The Read Magnet® Podcast

A quick note from Cate:

These earlier episodes come from a previous chapter of my work, before my focus shifted to writing and publishing books through The Luminous Press.

They’re still well worth a listen, so I’ve kept the full archive available.

If you’d like to stay in touch and hear about my books — including the ADHD Mum series — you can join my reader newsletter here: www.theluminous.media/newsletter/

Welcome to Season 2 where we are going to be fully exploring how content creation isn't just a job or a chore and how it can actually be a really enriching and liberating part of your life and business.  But what is a content creator? Well spoiler alert: most content creators are not millennial instagram influencers. Actually they are the experts, the entrepreneurs, the teachers, the coaches, the healers, the light workers, the rebels...  people doing what they love, earning money to do it, and not being tied down by a boss, a location or a box of any kind.

So  can you turn your knowledge and creativity into content that serves your audience, sustains you and your business and creates more freedom and flexibility in your life?

That's what we're talking about in this season, and in today's episode we are talking about the creator economy - the facts and figures, and why it's time to step into your role as content creator (whatever job title you have in your bio).

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A quick note from Cate:

These earlier episodes come from a previous chapter of my work, before my focus shifted to writing and publishing books through The Luminous Press.

They’re still well worth a listen, so I’ve kept the full archive available.

If you’d like to stay in touch and hear about my books — including the ADHD Mum series — you can join my reader newsletter here:www.theluminous.media/newsletter/

If you've ever read any of her books, Code Red, Love Your Lady Landscape or Witch, you'll know that when it comes to courageously sharing your message, Lisa Lister is the poster girl. This conversation was quite frankly delicious - we of course talked about how she went from teen magazine journalist writing about boybands to menstrual maven educating women about blood, periods and the parts of their own body they've been too embarrassed to talk about. But I also wanted to dive a bit deeper into some bigger questions about finding your voice as a woman in 2021, and how we can collectively show up more powerfully and more fully in our truth. So we also talked about what it's like to have an important message that can be awkward or cringey for some people to hear; whether we choose our message or our message chooses us; is it ever really safe to share your story; and why, at a time when every woman has a platform and freedom of speech, do so many still struggle to let themselves be seen and heard? I loved unpacking these juicy questions with Lisa.

A quick note from Cate:

These earlier episodes come from a previous chapter of my work, before my focus shifted to writing and publishing books through The Luminous Press.

They’re still well worth a listen, so I’ve kept the full archive available.

If you’d like to stay in touch and hear about my books — including the ADHD Mum series — you can join my reader newsletter here:www.theluminous.media/newsletter/

Leonie Dawson will not be put in a box, which is why this best-selling author, business mentor, artist and content creator has managed to grow a 7 figure business working mainly just 10 hours a week, and her only niche is to be herself. Leonie Dawson isn't for everybody, but if a creative, whole-hearted, personal development junkie who'se all about the fun, drops the occasional f-bomb with years of wisdom about running a business online is up your street, listen to this. We talked boundaries, learning to let your guard down, marketing with social media and building a community of friends not just followers. 

She also mentions her brand new marketing without social media course, so if this is exactly what you need, here's my affiliate link https://leoniedawson.mykajabi.com/a/2147489823/3az733vY

A quick note from Cate:

These earlier episodes come from a previous chapter of my work, before my focus shifted to writing and publishing books through The Luminous Press.

They’re still well worth a listen, so I’ve kept the full archive available.

If you’d like to stay in touch and hear about my books — including the ADHD Mum series — you can join my reader newsletter here: www.theluminous.media/newsletter/

“How do you create so much content, without burning out?” Well, I have a gameplan, and no, in this instance it has nothing to do with what I learnt as magazine journalist, because that’s all I did back then. When you’re running a business, a life and wearing all the hats inside your business, you need a content creation gameplan. Press play for 3 of my current favourite content creation strategies that keep me visible without burning out, and hitting my business goals without losing my creative edge.

Find out more about my monthly membership Fearless Content https://theluminous.media/learn/fearless-content/

Sign up for your FREE Crush Your Content Kit
https://theluminous.media/free-downloads/the-crush-your-content-kit/

A quick note from Cate:

These earlier episodes come from a previous chapter of my work, before my focus shifted to writing and publishing books through The Luminous Press.

They’re still well worth a listen, so I’ve kept the full archive available.

If you’d like to stay in touch and hear about my books — including the ADHD Mum series — you can join my reader newsletter here: www.theluminous.media/newsletter/

Gemma Ray started writing books for Amazon on Procrastionation and Self-Discipline because she and her busines partner spotted a gap in the market. What she didn’t realise was that the process of writing those books would utterly change her life, and not only lead to her fulfilling a childhood dream of becoming a best-selling author, but would also learn the life-changing lesson, that all that unsexy boring stuff she used to see as the to-dos in her life, were actually the key to living her best life. We talked the power of personal development, while Gemma also shared her own writing process and best tips for getting your book written.

Gemma’s Procrastination book:  https://www.amazon.co.uk/Stop-Procrastinating-Start-Living-Procrastination/dp/B0892HTJNL/ref=sr_1_1?dchild=1&keywords=gemma+ray&qid=1622460438&sr=8-1

Gemma’s Self-Discipline book: https://www.amazon.co.uk/Self-Discipline-How-Procrastination-self-discipline/dp/1790329612/ref=sr_1_2?dchild=1&keywords=gemma+ray&qid=1622460470&sr=8-2.   

