The Messy Desk Podcast

In episode #8, we talk about the marketing advice that we think could use some improvement, and we share alternatives for generating more leads and clients for your business.

TIME-STAMPED SHOW NOTES:

[01:11] The problem with most marketing advice

[04:15] Marketing pet peeve #1: Facebook ads

[05:35] What to do instead of jumping in on Facebook ads

[07:21] Marketing pet peeve #2: surveys

[09:42] An alternative to surveys

[10:53] Variations of surveys

[13:27] Marketing pet peeve #3: adding people to your email list

[15:54] What to do instead of adding people to your email list

[17:26] Marketing pet peeve #4: free lead magnets

[18:02] What is a lead magnet?

[19:00] What’s wrong with lead magnets

[21:24] What’s working now to attract leads

[28:05] Marketing pet peeve #5: experiment with new strategies

[29:17] An alternative to new strategies

[30:06] Marketing pet peeve #6: work for free

[32:30] An alternative to working for free

[34:06] Final thoughts

[36:42] Bloopers

RESOURCES MENTIONED IN THIS EPISODE:

• Derek Halpern’s Social Triggers
• Interact quiz creator
• FCT’s CAN-SPAM Act guidelines

WE WANT TO HEAR FROM YOU:

What should we talk about next? Please tell us in the comments below or email us at [email protected].

What did you enjoy about this episode? Please leave a brief review to let us know!

CONNECT WITH US: 

• MessyDeskPodcast.com 
• TheresaCifali.com 
• Twitter @TheresaCifali 
• MeghanMonaghan.com 
• Twitter @MeghanMonaghan1

In episode #7, we talk about the ever-elusive work-life. Does this sound familiar? You’re working 24x7 while neglecting yourself and your most important relationships. You feel trapped and no matter what you do you can’t make it all work. If you could achieve a little more balance, everything would be better, right?  

Join us as we share our perspective on work-life balance and some tips to achieve better balance between your own personal and professional lives.

TIME-STAMPED SHOW NOTES:

[00:01] Introduction

[01:01] A Brief History of “Work-Life Balance”

[02:58] What is Work-Life Balance?

[07:16] Setting Boundaries to Improve Work-Life Balance

[08:43] Goal Setting to Achieve More Work-Life Balance

[11:14] Work-Life Balance Isn’t Just About Time, It’s Also a Mental Commitment

[14:13] Dealing with Work-Life Balance is Personal for Each of Us

[18:08] Final Thoughts

[19:47] Bloopers

WE WANT TO HEAR FROM YOU:

What should we talk about next? Please tell us in the comments below or email us at messydeskpodcast [at] gmail.com.

What did you enjoy about this episode? Please leave a brief review to let us know!

CONNECT WITH US: 

MessyDeskPodcast.com 

TheresaCifali.com 

Twitter @TheresaCifali 

MeghanMonaghan.com 

Twitter @MeghanMonaghan1

In episode #6, we talk about how the path to success is cluttered with messy moments. The entrepreneurial lifestyle is frequently portrayed as sexy, exciting, and filled with wealth, freedom, and even fame. But that’s not the path of the common entrepreneur! The reality is that many business owners struggle before they find success. Sound familiar? 

Join us as we share our own detours and discuss the things that we wish we knew before becoming an entrepreneur.

TIME-STAMPED SHOW NOTES:

[00:01] Introduction

[02:23] How entrepreneurs feel about small business ownership

[04:02] Why people become entrepreneurs

[05:55] Having a plan before becoming an entrepreneur

[08:05] Learning how to sell before becoming an entrepreneur

[09:35] Selling tip

[10:25] The value of relationship building

[12:26] The benefits of relationships

[13:55] Having the right mindset before becoming an entrepreneur

[16:36] Mindset tip

[17:20] Final thoughts

[19:04] Bloopers

LINKS MENTIONED IN TODAY’S EPISODE:

Meetup

Master Networks 

WE WANT TO HEAR FROM YOU:

What should we talk about next? Please tell us in the comments or email us at messydeskpodcast [at] gmail.com.

What did you enjoy about this episode? Please leave a brief review to let us know!

CONNECT WITH US: 

MessyDeskPodcast.com 

TheresaCifali.com 

Twitter @TheresaCifali 

MeghanMonaghan.com 

Twitter @MeghanMonaghan1

In episode #5, we talk about the importance of setting boundaries in your business.  Strong, healthy boundaries can be the difference between feeling frustrated, overwhelmed, and anxious or feeling satisfied, successful, and confident.

Join us as we share the considerable benefits of established boundaries, the consequences of operating without them, and ideas for setting up boundaries in your business starting today.

TIME-STAMPED SHOW NOTES:

[01:00] The #1 complaint of business owners

[01:59] The negative consequences of not establishing boundaries

[02:30] Theresa shares how she’s struggled with boundaries

[04:17] Why you resist setting boundaries

[05:09] Meghan shares the boundaries she set after a difficult client experience

[06:39] How established boundaries can help you create structure

[08:05] What we teach our clients when we don’t set boundaries

[09:22] Healthy boundaries are essential to self-care

[11:18] Setting boundaries with yourself

[14:25] Examples of healthy boundaries

[15:16] Boundaries help with decision-making 

[16:11] Wrapping it up

[16:53] Bloopers

WE WANT TO HEAR FROM YOU:

What should we talk about next? Please tell us in the comments below or email us at messydeskpodcast [at] gmail.com.

