The Morning Coffee Marketer

In this episode, Stephanie Chung discusses how using neuroscience selling can help you sell more to you customers.

Key Takeaways!

• Chung uses neuroscience selling, which is where you take the science behind what is in the mind of the customer when you are selling to them, and you use this data for your benefit. You focus on the customer's brain to know how to sell to them. (2:00)

• There are 5 stages of sales: (4:05)
• 1. You need to build trust and rapport with the customer.
  2. You ask the customer questions to see what they really need.
  3. Present solutions to their needs.
  4. Overcoming objections from your customers.
  5. Closing the deal.

• While you are selling, you need to make them feel good by asking them questions about themselves, which releases dopamine and oxytocin in the brain, and that makes them feel good. If they are feeling good, then they will be more likely to buy from you. (5:48)

• To find out more about Stephanie Chung, and her neuroscience of selling, you can go to StephanieChung.com. (8:37)

• Chung has seen great success with Kim's 3 days to 10,000 Facebook fans training as well. Her new fans have given her increased credibility, branding, and she has been able to spread her message to far more people than she ever would have. (9:22)

• If you want to get in on the free training to get 10,000 Facebook fans in 3 days or less, you can visit StephanieChung.com/fans. (13:05)

Resources Mentioned in this Episode

Stephanie Chung's Website:

StephanieChung.com

Website:

Morningcoffeemarketer.com

How to get 10,000 Facebook fans in 3 days or less

3daysto10k.com

In this episode, Dave Dee discusses how to use "The Hierarchy of Persuasion" to sell more to you prospective clients on Facebook Live.

Key Takeaways!

• Dee uses something that he calls "The Hierarchy of Persuasion" to sell to people. On the lowest level, are features, or the components of the product. An example of this would be a free consultation. The next level up is the benefit of the feature, or what the feature going to do for your client. An example of this would be selling one-on-one, and this is where most people stop. The next level up is outcome, or what are all the benefits added up. And the highest level on the hierarchy is transformation, and this is really where selling happens. You need to focus on the emotional transformation of what your perspective customer really wants, and you can use that to your advantage when giving them your pitch. (1:36)

• Dee utilizes Facebook Live to generate leads for free. He uses a hot-button emotional topic, that your potential prospects want to hear about, to discuss each time he goes live. You also need to be entertaining and of value to the people watching. (5:42)

• He has had great success with Kim's training on how to get 10,000 Facebook fans in 3 days or less. He has discovered that because of his new fan base, he has received more credibility in the eyes of potential prospects, more leads, and more money. (7:11)

• Dee has partnered with Kim and her training, and if you want to discover the training that shows you how to get 10,000 Facebook fans in 3 days for pennies a piece, you can go to DaveDee.com/fans. (9:53)

• To find out more about Dave Dee, you can go to DaveDee.com. (10:23)

Resources Mentioned in this Episode

Dave Dee's Website:

DaveDee.com

Website:

Morningcoffeemarketer.com

How to get 10,000 Facebook fans in 3 days or less

3daysto10k.com

In this episode, Shaun Buck, CEO of Newsletter Pro, discusses how he uses newsletters to reach more potential customers and create relationships with them.

Key Takeaways!

• Businesses today can use newsletters to grow their business because it allows for you to reach more people than if you were only marketing through one channel. Newsletters allow you to catch people's time and attention with something that is interesting and thereby allow you to make relationships with people that will be prosperous for your business. (2:42)

• When it comes to a newsletter, it needs to be different than your "Grandma's Newsletter." Write articles that will intrigue people and make them keep coming back, put memes in it, have marketing lessons, insert interesting tidbits about iconic companies, etc. to make your newsletter something that people want to read. (6:27)

• Buck's book campaign has been very successful, and he has gotten many new leads and customers from it. He is now working on a campaign to drive new leads to a webinar where he will teach a training on how to get more referrals. (10:41)

• Buck has also had great success with Kim's get 10,000 Facebook fans in 3 days training, and he has found that his new fan count has helped his business grow and thrive. (12:39)

