A while back, I made a mistake that almost killed my ability to close sales — I forgot the reason I got into this game.
I stopped listening. I stopped caring. I was chasing numbers and not people.
The wake-up call? My wife pulled me aside and said:
“You didn’t even listen to what that guy told you after the show.”
That one sentence hit me like a brick. I realized I stopped crafting the perfect solution and started pushing a pitch.
That’s when everything changed.
In this video, I’m breaking down the exact shift I made that brought my close rate back — and made me feel alive in sales again.
→ If you’re in sales or building a brand, don’t make the same mistake I did. Serve first. Listen hard. The money follows.
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