Ditch the job boards. Promotive connects top repair shops with the best talent—technicians, diesel mechanics, service advisors, you name it. Whether you’re an automotive pro looking for your next job or a shop owner building a dream team, kick back and relax. Promotive's got you covered. Learn more or start your next search at https://www.gopromotive.com. 

Tekmetric is the leading cloud-based platform built to help auto repair shops streamline operations, improve communication, and grow profitably. Visit https://www.tekmetric.com to book a demo and see how Tekmetric can help you run your shop with more clarity and confidence. Visit https://auto.tekmetric.com/3YEfX2A to register for Tektonic In Houston, Texas, April 9th - 11th. 

Become a Pro today by partnering with Shop Marketing Pros for your shop’s digital marketing services. Stop wasting your marketing dollars and connect with them at https://www.shopmarketingpros.com. 

Integrity 1st Car Pros are trusted auto care experts committed to honest, transparent vehicle service with ASE-certified technicians, cutting-edge diagnostics, and top-tier repairs for all makes and models. Driven by integrity and genuine care, they make car maintenance easy and dependable. Visit https://integrity1auto.com to learn more, and https://www.Integrity1Franchise.com to complete the Franchise Fit questionnaire. 

Golden Hour Garage takes the time constraints of estimate building, warranty calls, and fleet claims off your team’s plate so they can focus on what really matters. Visit https://www.goldenhourgarage.com to schedule a discovery call - & Own Your Golden Hour. 

Stop managing chaos and start leading with purpose. Limitless Leadership helps you tap into unrecognized potential to achieve limitless results. For more information, visit https://www.limitlessleadership.co and check out The Limitless Leadership Blueprint by visiting https://limitless-leadership.mykajabi.com/short_form. 

The Bearded Brotherhood crafts premium, all-natural beard care essentials that help you look sharp, feel confident, and celebrate timeless masculinity every day. Visit https://www.thebeardedbrotherhood.co to grab your grooming essentials.

In this episode, Josh Parnell is joined by Jeff Rudnick, founder and CEO of Pit Crew Loyalty. Jeff shares the importance of human connection in both leadership and business, emphasizing that authentic engagement—not transactional thinking—drives customer loyalty and team performance. He also explains how Pit Crew Loyalty empowers automotive shops to make a greater impact in their communities through automated, value-driven loyalty programs.

Timestamps: 

• 00:00 "Limitless Leadership with Jeff Rudnick"
• 04:47 "Inspired by My Father's Legacy"
• 06:44 Seeking Purpose Beyond Success
• 10:33 "Redefining Loyalty Rewards Marketing"
• 14:38 "Elevating Brand Through Community"
• 17:41 "Evolving Business with Just Cause"
• 23:06 "Visual Texting for Marketing"
• 24:16 Mission-Driven Impact Boosts Performance
• 29:46 "Keys to a Content Life"
• 32:54 "Leadership, Recognition, and Loyalty"
• 34:26 "Vision, Principles, and Connection"
• 37:59 "Accountability as Love"

I'm Josh Parnell, Founder and CEO of Limitless Leadership. With a team of leadership coaches, trainers, and speakers, Limitless Leadership helps aspiring leaders tap into unrecognized potential to achieve limitless results.

For more information, please visit https://www.limitlessleadership.co.

Ditch the job boards. Promotive connects top repair shops with the best talent—technicians, diesel mechanics, service advisors, you name it. Whether you’re an automotive pro looking for your next job or a shop owner building a dream team, kick back and relax. Promotive's got you covered. Learn more or start your next search at https://www.gopromotive.com. 

Tekmetric is the leading cloud-based platform built to help auto repair shops streamline operations, improve communication, and grow profitably. Visit https://www.tekmetric.com to book a demo and see how Tekmetric can help you run your shop with more clarity and confidence. Visit https://auto.tekmetric.com/3YEfX2A to register for Tektonic In Houston, Texas, April 9th - 11th. 

Become a Pro today by partnering with Shop Marketing Pros for your shop’s digital marketing services. Stop wasting your marketing dollars and connect with them at https://www.shopmarketingpros.com. 

Integrity 1st Car Pros are trusted auto care experts committed to honest, transparent vehicle service with ASE-certified technicians, cutting-edge diagnostics, and top-tier repairs for all makes and models. Driven by integrity and genuine care, they make car maintenance easy and dependable. Visit https://integrity1auto.com to learn more, and https://www.Integrity1Franchise.com to complete the Franchise Fit questionnaire. 

