The Most Important Question

The Most Important Question

By Important, Not ImportantSociety & CultureScienceTechnology
Download on the App Store

The Most Important Question episodes

  • Fun Talk: You Call This Circle Time?
    We all know the classic improv adage, “Yes, And.” But that’s hack. Anyone can do that. Today, we’re exploring the core comedic concepts of “sure, we can live in that world” and “no, it is a really good question.” This is improv for the nihilistic, comedy for the cantankerous, or just any time Quinn replies to Brian.
    FYI: Fun Talk is when we talk about whatever we want, and we stop whenever Brian gets (more) tired. If you want to hear us pondering the many ways we are approaching world-wide catastrophe, check out the episodes that publish on Mondays.
    Have feedback or questions? Tweet us (http://www.twitter.com/importantnotimp) , or send a message to [email protected]
    Connect with us:
    Subscribe to our newsletter at ImportantNotImportant.com (http://importantnotimportant.com/) !
    Follow us on Twitter: twitter.com/ImportantNotImp (http://twitter.com/ImportantNotImp)
    Follow Quinn: twitter.com/quinnemmett (http://twitter.com/quinnemmett)
    Follow Brian: twitter.com/briancolbertken (http://twitter.com/briancolbertken)
    Like and share us on Facebook: facebook.com/ImportantNotImportant (http://facebook.com/ImportantNotImportant)
    Intro/outro by Tim Blane: timblane.com (http://timblane.com/)
    Important, Not Important is produced by (http://crate.media/)
    49 min
  • #90: What It’s Like to be a COVID-19 Lab Rat

    In Episode 90, Quinn & Brian discuss: What it’s like to be a COVID-19 Lab Rat.

    Our guest is: Allie Broas, an almost-MBA and one of Quinn’s many, many cousins.

    We weren’t exactly planning to do more of these episodes right now — most of the people who are trying to change the world are quite busy at the moment — but then we had this unique opportunity to talk to someone who is not just a COVID-19 survivor but also, now, a COVID-19 test subject! So, we had to take it and learn more about how she contracted the virus, what her experience was like, and how she’s able to help doctors and scientists research it now.

    Have feedback or questions? Tweet us, or send a message to [email protected]

    New here? Get started with our fan favorite episodes at podcast.importantnotimportant.com.

    INI Book Club: 

    • Pride and Prejudice by Jane Austen

    • https://www.amazon.com/registry/wishlist/3R5XF4WMZE0TV/ref=cm_sw_r_cp_ep_ws_2Gr8Ab6RS5WF3

    • Links:

      • "How You Can Help (And Mostly Still Stay At Home)"

      • Twitter: twitter.com/alliebbroas

      • TikTok: @alafama

      • Connect with us:

        • Subscribe to our newsletter at newsletter.importantnotimportant.com

        • Follow us on Twitter: twitter.com/ImportantNotImp

        • Follow Quinn: twitter.com/quinnemmett

        • Follow Brian: twitter.com/beansaight

        • Like and share us on Facebook: facebook.com/ImportantNotImportant

        • Intro/outro by Tim Blane: timblane.com

        • Artwork by Amrit Pal

        • Important, Not Important is produced by Crate Media

          1 hr 26 min
        • Fun Talk: Quinn’s Wife Made a TV Show
          Did you know that Quinn’s wife made a TV show called Home Before Dark (https://tv.apple.com/us/show/home-before-dark/umc.cmc.5yqy2wv4w7l0v4x5mn3le8l1y?l=en) ? And it’s out now on Apple TV+! So, if you bought an Apple product some time in the last six months, now you have a reason to use that free year. #ShamelessPlug over — time for some Fun Talk! We continue to report about our lives in self-isolation, one sweet moment of silence and stay-at-home bender at a time, and Brian has another hot Today in History segment.
          Have feedback or questions? Tweet us (http://www.twitter.com/importantnotimp) , or send a message to [email protected]
          Links:
          Watch “Home Before Dark:” tv.apple.com/us/show/home-before-dark/umc.cmc.5yqy2wv4w7l0v4x5mn3le8l1y?l=en (https://tv.apple.com/us/show/home-before-dark/umc.cmc.5yqy2wv4w7l0v4x5mn3le8l1y?l=en)
          jamesclear.com/atomic-habits (https://jamesclear.com/atomic-habits)
          https://www.amazon.com/Sparrow-Novel-Book-ebook/dp/B000SEIFGO (https://www.amazon.com/Sparrow-Novel-Book-ebook/dp/B000SEIFGO)
          Headspace app: www.headspace.com (https://www.headspace.com/)
          Streaks app: streaksapp.com (https://streaksapp.com/)
          Saga: imagecomics.com/comics/series/saga (https://imagecomics.com/comics/series/saga)
          Don’t F*uck With Cats: www.netflix.com/title/81031373 (https://www.netflix.com/title/81031373)
          Connect with us:
          Subscribe to our newsletter at ImportantNotImportant.com (http://importantnotimportant.com/) !
          Follow us on Twitter: twitter.com/ImportantNotImp (http://twitter.com/ImportantNotImp)
          Follow Quinn: twitter.com/quinnemmett (http://twitter.com/quinnemmett)
          Follow Brian: twitter.com/briancolbertken (http://twitter.com/briancolbertken)
          Like and share us on Facebook: facebook.com/ImportantNotImportant (http://facebook.com/ImportantNotImportant)
          Intro/outro by Tim Blane: timblane.com (http://timblane.com/)
          Important, Not Important is produced by (http://crate.media/)
          44 min
        • BEST OF THE BEST: Air Pollution: The Low Hanging Fruit of Our Hellish Future

