The Product Biz Podcast by Monica Little Coaching

Inventory (the raw materials we have and the finished final products that we sell) is most likely the biggest expense for almost every single physical product based business out there. And one of the most important factors on if we actually make money or not in our business is solely dependent on how much we charge for our inventory! With so much importance being on our inventory, it's a topic that isn't talked about enough, which is why we have special guest Ciara Stockland on the podcast today.

Ciara help businesses use their inventory to create more profit and keep more cash. Ciara has owned and operated businesses since her early teens. As a serial entrepreneur, her business mindset and tenacity led her to opening her first store in 2006 which she then franchised. Her vast experience in both retail and wholesale industries led her to launch the first to market wholesale subscription box for boutique retailers, which she built and sold within 18 months. Most recently Ciara has launched the Inventory Genius, a coaching program for inventory based business

By the time you finish listening, you'll learn:

• Why the number of SKUs you offer can make or break your business
• The importance of knowing your numbers so you are actually making a profit in your business
• How to increase the price of your products to align with the amount of money you want to make in your business

LINKS MENTIONED IN TODAY'S EPISODE
Follow Ciara on Instagram @ciarastockeland @inventorygenius
Listen to the Inventory Genius book for free: https://www.ciarastockeland.com/free-audio-book

LEARN MORE FROM MONICA LITTLE
Website: www.monicalittlecoaching.com
Instagram: @monicalittlecoaching
Watch the FREE Etsy training to get started today: How to Get Your Products Seen on Etsy!

If you're an artist, then galleries are something that has probably crossed your mind a time or two. Getting your artwork featured in in-person galleries for more exposure may be something you are currently working on... but did you know that online art galleries are an incredible way to grow your art business, too? Today's special guest Hayley Price shares with us her own art career, details about the online art gallery she owns (The Scouted Studio), how she showcases emerging artists on her platform, and how you can get into more in-person or online galleries to grow your art business starting today.

Hayley Price is an an artist, owner of the online art gallery The Scouted Studio and Coach and Owner of The Art Coaching Club. With experience, starting and running her own art business, growing an online and physical art gallery and coaching artists internationally how to better run their art business, Hayley has learned the art business inside and out. Her passion is giving artists the tools they need to reach their version of success as creative entrepreneurs.

By the time you finish listening, you'll learn:

• How art galleries have changed in the last 5 years and how to leverage online and in-person art galleries to grow your art business
• What The Scouted Studio online art gallery is and how you can become part of it
• How Hayley helps artists grow their art business and the resources available to you

LINKS MENTIONED IN TODAY'S EPISODE
Follow Hayley on Instagram @theartcoachingclub @thescoutedstudio
Learn more from Hayley at https://www.theartcoachingclub.com/
Check out Hayley's online art gallery at www.thescoutedstudio.com

LEARN MORE FROM MONICA LITTLE
Website: www.monicalittlecoaching.com
Instagram: @monicalittlecoaching
Watch the FREE Etsy training to get started today: How to Get Your Products Seen on Etsy!

The two most important parts of running a small business are your profit and your ability to get in front of as many people as possible. Your profit comes down to making sure you are making money with every single sale you make (from selling online to selling wholesale) AND the decisions of where you invest your money; are you investing in the right components to help you stand out and grow or are you overspending in certain areas that are known for draining cash out of a business? This foundation paired with getting in front of as many people as possible through your website, the marketplaces you sell on, and the wholesale opportunities you create for your business are the key to success. Today's special guest Melissa Robbins shares with you how to make sure you're making profit in your business and how to get your products in front of more people (especially through stores) with tactical tips you can take and use right away.

Melissa is a colour loving truth telling business coach who's passionate about retail, fashion, and design. She was a former lecturer of fashion business with 25 years in retail and wholesale. Melissa has built two multi-million dollar product businesses that she sold, She owned a retail store and been a buyer for big brands, She also has been a seller and exhibited at over 50 trade shows, She also worked with 100's of brands to help them grow to over a million in sales

By the time you finish listening, you'll learn:

• Mistakes small business owners make with where they spend their money and the top 3 priorities of where your money should go as a small business owner
• The exact components that your email pitch should have when reaching out to retailers and store owners
• An above-and-beyond was to distinguish yourself to store owners and retailers that will make you stand out against the rest

LINKS MENTIONED IN TODAY'S EPISODE
Get your freebies when you visit https://www.thelotco.com.au/Freebies
Follow Melissa on Instagram @thelotco

LEARN MORE FROM MONICA LITTLE
Website: www.monicalittlecoaching.com
Instagram: @monicalittlecoaching
Watch the FREE Etsy training to get started today: How to Get Your Products Seen on Etsy!

