The Obvious Choice

The Obvious Choice

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The Obvious Choice episodes

  • Jim Gazzale's $1,500, One-New-Client-A-Week Method #66

    In today's episode, Jonathan speaks to Jim Gazzale about his method for gaining new clients in his online coaching business and how he has raised his prices incrementally.

     

    The Episode: Jim Gazzale's $1,500, One-New-Client-A-Week Method

     

    Building a profitable online coaching business is all about taking action. Jim Gazzale joins us on the show today to talk about the steps he has taken, along with taking part in the OTA, towards building his dream online coaching service. We hear from him about the way he has improved his business, built confidence, and most importantly increased his prices! Jim underlines the power of paying attention to clients, delivering results over empty talk, and taking imperfect action towards your goals.

     

    In This Episode

    • The $95 a month model that Jim had previously for nutrition coaching [0:01:44]
    • Managing the transition to a higher price model among other commitments [0:04:41]
    • How Jim approaches time management, getting things done, and client preferences [0:08:40]
    • The way Jim increased his prices and improved his business philosophy [0:17:21]
    • Targeting new clients and communicating effectively [0:23:41]
    • Jim's expenses and profitability [0:26:08]
    • Surveying clients and connecting through good questions [0:27:06]
    • Thoughts on joining OTA and Jim's message for those considering it [0:27:06]

     

    “My biggest thing is, the night before, writing out three to five things that I need to get accomplished. For me, it's things that I need to do not things that I want to do.” — Jim Gazzale

     

    Getting Things Done

    For Jim, making sure to cross important things off his to-do list every day is vital. This means writing out a handful of necessary items for the next day each evening. This can take the form of social media content or outreach, but whatever it is, it is all about prioritizing and making sure it gets done!

     

    Confidence and Strategy for Raising Prices

    It is not easy to jump into online training and start charging your target prices. It is more realistic to incrementally increase your prices as your service and confidence grow. The confidence piece of this puzzle is vital; you need to be able to show people that you know your worth and the value you are advertising.

     

    Paying for Results and Delivering What Clients Need

    Running a business such as Jim's means finding new clients and communicating effectively. Although these conversations are central, clients pay for results, not conversation, so the quicker you can get them working towards their goals, the better. Jim has improved his communication with new clients by noting the language of his client-base and drilling down on that. This aids connection and when you speak the language of the market you are aiming for, you will reap the rewards.

     

    Already at $1,000/month online and want to scale?

    Apply for OTA 2 here: www.thePTDC.com/OTA2

     

    SPONSORS

    Get started TODAY with the world leading certification and business development program for personal trainers, nutrition coaches, and gym owners – The Online Trainer Academy: http://onlinetrainer.com/ota

    Enjoy this special offer of 60 days FREE on PT Distinction from The Online Trainer Show! - http://onlinetrainer.com/ptd

     

    Apple Podcast - https://podcasts.apple.com/us/podcast/feed/id1468193055

    Stitcher - https://www.stitcher.com/podcast/jon-goodman/its-possible-conversations-with-successful-online-trainers

    Spotify - https://open.spotify.com/show/20veRnzFOvUn6fTy9ud8jm?si=zMWTLmtISMm1XrU-4Q8oxA

    YouTube - https://www.youtube.com/user/JonGoodmanPTDC

     

    34 min
  • Overcoming Fears of Rejection In Online Training #65

    For this episode, the team sits down to talk about the task of overcoming fears of rejection as an online trainer.

     

    The Episode: Overcoming Fears of Rejection In Online Training

     

    Work as an online trainer is littered with different types of rejection, refusal, and even supposed failures. This is part of what it takes to make progress and succeed, as you cannot make it to your goals without experiencing adversity and challenges. Here we talk about how to get past the fear of these losses in order to reach the wins, new ways to think about 'nos', and the power of asking for what you want in your life and work.

