The Rob Prsa Podcast

*** Show Notes ***

The Clothing Brand Marketing System: https://clothingbrandmarketing.com/

Design Crowd (DISCOUNT CODE - "APPAREL"): https://www.designcrowd.com/apparel

Book A Brand Review: https://www.apparelsuccess.com/

Facebook Group: https://www.facebook.com/groups/243380772810772/

QUESTION — Have a question about how to run your clothing brand? Post in comments section of this video!

About This Video:

In this video, Rob talks about the most important principle for getting a clothing brand off the ground which is "positive feedback loops". If you don't have any customers, followers on Instagram, TikTok, Facebook, YouTube (or any other social media platform), celebrity / influencer endorsements, then applying positive feedback loops to your clothing brand will incredibly impact your ability to get results. The second you gain any results for your clothing brand - it's absolutely crucial that you cycle those results right back into your brand and expose them to your audience. Many clothing brand startups don't understand that building a clothing brand literally means that you need to BUILD it one piece at a time. If you're just starting a clothing brand, then do whatever it takes to get your initial results and "loop" them back into your clothing line. This info applies to startup clothing brands, clothing lines, streetwear brands, streetwear lines, t shirt businesses, t shirt brands, print on demand (POD), dropshipping and beyond!!

*** Show Notes ***

The Clothing Brand Marketing System: https://clothingbrandmarketing.com/

Design Crowd (DISCOUNT CODE - "APPAREL"): https://www.designcrowd.com/apparel

Book A Brand Review: https://www.apparelsuccess.com/

Facebook Group: https://www.facebook.com/groups/243380772810772/

QUESTION — Have a question about how to run your clothing brand? Post in comments section of this video!

About This Video:

In this video, Rob talks about how to market your clothing brand online in 2021 on social media. The social media marketing strategies shared in this video will cover Instagram marketing, TikTok marketing, Facebook ads and more. This video will show you how to grow on tiktok and Instagram (through Instagram reels). It doesn't matter whether your clothing brand is print on demand (POD) or inventory based - this brand strategy will easily help you move your clothing line forward. You can view this as a rough "marketing plan" and a free content strategy for 2021. This info applies to ecommerce and online clothing brands, clothing lines, streetwear brands, streetwear lines, fashion brands, fashion lines, t shirt businesses, print on demand (POD), dropshipping and beyond!!

*** Show Notes ***

The Clothing Brand Marketing System: https://clothingbrandmarketing.com/

Design Crowd (DISCOUNT CODE - "APPAREL"): https://www.designcrowd.com/apparel

Book A Brand Review: https://www.apparelsuccess.com/

Facebook Group: https://www.facebook.com/groups/243380772810772/

QUESTION — Have a question about how to run your clothing brand? Post in comments section of this video!

About This Video:

In this video, I share with you the honest truth about who I am and what I am achieving inside of my businesses. I am sick and tired of "gurus" pretending to be something that they are not - and so I figured I would do my best to show you what's really going on with me. The clothing brand owners I make this content for are those doing six figures per year or less in revenue. The clothing brand marketing strategies and deeper success principles that I teach are perfect for you if you are trying to quit your job and become a full time entrepreneur. This video is for all entrepreneurs but specifically those running a clothing brand, clothing line, fashion brand, fashion line, streetwear brand, streetwear line, t shirt business, print on demand (POD), dropshipping, and beyond!!

*** Show Notes ***

The Clothing Brand Marketing System: https://clothingbrandmarketing.com/

Design Crowd (DISCOUNT CODE - "APPAREL"): https://www.designcrowd.com/apparel

Book A Brand Review: https://www.apparelsuccess.com/

Facebook Group: https://www.facebook.com/groups/243380772810772/

QUESTION — Have a question about how to run your clothing brand? Post in comments section of this video!

