In this episode of the Profitable NDIS Provider Podcast, Tania and Paul are joined by Greg Chadwick (Simply Stronger Supports / Chadwick Digital) to answer a big question providers keep asking: does a website still matter when social media is everywhere?
Greg explains why your website is the trust and conversion hub of your digital footprint, how it supports referrals, what “above the fold” must include, and the most common mistakes NDIS providers make (stock photos, generic copy, unclear services). Expect practical, NDIS-specific advice on building clarity, credibility, and connection online.
00:00 Intro + why this topic matters now
01:20 Meet Greg: disability sector leader + digital marketer
02:20 Do websites still matter in the age of social media?
04:10 The “digital footprint” and why people Google you after meeting you
05:20 Why people bounce fast (and what to fix)
06:40 How a website should align with your socials (trust + consistency)
08:40 The referral connection: relationships first, website closes the loop
10:10 Touchpoints: why trust takes multiple exposures
11:45 What “above the fold” must include (value prop, real images, CTA)
14:10 Biggest website mistakes NDIS providers make (stock photos, generic services list, AI slop)
18:10 Humanising your brand: founder section, real photos, real language
21:10 Greg’s BHAG: impacting 30,000 providers through education
24:30 How to find Greg / Chadwick Digital
Podbean: https://profitablendisprovider.podbean.com/
Apple Podcast: https://apple.co/3UQI0cA
Spotify: https://podcasters.spotify.com/pod/show/the-profitable-ndis
YouTube: @ProfitableNDIS_ProviderPodcast
#NDIS #NDISproviders #NDISbusiness #disabilityservices #NDISmarketing #NDISreferrals #NDISwebsite #NDISSEO #NDISoperations #NDISleadership #ProfitableNDISProvider #SILprovider #SDA #NDIScomplianceIn this episode of the Profitable NDIS Provider Podcast, Tania and Paul are joined by Greg Chadwick (Simply Stronger Supports / Chadwick Digital) to answer a big question providers keep asking: does a website still matter when social media is everywhere?
Greg explains why your website is the trust and conversion hub of your digital footprint, how it supports referrals, what “above the fold” must include, and the most common mistakes NDIS providers make (stock photos, generic copy, unclear services). Expect practical, NDIS-specific advice on building clarity, credibility, and connection online.
00:00 Intro + why this topic matters now
01:20 Meet Greg: disability sector leader + digital marketer
02:20 Do websites still matter in the age of social media?
04:10 The “digital footprint” and why people Google you after meeting you
05:20 Why people bounce fast (and what to fix)
06:40 How a website should align with your socials (trust + consistency)
08:40 The referral connection: relationships first, website closes the loop
10:10 Touchpoints: why trust takes multiple exposures
11:45 What “above the fold” must include (value prop, real images, CTA)
14:10 Biggest website mistakes NDIS providers make (stock photos, generic services list, AI slop)
18:10 Humanising your brand: founder section, real photos, real language
21:10 Greg’s BHAG: impacting 30,000 providers through education
24:30 How to find Greg / Chadwick Digital
Podbean: https://profitablendisprovider.podbean.com/
Apple Podcast: https://apple.co/3UQI0cA
Spotify: https://podcasters.spotify.com/pod/show/the-profitable-ndis
YouTube: @ProfitableNDIS_ProviderPodcast
#NDIS #NDISproviders #NDISbusiness #disabilityservices #NDISmarketing #NDISreferrals #NDISwebsite #NDISSEO #NDISoperations #NDISleadership #ProfitableNDISProvider #SILprovider #SDA #NDIScompliance