The LaunchNotes Podcast | Product Management, Product Marketing, Product Ops

The LaunchNotes Podcast | Product Management, Product Marketing, Product Ops

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The LaunchNotes Podcast | Product Management, Product Marketing, Product Ops episodes

  • The product strategy framework that changed everything with Chris Mann (LinkedIn, Bizo)

    Blake Thorne (@blakethorne - https://twitter.com/blakethorne) of LaunchNotes talks with Chris Mann (https://www.linkedin.com/in/chrismannlinkedin/), founder of GrokAI and previously of Bizo and LinkedIn, about how to align teams around a product and company strategy.

    đź”— Links

    • Chris on LinkedIn: https://www.linkedin.com/in/chrismannlinkedin/
    • 🚀Check out LaunchNotes: https://launchnotes.com
    • 🙏Join Launch Awesome:  https://www.launchnotes.com/launch-awesome
    • 📺Follow on YouTube: https://www.youtube.com/channel/UClgMZx0kGDSSBAQG0wkDRyg
    • Check out the LaunchNotes Podcast: https://launchnotes-podcast.launchnotes.io/
    • 📝 Show notes

      (00:00) - Introductions

      (09:42) - The "Learning" phase of product strategy

      (11:55) - The "Think" phase of product strategy

      (16:54) - The "Decide" phase of product strategy

      (19:25) - The "Plan to act" phase of product strategy

      (28:56) - Preparing for strategy meetings

      37 min
    • Office Hours Live 014: When do companies add a second product?

      Steve, Adam, and Blake chat about a recent AMA they did with Dave Schools from Hopin, a company known for building and acquiring multiple products. They also discuss other companies that have grown their business on the success of multiple products.


      đź”— Links

      • 🚀Check out LaunchNotes: https://launchnotes.com
      • 🙏Join Launch Awesome:  https://www.launchnotes.com/launch-awesome
      • 📺Follow on YouTube: https://www.youtube.com/channel/UClgMZx0kGDSSBAQG0wkDRyg
      • Check out the LaunchNotes Podcast: https://launchnotes-podcast.launchnotes.io/
      • 📝 Show notes

        (00:00) - Offsite recap

        (02:28) - Thoughts on multi-product companies

        (17:26) - Examples of companies with multiple products

        (29:33) - Our next AMA guest

        32 min
      • Unlocking a new phase of growth by going multi-product with Dave Schools (Hopin)

        Steve Klein (https://twitter.com/stevenklein) of LaunchNotes talks with Dave Schools of Hopin (https://twitter.com/daveschoools) about Hopin’s journey acquiring and building new products to unlock their next phase of growth.



        đź”— Links

        • Dave on Twitter: https://twitter.com/daveschoools
        • Dave’s company: https://hopin.com/
        • 🚀Check out LaunchNotes: https://launchnotes.com
        • 🙏Join Launch Awesome:  https://www.launchnotes.com/launch-awesome
        • 📺Follow on YouTube: https://www.youtube.com/channel/UClgMZx0kGDSSBAQG0wkDRyg
        • Check out the LaunchNotes Podcast: https://launchnotes-podcast.launchnotes.io/
        • 📝 Show notes

          (00:00) - Introductions

          (06:28) - Acquisitions and building products

          (18:56) - Deciding to build a new product

          (29:58) - Collaborating across the company on a new product

          (38:34) - Product-led growth or enterprise first?

          (40:31) - ​​Not sharing code bases across product

          (43:52) - How early is too early for a waitlist?

          (45:28) - Deciding on a name for a new product

          (48:18) - Sizing up the opportunity of a new product

          51 min
        • Office Hours Live 013: Product roadmaps!

          Blake, Steve, and Jake talk about product roadmaps and some of the anxiety that comes with sharing a public roadmap with customers. They also share some examples of public roadmaps from well-known SaaS companies.