     

    In This Episode

    • Rejection and disappointment as a trainer [0:11:31]
    • Examples of responses to offers and reaching out [0:18:00]
    • The disconnection between trainers and clients [0:24:39]
    • The difficulties that arise most often and the ones to take seriously [0:27:24]
    • Asking for what you want and facing rejection head-on [0:33:02]

     

    “Odds are pretty good that anybody that is in a position that you aspire to be in, has worked way harder, for way longer, and gone through way more shit than you could ever imagine and that you will ever see.” — Jonathan Goodman

     

    The Human Tendency Towards Negativity

    Our negative bias has a strong impact on how we weigh results. It is very easy to gloss over positive factors in a situation and zoom in on small negatives that upset us. In most situations where you feel a sense of critique or rejection, those examples sit in a sea of positivity that our brains easily forget, so just remember to try and keep a clear perspective when encountering challenges such as this.

     

    The Gap Between Trainers and Clients

    It is difficult for clients to always remember just how much hard work has gone into a trainer's journey. This can cause a disconnect between expectations and experience. As trainers, we need to become comfortable with this dynamic as the arising challenges never go away. Rejection and problems in this area are a staple part of even the most successful of coaches' businesses.

     

    Confronting Issues and Accepting Rejection

    In the end, it is all about how you deal with the problems that do arise, whether it is a rejection of an offer, a complaint about your service, or any other adversity that occurs in the business. You know how much hard work you have put into your progress and success, even if others forget. The last part of this picture is asking for what you want, and when we can do this with as little fear of failure as possible, we enable ourselves to succeed in new ways.

     

    Already at $1,000/month online and want to scale?

    Apply for OTA 2 here: www.thePTDC.com/OTA2

     

    SPONSORS

    Get started TODAY with the world-leading certification and business development program for personal trainers, nutrition coaches, and gym owners – The Online Trainer Academy: http://onlinetrainer.com/ota

     

    Enjoy this special offer of 60 days FREE on PT Distinction from The Online Trainer Show! - http://onlinetrainer.com/ptd 

     

    Apple Podcast - https://podcasts.apple.com/us/podcast/feed/id1468193055

    Stitcher - https://www.stitcher.com/podcast/jon-goodman/its-possible-conversations-with-successful-online-trainers

    Spotify - https://open.spotify.com/show/20veRnzFOvUn6fTy9ud8jm?si=zMWTLmtISMm1XrU-4Q8oxA

    YouTube - https://www.youtube.com/user/JonGoodmanPTDC

    43 min
  • What To Do When Other Trainers Steal From You #64

    In this episode, the team discusses the topic of having material stolen by other trainers.

     

    The Episode: What To Do When Other Trainers Steal From You

     

    What do you do when someone steals your intellectual property? Unfortunately, this is an experience that many of us have had, whether it be a piece of content posted online, brand mimicking, or any other type of plagiarism. Naturally, this can be quite upsetting and potentially difficult to deal with, but we are here to remind you that most of the time the best policy is to try and let it go. Doing the work is the only sustainable way to progress and success, so the trainers or individuals that try to take these shortcuts are shooting themselves in the foot, and you should not let that sort of shortsightedness worry you!

     

    In This Episode

    • What it feels like to have your material stolen by customers [0:09:38]
    • Blatant plagiarism and the tendency of some people to steal ideas [0:18:39]
    • Emotional responses to stealing by other professionals [0:25:01]
    • Times to take this kind of stealing more seriously [0:31:55]
    • Why stealing is always the wrong way to go [0:36:34]

     

    “If there is potential reputational damage involved, I get litigious very quickly.” — Jonathan Goodman

     

    Experiences of Materials Being Stolen

    Many of us have had this happen to us, and the truth is that it is mostly a result of jealousy or inferiority. The other positive side to this unfortunate circumstance is that it shows you are doing something right, that others want to jump on. In the end, putting in the hard work will pay off, so stick to your guns, and do not let small things like this get you down.

     

    How to Respond to Different Cases of Stealing

    It is unsurprising that we have emotional responses to the shamelessness and invasion of stealing. It is helpful to keep in mind that most acts of this kind come from a fearful and frustrated place, often when someone is struggling with one issue or another. As we see in fitness, you cannot get someone else to do your reps for you, so when someone steals, they are actually robbing themselves of the opportunity to grow and learn.

     

    The Most Damaging Kinds of Robbery

    There are some times when 'letting it go' is not the best option. If someone is adopting your brand or identity in order to scam clients, this can be very dangerous. At these times, depending on your business and the severity of the case, it may be wise to pursue the issue legally. 

