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Jason Yanowitz, co-founder of Blockworks, joins us today to unveil his frameworks for how crypto media has evolved into multi-million dollar information empires.
We discussed:
- Why Crypto CPMs Are Higher Than Trad Media
- The "Messy Middle" That Kills Most Media Companies
- How The House-of-Brands Strategy Really Works
- Why People Follow Personalities, Not Publications
- Onchain IPOs: The Future of Media Exits?
- Using AI To Systemize Your Business
We also covered the new age of attention, mediums of content, and how Jason is thinking about the future of tokenizing real companies.
Let's get into it.
The Rollup
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Newton is the trust layer for autonomous finance. Smart. Secure. Verifiable. Built for a future where AI agents replace apps and interfaces. Learn more here: https://www.magicnewton.com/
Get effortless access to crypto's best DeFi yields. Continually rebalanced by AI powered Keepers to earn you more while saving you time and reducing costs.
Learn more here: https://summer.fi/earn?referralCode=2000096
----
Timestamps
00:00 Intro
00:54 Magic Ad
01:22 Starknet Ad
01:47 Yanowitzâs Crypto Niche Journey
06:30 Monetizing Media Companies
11:28 New Crypto Media Era
18:51 Locking Media Edge
24:18 Maintaining Audience Integrity
26:59 Media Exit Plans
29:42 SummerFi Ad
30:23 Mantle Ad
31:04 IPOsOnchain
36:43 Institutional Media Opportunities
41:51 People vs Brands
45:34 Long-Form vs Short-Form Content
51:10 A New Medium For Content
54:10 Permissionless Plug
Website: https://therollup.co/
Spotify: https://open.spotify.com/show/1P6ZeYd9vbF3hJA2n7qoL5?si=7230787bb90947ef
Podcast: https://therollup.co/category/podcast
Follow us on X: https://www.x.com/therollupco
Follow Rob on X: https://www.x.com/robbie_rollup
Follow Andy on X: https://www.x.com/ayyyeandy
Join our TG group: https://t.me/+8ARkR_YZixE5YjBh
The Rollup Disclosures: https://therollup.co/the-rollup-discl
đđđŠđđđđđ đđ„: đđŻđ·đŠđŽđ”đȘđŻđš đȘđŻ đ€đłđșđ±đ”đ°đ€đ¶đłđłđŠđŻđ€đș đąđŻđ„ đđŠđđȘ đ±đđąđ”đ§đ°đłđźđŽ đ€đ°đźđŠđŽ đžđȘđ”đ© đȘđŻđ©đŠđłđŠđŻđ” đłđȘđŽđŹđŽ đȘđŻđ€đđ¶đ„đȘđŻđš đ”đŠđ€đ©đŻđȘđ€đąđ đłđȘđŽđŹ, đ©đ¶đźđąđŻ đŠđłđłđ°đł, đ±đđąđ”đ§đ°đłđź đ§đąđȘđđ¶đłđŠ đąđŻđ„ đźđ°đłđŠ. đđ” đ€đŠđłđ”đąđȘđŻ đ±đ°đȘđŻđ”đŽ đ”đ©đłđ°đ¶đšđ©đ°đ¶đ” đ”đ©đȘđŽ đ€đ©đąđŻđŻđŠđ, đžđŠ đźđąđș đŠđąđłđŻ đą đ€đ°đźđźđȘđŽđŽđȘđ°đŻ đ°đł đ§đŠđŠ đąđŽ đą đŽđ±đ°đŻđŽđ°đłđŽđ©đȘđ±, đȘđ§ đ”đ©đȘđŽ đȘđŽ đ”đ©đŠ đ€đąđŽđŠ đžđŠ đžđȘđđ đąđđžđąđșđŽ đźđąđŹđŠ đŽđ¶đłđŠ đȘđ” đȘđŽ đ€đđŠđąđł. đđŠ đąđłđŠ đŽđ”đłđȘđ€đ”đđș đąđŻ đŠđ„đ¶đ€đąđ”đȘđ°đŻđąđ đ€đ°đŻđ”đŠđŻđ” đ±đđąđ”đ§đ°đłđź, đŻđ°đ”đ©đȘđŻđš đžđŠ đ°đ§đ§đŠđł đȘđŽ đ§đȘđŻđąđŻđ€đȘđąđ đąđ„đ·đȘđ€đŠ. đđŠ đąđłđŠ đŻđ°đ” đ±đłđ°đ§đŠđŽđŽđȘđ°đŻđąđđŽ đ°đł đđȘđ€đŠđŻđŽđŠđ„ đąđ„đ·đȘđŽđ°đłđŽ.