Your website should do the heavy lifitng for you. If you know what automations and apps to set up, it becomes a money making machine for you. So the questions is, are you tapping into the potential of your Shopify site, or are you leaving money on the table? In today's episode, we chat with special guest Monica Froese on how to get people to your website and how to turn their potential order of one products into an order of $160 worth of products and more, plus how to get them to come back and buy again in the near future, over and over again... all through automations and apps that you can set up in Shopify.

Monica holds an MBA in finance and marketing and is a digital product coach for small business owners and host of the popular podcast, Empowered Business Podcast®. She is the founder of the websites Redefining Mom®, Empowered Business™, and the popular digital product shop, Empowered Shop™. She helps small businesses grow sustainable and profitable digital product businesses. She spent 11 years working for a Fortune 100 company running multi-million dollar marketing campaigns with large brands like Microsoft and HP. Now she provides online marketing education to small businesses that are looking to build a profitable revenue stream through digital products through her online programs, Empowered Shop™, and podcast.

By the time you finish listening, you'll learn:

• The most important part of sending an email to customers
• How to increase the amount of items people are buying before, during, and after they check out
• How to add gamification to your Shopify to make it enticing and fun for your customers to buy more

LINKS MENTIONED IN TODAY'S EPISODE
Learn more from Monica at https://monicafroese.com
Follow Monica on Instagram @monica.froese

LEARN MORE FROM MONICA LITTLE
Website: www.monicalittlecoaching.com
Instagram: @monicalittlecoaching
Watch the FREE Etsy training to get started today: How to Get Your Products Seen on Etsy!

As small business owners, we are always looking for ways to add more sales to our existing business without having to spend additional time, energy, or resources to make it happen. And that's where the beauty of adding a subscription box - specifically a replenishment box - to your website comes in. This is an opportunity for you to create a "subscribe & save" option on your website for people to get continued shipments and orders of your products that gives your customers an easy way to stay stocked and gives you an easy way to make more money. This is what we will be diving into on today's episode of The Product Biz Podcast with special guest, Julie Ball.

Julie Ball is your Subscription Box Business Coach! She is the Founder of Sparkle Hustle Grow, an award winning multi-six figure subscription box and online community for female entrepreneurs. After six years and sending over 65,000 boxes, she sold the business in August 2022. Through her coaching programs, podcast and book, she has helped hundreds of aspiring subscription box business owners get their box idea off the ground.

By the time you finish listening, you'll learn:

• 3 ways to strategically use subscription boxes in your business
• How adding a replenishment box to your existing website can be an easy way to increase sales on your website
• How to pitch your products to other subscription box companies so you can get featured and into the hands of more customers

LINKS MENTIONED IN TODAY'S EPISODE
Learn how to launch a subscription box training with Julie's free on-demand video training
Follow Julie on Instagram @subscriptionboxbasics

LEARN MORE FROM MONICA LITTLE
Website: www.monicalittlecoaching.com
Instagram: @monicalittlecoaching
Watch the FREE Etsy training to get started today: How to Get Your Products Seen on Etsy!

One of the hardest parts about selling on Etsy is knowing what products will actually sell well. Sometimes it might feel like you are blindly throwing a dart at the wall, hoping to hit a bullseye. Some small business owners see massive success on Etsy, while others keep hitting their head against the wall. What determines which category you fall into? How do you increase your odds of having a successful Etsy shop, instead of a struggling Etsy shop? You might just find the answer you are looking for in today's episode with special guest Cody McGuffie, founder of Everbee. If you're struggling to get seen in the first place or struggling to get sales on Etsy, this tool is going to change the name of the game for you. Everbee is a powerful product research tool designed for Etsy sellers that provides valuable data such as product analytics, shop analyzer, keyword research and more so Etsy sellers can make data-driven decisions to grow their Etsy business. Instead of throwing spaghetti at the wall, hoping something sticks, you're going to learn how to use this tool to confidently grow your Etsy shop.