     

    Already at $1,000/month online and want to scale?

    Apply for OTA 2 here: www.thePTDC.com/OTA2

     

    Howard Stern Video (Profanity Warning!): https://soundcloud.com/royfm/howard-stern-this-is-how-to

     

    SPONSORS

    Get started TODAY with the world-leading certification and business development program for personal trainers, nutrition coaches, and gym owners – The Online Trainer Academy: http://onlinetrainer.com/ota

     

     Enjoy this special offer of 60 days FREE on PT Distinction from The Online Trainer Show! - http://onlinetrainer.com/ptd

     

    Apple Podcast - https://podcasts.apple.com/us/podcast/feed/id1468193055

     

    Stitcher - https://www.stitcher.com/podcast/jon-goodman/its-possible-conversations-with-successful-online-trainers

     

    Spotify - https://open.spotify.com/show/20veRnzFOvUn6fTy9ud8jm?si=zMWTLmtISMm1XrU-4Q8oxA

    44 min
  • How To Simplify Your Online Business in 2021 #63

    How To Simplify Your Online Business in 2021

     

    Episode 63: Show Notes.

     

    In this episode, our panel talks about the power of simplifying your business and how you can do this in 2021.

     

    The Episode: How To Simplify Your Online Business in 2021

     

    One of the main issues that are experienced by fitness trainers lies in overcomplicated the services and programs that are offered. Your business as an online trainer should be as simple as possible, and keeping your target market, marketing channel, conversion method, and programs as streamlined as possible, will lead to better results than trying to cater to too many different people and styles. 

     

    In This Episode

    • Simplifying in a way that will serve your business [0:10:36]
    • Defining your unique selling point before all else  [0:16:48]
    • Programming for a specific target market [0:20:50]
    • Building the best program template and then fine-tuning [0:23:45]
    • The expert details do not matter to your clients [0:26:10]
    • Streamlining your marketing to just one channel [0:33:10]

     

    “Your business should have one target market, one marketing channel, one conversion method, and one program. That is it.” — Jonathan Goodman

     

    Simplifying Things in Your Favor

    By focussing on your offers and programs, you are able to deliver in a much stronger way. Don't dilute your efforts by spreading your work too thin! Singular targets and methods will keep things manageable and allow you to concentrate that much more on what you want to offer. This all starts with clarity around your unique selling point, so begin there.

     

    Clearer Targets Improves Programming

    If you are able to build a client base of similar types of people, whatever your focus may be, it will make creating your programs a lot easier. This, in turn, will give you time and energy to improve and refine your programs, which will benefit the clients you have. In the end, you want to have a great template for your training, and something that can be fine-tuned for specific customers in small manageable ways.

     

    Coaching is for the Client

    Sometimes we get caught up in the nitty-gritty of coaching and fitness and forget what the real purpose of what we do is: to deliver an effective service to our clients. They do not care about the overly technical industry jargon that goes into your work, they want results! You need to know who you are talking to and where to find them, so narrow down your aim. This is all about simplicity, so do not overcomplicate it.

     

    Already at $1,000/month online and want to scale?

    Apply for OTA 2 here: www.thePTDC.com/OTA2

     

    SPONSORS

    Get started TODAY with the world-leading certification and business development program for personal trainers, nutrition coaches, and gym owners – The Online Trainer Academy: http://onlinetrainer.com/ota

     

    Enjoy this special offer of 60 days FREE on PT Distinction from The Online Trainer Show! - http://onlinetrainer.com/ptd

     

    Apple Podcast - https://podcasts.apple.com/us/podcast/feed/id1468193055

     

    Stitcher - https://www.stitcher.com/podcast/jon-goodman/its-possible-conversations-with-successful-online-trainers

     

    Spotify - https://open.spotify.com/show/20veRnzFOvUn6fTy9ud8jm?si=zMWTLmtISMm1XrU-4Q8oxA

     

    YouTube - https://www.youtube.com/user/JonGoodmanPTDC

     

    42 min
  • Carolina's Time To Shine #62

    This episode sees the team talking about how you can be ready for success when your thing becomes the thing.