The Rollup TV is brought to you by:
Boundless: https://beboundless.xyz/
AltLayer: https://www.altlayer.io/
Mantle: https://www.mantle.xyz/
Vertex: https://vertexprotocol.com/
Subsquid: https://www.sqd.ai/
Summer: https://summer.fi/
Join The Rollup Family:
Website: https://therollup.co/
Spotify: https://open.spotify.com/show/1P6ZeYd..
Podcast: https://therollup.co/category/podcast
Follow us on X: https://www.x.com/therollupco
Follow Rob on X: https://www.x.com/robbie_rollup
Follow Andy on X: https://www.x.com/ayyyeandy
Join our TG group: https://t.me/+8ARkR_YZixE5YjBh
The Rollup Disclosures: https://therollup.co/the-rollup-discl
Timestamps
00:00 Introduction and Format Changes
06:05 Meme Tweets and Community Engagement
09:58 Market Analysis: Stablecoins and Trends
11:22 Guest Segment: Trading Insights with Jake
27:28 Security Concerns in Crypto
29:10 Guest Segment: Insights from Reagan on Market Trends
52:29 Exploring Zero-Knowledge Technology and Its Applications
56:19 The Rise of Stablecoins in Emerging Markets
59:38 The Future of Payment Solutions with Stablecoins
01:03:57 Building Native Rollups and Their Impact on Ethereum
01:09:51 The Shift Towards Revenue in DeFi Protocols
01:23:19 Navigating Challenges in the Crypto Landscape
01:34:28 Innovations in Internet Capital Markets with Dupe
đđđŠđđđđđ đđ„: đđŻđ·đŠđŽđ”đȘđŻđš đȘđŻ đ€đłđșđ±đ”đ°đ€đ¶đłđłđŠđŻđ€đș đąđŻđ„ đđŠđđȘ đ±đđąđ”đ§đ°đłđźđŽ đ€đ°đźđŠđŽ đžđȘđ”đ© đȘđŻđ©đŠđłđŠđŻđ” đłđȘđŽđŹđŽ đȘđŻđ€đđ¶đ„đȘđŻđš đ”đŠđ€đ©đŻđȘđ€đąđ đłđȘđŽđŹ, đ©đ¶đźđąđŻ đŠđłđłđ°đł, đ±đđąđ”đ§đ°đłđź đ§đąđȘđđ¶đłđŠ đąđŻđ„ đźđ°đłđŠ. đđ” đ€đŠđłđ”đąđȘđŻ đ±đ°đȘđŻđ”đŽ đ”đ©đłđ°đ¶đšđ©đ°đ¶đ” đ”đ©đȘđŽ đ€đ©đąđŻđŻđŠđ, đžđŠ đźđąđș đŠđąđłđŻ đą đ€đ°đźđźđȘđŽđŽđȘđ°đŻ đ°đł đ§đŠđŠ đąđŽ đą đŽđ±đ°đŻđŽđ°đłđŽđ©đȘđ±, đȘđ§ đ”đ©đȘđŽ đȘđŽ đ”đ©đŠ đ€đąđŽđŠ đžđŠ đžđȘđđ đąđđžđąđșđŽ đźđąđŹđŠ đŽđ¶đłđŠ đȘđ” đȘđŽ đ€đđŠđąđł. đđŠ đąđłđŠ đŽđ”đłđȘđ€đ”đđș đąđŻ đŠđ„đ¶đ€đąđ”đȘđ°đŻđąđ đ€đ°đŻđ”đŠđŻđ” đ±đđąđ”đ§đ°đłđź, đŻđ°đ”đ©đȘđŻđš đžđŠ đ°đ§đ§đŠđł đȘđŽ đ§đȘđŻđąđŻđ€đȘđąđ đąđ„đ·đȘđ€đŠ. đđŠ đąđłđŠ đŻđ°đ” đ±đłđ°đ§đŠđŽđŽđȘđ°đŻđąđđŽ đ°đł đđȘđ€đŠđŻđŽđŠđ„ đąđ„đ·đȘđŽđ°đłđŽ.
TraderMayne, co-founder of Breakout and an OG influencer, joins us today to discuss the state of the markets and how he is positioning for 2025.