Golden Hour Garage takes the time constraints of estimate building, warranty calls, and fleet claims off your team’s plate so they can focus on what really matters. Visit https://www.goldenhourgarage.com to schedule a discovery call - & Own Your Golden Hour. 

Stop managing chaos and start leading with purpose. Limitless Leadership helps you tap into unrecognized potential to achieve limitless results. For more information, visit https://www.limitlessleadership.co and check out The Limitless Leadership Blueprint by visiting https://limitless-leadership.mykajabi.com/short_form. 

The Bearded Brotherhood crafts premium, all-natural beard care essentials that help you look sharp, feel confident, and celebrate timeless masculinity every day. Visit https://www.thebeardedbrotherhood.co to grab your grooming essentials.

In this episode, Josh Parnell is joined by Andrea Waller, Senior Vice President of Revenue at Tekmetric. Andrea shares her approach to authentic leadership, emphasizing the importance of listening, empathy, and helping her team discover their strengths. The discussion explores the power of setting ambitious goals and fostering an environment of accountability while maintaining clarity and trust.

Timestamps: 

• 00:00 Tekmetric: Perfect Fit, New Journey
• 05:08 "Unlocking Strengths for Team Success"
• 07:33 "Recognizing Exceptional Leadership"
• 10:02 "Open Leadership and Direction"
• 15:52 "Striving for Ambitious Goals"
• 17:58 "Sales Goals and Stretch Targets"
• 22:56 "Modernizing Industry Through Collaboration"
• 25:38 "Focus on Words, Not Tone"
• 26:43 "Emotions Over Logic"

I'm Josh Parnell, Founder and CEO of Limitless Leadership. With a team of leadership coaches, trainers, and speakers, Limitless Leadership helps aspiring leaders tap into unrecognized potential to achieve limitless results.

For more information, please visit https://www.limitlessleadership.co.

Ditch the job boards. Promotive connects top repair shops with the best talent—technicians, diesel mechanics, service advisors, you name it. Whether you’re an automotive pro looking for your next job or a shop owner building a dream team, kick back and relax. Promotive's got you covered. Learn more or start your next search at gopromotive.com.

Become a Pro today by partnering with Shop Marketing Pros for your shop’s digital marketing services. Stop wasting your marketing dollars and connect with them at https://www.shopmarketingpros.com.

Free up your team, boost efficiency, and increase profits without the extra workload. Hub Shop Solutions- Unlock your shop’s full potential by visiting https://www.hubshopsolutions.com to schedule a demo today.

In this New Year’s episode of the Limitless Leadership Podcast, Josh Parnell is joined by Bret Beitler for an inspiring discussion on how leaders can affect real change in 2026. Bret shares how momentum and consistency help individuals and teams separate from the competition and overcome adversity, drawing on his personal experiences as a business owner. Josh emphasizes the importance of focusing on just one behavior change at a time to improve the odds of success, sharing insights about habit formation and the “compound effect.” Together, they underline that discipline, and not just motivation, is essential for pushing through discomfort and setbacks, encouraging listeners to stay resilient and keep “punching” through multiple challenges to ultimately achieve lasting growth.

Timestamps: 

• 00:00 "Embracing Momentum for Better Days"
• 06:25 "Faith, Resilience, and Helping Others"
• 07:23 "Ups, Downs, and Leadership Growth"
• 12:49 "Power of Focus and Patience"
• 16:07 "Don't Quit in the Dip"
• 18:27 "God's Timing, Not Ours"
• 23:29 "Discipline Over Motivation"
• 25:10 "Keep Punching with Purpose"

I'm Josh Parnell, Founder and CEO of Limitless Leadership. With a team of leadership coaches, trainers, and speakers, Limitless Leadership helps aspiring leaders tap into unrecognized potential to achieve limitless results.

For more information, please visit https://www.limitlessleadership.co.

Ditch the job boards. Promotive connects top repair shops with the best talent—technicians, diesel mechanics, service advisors, you name it. Whether you’re an automotive pro looking for your next job or a shop owner building a dream team, kick back and relax. Promotive's got you covered. Learn more or start your next search at gopromotive.com.