Cody McGuffie is a top 1% Etsy seller that’s been in the ecommerce industry for over 5 years with over $330,000 in revenue on Etsy alone. He has successfully owned and operated 2 online companies selling on platforms such as: Etsy, Amazon FBA, Walmart.com, and Shopify. He is also the founder of EverBee.io and the host of the Etsy Seller podcast.

By the time you finish listening, you'll learn:

• How Everbee can help you determine what types of products to sell on Etsy based on what is already selling well, instead of guessing what people will want to buy
• How you can create a competitive advantage in a saturated market simply by being BETTER than the rest, instead of coming out with something completely new
• How confidence and belief in yourself is an unexpected byproduct of using Everbee

LINKS MENTIONED IN TODAY'S EPISODE
Sign up for Everbee today!
Listen to The Etsy Seller Podcast hosted by Cody

LEARN MORE FROM MONICA LITTLE
Website: www.monicalittlecoaching.com
Instagram: @monicalittlecoaching
Watch the FREE Etsy training to get started today: How to Get Your Products Seen on Etsy!

You might not even realize it, but this one sneaky thing called "fear" might actually be causing you to overcomplicate what you are doing in business. So often we put pressure on ourselves to do more, be more, work more, work harder, without asking what the intention is behind the actions we are taking. If the intention behind your action is fear, whether it be fear of judgement, fear of failure, fear of not having enough time, fear of not being worthy or good enough, then the actions we take will be from a place of fight or flight mode, which puts our nervous system into a frenzy and energetically shuts us off from creativity, new ideas, intuition, and inspiration for doing the things that actually move the needle. If you feel like you are doing "all the things" in your business with almost nothing to show for it, today's guest Danya Douglas Hunt is going to flip your thoughts, beliefs, expectations upside down and get you thinking about new intentions you set for your business, new beliefs you learn into, new patterns, and new ways of being... that leads to more fulfillment, more ease, AND more money.

Danya is a Mindset Performance coach who draws on her experience as a former Olympic Athletic Therapist and Strength and Conditioning coach to help visionaries, thought leaders, entrepreneurs & experts get out of their own way, bust through income and impact plateaus and become unf*ckwithable.

By the time you finish listening, you'll learn:

• Common money triggers, money beliefs, and ways of working that block small business owners from actually growing their business
• How your subconscious identity affects your thoughts, which affects your intention, which affects your actions, which affects your results
• What it feels like to hear your intuition that allows you to play big vs. a "gut" feeling that might actually be driven by fear that keeps you playing small

LINKS MENTIONED IN TODAY'S EPISODE
Learn more from Danya at https://danyadouglashunt.com
Follow Danya on Instagram @danyadouglashunt

LEARN MORE FROM MONICA LITTLE
Website: www.monicalittlecoaching.com
Instagram: @monicalittlecoaching
Watch the FREE Etsy training to get started today: How to Get Your Products Seen on Etsy!

Instagram, you either love it... or you hate it. Either way, social media is a necessary part of running a small business in today's world and if you are spending all day on Instagram without any strategy or plan behind what you are posting or sharing, then you probably aren't seeing the best results and may actually be wasting a lot of your time. The key with social media is the intention, strategy, and REASON behind what you share so you can use it to your advantage to actually grow your Instagram page with followers that are actually interested in your products so they end up buying them! Today's special guests Kristina and Maria are social media wizards and are sharing with you how you can grow your following and build hype around your business in an authentic and community-focused way. Instagram doesn't have to be daunting and it doesn't have to feel sleezy to sell on social - and these marketing strategies will bring some fun, excitement and sales to your Instagram.

Kristina & Maria are the co-founders of The Social Snippet, a social media & podcasting agency that helps entrepreneurs build their digital community. Kristina & Maria are super passionate about making an impact and helping others do the same!