About This Video:

In this video, Rob shares the 3 main reasons for a lack of consistent sales with your clothing brand. The first reasons is "lead generation". It's impossible to receive 50 orders a day if you only have 25 people visiting your website. It is crucial to drive quality traffic to your website on a regular basis in order to grow a successful clothing brand. The second reason for a lack of sales is with your ability to close sales online. Once you've driven traffic to your clothing lines website, how is it converting? Is anyone buying? Closing a high percentage of your leads is essential. The last reason is that no one is buying more than once. After you've closed, are people wanting to buy more and come back again? Repeat customers are the lifeblood of your brand. It doesn't matter whether you are starting a print on demand clothing brand or an inventory based clothing line - these 3 bottlenecks are the key to true success. This info is for clothing brands, clothing lines, apparel brands, apparel lines, t shirt businesses, t shirt brands, fashion brands, fashion lines, streetwear brands, print on demand (POD), dropshipping and beyond!!

*** Show Notes ***

The Clothing Brand Marketing System: https://clothingbrandmarketing.com/

Design Crowd (DISCOUNT CODE - "APPAREL"): https://www.designcrowd.com/apparel

Book A Brand Review: https://www.apparelsuccess.com/

Facebook Group: https://www.facebook.com/groups/243380772810772/

QUESTION — Have a question about how to run your clothing brand? Post in comments section of this video!

About This Video:

In this video, Rob shares his 7 favourite universal principles of success: (1) long term growth (delayed gratification) VS immediate gratification (2) abundance vs scarcity mindset (3) Process orientation vs results orientation (4) giving vs taking (5) learning from adversity and defeat (6) self-discipline (7) action taking. Learning these core success principles and applying them to your clothing brand will no doubt help you get the results you are looking for. As the operator of a clothing brand (print on demand or carrying inventory), it's important that you learn these mindsets as they are all crucial components of growing a successful business. These principles will help with every area of growing your clothing line, from marketing and sales to brand building and staging. This info applies to online clothing brands, clothing lines, fashion lines, fashion brands, print on demand (POD), dropshipping, t shirt businesses, streetwear and beyond!!

*** Show Notes ***

The Clothing Brand Marketing System: https://clothingbrandmarketing.com/

Design Crowd (DISCOUNT CODE - "APPAREL"): https://www.designcrowd.com/apparel

Book A Brand Review: https://www.apparelsuccess.com/

Facebook Group: https://www.facebook.com/groups/243380772810772/

QUESTION — Have a question about how to run your clothing brand? Post in comments section of this video!

About This Video:

In this video, Rob talks about the problem of clothing brand owners wanting to outsource every area of their clothing line development to third parties. At the beginning stages of growing your clothing brand, it's important to develop a base-level skillset in design (adobe photoshop, premiere, illustrator), marketing (TikTok, Instagram, Facebook, YouTube, Facebook Ads & Instagram Ads), website development (wix, shopify, etc), screen printing, branding and practically every other area of developing a clothing brand that exists. If you ONLY have the clothing brand idea and hope that everyone else will do all groundwork - it will be VERY difficult to grow. The reason why you will struggle to grow your clothing brand is because you will not be able to move fast enough (making key changes for your brand) or hire well since you don't have the ability to assess whether someone has the appropriate skills or not. Invest your time at the beginning building the skills necessary to start your clothing brand. This info applies to clothing brands, clothing lines, print on demand (pod), dropshipping, t shirt brands, fashion lines, and beyond!!

*** Show Notes ***

The Clothing Brand Marketing System: https://clothingbrandmarketing.com/

Design Crowd (DISCOUNT CODE - "APPAREL"): https://www.designcrowd.com/apparel

Book A Brand Review: https://www.apparelsuccess.com/

Facebook Group: https://www.facebook.com/groups/243380772810772/

QUESTION — Have a question about how to run your clothing brand? Post in comments section of this video!