We discuss who actually moves markets, whether institutions will kill CT influence, and what it takes to identify if you're actually good at trading versus just lucky. We also ask him about the dispersion in performance across many tokens, his takes on Hyperliquid, Fartcoin, SPX6900 and more.
Not our usual cup of tea, but it was a fun conversation.
TraderMayne shares the craziest stories from his prop firm Breakout, and why he chose to lean into building a prop firm to help new traders get off the ground in crypto.
Let's get into it.
The Rollup
---
Newton is the trust layer for autonomous finance. Smart. Secure. Verifiable. Built for a future where AI agents replace apps and interfaces. Learn more here: https://www.magicnewton.com/
----
Timestamps
00:00 Intro
00:48 Magic Ad
01:17 Trump News Cycles
04:38 Token Saturation?
06:39 Thoughts on Movement Coin
10:49 Gainsyâs Trading Approach
15:26 Starkware Ad
15:49 Mantle Ad
16:30 Building Breakout
24:40 HYPE vs Fartcoin
27:53 Trader Alpha
Website: https://therollup.co/
Spotify: https://open.spotify.com/show/1P6ZeYd9vbF3hJA2n7qoL5?si=7230787bb90947ef
Podcast: https://therollup.co/category/podcast
Follow us on X: https://www.x.com/therollupco
Follow Rob on X: https://www.x.com/robbie_rollup
Follow Andy on X: https://www.x.com/ayyyeandy
Join our TG group: https://t.me/+8ARkR_YZixE5YjBh
The Rollup Disclosures: https://therollup.co/the-rollup-discl
đđđŠđđđđđ đđ„: đđŻđ·đŠđŽđ”đȘđŻđš đȘđŻ đ€đłđșđ±đ”đ°đ€đ¶đłđłđŠđŻđ€đș đąđŻđ„ đđŠđđȘ đ±đđąđ”đ§đ°đłđźđŽ đ€đ°đźđŠđŽ đžđȘđ”đ© đȘđŻđ©đŠđłđŠđŻđ” đłđȘđŽđŹđŽ đȘđŻđ€đđ¶đ„đȘđŻđš đ”đŠđ€đ©đŻđȘđ€đąđ đłđȘđŽđŹ, đ©đ¶đźđąđŻ đŠđłđłđ°đł, đ±đđąđ”đ§đ°đłđź đ§đąđȘđđ¶đłđŠ đąđŻđ„ đźđ°đłđŠ. đđ” đ€đŠđłđ”đąđȘđŻ đ±đ°đȘđŻđ”đŽ đ”đ©đłđ°đ¶đšđ©đ°đ¶đ” đ”đ©đȘđŽ đ€đ©đąđŻđŻđŠđ, đžđŠ đźđąđș đŠđąđłđŻ đą đ€đ°đźđźđȘđŽđŽđȘđ°đŻ đ°đł đ§đŠđŠ đąđŽ đą đŽđ±đ°đŻđŽđ°đłđŽđ©đȘđ±, đȘđ§ đ”đ©đȘđŽ đȘđŽ đ”đ©đŠ đ€đąđŽđŠ đžđŠ đžđȘđđ đąđđžđąđșđŽ đźđąđŹđŠ đŽđ¶đłđŠ đȘđ” đȘđŽ đ€đđŠđąđł. đđŠ đąđłđŠ đŽđ”đłđȘđ€đ”đđș đąđŻ đŠđ„đ¶đ€đąđ”đȘđ°đŻđąđ đ€đ°đŻđ”đŠđŻđ” đ±đđąđ”đ§đ°đłđź, đŻđ°đ”đ©đȘđŻđš đžđŠ đ°đ§đ§đŠđł đȘđŽ đ§đȘđŻđąđŻđ€đȘđąđ đąđ„đ·đȘđ€đŠ. đđŠ đąđłđŠ đŻđ°đ” đ±đłđ°đ§đŠđŽđŽđȘđ°đŻđąđđŽ đ°đł đđȘđ€đŠđŻđŽđŠđ„ đąđ„đ·đȘđŽđ°đłđŽ.
The Rollup TV is brought to you by:
Boundless: https://beboundless.xyz/
AltLayer: https://www.altlayer.io/
Mantle: https://www.mantle.xyz/
Vertex: https://vertexprotocol.com/
Subsquid: https://www.sqd.ai/
Summer: https://summer.fi/
Join The Rollup Family:
Website: https://therollup.co/
Spotify: https://open.spotify.com/show/1P6ZeYd..