Find out more about SOUL STORY, the complete storytelling course for coaches, creatives and change-makers: https://catebutlerross.lpages.co/soulstory/

Are you ready to write your book? Grab your free download here
https://theluminous.media/free-downloads/grow-your-business-with-a-bestselling-book/

A quick note from Cate:

These earlier episodes come from a previous chapter of my work, before my focus shifted to writing and publishing books through The Luminous Press.

They’re still well worth a listen, so I’ve kept the full archive available.

If you’d like to stay in touch and hear about my books — including the ADHD Mum series — you can join my reader newsletter here: www.theluminous.media/newsletter/

Being a great content creator is more than just knowing how to put together a viral social media post or write a killer headline.

And often it’s not your writing skills or your marketing strategy that’s holding you back - it’s actually your mindset that’s sabotaging you at every turn.

 So is self-sabotage the real reason your content’s not getting your business and your brand to where you want it to be? 

Find out more about my monthly membership community Fearless Content https://theluminous.media/learn/fearless-content/

Grab your FREE Crush Your Content Kit
https://theluminous.media/free-downloads/the-crush-your-content-kit/ 

A quick note from Cate:

These earlier episodes come from a previous chapter of my work, before my focus shifted to writing and publishing books through The Luminous Press.

They’re still well worth a listen, so I’ve kept the full archive available.

If you’d like to stay in touch and hear about my books — including the ADHD Mum series — you can join my reader newsletter here:www.theluminous.media/newsletter/

Raimonda Jan is an absolute powerhouse -  author, international speaker, women's leader, mentor, and as founder of The Women in Business Club has organised international summits, in person events and grown to influencer status online. It's hard to believe therefore that she ever struggled to be heard and share her voice - and yet from Lithuanian school girl arriving in the UK unable to speak a word of English or even attend school, to young woman too paralysed with fear to speak her truth, Raimonda’s journey has been one of grit, determination and courage

- Press play to learn how Raimonda turned her fear into power; and using the stories of the women who went before her as inspiration, found an unwavering sense of purpose that led her to finally speak her truth. 

Raimonda's EBook: https://theyoungerselfletters.com

Raimonda’s Visibility Mastermind: http://raimondajankunaite.com/expert-visibility-mastermind

A quick note from Cate:

These earlier episodes come from a previous chapter of my work, before my focus shifted to writing and publishing books through The Luminous Press.

They’re still well worth a listen, so I’ve kept the full archive available.

If you’d like to stay in touch and hear about my books — including the ADHD Mum series — you can join my reader newsletter here:www.theluminous.media/newsletter/

You know that storytelling is one of your most powerful tools as a business person and entrepreneur, and that your story is one of your most valuable business assets... But how do you actually tell a story so people will listen…?

Well, that's what storytelling formulas are for, and this simple 4-step storytelling framework I share in this episode is how every classic story you've ever heard is told.

Once you know this you can rinse and repeat it to your audience's delight, over and over again.

SOUL STORY is my complete storytelling course for coaches, creatives and change-makers ready to make more impact with the content and communications. Find out more:  https://theluminous.media/learn/soul-story/

Grab your copy of my Free Storytelling Guide here https://catebutlerross.lpages.co/storytelling-guide/

A quick note from Cate:

These earlier episodes come from a previous chapter of my work, before my focus shifted to writing and publishing books through The Luminous Press.

They’re still well worth a listen, so I’ve kept the full archive available.

If you’d like to stay in touch and hear about my books — including the ADHD Mum series — you can join my reader newsletter here: www.theluminous.media/newsletter/

In just 3 short years Natasha Bray has scaled her business from something she began on maternity leave from her social work job, to a £1million coaching business. And the really striking thing is this - she did it all with a relatively small audience and no ad spend.

In this first episode of The Content Download's The Soul Work Season, discover how Natasha uses storytelling with a purpose to grow a thriving 7 figure empire.

Discover more about Natasha's work at https://www.natashabray.co.uk/.

Grab your copy of my Free Storytelling Guide here https://theluminous.media/free-downloads/storytelling-guide/

Soul Story is my complete storytelling course for coaches, creatives and change-makers ready to make more impact with their content and communications. Find out more here https://theluminous.media/learn/soul-story/

A quick note from Cate:

These earlier episodes come from a previous chapter of my work, before my focus shifted to writing and publishing books through The Luminous Press.

They’re still well worth a listen, so I’ve kept the full archive available.

If you’d like to stay in touch and hear about my books — including the ADHD Mum series — you can join my reader newsletter here:www.theluminous.media/newsletter/

“Write book” has been on your vision board for a long time and ‘author’ is something you’re itching to add to your bio, but there always seems to be something more pressing and more important to do inside your life and business than actually sit down and write it. If this sounds familiar, this episode is for you. Because while running a business and having a life doesn’t leave a whole lot of room for penning a masterpiece, there are some tell tale signs that you are primed and ready to get focused and get that book written right now, so you can take your brand to the next level.