Hey Small Business School! In today's episode I have the fantastic Nicole Pearl on the show, to discuss everything PR for your small business. Nicole spills the beans on how to make PR affordable and achievable for everyone, without blowing up your budget. She's a long-time magazine editor turned small business PR and media consultant, and her insights are gold!

Topics Covered:

• Nicole shares her killer "Five W's Pitch Formula" that will make your pitch stand out in a sea of emails. It's not just about knowing how to pitch but also understanding the mindset and confidence needed to get it out there.
• Nicole's advice is to begin building buzz even before your product is live. Get that waitlist going!
• Getting featured is just the beginning. Nicole emphasizes the importance of leveraging your press features to build credibility, no matter what you sell!
• Nicole encourages you to understand the foundational steps of PR, even if you decide to outsource it later. Building your relationships with the media can be priceless and pave the way for long-term success.

Check out Nicole’s brand new "Get Featured Fast Guide" filled with insider tips and free resources to help you stand out and snag those press opportunities below!

Nicole’s Link’s:
Website: https://nicolepearl.com/
Instagram: https://www.instagram.com/nicolepearlbeautygirl/
Get Featured Fast Guide: https://nicolepearl.com/featured

Staci's Links:
Instagram. Website.

The School for Small Business Podcast is a proud member of the Female Alliance Media.

To learn more about Female Alliance Media and how they are elevating female voices or how they can support your show, visit femalealliancemedia.ca.

Head over to my website https://www.stacimillard.com/ to grab your FREE copy of my Profit Playbook and receive 30 innovative ways you can add more profit to your business AND the first step towards implementing these ideas in your business!