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Welcome to The Medical Marketing Executive Podcast, where we discuss current industry trends, challenges and opportunities with executives, practitioners and influencers to uncover what’s working now.... more
FAQs about The Medical Marketing Executive:How many episodes does The Medical Marketing Executive have?The podcast currently has 170 episodes available.
April 26, 2023"How Lutronic's Devices Help Turn Back Time and Educate Patients" with Dan SullivanOn this episode of the podcast, Kurt interviews Dan Sullivan, Director of Marketing at Lutronic, about the company's use of laser and RF energy-based devices to improve skin health. They discuss the importance of educating physicians and patients about the technology behind these devices, as well as the changing demographics of the aesthetic device industry....more26minPlay
April 26, 2023"Revolutionizing Medical Devices: Navigating Supply Chain Challenges and Success Stories" with Eric StevensonKurt interviews Eric Stevenson, VP of Platform Marketing at Merit Medical Systems. Eric shares his journey from clinical medicine to device marketing and discusses his role in upstream marketing and product development for five different business units at Merit. He also talks about the challenges of supply chain issues and the need to understand lead times and manage inventory levels....more15minPlay
April 26, 2023"Navigating the Changing Landscape of Healthcare Marketing" with Emma Areli VillalpandoOn this episode of the podcast, Kurt interviews Emma Villalpando, the Latin America Marketing and Communications Head at Bio-Rad Laboratories, about the challenges of branding in the healthcare industry and the importance of connecting with customers on an emotional level. Emma shares her passion for helping people and the exciting opportunities of working with a specialized team in diagnostics and life science research. They also discuss the changing landscape of marketing in the virtual world and the need to connect with upcoming generations....more28minPlay
March 23, 2023"Marketing and Healthcare, a Joint Venture" with Lindsey ViscomiKurt sits down with Lindsey Viscomi, Vice President of Brand Strategy and Marketing at Healthgrades, the leading online marketplace that connects doctors and patients. Lindsey tells Kurt about her roles in brand strategy and B2B marketing. Working in the Healthgrades family for over a decade, Lindsey describes the company's devotion to American healthcare consumers and collaboration with health systems and pharma advertisers....more18minPlay
March 16, 2023"The Value of AI for Marketing, Pharma, and Healthcare" with Allyson JacobsenKurt sits with Allyson Jacobsen, VP of Marketing at TeraRecon. As a corporate and demand generation expert with years of experience, Allyson tells Kurt about the importance of educating ourselves and others in AI to truly grasp all it can do for Marketing, Pharma, and Healthcare. She also highlights healthcare as the most rewarding industry to work in and the role of digital transformation....more23minPlay
February 23, 2023"Patient Centricity in the Medical Equipment Industry" with Jennifer EstepKurt interviews Jennifer Estep, Senior Director of Global Marketing & Commercial Strategy at medical equipment manufacturer Enable Injections. Jennifer talks about putting the focus on patients every step of the way, and Enable's latest product launches and company growth....more21minPlay
February 06, 2023"Equity, Empowerment, and Diversity of Inclusion" with Dorian HarristonKurt sits down with Dorian Harriston, Director of Academic and Community Marketing at Cedars-Sinai. Dorian discusses marketing with an emphasis on diversity, inclusion and health equity. She also provides insights about the importance of learning and listening in order to empower team members and become a natural leader....more20minPlay
January 24, 2023"Innovation in Global Biopharma" with Bryant PowellKurt chats with Bryant Powell, Associate Director of Worldwide Commercialization Operations at global biopharmaceutical company Bristol Myers Squibb. The two discuss BMS's role in innovative medicine, and the importance of fostering a positive experience for new customers and partners....more20minPlay
January 20, 2023"Sparking Interest in Brain Health" with Ryan MyersKurt chats with Ryan Myers, co-founder of CranioSense, a clinical stage company focused on brain health. Ryan discusses the ins and outs of strategic messaging, reaching investors, and raising funding in the medical technology sphere....more28minPlay
January 18, 2023"Adaptability in Marketing and Design" with Allison BreauxKurt interviews Allison Breaux, Marketing Director at Envision Healthcare. Allison provides insights around marketing and design strategy and evolution, and discusses her current team reorganization efforts at Envision....more18minPlay
FAQs about The Medical Marketing Executive:How many episodes does The Medical Marketing Executive have?The podcast currently has 170 episodes available.