Become a Pro today by partnering with Shop Marketing Pros for your shop’s digital marketing services. Stop wasting your marketing dollars and connect with them at https://www.shopmarketingpros.com.

Free up your team, boost efficiency, and increase profits without the extra workload. Hub Shop Solutions- Unlock your shop’s full potential by visiting https://www.hubshopsolutions.com to schedule a demo today.

In this episode, Josh Parnell is joined by NASCAR driver CJ McLaughlin, who shares his journey from grassroots racing to competing at the highest level. CJ says for him preparation, mindset, and surrounding himself with the right team played into overcoming challenges in both racing and leadership. Josh and CJ also discuss the parallels between motorsport and business, highlighting the importance of communication, building trust within a team, and learning from setbacks.

Timestamps: 

• 00:00 Tekmetric Partnership with NASCAR & SEMA
• 04:31 "The Road Less Traveled"
• 09:16 Driving Feedback Miscommunication
• 10:52 Clarity and Trust in Leadership
• 13:15 "Coaching's Critical Role in Success"
• 18:31 Mindset Coaching for Limitless Growth
• 20:38 Mindset Drives Growth Forward
• 23:56 "Short Basketball Player's Zone"
• 26:52 "Learning Through Racing Challenges"
• 29:08 "Journaling: Coach's Transformative Advice"
• 32:16 "Rethinking Difficult Conversations"
• 36:50 Moving Forward, Long Road Ahead

I'm Josh Parnell, Founder and CEO of Limitless Leadership. With a team of leadership coaches, trainers, and speakers, Limitless Leadership helps aspiring leaders tap into unrecognized potential to achieve limitless results.

For more information, please visit https://www.limitlessleadership.co.

Ditch the job boards. Promotive connects top repair shops with the best talent—technicians, diesel mechanics, service advisors, you name it. Whether you’re an automotive pro looking for your next job or a shop owner building a dream team, kick back and relax. Promotive's got you covered. Learn more or start your next search at gopromotive.com.

Become a Pro today by partnering with Shop Marketing Pros for your shop’s digital marketing services. Stop wasting your marketing dollars and connect with them at https://www.shopmarketingpros.com.

Free up your team, boost efficiency, and increase profits without the extra workload. Hub Shop Solutions- Unlock your shop’s full potential by visiting https://www.hubshopsolutions.com to schedule a demo today.

In this episode, Josh Parnell sits down with Anthony Wheeler, VP of Operations and Sales, and Ramy Nazim, Chief Technology Officer and Chief Marketing Officer of Integrity First. Together, they share the story behind Integrity First’s foundation and its mission to disrupt the automotive repair industry by prioritizing people and values over profit. The conversation covers three essential points: the company’s focus on hiring for core values rather than industry experience, their intentional use of technology to enhance both customer and employee experiences, and the importance of clear, unambiguous communication in building effective teams.

Timestamps: 

• 00:00 "People Before Profit: Prioritize Connection"
• 04:36 "Prioritizing Character Over Knowledge"
• 06:13 Admiration for Your Work
• 12:07 Integrity Drives Franchise Expansion
• 13:19 "From Non-Automotive to Franchise Success"
• 17:39 "Team Assembly Impacts Scaling"
• 20:38 "Defining Leadership Amid Chaos"
• 25:30 "Clarity Counters Communication Gaps"
• 27:38 Defining Success for Employees
• 29:59 "Keep Leading with Gratitude"

I'm Josh Parnell, Founder and CEO of Limitless Leadership. With a team of leadership coaches, trainers, and speakers, Limitless Leadership helps aspiring leaders tap into unrecognized potential to achieve limitless results.

For more information, please visit https://www.limitlessleadership.co.

Ditch the job boards. Promotive connects top repair shops with the best talent—technicians, diesel mechanics, service advisors, you name it. Whether you’re an automotive pro looking for your next job or a shop owner building a dream team, kick back and relax. Promotive's got you covered. Learn more or start your next search at gopromotive.com.

Become a Pro today by partnering with Shop Marketing Pros for your shop’s digital marketing services. Stop wasting your marketing dollars and connect with them at https://www.shopmarketingpros.com.

Free up your team, boost efficiency, and increase profits without the extra workload. Hub Shop Solutions- Unlock your shop’s full potential by visiting https://www.hubshopsolutions.com to schedule a demo today.