     

    The Episode: Carolina's Time to Shine

     

    In the world of online training and beyond, you do not need to win every time in order to be successful. Most really successful individuals only hit the bullseye a couple of times at most. The key is in preparing for when that day arrives so that you can make the most of it and allow that success to become sustainable. Important aspects of this lie in your authenticity as a trainer, so becoming and staying clear on yourself and your audience is vital.

     

    In This Episode

    • Where will you be when your thing becomes the thing? [0:09:21]
    • Hitting gold on occasion is enough — increase your odds strategically [0:16:02]
    • Paying attention to the market and its trends without being swayed [0:23:37]
    • Capitalizing on popular movies and events [0:30:03]
    • Setting yourself up for success and sticking to your unique strengths [0:33:40]

     

    “You only need one big win. You don't really know what those are going to be, you're certainly not going to win every time. Odds are you are not going to win the first time. You should try a bunch of different things strategically in order to increase your odds of hitting gold that one time.” — Jonathan Goodman

     

    Being Ready for When Your Ship Comes In

    There are so many examples of times when your service might grow in high demand. It happened to OTA when the pandemic began and it is happening now with chess coaches since the spike in popularity of the series The Queen's Gambit. If you can stick to your thing, when the time comes, you can hit gold, and by staying authentic and consistent, you can make your offer that much more solid for that time!

     

    Staying True to Your Unique Values and Personality 

    A huge piece of this puzzle is to avoid hopping around and changing your offer. No matter who and where you are, it is likely there are potential customers and clients for your service. So hone that thing you do every day, and pay attention to the markets and trends, but do not let them sway or dishearten you.

     

    Getting Ready for Success

    As it is often said, luck happens where preparation meets opportunity and this is exactly what you are facilitating here. You need to be ready to seize that opportunity when it presents itself. The preparation that goes into your work is around your unique personality and value, and by strengthening that authentically, you will be readying yourself when that time inevitably arrives!

     

    Already at $1,000/month online and want to scale?

    Apply for OTA 2 here: www.thePTDC.com/OTA2

     

    SPONSORS

    Get started TODAY with the world-leading certification and business development program for personal trainers, nutrition coaches, and gym owners – The Online Trainer Academy:  http://onlinetrainer.com/ota

     

    Enjoy this special offer of 60 days FREE on PT Distinction from The Online Trainer Show! - http://onlinetrainer.com/ptd

     

    Apple Podcast - https://podcasts.apple.com/us/podcast/feed/id1468193055

     

    Stitcher - https://www.stitcher.com/podcast/jon-goodman/its-possible-conversations-with-successful-online-trainers

     

    Spotify - https://open.spotify.com/show/20veRnzFOvUn6fTy9ud8jm?si=zMWTLmtISMm1XrU-4Q8oxA

     

    YouTube - https://www.youtube.com/user/JonGoodmanPTDC

    41 min
  • What Your Clients Are Really Paying For (When Information Is Free) #61

    Today the team breaks down the actual value that clients pay for from their trainers.

     

    The Episode: What Your Clients Are Really Paying For (When Information Is Free)

     

    With so much information readily and freely available on the internet, a common question for online trainers is how and when to price your services and expertise. The consensus among today's panel is that the more generous one is with information, the better, as what you should really be selling is the application of that knowledge and its tailoring to a specific case.

     

    In This Episode

    • Using temptation bundling to get through leg-day [0:03:13]
    • Free information versus paid information [0:08:12]
    • Keeping the value in the application of the service you provide [0:21:36]
    • The links between generosity and a good coach [0:26:21]

     

    “There is pretty much nothing that I know that you can't get for free on the internet.” — Jonathan Goodman

     

    Free Information in the Internet Age

    Most information and content is available for free somewhere on the internet, therefore by adding a paywall, you might only be creating a barrier to access between your business and prospective clients. This is not to say that you cannot charge for parts of your service, but information should not be the focus of how you make money.

     

    Center Your Exclusive Value in Your Service

    If everyone can access information, what is it that differentiates you as a trainer? This has two basic levels; the first is your unique skillset and personality, and secondly how these might be applied to the needs of your clients. This is what they should be paying for, not information they can find elsewhere for free.

     

    Already at $1,000/month online and want to scale?