          đź”— Links

          • 30 product roadmap examples from real products: https://www.launchnotes.com/blog/product-roadmap-examples
          • Using product roadmaps as a strategic growth tool: https://www.launchnotes.com/blog/product-roadmap-strategy
          • 🚀Check out LaunchNotes: https://launchnotes.com
          • 🙏Join Launch Awesome:  https://www.launchnotes.com/launch-awesome
          • 📺Follow on YouTube: https://www.youtube.com/channel/UClgMZx0kGDSSBAQG0wkDRyg
          • Check out the LaunchNotes Podcast: https://launchnotes-podcast.launchnotes.io/
          • 📝 Show notes

            (00:00) - Public roadmaps

            (18:43) - Setting expectations around your roadmap

            (22:11) - Examples of roadmaps hosted on LaunchNotes

            40 min
          • Letting engineers call the product shots with PostHog CEO James Hawkins

            Steve Klein (twitter.com/stevenklein) of LaunchNotes talks with James Hawkins (https://www.linkedin.com/in/j-hawkins/) of PostHog about how they found product market fit after pivoting several times and how they support 23,000 customers through a community without a dedicated support team. They also discuss tips for prioritizing roadmap items and the delicate balance of performance improvements and new functionality.


            đź”— Links

            • James on LinkedIn: https://www.linkedin.com/in/j-hawkins/
            • James’ company: https://posthog.com/
            • 🚀Check out LaunchNotes: https://launchnotes.com
            • 🙏Join Launch Awesome:  https://www.launchnotes.com/launch-awesome
            • 📺Follow on YouTube: https://www.youtube.com/channel/UClgMZx0kGDSSBAQG0wkDRyg
            • Check out the LaunchNotes Podcast: https://launchnotes-podcast.launchnotes.io/
            • 📝 Show notes

              (00:00) - Introductions

              (01:02) - Advice for new CEOs

              (03:50) - Deciding to pivot

              (12:15) - Prioritizing roadmap items

              (21:10) - Supporting 23,000 customers without a dedicated support team

              (25:21) - Building an inbound sales engine

              (30:04) - Defining company vision

              (41:38) - Balancing performance improvements with new functionality

              52 min
            • Office Hours Live 012: What product managers can learn from chefs plus how to get promoted

              Blake Thorne (@blakethorne - https://twitter.com/blakethorne) and the LaunchNotes team chat with Josh Herzig-Marx about the similarities between cooking and building products and how frameworks can help you work smarter. They also talk about the career paths of individual contributors vs. managers and share tips for getting promoted.

              đź”— Links

              • Should management be your career path? https://medium.com/smells-like-team-spirit/should-management-be-on-your-career-path-a6aa6b7aad0a
              • Josh on LinkedIn: https://www.linkedin.com/in/joshuaherzigmarx/
              • 🚀Check out LaunchNotes: https://launchnotes.com
              • 🙏Join Launch Awesome:  https://www.launchnotes.com/launch-awesome
              • 📺Follow on YouTube: https://www.youtube.com/channel/UClgMZx0kGDSSBAQG0wkDRyg
              • Check out the LaunchNotes Podcast: https://launchnotes-podcast.launchnotes.io/
              • 📝 Show notes

                (00:00) - Applying cooking lessons to marketing and product management

                (10:20) - The value of frameworks

                (18:53) - Transitioning from IC to manager

                (39:11) - Tips for getting promoted

                47 min
              • Nailing the transition from IC PM to product leadership

                Steve Klein (twitter.com/stevenklein) talks with Josh Herzig-Marx (linkedin.com/in/joshuaherzigmarx) about the new things you’ll be expected to do when transitioning to a Product Leadership role, and how you can accel at them.


                đź”— Links

                • Josh on LinkedIn: https://www.linkedin.com/in/joshuaherzigmarx/
                • 🚀Check out LaunchNotes: https://launchnotes.com
                • 🙏Join Launch Awesome:  https://www.launchnotes.com/launch-awesome
                • 📺Follow on YouTube: https://www.youtube.com/channel/UClgMZx0kGDSSBAQG0wkDRyg
                • Check out the LaunchNotes Podcast: https://launchnotes-podcast.launchnotes.io/
                • 📝 Show notes