Podcast: https://therollup.co/category/podcast
Follow us on X: https://www.x.com/therollupco
Follow Rob on X: https://www.x.com/robbie_rollup
Follow Andy on X: https://www.x.com/ayyyeandy
Join our TG group: https://t.me/+8ARkR_YZixE5YjBh
The Rollup Disclosures: https://therollup.co/the-rollup-discl
Timestamps
00:00 Global Tensions and Market Reactions
04:40 Coinbase and Military Sponsorship Controversy
06:09 Hyperliquid: The New Crypto Sensation?
09:30 Eigen Layer and the Future of Decentralized Apps
11:54 Kraken's New L2 Token: Ink and Market Dynamics
15:19 AI Investments and Market Insights
39:23 Market Analysis with TraderMain
46:21 Market Sentiment and Altcoin Dynamics
49:34 The Role of Movement Coins in Trading
52:28 The Meme Coin Phenomenon and Its Implications
53:51 Trading Strategies: Gainzy vs. Ansem
58:22 The Evolution of Breakout and Prop Trading
01:04:33 Diversifying Income in Crypto
01:06:31 Comparative Analysis of Fart Coin and Hype Coin
01:11:46 Market Positioning Ahead of FOMC
01:14:10 Revenue Models in Crypto
01:22:05 WorldCoin's Potential and User Distribution
01:31:21 CoinFund's Investment Insights and Success Stories
đđđŠđđđđđ đđ„: đđŻđ·đŠđŽđ”đȘđŻđš đȘđŻ đ€đłđșđ±đ”đ°đ€đ¶đłđłđŠđŻđ€đș đąđŻđ„ đđŠđđȘ đ±đđąđ”đ§đ°đłđźđŽ đ€đ°đźđŠđŽ đžđȘđ”đ© đȘđŻđ©đŠđłđŠđŻđ” đłđȘđŽđŹđŽ đȘđŻđ€đđ¶đ„đȘđŻđš đ”đŠđ€đ©đŻđȘđ€đąđ đłđȘđŽđŹ, đ©đ¶đźđąđŻ đŠđłđłđ°đł, đ±đđąđ”đ§đ°đłđź đ§đąđȘđđ¶đłđŠ đąđŻđ„ đźđ°đłđŠ. đđ” đ€đŠđłđ”đąđȘđŻ đ±đ°đȘđŻđ”đŽ đ”đ©đłđ°đ¶đšđ©đ°đ¶đ” đ”đ©đȘđŽ đ€đ©đąđŻđŻđŠđ, đžđŠ đźđąđș đŠđąđłđŻ đą đ€đ°đźđźđȘđŽđŽđȘđ°đŻ đ°đł đ§đŠđŠ đąđŽ đą đŽđ±đ°đŻđŽđ°đłđŽđ©đȘđ±, đȘđ§ đ”đ©đȘđŽ đȘđŽ đ”đ©đŠ đ€đąđŽđŠ đžđŠ đžđȘđđ đąđđžđąđșđŽ đźđąđŹđŠ đŽđ¶đłđŠ đȘđ” đȘđŽ đ€đđŠđąđł. đđŠ đąđłđŠ đŽđ”đłđȘđ€đ”đđș đąđŻ đŠđ„đ¶đ€đąđ”đȘđ°đŻđąđ đ€đ°đŻđ”đŠđŻđ” đ±đđąđ”đ§đ°đłđź, đŻđ°đ”đ©đȘđŻđš đžđŠ đ°đ§đ§đŠđł đȘđŽ đ§đȘđŻđąđŻđ€đȘđąđ đąđ„đ·đȘđ€đŠ. đđŠ đąđłđŠ đŻđ°đ” đ±đłđ°đ§đŠđŽđŽđȘđ°đŻđąđđŽ đ°đł đđȘđ€đŠđŻđŽđŠđ„ đąđ„đ·đȘđŽđ°đłđŽ.
The Rollup TV is brought to you by:
Boundless: https://beboundless.xyz/
AltLayer: https://www.altlayer.io/
Mantle: https://www.mantle.xyz/
Vertex: https://vertexprotocol.com/
Subsquid: https://www.sqd.ai/
Summer: https://summer.fi/
Join The Rollup Family:
Website: https://therollup.co/
Spotify: https://open.spotify.com/show/1P6ZeYd..