    Apply for OTA 2 here: www.thePTDC.com/OTA2

     

    SPONSORS

    Get started TODAY with the world leading certification and business development program for personal trainers, nutrition coaches, and gym owners – The Online Trainer Academy:  http://onlinetrainer.com/ota

     

    Enjoy this special offer of 60 days FREE on PT Distinction from The Online Trainer Show! - http://onlinetrainer.com/ptd

     

    Apple Podcast - https://podcasts.apple.com/us/podcast/feed/id1468193055

     

    Stitcher - https://www.stitcher.com/podcast/jon-goodman/its-possible-conversations-with-successful-online-trainers

     

    Spotify - https://open.spotify.com/show/20veRnzFOvUn6fTy9ud8jm?si=zMWTLmtISMm1XrU-4Q8oxA

     

    YouTube - https://www.youtube.com/user/JonGoodmanPTDC

     

     

     

     

    36 min
  • Putting The Social Back Into Social Media To Gain Clients #60

    Today's episode sees the team breaking down how to up your social media game and improve your engagement and resulting business.

     

    The Episode: Putting The Social Back Into Social Media To Gain Clients

     

    As online trainers, the role of social media and the platforms we use to reach an audience is an integral part of what we do. Running a successful page or profile can mean your business is alive and kicking, as an online audience provides so many different avenues to explore and grow into. In this episode we tackle the basics of building an engaging and sustainable online presence, breaking down some of the common mistakes and ways to address them.

     

    In This Episode

    • The personal side of social media that is often missing from businesses [0:04:42]
    • Finding your thing; looking for unique aspects of who you are to highlight [0:08:55]
    • Staying consistent with who you are is a superpower [0:16:20]
    • How to revive engagement on a quiet social media group [0:23:39]
    • Continual connection is your first goal — the metrics are secondary to this [0:29:55]

     

    “You have to figure out how to get in front of people and the way to do that is to appeal to them in a much more personal way, on an individual basis.” — Jonathan Goodman

     

    Problems with Many Social Media Accounts

    We often notice that as individuals build a business profile on social media, the personal side of things is neglected. It is so important to show who you are while conducting business online, and balancing these two aspects is key to having any kind of success. 

     

    Staying Authentic and Consistent

    It has been proven beyond doubt that authentic content generates more engagement, so sticking to who you are and the strengths you truly have, will serve you and your business. Doing this over an extended period of time, while avoiding cliches and boastful content, will create a stronger bond between you and your audience, which will in turn attract new people.

     

    Ways to Revive a Dead Group

    Lowered engagement and Facebook Groups that feel like a wasteland are not uncommon. There are so many ways to inject some life into these spaces, including asking better questions, going live, running polls, calls to action, driving new traffic and telling personal stories. Another important lesson in igniting engagement is to start the conversation, don't wait for others to engage with your content, go out there and connect with others on their profile!

     

    Already at $1,000/month online and want to scale?

    Apply for OTA 2 here: www.thePTDC.com/OTA2

     

    SPONSORS

    Get started TODAY with the world leading certification and business development program for personal trainers, nutrition coaches, and gym owners – The Online Trainer Academy: http://onlinetrainer.com/ota

     

    Enjoy this special offer of 60 days FREE on PT Distinction from The Online Trainer Show! - http://onlinetrainer.com/ptd

     

    Apple Podcast - https://podcasts.apple.com/us/podcast/feed/id1468193055

    Stitcher - https://www.stitcher.com/podcast/jon-goodman/its-possible-conversations-with-successful-online-trainers

    Spotify - https://open.spotify.com/show/20veRnzFOvUn6fTy9ud8jm?si=zMWTLmtISMm1XrU-4Q8oxA

    YouTube - https://www.youtube.com/user/JonGoodmanPTDC

     

    YouTube Embed Link -

     

     

     

    38 min
  • Closing The Information Gap To Make More Sales #59

    This episode deals with the issue of the informations gaps that are present in the fitness industry, in both trainers and clients.

    The Episode: Closing the Information Gap to Make More Sales

    Many problems that trainers face are rooted in the asymmetry of knowledge in the field of fitness. This plays out in clients not fully understanding the information that underpins their programs but is also an issue where trainers might have gaps in their own training and education. Today we talk about some of the steps that trainers can take to smooth out these points of friction, looking at reinforcing realistic expectations and creating programs that keep clients engaged. We have found that these disconnects often lead to a lack of drive and confidence in trainers and understanding the underlying science can help you overcome these issues and improve all areas of your programs!

