The Physician Growth Accelerator

You have seen it before: a patient who would highly benefit from the treatment solution you offered does not get treated. Why? For physicians, the decision of treatment is a logical one. For patients, it's all about emotion.

In this episode of the Physician Growth Accelerator Podcast, Zed discusses the biases behind why patients stay in pain rather than get treatment and how you, as a physician, can help your patients overcome them.

Listen to uncover…

• How ambiguity effect can hinder patient decision-making
• Ways to combat negativity bias in patient perceptions
• Tips for navigating mental accounting in healthcare decisions

Sponsored by TrackableMed

Do you feel like you are at the whim of shifting reimbursements? You can't just change your prices when reimbursements decline. Many physicians feel like this is something they just have to deal with.

On this episode of the Physician Growth Accelerator Podcast, Zed discusses how you can take back control of your schedule and reduce the painful impact of declining reimbursements.

Listen to uncover…

• Strategic ways to design your schedule that delivers better care and business health
• The hidden culprit keeping patients from seeking you
• How many physicians are wasting money on current advertising efforts

Sponsored by TrackableMed

Medical practice growth is not always as simple as adding a new location. Often, adding a new location can actually hinder the growth of your medical practice by creating unintended constraints.

How do you make sure you make the right decision? In this episode of the Physician Growth Accelerator Podcast, Zed walks through key data points you need to understand before making the decision to expand. Discover how to make growth decisions that are not just about expanding, but about truly enhancing your practice's success.

Listen to uncover...

• Why adding more locations is not always the answer to growth
• The impact biases have on your growth strategy
• The importance of performing a pre-mortem before making decisions

Sponsored by TrackableMed

Humans do not make decisions logically. For patients, this is especially true. How many times have you been in a situation where you know the treatment you are suggesting to a patient would change their life-but they do not immediately do it?

Why? They are making decisions emotionally. Often, physicians are stuck in a logical state of communication. In this episode of the Physician Growth Accelerator Podcast, Zed dives into how emotions significantly impact patient choices. He challenges the traditional views of patient-practice interactions, highlighting the importance of understanding and adapting to the emotional needs and biases of patients.

Listen to uncover:

• Biases that are keeping you from patient conversion
• A single question that can help you communicate with patients
• The verbal organization tool that will bring you (and your patients) clarity

Sponsored by TrackableMed

Do you have employees that don't "carry their weight"? You may believe that is just the way things are...maybe you think you must accept it as a reality.

The truth is you can get more out of all of your employees in a way that benefits you, your business, and the employees themselves. The tough reality: the current state of your team is likely a direct reflection of your leadership. Within that reality lies the opportunity to change the system you are currently frustrated by.

Join Zed on the Physician Growth Accelerator Podcast to uncover why your staff may be underperforming and strategies to change the system.

Listen to uncover:

• The importance of role clarity and measurement
• Insight into the employee perspective
• The unintentional practice "laws" you may be creating

Sponsored by TrackableMed

Whether or not we agree with it, patients make decisions on the physicians they choose based on online reviews. These reviews, often underestimated, can significantly impact your practice's growth and public perception. If your reviews are not positive, it can feel difficult to overcome.

The truth is, there are simple things you can put in place to overcome this frustrating situation. Join Zed Williamson on this episode of the Physician Growth Accelerator if your practice could benefit from taking control of your online presence.

Listen to uncover...

• The psychology behind patient feedback
• Simple tips for decreasing negative reviews
• Communication techniques that could lead to an increase in positive reviews this week

Sponsored by TrackableMed

As an independent medical practice owner, your goal has been to create a thriving and growing business environment where patients and staff find success. However, as your practice evolves, you may encounter dilemmas, including staff members who once served crucial roles but now pose limitations.

Sometimes, what got you here won't get you there. Join Zed Williamson on this episode of the Physician Growth Accelerator Podcast as he helps private practice physicians navigate tough staffing decisions in their practice with confidence.

Listen to uncover…

• The importance of owning the decisions required for your practice's evolution
• The signs indicating the need for a staffing change
• A transformative perspective on how to adapt staff roles for optimal practice growth

Sponsored by TrackableMed.

Appointment no-shows and cancellations are major frustrations among private practice physicians. The worst part is - it is likely much worse than you realize and the impact they have on your business is huge.

Often, there is a belief that this is something you just have to "deal" with. This is not true. Join Zed Williamson on the Physician Growth Accelerator Podcast as he redefines the status quo around no-shows and cancellations.

Listen to uncover…

• The patient perspective
• How your practice is likely creating no-shows
• Ways you can create an outcome that reduces risk

Sponsored by TrackableMed

As a physician, when you think of your role in your private medical practice - the answer might seem pretty clear. The truth is if your answer is just focused on patients and not leading your business, that is likely a sign of ineffective leadership.

It's time to embrace the impact that you have on your organization and become a more effective leader. Join Zed Williamson in this thought-provoking episode as we delve into the world of physician leadership.

Listen to uncover...

• How to catch habits of an ineffective leader
• The true impact physicians have on others
• How you can quickly uncover the leader you aspire to be

Sponsored by TrackableMed

Are you considering the next steps for growing your private medical practice? Maybe expanding locations seems like a reasonable path. Many physicians believe that the way to increase capacity is to open a new location. For some, this may be true. For many others, this is a costly misunderstanding of capacity and constraint.

Join Zed Williamson on the Physician Growth Accelerator podcast as he gives critical insight into strategically expanding your medical practice.

Listen to uncover...

• Signs you should or should not expand
• How to recognize bias when deciding to expand
• Hidden unused capacity in existing practices

Sponsored by TrackableMed