          Cast your mind back to Episode 79, when Quinn & Brian discussed: Optimism in the air (can it be?).

          Our guest is: Beth Gardiner, an environmental journalist and the author of Choked: Life and Breath in the Age of Air Pollution. The Guardian writes, “You couldn't ask for a better guide for ... concerned citizens,” which pretty much sums up our audience.

          We’re replaying this fan favorite during this crisis for two timely reasons: 1) breathing in pollution creates underlying conditions that dramatically elevate the risk of complication from diseases like COVID-19 and, CONVENIENTLY, 2) Trump just rolled back Obama’s vehicle tailpipe rules. 

          This change should amount to “as much as 923 million more metric tons of carbon dioxide being emitted,” according to The Washington Post, which they report “is equivalent to the emissions from running 237 coal power plants for a year.” 

          SO ANYWAYS. This is one place where we can actually make a difference in reversing the climate crisis, so Gardiner’s tips for citizens who want to affect change are critically important right now.

          Have feedback or questions? Tweet us, or send a message to [email protected]

          New here? Get started with our fan favorite episodes at podcast.importantnotimportant.com.

          INI Book Club: 

          • “Field Notes from a Catastrophe” by Elizabeth Kolbert

          • https://www.amazon.com/registry/wishlist/3R5XF4WMZE0TV/ref=cm_sw_r_cp_ep_ws_2Gr8Ab6RS5WF3

          • INI Book Club: https://bookshop.org/lists/important-not-important-book-club

          • Links:

            • Twitter: twitter.com/Gardiner_Beth

            • www.bethgardiner.com

            • Read: Choked: Life and Breath in the Age of Air Pollution

            • Read: “Trump administration rolls back rules on mileage standards, dealing a blow to Obama-era climate policy”

            • Connect with us:

              • Subscribe to our newsletter at newsletter.importantnotimportant.com

              • Follow us on Twitter: twitter.com/ImportantNotImp

              • Follow Quinn: twitter.com/quinnemmett

              • Follow Brian: twitter.com/beansaight

              • Like and share us on Facebook: facebook.com/ImportantNotImportant

              • Intro/outro by Tim Blane: timblane.com

              • Artwork by Amrit Pal

              • Important, Not Important is produced by Crate Media

                1 hr 16 min
              • BEST OF THE BEST: Is COVID-19 America’s Chernobyl?

                Way back in Episode 65, Quinn asked: Was Chernobyl a preventable and rare accident from the past, or a vivid picture of what happens when the government abandons its citizens during a crisis?

                FUN STORY: turns out, it’s B!

                We’re replaying one of our most listened to episodes ever, because, well, COVID-19. Or, more specifically, because of the American government’s response to COVID-19. 

                Which was to lie.

                Our guest is: Craig Mazin, a screenwriter, podcaster, and the creator of the Emmy-award winning HBO mini-series Chernobyl.

                This is the story of what happened in Chernobyl in 1986. And this is what’s happening in the USA right now. This moment, and how we choose to hold these people accountable, means everything.

                Have feedback or questions? Tweet us, or send a message to [email protected]

                New here? Get started with our fan favorite episodes at podcast.importantnotimportant.com.