• To get in on the training to get 10,000 Facebook Fans in 3 days or less you can visit NewsletterPro.com/10kfans. To find out more about Shaun Buck and his business you can go to NewsletterPro.com. (14:43)

Resources Mentioned in this Episode

Shaun Buck's Website:

NewsletterPro.com

Website:

Morningcoffeemarketer.com

How to get 10,000 Facebook fans in 3 days or less

3daysto10k.com

In this episode, Jon Corcoran, talks about how you can use Facebook and Facebook Live to expand your business, as well as how you can go from "one-to-one" to "one-to-many.

Key Takeaways!

• You can leverage Facebook to your advantage because it allows you to connect with people that you wouldn't be able to keep in touch with otherwise, and if you share value through it, then it can lead to business. (2:15)

• Corcoran has been recently utilizing Facebook Live to help his business grow. By allowing interaction with the audience as well as its easy share-ability, using Facebook Live has become a major asset for him. (3:25)

• Corcoran has seen through personal experience that Kim's training that shows you how to get 10,000 fans in 3 days or less REALLY WORKS. (5:28)

• He teaches people how to go from "one-to-one" to "one-to-many." Corcoran helps people create a framework with all of their knowledge and information so that they can make a curriculum that can be duplicated over and over, allowing their business to grow more efficiently. (7:37)
• • What stops people from doing this is disbelief in themselves and in their abilities, as well as lack of time because people aren't willing to take short-term sacrifices for long-term success.

• To find out more about what Corcoran does, you can go to Rise25.com or Rise25.com/DreamProductLadder and you can download his Product Ladder that can help you realize all of the untapped revenue that is sitting in your business right now. You can also check out his podcast: Smart Revolution Podcast (11:00)

Resources Mentioned in this Episode

Jon Corcoran's Website:

Rise25.com

Rise25.com/DreamProductLadder

Website:

Morningcoffeemarketer.com

How to get 10,000 Facebook fans in 3 days or less

3daysto10k.com

In this episode, Chris Cardell, the founder of Cardell Media, talks about how you can use Facebook to market your business and increase your customers.

Key Takeaways!

• Businesses struggle because they don't have enough customers. By not putting time and energy into their marketing, businesses can't acquire new customers, and so they have trouble finding success. (1:06)

• Facebook is a great place to start your business' marketing. If you can perfect your Facebook marketing, then you can see great success within your company. (2:17)

• The first step in creating a great Facebook campaign is to remarket to your existing customers and send people from your Facebook page directly to your website or to direct contact with you. Anyway, you can create multiple paths to get to the end result of securing a customer is what you want to aim for in your Facebook campaigns. (4:29)

• Cardell uses basic ads or video ads that send his customers from Google and Facebook to his web page, and then he lets the web page do all the work, and sell his product to the customer for him. (9:24)

• Cardell partnered with Kim on her new book Game Changer, and they will be doing a live training showing how you can get 10,000 Facebook fans in 3 days for less than a penny a piece. To join in on this live training and get the book for free, you can go to 3daysto10k.com. (13:58)

• To find out more about Chris Cardell, you can go to his website, CardellMedia.com, or you can email him at [email protected]. (14:30)

Resources Mentioned in this Episode

Chris Cardell's Website and Email:

CardellMedia.com

[email protected]

Website:

Morningcoffeemarketer.com

How to get 10,000 Facebook fans in 3 days or less

3daysto10k.com

In this episode, Steve Gordon, author of Unstoppable Referrals, discusses how he uses Reverse Prospecting on LinkedIn to get more referrals from his clients in an easy and risk-free way.

Key Takeaways!

• Referral marketing boils down to 2 main points (3:53)
• • You need to ask a lot more people for referrals, even if it is uncomfortable.
  • You need to follow up for a long time with those referred leads.