About This Video:

In this video, Rob shares a breakdown of his clothing brands results for the month of November 2020 during Black Friday week. Whether you are running a print on demand or inventory based business, this advice will help you make realistic goals for your clothing brand and help your clothing line turn into a true success story. If you ever wonder what it would look like to run a million dollar clothing brand - this video will help you get a better grip on how to achieve it. My marketing strategies consisted of running retargeting/lookalike facebook and instagram ads (FB ads), email marketing campaigns and simple social media posts/promos. There is a common misunderstanding that your clothing brands traffic sources need to be very diversified. Many very large businesses use only one traffic source. This allows you to master the skills necessary to beat out the competition. I wanted to share my success story with you to inspire you and show you that it is achievable for you and your clothing brand as well. This info applies to clothing brands, clothing lines, fashion brands, fashion lines, tshirt brands, tshirt lines, print on demand (POD), and dropshipping!

*** Show Notes ***

The Clothing Brand Marketing System: https://clothingbrandmarketing.com/

Design Crowd (DISCOUNT CODE - "APPAREL"): https://www.designcrowd.com/apparel

Book A Brand Review: https://www.apparelsuccess.com/

Facebook Group: https://www.facebook.com/groups/243380772810772/

QUESTION — Have a question about how to run your clothing brand? Post in comments section of this video!

About This Video:

In this video, Rob talks about how most clothing brand owners perceive their biggest problem to be "sales" and "conversions" - when in reality the problem is with the foundation of their brand (brand concept, website quality, product quality, social media presentation). The process of selling clothing online shouldn't involve any aggressive sales tactics or strategies - but instead "staging" your clothing line in a way that clicks with your audience and creates an irresistible urge to buy. Focus on the foundation of your clothing brand and never stop sculpting... THAT is the ultimate marketing strategy. This info applies to clothing brands, clothing lines, apparel brands, apparel lines, fashion lines, fashion brands, t shirt brands, t shirt lines, streetwear brands, streetwear lines, print on demand (POD), dropshipping and beyond!!

*** Show Notes ***

The Clothing Brand Marketing System: https://clothingbrandmarketing.com/

Design Crowd (DISCOUNT CODE - "APPAREL"): https://www.designcrowd.com/apparel

Book A Brand Review: https://www.apparelsuccess.com/

Facebook Group: https://www.facebook.com/groups/243380772810772/

QUESTION — Have a question about how to run your clothing brand? Post in comments section of this video!

About This Video:

In this video, Rob talks about how many designs / styles / t-shirts you should launch with when starting a clothing brand. Deciding how many designs to launch a clothing line with is trickier than it may appear! Too many designs can lead to an overwhelming amount of overhead and decision making fatigue from your website visitors. It's a different decision to make for print on demand clothing brand owners versus clothing brands that are holding onto their inventory. I attempt to break down the nuances here. This info applies to clothing brands, clothing lines, apparel brands, apparel lines, fashion lines, fashion brands, t shirt brands, t shirt lines, streetwear brands, streetwear lines, print on demand (POD), dropshipping and beyond!!

*** Show Notes ***

The Clothing Brand Marketing System: https://clothingbrandmarketing.com/

Design Crowd (DISCOUNT CODE - "APPAREL"): https://www.designcrowd.com/apparel

Book A Brand Review: https://www.apparelsuccess.com/

Facebook Group: https://www.facebook.com/groups/243380772810772/

QUESTION — Have a question about how to run your clothing brand? Post in comments section of this video!

About This Video:

In this video, Rob shares a harsh lesson on entitlement in entrepreneurship - and how just because you've invested ample time into creating a clothing brand, doesn't mean people will want to buy it. The reality is that unless your brand is offering REAL value, no one will buy from you (other than maybe friends and family). This lesson is meant to motivate you to create with potency and accuracy - rather than a focus on making a lot of money. The role of an entrepreneur is first and foremost to offer value. If value is provided, then you will be reciprocated. Brand strategy then should come from a place of creating purely with your customers wants and needs in mind. This entrepreneurial vlog applies to all entrepreneurs, especially clothing brands, clothing lines, fashion brands, fashion lines, t shirt brands, t shirt lines, streetwear brands, streetwear lines, print on demand (POD), dropshipping and beyond!!