Podcast: https://therollup.co/category/podcast
Follow us on X: https://www.x.com/therollupco
Follow Rob on X: https://www.x.com/robbie_rollup
Follow Andy on X: https://www.x.com/ayyyeandy
Join our TG group: https://t.me/+8ARkR_YZixE5YjBh
The Rollup Disclosures: https://therollup.co/the-rollup-discl
Timestamps
00:00 Introduction to The Roll Up TV and Guests
01:13 Recent Market Developments and Token Collapses
03:39 Bybit's Hybrid DEX Announcement
06:05 ETF Filings and Staking Language
09:00 Trump and Tron Going Public
11:50 Introduction to Himanshu and Sentient
12:35 The Vision Behind Sentient and Decentralized AI
18:20 The Importance of Verification in AI
24:29 Challenges in AI and Crypto Integration
28:20 Innovative Projects within the Sentient Ecosystem
33:05 DC Builder and Zero Knowledge Machine Learning
40:56 Proof of Personhood and the Future of Identity
44:33 Decentralized Identity and ZK Technologies
50:02 AI in Crypto: Current Landscape and Innovations
54:42 The Future of Identity Platforms and User Privacy
01:00:08 Blockchain Bottlenecks: Execution vs. Consensus
01:05:45 Institutional Interest Beyond Ethereum
01:08:32 The Dynamics of On-Chain Speculation
01:12:14 The Role of Wallets in User Retention
01:18:52 The Future of Stablecoins and AI Integration
01:28:51 The Future of Payments: Stablecoins vs. Real-Time Payment Networks
01:35:33 The Role of FinTech in Crypto Payments
01:36:30 Understanding the Value of Tokens in Crypto
01:49:03 JP Morgan's Entry into Stablecoins
01:52:20 Building a Brand: Azuki and the Anime Industry
đđđŠđđđđđ đđ„: đđŻđ·đŠđŽđ”đȘđŻđš đȘđŻ đ€đłđșđ±đ”đ°đ€đ¶đłđłđŠđŻđ€đș đąđŻđ„ đđŠđđȘ đ±đđąđ”đ§đ°đłđźđŽ đ€đ°đźđŠđŽ đžđȘđ”đ© đȘđŻđ©đŠđłđŠđŻđ” đłđȘđŽđŹđŽ đȘđŻđ€đđ¶đ„đȘđŻđš đ”đŠđ€đ©đŻđȘđ€đąđ đłđȘđŽđŹ, đ©đ¶đźđąđŻ đŠđłđłđ°đł, đ±đđąđ”đ§đ°đłđź đ§đąđȘđđ¶đłđŠ đąđŻđ„ đźđ°đłđŠ. đđ” đ€đŠđłđ”đąđȘđŻ đ±đ°đȘđŻđ”đŽ đ”đ©đłđ°đ¶đšđ©đ°đ¶đ” đ”đ©đȘđŽ đ€đ©đąđŻđŻđŠđ, đžđŠ đźđąđș đŠđąđłđŻ đą đ€đ°đźđźđȘđŽđŽđȘđ°đŻ đ°đł đ§đŠđŠ đąđŽ đą đŽđ±đ°đŻđŽđ°đłđŽđ©đȘđ±, đȘđ§ đ”đ©đȘđŽ đȘđŽ đ”đ©đŠ đ€đąđŽđŠ đžđŠ đžđȘđđ đąđđžđąđșđŽ đźđąđŹđŠ đŽđ¶đłđŠ đȘđ” đȘđŽ đ€đđŠđąđł. đđŠ đąđłđŠ đŽđ”đłđȘđ€đ”đđș đąđŻ đŠđ„đ¶đ€đąđ”đȘđ°đŻđąđ đ€đ°đŻđ”đŠđŻđ” đ±đđąđ”đ§đ°đłđź, đŻđ°đ”đ©đȘđŻđš đžđŠ đ°đ§đ§đŠđł đȘđŽ đ§đȘđŻđąđŻđ€đȘđąđ đąđ„đ·đȘđ€đŠ. đđŠ đąđłđŠ đŻđ°đ” đ±đłđ°đ§đŠđŽđŽđȘđ°đŻđąđđŽ đ°đł đđȘđ€đŠđŻđŽđŠđ„ đąđ„đ·đȘđŽđ°đłđŽ.