• To combat this uncomfortable action of asking your customers for referrals, Gordon came up with Direct-Response Marketing. By using lead generations and using information to his advantage, Gordon created a way to get referrals more easily with no risk to those who you were asking for the referral. (5:44)

• With LinkedIn, you can teach your clients how to use a technique called Reverse Prospecting. This is where you work with your existing clients and offer something that is valuable that could be given to your client's business partners or friends. After they agree that they have people who need this offer, you go on LinkedIn with them, deciding who your client thinks should receive this valuable item. This way, you get a ton of new prospects that will fit the niche that you are looking for, and it is less taxing then asking for a list of referrals from your client because you are doing it with them. (9:30)

• People WANT to be served by you, and it is your duty to reach as many people as possible, so don't be afraid to try Reverse Prospecting in your business. Remember, your best clients come from your best clients. (14:37)

• To find more information about Steve Gordon and his business, visit UnstoppableCEO.net. (15:57)

• Gordon tried the 10,000 Facebook fans in 3 days training and he found great success. By the end of the training weekend, he had gained over 10,000 fans on his page, and he was really surprised that what Kim was preaching was actually working. (17:03)

Resources Mentioned in this Episode

Steve Gordon's Website:

UnstoppableCEO.net

Website:

Morningcoffeemarketer.com

How to get 10,000 Facebook fans in 3 days or less

3daysto10k.com

In this episode, Kim discusses her training on how to get 10,000 Facebook fans in 3 days or less, and how it can help your business grow and succeed.

Key Takeaways!

• Why do you want Facebook Fans? (2:09)
• • It's great social proof. The more fans you have, the more credible you look to future fans.
  • The more fans you have, the more fans you will get. When someone likes your Facebook page, their Facebook friends are notified about it, and so you get built in referrals without having to ask for them.
  • You can reach more people around the world. These people are waiting to use your products, programs, and services, and you are doing them a disservice by not trying to connect with them.

• Any company can use this training to get 10,000 fans in 72 hours REALLY easily. (5:35)

• Their system is called the Social Media Cash Machine. You start off with the get 10,000 fans training, and then you get your new fans to give you their contact information using a "juicy carrot." A "juicy carrot" is a delicious, quick, and actionable thing that people will want to get their hands on and consume. On the thank you page of your "juicy carrot," try to sell your new lead something that will then turn them into a customer for you. (8:33)

• Promote your "juicy carrot" in the banner of your Facebook Page. And in the cover photo description, put a link to the "juicy carrot" so that you can get your new fans off of Facebook, and into your marketing and sales campaign. (12:22)

• You want to build a large fan base so that you have a better chance of getting more customers who will turn into raving fans. (17:27)

• People like to do business with those they trust, and so by building real relationships you are setting yourself up for success. So, don't be afraid to put yourself out there, because if you do you, will reach great heights in your business. (20:51)

• If you want to get in on this free training, go to 3daysto10k.com and you can sign up today. (26:08)

Resources Mentioned in this Episode

Website:

Morningcoffeemarketer.com

How to get 10,000 Facebook fans in 3 days or less

3daysto10k.com

In this episode, we talk to Steve Sipress about how he's grown his business and how he used Facebook to do so.

Key Takeaways!

• Sipress grew his business by becoming a Dan Kennedy certified trainer, and once he showed that he was teaching based on a very successful person's teaching, people started to show up and he became prosperous. (4:06)

• Every day, he records a Facebook Live video. This is one way that he connects with his clients. People will watch his videos and then from there, they will be genuinely interested in getting his help. (6:32)

• How he runs his Facebook Live videos. (8:45)
• • He took action. When he was inspired to do Facebook Live videos every day, he immediately started doing them, and stayed consistent on doing it every day.
  • He writes a compelling title and 1-2 sentences that make the audience curious to see what he is talking about on that particular day.
  • He right away says what he is going to be talking about and then shares something personal in order to make an authentic connection with his audience.
  • He acknowledges when people join the live video and asks his audience if they have any questions along the way.
  • It doesn't matter how long the video is, so long as it isn't boring. He knows it is time to end the video once people stop asking questions and start logging off.