What did you enjoy about this episode? Please leave a brief review to let us know!

CONNECT WITH US: 

MessyDeskPodcast.com 

TheresaCifali.com 

Twitter @TheresaCifali 

MeghanMonaghan.com 

Twitter @MeghanMonaghan1

In episode #4, we talk about the pitfalls that occur when you compare your level of success to others and how to keep your eyes on your own prize.  As Theodore Roosevelt famously said: ”Comparison is the thief of joy.” But what does that really mean and how does comparing yourself to others really affect you? Let’s talk about the comparison trap and a few ways to flip the script so that you feel better about yourself, your business, and your life!

TIME-STAMPED SHOW NOTES:

[00:47] Hellos

[01:31] What is Social Comparison Theory?

[02:13] Why comparing ourselves to others is bad.

[02:31] The comparison trap: Theresa’s story

[04:31] Common comparison thoughts

[05:04 Theresa’s realization about her own self-doubt

[07:43] Consequences of comparison

[10:11] What to do instead of comparing yourself to others

[14:48] Wrapping it up

WE WANT TO HEAR FROM YOU:

What should we talk about next? Please tell us in the comments below or email us at messydeskpodcast [at] gmail.com.

What did you enjoy about this episode? Please leave a brief review to let us know!

CONNECT WITH US: 

MessyDeskPodcast.com 

TheresaCifali.com 

Twitter @TheresaCifali 

MeghanMonaghan.com 

Twitter @MeghanMonaghan1 

In episode #3, we discuss how to monetize your expertise beyond services. Service-entrepreneurs know all too well the constraints and challenges of trading time for money.  But, did you know that you have options to generate revenue other than working with more clients or raising your prices?

Join us as we share tangible ways to increase your income without working more hours.

TIME-STAMPED SHOW NOTES:

[01:04] Intro to today’s topic: 6 Ways to Monetize Your Expertise (Beyond Services)

[02:55] Why you want to monetize your expertise beyond services

[03:27] Generating revenue through speaking

[04:20] Generating revenue through digital products

[06:10] Generating revenue through coaching and consulting

[08.28] Generating revenue through affiliate marketing

[10:39] Generating revenue through one-to-few or one-to-many products

[13:20] Generating revenue through productizing a service

[15:20] Reframing trading time for money

[16:42] Wrapping it up

LINKS MENTIONED IN THIS EPISODE:

ClickFunnels

WE WANT TO HEAR FROM YOU:

What should we talk about next? Please tell us in the comments below or email us at [email protected].

What did you enjoy about this episode? Please leave a brief review to let us know!

CONNECT WITH US: 

MessyDeskPodcast.com 

TheresaCifali.com 

Twitter @TheresaCifali 

MeghanMonaghan.com 

Twitter @MeghanMonaghan1 

In episode #2, we talk about what to do in the midst of a personal or professional crisis when your business still needs to run. How do you get things done and keep your business going if you’re feeling depleted, anxious, and exhausted? These six tips will help you stay productive when you’re dealing with stressful times in business and life.

TIME-STAMPED SHOW NOTES:

[00:39] Crisis versus stress

[02:00 ] Intro to today’s topic: different ways of dealing with crisis and stress

[03:32] Tip 1: Focus on what matters right now by doing less

[04:55] Tip 2: Ask for help

[06:57] Tip 3: Don’t worry about sticking to a strict routine

[08:13] Tip 4: Block your time on the calendar to maintain structure and organization

[09:04] Tip 5: Take a walk to improve your focus, creativity, and energy 

[10:06] Tip 6: Listen to your body for what to do (or not do)

[12:00] Meghan’s big takeaway

[13:02] Theresa’s big takeaway

[14:22] That’s a wrap!

WE WANT TO HEAR FROM YOU:

What should we talk about next? Please tell us in the comments below or email us at messydeskpodcast [at] gmail.com.

What did you enjoy about this episode? Please leave a brief review to let us know!

CONNECT WITH US: 

MessyDeskPodcast.com 

TheresaCifali.com 

Twitter @TheresaCifali 

MeghanMonaghan.com 

Twitter @MeghanMonaghan1

In episode #1, we talk about how the "messy moments" in business and life - when things don’t go as planned - benefit you. Perfect is not normal! In fact, it's those not-so-perfect times that actually lead to a-ha moments, personal growth, and opportunity.

Join us as we discuss what’s so gratifying about these messy moments and how surviving them helps you thrive and rise to the occasion. And, discover how things don’t have to be perfect to work out in your favor.

TIME-STAMPED SHOW NOTES:

[01:20] Intro to today’s topic: 3 Reasons to Embrace the Messy Moments in Business and Life

[03:06] What we mean by the term “messy moments”

[03:46] Examples of messy moments

[06:46] How messy moments lead to personal growth and transformation

[10:23] How messy moments lead to improved business processes and systems

[13:24] How uncomfortable messiness leads to new opportunities or adventures

[18:13] Wrapping it up

WE WANT TO HEAR FROM YOU:

What should we talk about next? Please tell us in the comments below or email us at messydeskpodcast [at] gmail.com.

What did you enjoy about this episode? Please leave a brief review to let us know!

CONNECT WITH US: 

MessyDeskPodcast.com 

TheresaCifali.com 

Twitter @TheresaCifali 

MeghanMonaghan.com 

Twitter @MeghanMonaghan1