The PR Week

Leah Chandler has served as chief marketing officer of Discover Puerto Rico since 2018, and in that time, she’s been busy. Chandler has reworked the island’s agency relationships into a collective of firms and developed a wide-ranging crisis-response plan for everything from hurricanes to shark bites. 

She joins the latest edition of The PR Week podcast to talk about that, as well as the biggest marketing and communications news of the week, such as major people moves at Kenvue and Generate:Biomedicines and fresh developments in nationwide student protests and AI. 

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This week’s special guest on The PR Week podcast is none other than the CEO of Phaedon, Kris Tremaine. 

Tremaine talks about the evolution of her firm — as well as what its name means in Greek — from part of ICF Next. 

She also chats about the biggest PR and communications news of the week, such as changes to the Burson agency network and staff, holding company results from Next 15, Omnicom Group and Interpublic Group and Shake Shack’s clever influencer decision. 

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Airline crises. Labor relations. Working through the opening moments of a crisis on social media. 

All of these events require specific skills to protect brands, and each was discussed on Thursday at PRWeek’s sold out Crisis Comms Conference in Washington, DC. This podcast includes insights from top communications executives at UPS, Southwest Airlines and Miller Coors as they discuss how their brands navigate tricky situations. 

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Meet the guest on the latest edition of The PR Week podcast: John Box, CEO of Meltwater. 

He talks about how his company has evolved from a news monitoring platform to one that keeps an eye on social media activity across many platforms for agencies, clients, the government sector — and even the Vatican. 

Plus, the biggest marketing and communications news of the week, including Omnicom Group’s Q1 results, John Deere’s campaign to become a cultural brand for young consumers and the best and most noteworthy 4/20 campaigns. 

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The special guest on this week’s episode of The PR Week podcast is Myles Worthington, CEO and founder of Worthi, a Black-owned marketing, communications and content agency. Worthington discusses being named to The Lagrant Foundation’s inaugural Alumni Advisory Council, his background as a marketing executive at Netflix and how he has grown his firm from one to 30 staffers since launching in 2022. 

Worthington also discusses the week’s news with PRWeek’s Steve Barrett and Diana Bradley, such as how brands reacted to the New York City earthquake and solar eclipse, 20 years of Unilever’s Campaign for Real Beauty, DJE Holdings launching Ruth, along with other big stories. 

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The latest guest on The PR Week Podcast is Sara Garibaldi, president of Boden, which just won Outstanding Small Agency at the PRWeek Awards U.S. last month. She discusses the complicated nature of marketing to Hispanic audiences in the U.S. and much more. 

Also on the agenda: the biggest marketing and communications news of the week, including PRWeek’s Salary Survey 2024, Golin’s AutonomyWorks partnership and GE splitting into three companies. 

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It’s a solemn week at Dow Jones and its flagship newspaper, The Wall Street Journal, because it marks the anniversary of journalist Evan Gershkovich’s detention in Russia. 

For the past 12 months, the media outlet has worked tirelessly to draw attention to Gerhkovich’s situation, alongside his parents, who attended the State of the Union address and sat for interviews with ABC News and other media. On Wednesday, the WSJ held a “read-a-thon” — a 24-hour reading of his work — to mark one year since he was imprisoned. 

Ashok Sinha, SVP and head of corporate communications at Dow Jones, talks about the company’s work to free Gershkovich, as well as the top marketing and communications news of the week, including Catherine, princess of Wales’, announcement

 and the communications around the collapse of the Francis Scott Key Bridge in Baltimore. 

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The latest guest on The PR Week is none other than MSL’s U.S. CEO, Diana Littman, who talks about her efforts to supercharge Publicis Group’s primary PR firm since she became CEO in 2018. 

Plus, the biggest marketing and communications news of the week, including questions about the House of Windsor’s communications strategy; Don Lemon’s interview of Elon Musk; and Unilever’s decision to spin off the outspoken Ben & Jerry’s brand along with its other ice-cream lines.

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The biggest night in PR was bigger than ever this week, as PRWeek toasted the best people, campaigns and organizations both of this year and of the last 25 years.

PRWeek’s team gets together virtually the morning after the show to talk about their favorite moments from the awards ceremony and what work stood out to them in this special edition of The PR Week podcast.

To listen to the playlist for the 2024 PRWeek Awards on Spotify, click here.

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The spot starring actor Michael Cera from CeraVe was one of Super Bowl LVIII’s big hits, and now other brands want to know how they can have the same kind of big-event impact. 

That’s one insight from Charlotte Tansill, North America president of Ogilvy PR, who joins The PR Week Podcast to talk about the hit Super Bowl campaign that went way beyond a big game ad. She also discusses how Ogilvy’s disciplines work together on a big campaign, and when they partner with other WPP firms.

Plus, the biggest marketing and communications news of the week, such as 

Pop-Tarts asking Taylor Swift for her homemade recipe, Pepsi’s global rebrand and lessons learned from working with influencers. 

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