Rune Christensen, co-founder of what was once MakerDAO and is now the Sky Ecosystem, joined us to answer timely questions about one of DeFi's most dramatic protocol transformations.
With a renewed focus on revenue (and a ton of ground to show for it - to the tune of $99M in Q1), Sky is poised to have a big rest of the year.
We discussed how SKY staking offers real yield through protocol revenue, USDS has growth to $8 billion in circulation, Sky's expansion across Layer 2s, and how Rune is thinking about growing the company.
Return to fundamentals is happening in real time.
The Rollup
---
Newton is the trust layer for autonomous finance. Smart. Secure. Verifiable. Built for a future where AI agents replace apps and interfaces. Learn more here: https://www.magicnewton.com/
----
Website: https://therollup.co/
Spotify: https://open.spotify.com/show/1P6ZeYd9vbF3hJA2n7qoL5?si=7230787bb90947ef
Podcast: https://therollup.co/category/podcast
Follow us on X: https://www.x.com/therollupco
Follow Rob on X: https://www.x.com/robbie_rollup
Follow Andy on X: https://www.x.com/ayyyeandy
Join our TG group: https://t.me/+8ARkR_YZixE5YjBh
The Rollup Disclosures: https://therollup.co/the-rollup-discl
đđđŠđđđđđ đđ„: đđŻđ·đŠđŽđ”đȘđŻđš đȘđŻ đ€đłđșđ±đ”đ°đ€đ¶đłđłđŠđŻđ€đș đąđŻđ„ đđŠđđȘ đ±đđąđ”đ§đ°đłđźđŽ đ€đ°đźđŠđŽ đžđȘđ”đ© đȘđŻđ©đŠđłđŠđŻđ” đłđȘđŽđŹđŽ đȘđŻđ€đđ¶đ„đȘđŻđš đ”đŠđ€đ©đŻđȘđ€đąđ đłđȘđŽđŹ, đ©đ¶đźđąđŻ đŠđłđłđ°đł, đ±đđąđ”đ§đ°đłđź đ§đąđȘđđ¶đłđŠ đąđŻđ„ đźđ°đłđŠ. đđ” đ€đŠđłđ”đąđȘđŻ đ±đ°đȘđŻđ”đŽ đ”đ©đłđ°đ¶đšđ©đ°đ¶đ” đ”đ©đȘđŽ đ€đ©đąđŻđŻđŠđ, đžđŠ đźđąđș đŠđąđłđŻ đą đ€đ°đźđźđȘđŽđŽđȘđ°đŻ đ°đł đ§đŠđŠ đąđŽ đą đŽđ±đ°đŻđŽđ°đłđŽđ©đȘđ±, đȘđ§ đ”đ©đȘđŽ đȘđŽ đ”đ©đŠ đ€đąđŽđŠ đžđŠ đžđȘđđ đąđđžđąđșđŽ đźđąđŹđŠ đŽđ¶đłđŠ đȘđ” đȘđŽ đ€đđŠđąđł. đđŠ đąđłđŠ đŽđ”đłđȘđ€đ”đđș đąđŻ đŠđ„đ¶đ€đąđ”đȘđ°đŻđąđ đ€đ°đŻđ”đŠđŻđ” đ±đđąđ”đ§đ°đłđź, đŻđ°đ”đ©đȘđŻđš đžđŠ đ°đ§đ§đŠđł đȘđŽ đ§đȘđŻđąđŻđ€đȘđąđ đąđ„đ·đȘđ€đŠ. đđŠ đąđłđŠ đŻđ°đ” đ±đłđ°đ§đŠđŽđŽđȘđ°đŻđąđđŽ đ°đł đđȘđ€đŠđŻđŽđŠđ„ đąđ„đ·đȘđŽđ°đłđŽ.
The "institutions are coming".
This meme has been crypto's biggest false promise, but the truth behind it is more complicated than most people think.
In today's episode, we chat with Pranov from VanEck about how institutional money really enters crypto. We explore the shift from traditional venture approaches to a focus on liquid tokens as companies start launching tokens instead of IPOs.
Pranov argues the revenue meta is binary. Either crypto becomes legitimate through real business models, or it stays stuck as just a speculative market forever.
Let's get into it.
