Full disclosure, I am not an expert on this. I just wanted to share my own experience as a mom of two boys. So in no particular order, I've got a few things I want to share as far as monitoring kids online.

    Lessons learned:

    • Things change as your kids are in different age groups

    • Every kid is different

    • It’s important to pay attention

    • Trust your kids to make good decisions

    • We have a responsibility to teach them how to be responsible digital citizens

    • Be open and honest and talk about the dangers

    Additional resources:

    • Life 360 app

    • Do you have ideas for topics for our podcast for 2020? Email me at [email protected]

    • Visit me at KatieLance.com for more info about my speaking, consulting and our #GetSocialSmart Academy (use the promo code PODCAST to save $30/month)

    • Follow me on Instagram for more behind-the-scenes into my life and business @katielance (Enjoying this podcast? Tag me on IG and let me know!)

    16 min
  • How to Create Great Work

    A few years back I saw a video that really inspired me. The video was by Ira Glass, an American public radio personality and host of This American Life.

    The video is all about storytelling and doing creative work. One of the things he talks about in this video is the idea that we all want to do great work - it doesn't matter what industry we're in.

    Maybe it's writing a book, maybe it's launching a podcast, maybe it’s putting out video content or improving our marketing, but most of us won’t produce great work out of the gate.

    We all have to start somewhere and do the work - and at first the work might be bad. It might be really bad. But if you don't actually do the work, it's not going to happen and you're not going to have that success that you really want to. You've got to get through doing really bad work to get to the great stuff!

    Lessons learned:

    • Great work doesn’t happen overnight. We all have to start somewhere.

    • You have to go through actually creating work to get better.

    • We shouldn’t compare ourselves to other people.

    • You can read the books, you can listen to the videos, you can go to events, you can get all fired up...but if you don't actually do the work, it's not going to happen.

    Additional resources:

    • Ira Glass on the Creative Process

    • Do you have ideas for topics for our podcast for 2020? Email me at [email protected]

    • Visit me at KatieLance.com for more info about my speaking, consulting and our #GetSocialSmart Academy (use the promo code PODCAST to save $30/month)

    • Follow me on Instagram for more behind-the-scenes into my life and business @katielance (Enjoying this podcast? Tag me on IG and let me know!)

    10 min
  • What's New for 2020?

    Happy New Year! In this podcast I’m sharing a few thoughts around the new year - thoughts about our business, some reflections, some of our goals, and a sneak-peek at what you can expect from us in 2020.

    Lessons learned:

    • Family first. When planning your year, start with what is most important. For us, that looks like family vacations, birthdays, special occasions/family events and regular date nights.

    • Serve more people. Professionally this year, we will continue to focus on growing and enhancing our #GetSocialSmart Academy. We’ll also focus on speaking - getting our message in front of more people.

    • Social media in 2020. We’ll continue to focus on Facebook - Facebook Lives and Facebook Groups will continue to be important and Facebook Stories will also be a focus.

    • Instagram. Instagram will be our other big focus in 2020 - Instagram Stories, Instagram Live, IGTV and the newsfeed all continue to grow by leaps and bounds.

    • YouTube. We’ll continue to focus on growing our YouTube channel and publishing our weekly #GetSocialSmart videos.

    • Other social channels. We’ll continue to focus on LinkedIn and keep an eye on TikTok.

    Additional resources:

    • To read more of my backstory, listen to the first few episodes of our podcast

    • Subscribe to our #GetSocialSmart Show on YouTube to never miss an episode

    • More of my thoughts around TikTok in this podcast episode

    • Do you have ideas for topics for our podcast for 2020? Email me at [email protected]

    • Visit me at KatieLance.com for more info about my speaking, consulting and our # GetSocialSmart Academy (use the promo code PODCAST to save $30/month)

    • Follow me on Instagram for more behind-the-scenes into my life and business @katielance (Enjoying this podcast? Tag me on IG and let me know!)

    16 min
  • Who Are You Getting Advice From?

    Have you ever asked someone’s advice only to realize that maybe they weren’t the best person to ask? In this week’s podcast episode, I share a few tips and lessons learned on how to ask for feedback and who to ask for that feedback.

