Storytelling is a key business skill. In this month’s Insight in Person podcast, you’ll hear from two Kellogg School professors and a lecturer about the power of storytelling, as well as their tips to become a better storyteller.

The art of storytelling may conjure up images of telling tall tales around a campfire or artsy live lit events. But storytelling is also a key business skill.

Stories let you connect with your audience on an emotional level. Stories help you convey key information in a way that will be remembered and help you persuade your audience to take action. This holds true for both spoken and written stories as well as the stories you want to tell with data. In this month’s Insight in Person podcast, you’ll hear from two Kellogg School professors and a lecturer about the power of storytelling, as well as their tips to become a better storyteller.