The Rollup
---
Newton is the trust layer for autonomous finance. Smart. Secure. Verifiable. Built for a future where AI agents replace apps and interfaces. Learn more here: https://www.magicnewton.com/
----
Website: https://therollup.co/
Spotify: https://open.spotify.com/show/1P6ZeYd9vbF3hJA2n7qoL5?si=7230787bb90947ef
Podcast: https://therollup.co/category/podcast
Follow us on X: https://www.x.com/therollupco
Follow Rob on X: https://www.x.com/robbie_rollup
Follow Andy on X: https://www.x.com/ayyyeandy
Join our TG group: https://t.me/+8ARkR_YZixE5YjBh
The Rollup Disclosures: https://therollup.co/the-rollup-discl
đđđŠđđđđđ đđ„: đđŻđ·đŠđŽđ”đȘđŻđš đȘđŻ đ€đłđșđ±đ”đ°đ€đ¶đłđłđŠđŻđ€đș đąđŻđ„ đđŠđđȘ đ±đđąđ”đ§đ°đłđźđŽ đ€đ°đźđŠđŽ đžđȘđ”đ© đȘđŻđ©đŠđłđŠđŻđ” đłđȘđŽđŹđŽ đȘđŻđ€đđ¶đ„đȘđŻđš đ”đŠđ€đ©đŻđȘđ€đąđ đłđȘđŽđŹ, đ©đ¶đźđąđŻ đŠđłđłđ°đł, đ±đđąđ”đ§đ°đłđź đ§đąđȘđđ¶đłđŠ đąđŻđ„ đźđ°đłđŠ. đđ” đ€đŠđłđ”đąđȘđŻ đ±đ°đȘđŻđ”đŽ đ”đ©đłđ°đ¶đšđ©đ°đ¶đ” đ”đ©đȘđŽ đ€đ©đąđŻđŻđŠđ, đžđŠ đźđąđș đŠđąđłđŻ đą đ€đ°đźđźđȘđŽđŽđȘđ°đŻ đ°đł đ§đŠđŠ đąđŽ đą đŽđ±đ°đŻđŽđ°đłđŽđ©đȘđ±, đȘđ§ đ”đ©đȘđŽ đȘđŽ đ”đ©đŠ đ€đąđŽđŠ đžđŠ đžđȘđđ đąđđžđąđșđŽ đźđąđŹđŠ đŽđ¶đłđŠ đȘđ” đȘđŽ đ€đđŠđąđł. đđŠ đąđłđŠ đŽđ”đłđȘđ€đ”đđș đąđŻ đŠđ„đ¶đ€đąđ”đȘđ°đŻđąđ đ€đ°đŻđ”đŠđŻđ” đ±đđąđ”đ§đ°đłđź, đŻđ°đ”đ©đȘđŻđš đžđŠ đ°đ§đ§đŠđł đȘđŽ đ§đȘđŻđąđŻđ€đȘđąđ đąđ„đ·đȘđ€đŠ. đđŠ đąđłđŠ đŻđ°đ” đ±đłđ°đ§đŠđŽđŽđȘđ°đŻđąđđŽ đ°đł đđȘđ€đŠđŻđŽđŠđ„ đąđ„đ·đȘđŽđ°đłđŽ.
The Rollup TV is brought to you by:
Celestia: https://celestia.org/
Boundless: https://beboundless.xyz/
AltLayer: https://www.altlayer.io/
Mantle: https://www.mantle.xyz/
Omni Network: https://omni.network/
Vertex: https://vertexprotocol.com/
Join The Rollup Family:
Website: https://therollup.co/
Spotify: https://open.spotify.com/show/1P6ZeYd..