    Whether you are thinking about making some changes personally or professionally in the year ahead – this podcast will give you a few ideas on who to ask (and who not to ask) for advice!

    Lessons learned:

    • When we are searching for answers – we ask a lot of people. Be careful about asking too many people at one time. Not everyone is qualified to give you actionable advice.
    • Think about who you are asking – some peoples' motives aren’t always the purest. Ask yourself, "are they biased?"
    • Be as specific as possible with feedback that you are asking for!

    Additional resources:

    • Do you have ideas for topics for our podcast for 2020? Email me at [email protected]
    • Visit me at KatieLance.com for more info about my speaking, consulting and our #GetSocialSmart Academy (use the promo code PODCAST to save $30/month)
    • Follow me on Instagram for more behind-the-scenes into my life and business @katielance (Enjoying this podcast? Tag me on IG and let me know!)
    13 min
  • The Invisible Load

    Do you ever feel like you are carrying in your head all of these teeny tiny details of things that need to get done – for everyone in your family? Are you ever tired of feeling like you are the only one who is juggling your schedule - PLUS everyone else’s “to-do” list?!

    I have felt this way and it’s something I struggle with – even though I have an amazing husband who carries so much of the load with me. I still feel overwhelmed by the "invisible load."

    In this podcast episode I share my thoughts which were inspired by an article I read recently (link below). I struggle with this and would love to know if you do too. Take a listen and let me know!

    Lessons learned:

    • I am learning not to be as much of a micromanager of everyone else in my family. Done is better than perfect!
    • I am learning to ask for help more and to let go of the things that aren’t really as important.
    • I am learning to give myself more grace – something I think a lot of moms can relate to!

    Additional resources:

    • Great article that inspired this podcast episode about invisible load.
    • Visit me at KatieLance.com for more info about my speaking, consulting and our #GetSocialSmart Academy (use the promo code PODCAST to save $30/month)
    • Follow me on Instagram for more behind-the-scenes into my life and business @katielance (Enjoying this podcast? Tag me on IG and let me know!)
    11 min
  • How and Why We Updated Our Website

    When you take on the monumental task of updating a website – there is a lot to consider: how much to spend, who to hire, what (and what not) to include on your site, and so much more!

    Brands and businesses changes – so what was relevant or important to your brand a few years ago may need to change – as we discovered.

    This podcast is the story of how and why we updated our website this past year. I hope by sharing my journey from no website the first year we were in business – to where we are now will help you as you think about your brand and your business.

    Take a listen to our story and let me know what you think!

    Lessons learned:

    • I know enough about websites to be dangerous – if you feel this way too, it pays to hire a pro!
    • Look at what you can afford and then stretch your budget a little bit more if possible
    • Evaluate your brand and remember – less is more
    • Do you have a website that converts to generate leads? Or, helps to increase views to email subscribers? One and/or both goals are import to consider!
    • Start small and you can always scale up
    • Done is better than perfect

    Additional resources:

    • Check out the company we decided to use for our new site – we love them! https://brandco.com/
    • Visit me at KatieLance.com for more info about my speaking, consulting and our #GetSocialSmart Academy (use the promo code PODCAST to save $30/month)
    • Follow me on Instagram for more behind-the-scenes into my life and business @katielance (Enjoying this podcast? Tag me on IG and let me know!)
    13 min
  • How I Really Feel About TikTok

    Everyone keeps asking me how I really think about TikTok – so here we go! In this episode I dive into answering questions like:

    “Should I be on it? Should I let my kids use it? Should Realtors be on it?” (and much more.)

    My answer may surprise you but if you are a mom, a real estate pro or just curious in general what the heck TikTok is and if you should be on it – take a listen!

    Lessons learned:

    • Trust your kids but always check out a new app before letting them download something new. For us, we believe in trusting our kids but also being aware of what may or may not be appropriate for them to watch. It’s a personal decision and you have to do what is right for your family!
    • Just because something is “new and shiny” – doesn’t mean it is right for you and your business. Is your potential customer on the platform? Who are you trying to attract?
    • We can learn a lot about video from TikTok – if anything, the app is super entertaining!

