In today's fast-moving world, a single tweet, headline, or misstep can transform how the world perceives your company and brand. Reputation has never been more fragile—or more powerful. In this episode, we sit down with two leading experts to explore how organizations can navigate this high-stakes environment.

We dive into the strategies companies need to not only protect their image but also to build lasting trust with their customers, employees, and stakeholders. From handling crises with transparency to shaping narratives that resonate, we'll uncover what it really takes to stay ahead in an era where reputation is everything.

Whether you're a business leader, communicator, or simply curious about the forces shaping modern brands, this conversation will give you insights into why reputation isn't just an asset—it's the foundation of long-term success

About the Guest

Guests in this podcast are Soctt Brandley and DJ Sprague.

Scott and DJ are reputation management experts, podcasters, bloggers, and co-authors of Reputation King, How to become the most trusted online brand in your industry, available on Amazon.

Brandley and Sprague lead Shopper Approved, helping ecommerce brands boost traffic and conversions by collecting and syndicating customer reviews.

Combining marketing with behavioral science, they develop tools that amplify trust and performance. As keynote speakers, they've shared the stage with top leaders and collaborated with Dr. Robert Cialdini, renowned author of Influence.

Guest social media

- Website: www.shopperapproved.com

- LinkedIn: https://www.linkedin.com/company/shopperapproved/

- YouTube: https://www.youtube.com/c/ShopperApproved

Host social media

- Website: www.siinda.org

www.globalbusinesstherapy.com

- LinkedIn: https://www.linkedin.com/in/kimberli-lewis-7a34053/?ppe=1

- Facebook: https://www.facebook.com/groups/321914342101473/

https://www.facebook.com/followsiinda/