     

    In This Episode 

    • The asymmetry of information in the fitness industry [0:19:41]
    • Surprising gaps in knowledge for trainers as well as clients [0:24:01]
    • The amount of work it takes to actually create the right program [0:28:04]
    • Helping clients get over the rocky terrain to rewarding results [0:32:40]
    • Misconceptions around training protocols and watered down information [0:37:55]
    • The dangers of accepted information in the training industry [0:42:02]

     

    “There is a massive asymmetry of information between people who buy our services and us.” — Jonathan Goodman

     

    Getting Everyone on the Same Page

    Misinformation and skewed expectations are in the recipe for difficulties down the road. The goal for trainers should be to have the most comprehensive knowledge-base possible and then to be able to communicate the necessary parts of this to any client. The transfer of information is so important, as it can help clients with motivation, dedication, and patience towards their goals.

     

    The Issues That Arise from the Information Gap

    Encountering gaps in information can lead to an array of problems in any training relationship, notably around pricing and value. Creating the right kind of program for a client, one that actually addresses them specifically and targets their goals is more work than most people think. Often results take more time than clients will initially be prepared for and so maintaining commitment and focus is part of the trainer's job. You have to be able to fill in the gaps to help clients buy into the program!

     

    Practices for Becoming a More Informed Trainer

    It seems that there are often preconceived notions that trainers hold, and these can be around client expectations and abilities. These theories need to be checked in order to filter out the ones that do not stand up to reality. With so much biased information out there, education is a pursuit that takes a little more than cursory glances over blog posts. Seek out the original source material, and do the research, this will help fill in the gaps and ultimately reflect in the quality of service you offer.

     

    Already at $1,000/month online and want to scale?

    Apply for OTA 2 here: www.thePTDC.com/OTA2

     

    SPONSORS

    Get started TODAY with the world-leading certification and business development program for personal trainers, nutrition coaches, and gym owners – The Online Trainer Academy: http://onlinetrainer.com/ota

     

    Enjoy this special offer of 60 days FREE on PT Distinction from The Online Trainer Show! - http://onlinetrainer.com/ptd

     

    Apple Podcast - https://podcasts.apple.com/us/podcast/feed/id1468193055

     

    Stitcher - https://www.stitcher.com/podcast/jon-goodman/its-possible-conversations-with-successful-online-trainers

     

    Spotify - https://open.spotify.com/show/20veRnzFOvUn6fTy9ud8jm?si=zMWTLmtISMm1XrU-4Q8oxA

     

    YouTube - https://www.youtube.com/user/JonGoodmanPTDC

    49 min
  • $35K In 30 Days: How Marc-André Seers Dominates His Market In A Language Other Than English #58

    Today we talk about how Marc, a fellow online trainer, has up-leveled his skill and how this has allowed him to maintain his impressive numbers. 

     

    Click here to listen to this episode on iTunes

    Click here to listen to this episode on Spotify

    Click here to listen to this episode on Stitcher

     

    The Episode: $35K In 30 Days: How Marc-André Seers Dominates His Market In A Language Other Than English

     

    In this episode, Marc-André Seers share how he has improved his business by building out his skillset and getting more strategic about selling and converting. One of the most important aspects of converting a prospective client is by asking the right questions to establish what their biggest pain point is. When you have allowed them to talk and listened intently to their problem, you can close the deal by explaining exactly how your offer will address their problem. 

     

    In This Episode 

    • Why Marc decided to promote himself as a French coach [0:02:53]
    • The process of getting better at selling and converting [0:04:13]
    • How Marc improved his business by leveling up his skillset [0:05:38]
    • Marc explains what his process is for onboarding new clients [0:07:03]
    • Three questions that get potential clients talking [0:11:18]
    • Why preparing yourself with sales scripts are important [0:17:05]
    • Who the coaching OTA program is designed for. [0:23:25]

     

    “Most objections that people will say to you are not actual objections – they’re procrastinations.” — Jonathan Goodman

     

    Get Clients Talking

    In addition to being clear about what you offer, you want to get the clients talking so that they reveal what their real pain point is. When they have made themselves vulnerable by sharing openly what they are hoping to change, they are more likely to go forward with you since you have the opportunity to explain how you can solve their problem.