    Additional resources:

    • Chelsea Peitz podcast: “TikTok: Why You Should Care About It” 
    • Gary Vaynerchuk: “Why TikTok is So Important”
    • Visit me at KatieLance.com for more info about my speaking, consulting and our #GetSocialSmart Academy (use the promo code PODCAST to save $30/month)
    • Follow me on Instagram for more behind-the-scenes into my life and business @katielance (Enjoying this podcast? Tag me on IG and let me know!)
    15 min
  • What I Am Most Grateful For

    I truly believe in the power of having an attitude of gratitude. I think as we go about our lives personally and professionally, it's easy to get frustrated with things. It's easy to look at our social media feeds and get annoyed or jealous. But what I have found that really helps in those moments of frustration is being grateful for what you do have versus what you don't have. And so I feel very, very grateful and in no particular order this podcast episode is a little bit of a love letter to the things and the people I'm most grateful for.

    Additional resources:

    • Visit me at KatieLance.com for more info about my speaking, consulting and our #GetSocialSmart Academy (use the promo code PODCAST to save $30/month)

    • Follow me on Instagram for more behind-the-scenes into my life and business @katielance (Enjoying this podcast? Tag me on IG and let me know!)

    12 min
  • What It’s REALLY Like to Work With Your Husband

    In this episode I give you the real deal of what it’s like to work with my husband. As a lot of you may or may not know, my husband Paul, who I've been happily married to for 18 years, is also my partner in our business. Back in 2001, when we first started dating, we worked together.

    One of the things I fell in love with about Paul early on was his work ethic. To this day, it is one of the things I love most about him. It's probably pretty safe to say, I think he loves that about me as well. We both have an incredible work ethic.

    Paul is a getter done-er (yea, that's a word) - he will get the job done. If he says he's going to do something, he does it. If he makes a commitment, he's going to do it. Honestly, in this day and age, I think that’s pretty rare.

    I want to be really honest and say it's not always easy. It's not always easy, but with trust, setting boundaries and sneaking in some fun - we have loved working together and feel incredibly blessed to do so!

    Lessons learned:

    • Stay in your own lanes. What are your individual zones of genius?

    • Don’t micromanage - done is better than perfect.

    • Have boundaries, especially work and personal.

    • Sneak in a date night on a Friday afternoon or go out to lunch once a week.

    Additional resources:

    • Visit me at KatieLance.com for more info about my speaking, consulting and our #GetSocialSmart Academy (use the promo code PODCAST to save $30/month)

    • Follow me on Instagram for more behind-the-scenes into my life and business @katielance (Enjoying this podcast? Tag me on IG and let me know!

    12 min
  • A Reason, A Season or A Lifetime

    This is a little bit of a tricky subject. But here is the truth - the more successful you are – the more people may not like you. And when I say “success” I don’t always mean money. Success comes in so many forms personally and professionally. However, when you achieve those perceived levels of “success” – here is the honest truth: there are people that will not like it, they will tear you down or they will slowly disappear from your life.

    Here is what I tell my kids about this – first off, “the haters gonna hate, hate, hate” (yes, that is a Taylor Swift reference) ☺ But, guess what? That is on them – not you.

    On the flip side – remember the view we are seeing of everyone through social media is just the highlight reel – it’s never the full story.  At the end of the day, some people come into our lives for a reason, a season or a lifetime!

     

    Lessons learned:

    • Money is important – but it is not everything.
    • You can’t please everyone.
    • Look at the glass half full. Anytime I have gone through any struggles, remind myself that this is just a season and that greatness is right around the corner.
    • Surround yourself with people who support you. You do you!

     

    Additional resources:

    • Brene Brown https://brenebrown.com/
    • Visit me at KatieLance.com for more info about my speaking, consulting and our #GetSocialSmart Academy (use the promo code PODCAST to save $30/month)
    • Follow me on Instagram for more behind-the-scenes into my life and business @katielance (Enjoying this podcast? Tag me on IG and let me know!)
    11 min

About The Katie Lance Podcast

From the publisher's feed

Welcome to my podcast! Some of you know me as a social media strategist, speaker, author or entrepreneur, but, like so many of us, I wear multiple other hats. In this podcast, I plan to share with you…