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The Reality Of Monetization In The Streaming Era


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Longtime musician, Jeremiah Bowser, recently shared his streaming revenue for the month of August: $8.63 for 3,600 plays. That’s less than what he used to make selling a single CD at a live show. His story sparked a bigger conversation: are podcast creators heading toward the same trap musicians face in the streaming era?

In this episode, we compare the realities of music streaming and podcast downloads, break down who actually makes money (from Taylor Swift to indie acts), and reflect on what this means for podcasters. Should monetization be the goal, or just a cherry on top of a passion project?

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