In this episode, Curtis Gardner, Audi technician and social media mentor, Josh Parnell to explore the mindset and practices behind effective leadership. Curtis shares his journey from entry-level oil changes to becoming a shop leader, emphasizing the importance of mentorship and accountability in both the workplace and online communities. The conversation highlights three key points: the power of positive influence and leading by example, the challenges and rewards of growing a personal brand on social media despite negativity, and the critical role of investing in oneself for personal and professional growth.

Timestamps: 

• 00:00 Meet Curtis
• 03:36 What is Leadership?
• 07:58 Handling Social Media Negativity
• 13:03 Turning Negativity Into Positivity
• 15:05 Amplifying Voices, Inspiring Leadership
• 17:01 Amplifying Technicians’ Voices
• 20:32 "Leadership Through Genuine Connection"
• 24:36 "Investing in Yourself"
• 26:51 The Value of Personal Investment
• 32:05 "Keep an Open Mind"

I'm Josh Parnell, Founder and CEO of Limitless Leadership. With a team of leadership coaches, trainers, and speakers, Limitless Leadership helps aspiring leaders tap into unrecognized potential to achieve limitless results.

For more information, please visit https://www.limitlessleadership.co.

Ditch the job boards. Promotive connects top repair shops with the best talent—technicians, diesel mechanics, service advisors, you name it. Whether you’re an automotive pro looking for your next job or a shop owner building a dream team, kick back and relax. Promotive's got you covered. Learn more or start your next search at gopromotive.com.

Become a Pro today by partnering with Shop Marketing Pros for your shop’s digital marketing services. Stop wasting your marketing dollars and connect with them at https://www.shopmarketingpros.com.

Free up your team, boost efficiency, and increase profits without the extra workload. Hub Shop Solutions- Unlock your shop’s full potential by visiting https://www.hubshopsolutions.com to schedule a demo today.

In this episode, Josh Parnell is joined by Shari Pheasant, shop owner and award-winning consultant, at the 2025 AAPEX show in Las Vegas. Shari shares the importance of putting people first in leadership, emphasizing genuine care and connection over process and profit. The conversation covers practical ways shop owners can invest in their teams, such as regular check-ins and providing daily lunches, as well as the value of scientific personality assessments to foster understanding and engagement.

Timestamps:

• 00:00 Meet Shari - AAPEX 2025
• 05:47 "Business Values, Trust, and Agility"
• 08:51 "Leadership: Serving Others First"
• 12:57 Supporting Employees Beyond Work
• 14:21 "Team Focus and Safety Talk"
• 17:36 "Preparation Over Pressure"
• 21:46 Leadership, Value, and Workforce Demands
• 26:23 "Fast-Paced, Team-Focused Leadership"
• 29:37 Discovering Authentic Self
• 30:40 Team-Building Through Communication Insights
• 34:42 "Navigating Chaos with Guidance"

I'm Josh Parnell, Founder and CEO of Limitless Leadership. With a team of leadership coaches, trainers, and speakers, Limitless Leadership helps aspiring leaders tap into unrecognized potential to achieve limitless results.

For more information, please visit https://www.limitlessleadership.co.

Ditch the job boards. Promotive connects top repair shops with the best talent—technicians, diesel mechanics, service advisors, you name it. Whether you’re an automotive pro looking for your next job or a shop owner building a dream team, kick back and relax. Promotive's got you covered. Learn more or start your next search at gopromotive.com.

Become a Pro today by partnering with Shop Marketing Pros for your shop’s digital marketing services. Stop wasting your marketing dollars and connect with them at https://www.shopmarketingpros.com.

Free up your team, boost efficiency, and increase profits without the extra workload. Hub Shop Solutions- Unlock your shop’s full potential by visiting https://www.hubshopsolutions.com to schedule a demo today.

In this episode, Josh Parnell is joined by David Boyes, President of Today's Class, at the 2025 AAPEX Show in Las Vegas. David outlines how Today's Class revolutionizes automotive training through bite-sized, personalized daily sessions designed for both technicians and service advisors. He also highlights the importance of habit formation and individualized learning in closing the gap between annual training events and daily shop performance.

