The notion of as-a-service or utility is often something promoted as a commercial and reflects more of a buying option. But the truth reveals that it's far more than that. Tune in to hear from Pure's Director of Subscription Portfolio, Abraham Barnes, as we take on the myths and the reality of what Storage as-a-Service means for business transformation and operations. What's revealed is that lines of business and business owners are truly the beneficiaries of an as-a-Service data consumption model. But this also requires a vendor/supplier that can effectively combine the underlying non-disruptive architecture with flexible and agile consumption to deliver outcomes directly aligned to business objectives, and that must scale up or down quickly as required. Hear about a typical customer example and how moving to "cloud" does not always solve the real business need. For more information on Pure Storage and flexible consumption aligned to your business SLAs, go to: https://www.purestorage.com/products/staas/evergreen/one.html