                  (00:00) - Introductions

                  (05:00) - Why transitioning from IC to leadership is hard

                  (10:25) - Communicating the product vision

                  (18:12) - Building out a hiring process

                  (24:59) - Delivering feedback to direct reports

                  (30:05) - Career ladders

                  (35:43) - Prioritizing product work

                  (37:55) - Differences between an IC and a manager

                  (39:10) - How to get leadership on board for growing the product team

                  (41:20) - Growth and promotions as a product manager

                  (43:58) - The important skill of delegating

                  (45:39) - Dealing with unclear ownership

                  (48:08) - Developing junior PMs into seasoned PMs

                  54 min
                • Office Hours Live 011: How we landed on a company strategy framework

                  Blake Thorne (@blakethorne - https://twitter.com/blakethorne) and the LaunchNotes team talk about a recent podcast recording with Des Traynor from Intercom. Tyler shares how they landed on their company strategy framework, and they discuss a product that Spotify quietly shut down.  


                  đź”— Links

                  • 🚀Check out LaunchNotes: https://launchnotes.com
                  • 🙏Join Launch Awesome:  https://www.launchnotes.com/launch-awesome
                  • 📺Follow on YouTube: https://www.youtube.com/channel/UClgMZx0kGDSSBAQG0wkDRyg
                  • Check out the LaunchNotes Podcast: https://launchnotes-podcast.launchnotes.io/
                  • 📝 Show notes

                    (00:00) - A recent podcast conversation with Des Traynor, co-founder of Intercom

                    (11:06) - Company strategy frameworks

                    (32:47) - When Spotify quietly shut down a product

                    44 min
                  • Mastering Async: How to build an all-star remote product team with Justin Gallagher (Trello, Hoop)

                    Steve Klein (twitter.com/stevenklein) talks with Justin Gallagher (twitter.com/justingallagher) about how synchronous work and communication in a remote company is a recipe for burnout. Teams should work more asynchronously by having better documentation around how to get work done, and by communicating with more intentional long-form written content.

                    đź”— Links

                    • Justin’s company: https://www.hoop.app/
                    • Justin on LinkedIn: https://www.linkedin.com/in/justinjgallagher/
                    • 🚀Check out LaunchNotes: https://launchnotes.com
                    • 🙏Join Launch Awesome:  https://www.launchnotes.com/launch-awesome
                    • 📺Follow on YouTube: https://www.youtube.com/channel/UClgMZx0kGDSSBAQG0wkDRyg
                    • Check out the LaunchNotes Podcast: https://launchnotes-podcast.launchnotes.io/
                    • 📝 Show notes

                      (00:00) - Introductions

                      (04:22) - Pioneering the remote movement at Trello

                      (08:37) - Remote work and burnout

                      (11:17) - Defining "remote" and "async"

                      (11:42) - Providing feedback in a remote setting

                      (19:14) - Making big decisions as an async remote team

                      (29:42) - Shifting expectations on response times

                      (35:28) - Top 3 tools for async communication

                      (37:51) - How do you collaborate when teams are spread across multiple timezones?

                      (39:04) - When are meetings actually necessary?

                      46 min
                    • What the C-suite wants from product leaders with Des Traynor (Intercom)

                      Blake Thorne (@blakethorne - https://twitter.com/blakethorne) of LaunchNotes talks with Des Traynor of Intercom about their successful journey from one product to multiple products, knowing when to sunset a product and what they look for when hiring product leaders. Des also shares his thoughts on the fast-moving adoption of AI in products today.


                      đź”— Links

                      • Des’ personal website: https://destraynor.com/
                      • Des’ company: https://www.intercom.com/
                      • Des on Twitter: https://twitter.com/destraynor
                      • Des on LinkedIn: https://www.linkedin.com/in/destraynor/
                      • 🚀Check out LaunchNotes: https://launchnotes.com
                      • 🙏Join Launch Awesome:  https://www.launchnotes.com/launch-awesome
                      • 📺Follow on YouTube: https://www.youtube.com/channel/UClgMZx0kGDSSBAQG0wkDRyg
                      • Check out the LaunchNotes Podcast: https://launchnotes-podcast.launchnotes.io/
                      • 📝 Show notes

                        (00:00) - Introductions

                        (02:48) - From a single product to a multi-product platform

                        (09:29) - The risk of rolling out new products as a mature company vs. a young startup

                        (14:31) - What Intercom looks for when hiring product leaders

                        (26:00) - Des’ thoughts on AI

                        38 min

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