Timestamps: 

• 00:00 Transition to Modern Online Training
• 04:45 Adult Learning and Retention Insights
• 08:53 "Stepping Up to Fill Gaps"
• 10:39 Customer Responsiveness is Key
• 14:35 Maximizing Habits for Lasting Impact
• 16:45 "Change Requires Effort and Persistence"

I'm Josh Parnell, Founder and CEO of Limitless Leadership. With a team of leadership coaches, trainers, and speakers, Limitless Leadership helps aspiring leaders tap into unrecognized potential to achieve limitless results.

For more information, please visit https://www.limitlessleadership.co.

Ditch the job boards. Promotive connects top repair shops with the best talent—technicians, diesel mechanics, service advisors, you name it. Whether you’re an automotive pro looking for your next job or a shop owner building a dream team, kick back and relax. Promotive's got you covered. Learn more or start your next search at gopromotive.com.

Become a Pro today by partnering with Shop Marketing Pros for your shop’s digital marketing services. Stop wasting your marketing dollars and connect with them at https://www.shopmarketingpros.com.

Free up your team, boost efficiency, and increase profits without the extra workload. Hub Shop Solutions- Unlock your shop’s full potential by visiting https://www.hubshopsolutions.com to schedule a demo today.

In this episode, Josh Parnell is joined by Lisa Coyle and Kat Kat Ayers, CEO and COO of Promotive, at the 2025 AAPEX show in Las Vegas. Lisa and Kat share their journey of founding Promotive, highlighting their passion for helping automotive shops overcome technician shortages through full-service recruiting. Their conversation covers the importance of aligning new hires with shop culture, leadership strategies for unlocking team potential, and the costly impact of mis-hires.

Timestamps: 

• 00:00 Thanks to Promotive for the Sponsorship!
• 05:30 Full-Service Recruiting for Shops
• 06:28 Streamlined Hiring for Auto Shops
• 11:37 "Tech-Shop Matchmaking App Vision"
• 15:43 Fixing Workplace Pain Points
• 18:49 "Nurturing Potential, Building Success"
• 20:38 "Managing Dream vs Difficult Employees"
• 24:20 Customer-Centric Sales & Management
• 26:50 Consistent Leadership Builds Trust
• 33:00 "Pick Your Battles"
• 35:40 Courage, Feedback, and Gratitude

I'm Josh Parnell, Founder and CEO of Limitless Leadership. With a team of leadership coaches, trainers, and speakers, Limitless Leadership helps aspiring leaders tap into unrecognized potential to achieve limitless results.

For more information, please visit https://www.limitlessleadership.co.

Ready to lead with purpose? Join Limitless Leadership in Houston, Texas on Friday, December 5th for a day of leadership development sponsored by Tekmetric. Lead with vision. Inspire your team. Build unstoppable momentum. Register now at https://limitless-leadership.mykajabi.com/tekmetric-training

Become a Pro today by partnering with Shop Marketing Pros for your shop’s digital marketing services. Stop wasting your marketing dollars and connect with them at https://www.shopmarketingpros.com.

Free up your team, boost efficiency, and increase profits without the extra workload. Hub Shop Solutions- Unlock your shop’s full potential by visiting https://www.hubshopsolutions.com to schedule a demo today.

In this episode, Josh Parnell welcomes Bret Beitler, the newest coach and VP of Operations at Limitless Leadership, to share his journey and leadership philosophy. Bret shares why he's passionate about prioritizing people over process, emphasizing that meaningful one-on-one connections drive engagement and performance. Together, they discuss the transformative power of coaching, the value of investing in team development, and Bret’s experiences navigating challenges as a multi-business owner.

Timestamps: 

• 00:00 Meet Bret - VP of Operations at Limitless Leadership
• 03:56 Leadership Coaching: Building Trust
• 07:26 Impactful One-on-One Discussion
• 10:03 "Prepared, Organic Conversations"
• 14:46 Franchise Ventures and Growth Journey
• 16:35 "Knowledge Requires Action"
• 21:06 Resilience Through Financial Crisis
• 24:00 "Finding Purpose Through Challenges"
• 26:05 "Transformative Leadership and Growth"
• 31:49 "Commitment to Integrity and Value"
• 33:35 "Connecting to Make an Impact"

I'm Josh Parnell, Founder and CEO of Limitless Leadership. With a team of leadership coaches, trainers, and speakers, Limitless Leadership helps aspiring leaders tap into unrecognized potential to achieve limitless results.

For more information, please visit https://www.limitlessleadership.co.