     

    Why Now?

    This might sound like an irrelevant question to ask a potential client, but it is really important. The reason they want to get in shape at this point in their lives can become a powerful hook to remind them why they signed up if they ever consider postponing or quitting. Knowing the answer to their “why now?” will help you motivate them when they want to opt-out or find excuses. In answering this question, they remove the possibility of objections later on. 

     

    Master Your Scripts

    No one likes being sold to, and clients might call you out if you are too obvious with your scripts. When you’ve gained experience, you will be able to seamlessly incorporate scripts into your discussions with clients without sounding desperate. People want you to hear them, and you have to respond authentically. The mastery lies in using scripts subtly.

     

    Already at $1,000/month online and want to scale?

     Apply for OTA 2 here: www.thePTDC.com/OTA2

     

    SPONSORS

    Get started TODAY with the world-leading certification and business development program for personal trainers, nutrition coaches, and gym owners – The Online Trainer Academy: http://onlinetrainer.com/ota

    Enjoy this special offer of 60 days FREE on PT Distinction from The Online Trainer Show! - http://onlinetrainer.com/ptd

     

    Apple Podcast - https://podcasts.apple.com/us/podcast/feed/id1468193055

    Stitcher - https://www.stitcher.com/podcast/jon-goodman/its-possible-conversations-with-successful-online-trainers

    Spotify - https://open.spotify.com/show/20veRnzFOvUn6fTy9ud8jm?si=zMWTLmtISMm1XrU-4Q8oxA

    YouTube - https://www.youtube.com/user/JonGoodmanPTDC

     

    27 min
  • The Importance of Building Positive Relationships With Colleagues #57

    The team discusses why focusing on relationships is a central part of any coaching business, and how the work you put into this part of your job will pay off.

     

    The Episode: The Importance of Building Positive Relationships with Colleagues

    You simply cannot make it in the fitness coaching world without some strong relationships. Most work that you will get in this space will be through personal connections and the people you meet on your journey. Clients will naturally gravitate towards coaches who they know, like, and trust, and treating people well, and respectfully can go a long way in fostering these feelings.

     

    In This Episode 

    • The positive results of building relationships [0:12:10]
    • Learning and improving your communication skills [0:18:54]
    • Leveling up the company you keep [0:28:09]
    • Bad energy and behavior will come back to you [0:35:50]
    • Coaches are some of the best clients you can hope for [0:39:03]

     

    “People don't change, people might pretend that they change, but history repeats itself.” — Jonathan Goodman

     

    The Three Big Payoffs

    When we give attention to the relationships in our lives, there is an array of benefits we can accrue. Three major ones are the learning that can occur through these relationships, the interesting networks of people that can be accessed, and of course, getting hired and finding more work. When we learn how to teach and meet others where they are, knowledge is shared and this becomes immediately valuable to any client.

     

    The Karma of Your Actions

    We all have different experiences and expertise, so it is a matter of creating the best way to offer what you have. If you treat people badly, it will be noticed and remembered and the same goes for respectful and considerate behavior. Putting in the work with your colleagues, acquaintances and, ultimately, future clients will ensure that there are rewards to be reaped in the future.

     

    Already at $1,000/month online and want to scale?

    Apply for OTA 2 here: www.thePTDC.com/OTA2

     

    SPONSORS

    Get started TODAY with the world leading certification and business development program for personal trainers, nutrition coaches, and gym owners – The Online Trainer Academy: http://onlinetrainer.com/ota

     

    Enjoy this special offer of 60 days FREE on PT Distinction from The Online Trainer Show! - http://onlinetrainer.com/ptd

     

    Apple Podcast - https://podcasts.apple.com/us/podcast/feed/id1468193055

    Stitcher - https://www.stitcher.com/podcast/jon-goodman/its-possible-conversations-with-successful-online-trainers

    Spotify - https://open.spotify.com/show/20veRnzFOvUn6fTy9ud8jm?si=zMWTLmtISMm1XrU-4Q8oxA

    YouTube - https://www.youtube.com/user/JonGoodmanPTDC

     

    46 min

About The Obvious Choice

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