By the time you finish listening, you'll learn:

• How to get more user generated content to show that your products are in demand and to build more hype around your business
• What type of people to partner with on Instagram to leverage their audience to gain more followers that are actually interested in your products
• Why showing your face is required as a small business owner on Instagram

LINKS MENTIONED IN TODAY'S EPISODE
Follow Kristina & Maria on Instagram @thesocialsnippet, @kristina.bartold, @_mariatassi
Learn more from Kristina & Maria at https://thesocialsnippet.com

LEARN MORE FROM MONICA LITTLE
Website: www.monicalittlecoaching.com
Instagram: @monicalittlecoaching
Watch the FREE Etsy training to get started today: How to Get Your Products Seen on Etsy!

In today's Quick Tip Wednesday, we have special guest Michelle Berry sharing with us her 3 biggest tips on getting started with selling Print on Demand products on Etsy including: the best POD website to use which actually allows you to customize the branding experience, how to get unique photos and marketing material of your products to promote them that you may not have thought of, and how you can get started today.

Michelle Berry is a digital artist that specializes in turning her designs into profitable selling products on Etsy using print-on-demand. She has spent countless hours researching and through trial and error, has found success in educating other artists to do the same!

LINKS MENTIONED IN TODAY'S EPISODE
Follow Michelle on Instagram @fiddlesandfern
Use code FF40 to get 40% off of Michelle's POD course, Procreate to Product
Sign up for Michelle's free course, Top POD companies

LEARN MORE FROM MONICA LITTLE
Website: www.monicalittlecoaching.com
Instagram: @monicalittlecoaching
Watch the FREE Etsy training to get started today: How to Get Your Products Seen on Etsy!

When you’re constantly in work mode, your creative well can run dry, leading to frustration and burnout. That’s why recharging is crucial. By taking breaks, engaging in activities that spark joy, and allowing yourself to play, you’re replenishing your creative reserves and inviting fresh ideas and inspiration into your life. But when life gets overwhelming, we often hear the term “self-care” being thrown around... and the truth is, recharging goes beyond self-care. It’s about giving yourself the time and space to truly reconnect with what makes you feel alive. It’s not just about pampering your physical well-being; it’s about reigniting that spark of creativity that might have been buried under deadlines and responsibilities. As adults, we often forget the sheer joy and curiosity we experienced as children. But within each of us lies an inner child yearning to be set free. By reconnecting with the activities that brought us pure happiness in our younger years, we can tap into a well of creativity and inspiration.

Take a moment to reflect on what you loved to do as a child. Did you enjoy drawing, singing, playing sports, or building things with Legos? Revisiting these childhood passions can serve as a powerful catalyst for recharging your creativity. Allow yourself to indulge in those activities and embrace the sense of wonder and playfulness that comes with them.

As a Cycle Business coach, Renae has had the honor of empowering hundreds of women to redefine the way they work. In 2016, as a new mom to 3 and a husband with a brain tumor, realizing we are never guaranteed tomorrow, she was determined to create a life she loved and jumped 2 feet into a side hustle with the hopes of creating financial and time freedom. In 2019…she was completely burnt out and wondered if it was in fact possible to raise a family and build a business at the same time. Fast forward to 2021, when using her body’s natural rhythms allowed her to 5x her revenue, work fewer hours, and feel so much more balanced along the way... All because she discovered the power of your menstrual cycle. Renae is now the go-to expert and sought out speaker when it comes to creating a cycle-based feminine approach to building your business. She's the host of The Cycle Advantage podcast and the founder of Your Cycle Advantage, her signature program empowering women to integrate their bodies within their business for higher levels of success.

By the time you finish listening, you'll learn:

• The difference between pampering self car and inner child recharging with creativity
• The importance of recharging your creativity every single day
• The perfect avenue to sell your products on if your creativity turns into a new hobby

LINKS MENTIONED IN TODAY'S EPISODE
Follow Renae on Instagram @renaefieck
Listen to the Cycle Advantage podcast

LEARN MORE FROM MONICA LITTLE
Website: www.monicalittlecoaching.com
Instagram: @monicalittlecoaching
Watch the FREE Etsy training to get started today: How to Get Your Products Seen on Etsy!