• To get 10,000 Facebook fans for less than a penny a piece, you can go to Steve-Recommends.com/10k (15:05)

• To learn more about Sipress, you can visit his webpage, SteveSipress.com, or you can like him on his Facebook page, Steve Sipress, and engage in his daily Facebook Live videos. (15:40)

Resources Mentioned in this Episode

To get 10,000 Facebook Fans for less than a penny a piece

Steve-Recommends.com/10k

Steve Sipress' Website

SteveSipress.com

Website:

Morningcoffeemarketer.com

How to get 10,000 Facebook fans in 3 days or less

3daysto10k.com

In this episode, Josh Turner, the founder of LinkedSelling, discusses how he used LinkedIn to connect with people that can help his business succeed.

Key Takeaways!

• When starting out his own business, Turner found that marketing the old-school way, going to get coffee with people and going to networking events, wasn't working. He then decided to put more focus into LinkedIn, and with this platform, he could identify and connect with the right people for his business. (3:19)

• What actually works on LinkedIn is playing the long-game and building real relationships with people. Turner used this insight and created a small business group on LinkedIn and he found that acting as a peer to these small business owners was really working for him. So, he systematized this successful group and from there, his business skyrocketed. (5:13)

• Some mistakes people make when start using LinkedIn for marketing are: (7:49)
• • You immediately hound people that you connect with about your business and your product without making a personal connection with them.
  • You don't want to position yourself as someone who is going to immediately start trying to sell because this makes people put their guard up. Start off by positioning yourself as a peer, so you can gain the trust of the people you want to connect with.
  • You send a connection request to someone without personalizing the note that goes along with it. By adding a personal touch to your note and making yourself have value in their eyes, you become both more approachable and valued by those you are trying to connect with.

• You want to be consistent with using LinkedIn. It is going to take time and multiple adjustments to see your LinkedIn success. (11:54)

• To find out more about Josh Turner, you can go to LinkedSelling.com or look him up on his LinkedIn account. (13:41)

Resources Mentioned in this Episode

Josh Turner's Website and LinkedIn:

LinkedSelling.com

LinkedIn Account

Website:

Morningcoffeemarketer.com

How to get 10,000 Facebook fans in 3 days or less

3daysto10k.com

In this episode, Mike Stodola interviews Kim Walsh Phillips about her new book, Game Changer.

Key Takeaways!

• You can Get Kim's new book Game Changer for FREE from September 25, 2017-September 29, 2017 at YourGameChangerBook.com. If you've missed this window though, you can still get the book for only a few dollars. (1:06)

• What is the difference between this book and the 10,000 Facebook Fans in 3 days training? (1:48)
• • This book maps out the WHY. It tells you why you should bother to get fans and how can you use your page to get paid more money and attract more customers.
  • There is a step by step visual tutorial on how to get 10,000 Facebook fans.
  • There is large focus on the monetization strategy. It teaches you how to take your fans and turn them into raving customers.
  • Over a dozen of the top minds in marketing shared their marketing hacks and tips as well as their experiences with Facebook. This includes Chris Cardell, Stephanie Chung, Robert Skrob, Steve Gordon, Dustin Mathews, Steve Sipress and MANY more.

• To get great partnerships with other business owners, you need to have a good following, and that's exactly what the books helps you create. By having a good following, other business owners will be more likely to agree to help you out or work with you. Also, make sure you can add value to your potential partner first before asking for something in return. (6:30)

• Game Changer is first a book, then a free training, and then it contains an offer to continue with Kim and her partners to get paid to grow your email list and get more customers. (9:25)

• If you buy the book, then you get to join the book's private Facebook group, where there will be book discussions and other cool conversations with both Mike and Kim. (10:20)

Resources Mentioned in this Episode

Where to get your Game Changer copy for FREE

YourGameChangerBook.com

Website:

Morningcoffeemarketer.com

How to get 10,000 Facebook fans in 3 days or less

3daysto10k.com