                INI Book Club: 

                • Final Exit by Derek Humphry

                • https://www.amazon.com/registry/wishlist/3R5XF4WMZE0TV/ref=cm_sw_r_cp_ep_ws_2Gr8Ab6RS5WF3

                • INI Book Club: https://bookshop.org/lists/important-not-important-book-club

                • Links:

                  • Watch Chernobyl (2019): https://www.hbo.com/chernobyl

                  • Chernobyl companion podcast: https://podcasts.apple.com/us/podcast/the-chernobyl-podcast/id1459712981

                  • Scriptnotes podcast: http://scriptnotes.net/

                  • Ted Cruz’s Ex-Roommate (i.e. Craig) Shares ‘Misery’ Of Living With Him, After Porn Clip ‘Like’: https://www.huffpost.com/entry/ted-cruz-roommate-porn-craig-mazin_n_59b7cff4e4b031cc65cc995d

                  • Connect with us:

                    • Subscribe to our newsletter at newsletter.importantnotimportant.com

                    • Follow us on Twitter: twitter.com/ImportantNotImp

                    • Follow Quinn: twitter.com/quinnemmett

                    • Follow Brian: twitter.com/beansaight

                    • Like and share us on Facebook: facebook.com/ImportantNotImportant

                    • Intro/outro by Tim Blane: timblane.com

                    • Artwork by Amrit Pal

                    • Important, Not Important is produced by Crate Media

                      1 hr 30 min
                    • Special Edition: How You Can Help — And (Mostly) Still Stay Home

                      If you've been wondering how else you can help fight coronavirus besides staying at home in sweatpants, this episode is for you. Please share widely. You can find links and additional details at importantnotimportant.com/blog/fight.

                      • Find links from this newsletter and more at importantnotimportant.com/newsletter

                      • Got feedback? Email us at [email protected]

                      • Follow us on Twitter at @importantnotimp 

                      • Important, Not Important is produced by Crate Media

                        8 min
                      • Fun Talk: Why Was It Embarassing & What Were The Choices You Made to Get Yourself There?
                        What is the most embarrassing period of your life? How easily searchable is it in an online database? Well, if it’s anything less than very searchable, your embarrassment is more on the DL than Quinn’s. Today, we explore these embarrassing periods of our lives, complete with practical advice for saving those memories so that you whole family can enjoy them for years to come.
                        FYI: Fun Talk is when we talk about whatever we want, and we stop whenever Brian gets (more) tired. If you want to hear us pondering the many ways we are approaching world-wide catastrophe, check out the episodes that publish on Mondays.
                        Have feedback or questions? Tweet us, or send a message to [email protected]
                        Links:
                        The best photo scanning service: https://thewirecutter.com/reviews/the-best-photo-scanning-service
                        Connect with us:
                        Subscribe to our newsletter at ImportantNotImportant.com!
                        Follow us on Twitter: twitter.com/ImportantNotImp
                        Follow Quinn: twitter.com/quinnemmett
                        Follow Brian: twitter.com/briancolbertken
                        Like and share us on Facebook: facebook.com/ImportantNotImportant
                        Intro/outro by Tim Blane: timblane.com
                        Important, Not Important is produced by Crate Media
                        31 min
                      • #89: Why Does It Require a PhD in Neuroscience Just to Support a Green New Deal?

                        In Episode 89, Quinn & Brian discuss: Taking down the white guy who politically stabbed you (and the planet) in the back.

                        Our guest is: Dr. Arati Kreibich. She gave us a call a couple weeks back to explain that she’s a freshman Councilmember in Glen Rock, a proud immigrant, a neuroscientist, a mother, and a grassroots organizer who is now running for Congress in New Jersey’s 5th Congressional District, because I GUESS THAT’S WHAT IT’S COME TO.

                        In the last congressional election, Dr. Kreibich campaigned (a lot) for the current representative, Josh Gottheimer. She saw Josh as an opportunity for the district to move forward, but she’s been disillusioned and disappointed by the decisions he’s made in the name of “bipartisanship.” 

                        So, instead of backing another rich white man who doesn’t actually care, Dr. Kreibich decided to take Gottheimer down herself. WE'RE IN.

                        Have feedback or questions? Tweet us, or send a message to [email protected]

                        New here? Get started with our fan favorite episodes at podcast.importantnotimportant.com.

                        INI Book Club:

                        • The Giving Tree by Shel Silverstein

                        • Night by Elie Wiesel

                        • INI Book Club: https://bookshop.org/lists/important-not-important-book-club

                        • Links:

                          • Twitter: twitter.com/Arati4Congress

                          • www.aratiforcongress.com

                          • Connect with us:

                            • Subscribe to our newsletter at newsletter.importantnotimportant.com

                            • Follow us on Twitter: twitter.com/ImportantNotImp

                            • Follow Quinn: twitter.com/quinnemmett

                            • Follow Brian: twitter.com/beansaight

                            • Like and share us on Facebook: facebook.com/ImportantNotImportant

                            • Intro/outro by Tim Blane: timblane.com

                            • Artwork by Amrit Pal

                            • Important, Not Important is produced by Crate Media

                              1 hr 13 min
                            • Fun Talk: I Sent Tiffani Amber Thiessen a Letter and I Got a Postcard Back

                              Our Fun Talk episodes are usually reserved for our premium members, but seeing as we’re all locked in our houses for the next year, we’re temporarily moving them into the main feed. Everybody needs a laugh and believe us when we say there’s no saving the world in these ones, folks. Enjoy.

                              Who was Brian’s childhood celbrity crush? Who graced the inside of Quinn’s locker? These are the hard-hitting questions we dedicated ourselves to answering for all of you shit-givers. But before that, because this epsiode was recorded two weeks ago, we made predictions about where the world would be today. Were we right? You be the judge.

                              FYI: Fun Talk is when we talk about whatever we want, and we stop whenever Brian gets (more) tired. If you want to hear us pondering the many ways we are approaching world-wide catastrophe, check out the episodes that publish on Mondays.

                              Have feedback or questions? Tweet us, or send a message to [email protected]

                              Connect with us:

                              • Subscribe to our newsletter at ImportantNotImportant.com!
                              • Follow us on Twitter: twitter.com/ImportantNotImp
                              • Follow Quinn: twitter.com/quinnemmett
                              • Follow Brian: twitter.com/briancolbertken
                              • Like and share us on Facebook: facebook.com/ImportantNotImportant
                              • Intro/outro by Tim Blane: timblane.com
                              • Important, Not Important is produced by Crate Media

                                32 min
                              • Fun Talk: I’m Going Boys II Men… But I Think N*SYNC Would Be a Little More Ruthless

                                Our Fun Talk episodes are usually reserved for our premium members, but seeing as we’re all locked in our houses for the next year, we’re temporarily moving them into the main feed. Everybody needs a laugh and believe us when we say there’s no saving the world in these ones, folks. Enjoy.

                                After a brief coronavirus interlude, Quinn & Brian start asking the important questions: What boy band would you want on a deserted island with you? That’s right, it’s the Lord of the Flies reboot you’ve all been waiting for!

                                FYI: Fun Talk is when we talk about whatever we want, and we stop whenever Brian gets (more) tired. If you want to hear us pondering the many ways we are approaching world-wide catastrophe, check out the episodes that publish on Mondays.

                                Have feedback or questions? Tweet us, or send a message to [email protected]

                                Links:

                                • Read: "Less than a Fifth of Deep-Sea Life Is Identifiable"
                                • Watch: "Tyler, the Creator Wins Best Rap Album for 'Igor' at the Grammys"
                                • Listen: The New Rock on Apple Music
                                • Connect with us:

                                  • Subscribe to our newsletter at ImportantNotImportant.com!
                                  • Follow us on Twitter: twitter.com/ImportantNotImp
                                  • Follow Quinn: twitter.com/quinnemmett
                                  • Follow Brian: twitter.com/briancolbertken
                                  • Like and share us on Facebook: facebook.com/ImportantNotImportant
                                  • Intro/outro by Tim Blane: timblane.com
                                  • Important, Not Important is produced by Crate Media

                                    35 min

                                  About The Most Important Question

                                  From the publisher's feed

                                  The most important question in today's world of climate chaos, AI psychosis, and crumbling democracy is: what can I do? Your host, Quinn Emmett is completely unqualified to answer it, so he's calling the people that already are.

                                  More shows like The Most Important Question

                                  The New Yorker Radio Hour by WNYC Studios and The New Yorker

                                  The New Yorker Radio Hour

                                  6,762 Listeners

                                  On the Media by WNYC Studios

                                  On the Media

                                  9,187 Listeners

                                  The Gray Area with Sean Illing by Vox

                                  The Gray Area with Sean Illing

                                  10,731 Listeners

                                  Reveal by The Center for Investigative Reporting and PRX

                                  Reveal

                                  8,440 Listeners

                                  Living on Earth by World Media Foundation

                                  Living on Earth

                                  465 Listeners

                                  Pivot by New York Magazine

                                  Pivot

                                  9,616 Listeners

                                  This Week in Virology by Vincent Racaniello

                                  This Week in Virology

                                  2,052 Listeners

                                  Pod Save America by Pod Save America

                                  Pod Save America

                                  87,116 Listeners

                                  The Daily by The New York Times

                                  The Daily

                                  111,799 Listeners

                                  Lovett or Leave It by Lovett or Leave It

                                  Lovett or Leave It

                                  25,145 Listeners

                                  Today, Explained by Vox

                                  Today, Explained

                                  10,267 Listeners

                                  Consider This from NPR by NPR

                                  Consider This from NPR

                                  6,373 Listeners

                                  The Ezra Klein Show by New York Times Opinion

                                  The Ezra Klein Show

                                  15,882 Listeners

                                  On with Kara Swisher by Vox Media

                                  On with Kara Swisher

                                  3,446 Listeners

                                  Better Offline by Cool Zone Media and iHeartPodcasts

                                  Better Offline

                                  609 Listeners

                                  Not Right Now by Important, Not Important

                                  Not Right Now

                                  51 Listeners