Podcast: https://therollup.co/category/podcast
Follow us on X: https://www.x.com/therollupco
Follow Rob on X: https://www.x.com/robbie_rollup
Follow Andy on X: https://www.x.com/ayyyeandy
Join our TG group: https://t.me/+8ARkR_YZixE5YjBh
The Rollup Disclosures: https://therollup.co/the-rollup-discl
Timestamps
00:00 Introduction to the Roll Up TV and Guests
02:10 Regulatory Developments in DeFi
09:17 Hot Takes on Crypto Networks and Moats
13:41 Insights from Dimitri on VC Landscape
18:00 Quantum Computing and Its Impact on Bitcoin
24:30 The Rise of Decentralized Physical Infrastructure Networks
30:14 Future of AI and Decentralized Compute
36:08 Discussion with DeFi Dad on Ethereum and DeFi Market
43:13 Ethereum's Resilience and User Perspective
45:41 Innovations in DeFi and New Financial Primitives
53:11 The Future of Airdrops and Marketing Strategies
01:05:43 Leadership Transition and the ZK Market
01:10:05 The Rise of ZK Technology and Its Implications
01:19:34 Privacy in ZK Applications and Future Use Cases
01:28:25 Real-Time Proving and Performance Milestones
01:30:17 The Role of Zero-Knowledge Proofs in Crypto
01:31:46 Understanding Chaos Labs and Oracle Problems
01:39:21 Resilience in DeFi Protocols
01:42:40 The Rise of Central Limit Order Books
01:48:45 Solana ETFs and Institutional Interest in Crypto
01:51:05 The Evolution of Crypto Media and DeFi Coverage
02:04:12 Ethereum Foundation's Shift Towards DeFi
đđđŠđđđđđ đđ„: đđŻđ·đŠđŽđ”đȘđŻđš đȘđŻ đ€đłđșđ±đ”đ°đ€đ¶đłđłđŠđŻđ€đș đąđŻđ„ đđŠđđȘ đ±đđąđ”đ§đ°đłđźđŽ đ€đ°đźđŠđŽ đžđȘđ”đ© đȘđŻđ©đŠđłđŠđŻđ” đłđȘđŽđŹđŽ đȘđŻđ€đđ¶đ„đȘđŻđš đ”đŠđ€đ©đŻđȘđ€đąđ đłđȘđŽđŹ, đ©đ¶đźđąđŻ đŠđłđłđ°đł, đ±đđąđ”đ§đ°đłđź đ§đąđȘđđ¶đłđŠ đąđŻđ„ đźđ°đłđŠ. đđ” đ€đŠđłđ”đąđȘđŻ đ±đ°đȘđŻđ”đŽ đ”đ©đłđ°đ¶đšđ©đ°đ¶đ” đ”đ©đȘđŽ đ€đ©đąđŻđŻđŠđ, đžđŠ đźđąđș đŠđąđłđŻ đą đ€đ°đźđźđȘđŽđŽđȘđ°đŻ đ°đł đ§đŠđŠ đąđŽ đą đŽđ±đ°đŻđŽđ°đłđŽđ©đȘđ±, đȘđ§ đ”đ©đȘđŽ đȘđŽ đ”đ©đŠ đ€đąđŽđŠ đžđŠ đžđȘđđ đąđđžđąđșđŽ đźđąđŹđŠ đŽđ¶đłđŠ đȘđ” đȘđŽ đ€đđŠđąđł. đđŠ đąđłđŠ đŽđ”đłđȘđ€đ”đđș đąđŻ đŠđ„đ¶đ€đąđ”đȘđ°đŻđąđ đ€đ°đŻđ”đŠđŻđ” đ±đđąđ”đ§đ°đłđź, đŻđ°đ”đ©đȘđŻđš đžđŠ đ°đ§đ§đŠđł đȘđŽ đ§đȘđŻđąđŻđ€đȘđąđ đąđ„đ·đȘđ€đŠ. đđŠ đąđłđŠ đŻđ°đ” đ±đłđ°đ§đŠđŽđŽđȘđ°đŻđąđđŽ đ°đł đđȘđ€đŠđŻđŽđŠđ„ đąđ„đ·đȘđŽđ°đłđŽ.
The Rollup TV is brought to you by:
Celestia: https://celestia.org/
Boundless: https://beboundless.xyz/
AltLayer: https://www.altlayer.io/
Mantle: https://www.mantle.xyz/
Omni Network: https://omni.network/
Vertex: https://vertexprotocol.com/
Join The Rollup Family:
Website: https://therollup.co/
Spotify: https://open.spotify.com/show/1P6ZeYd..
Podcast: https://therollup.co/category/podcast
Follow us on X: https://www.x.com/therollupco
Follow Rob on X: https://www.x.com/robbie_rollup
Follow Andy on X: https://www.x.com/ayyyeandy
Join our TG group: https://t.me/+8ARkR_YZixE5YjBh
The Rollup Disclosures: https://therollup.co/the-rollup-discl
Timestamps
00:00 Introduction to DeFi and Recent Headlines
02:12 SEC Talks and Market Structure Bill
05:09 Regulatory Clarity and Its Implications
06:09 Demand for New Tokens and ICOs
08:26 Convergence of Markets and Media
11:24 Introduction of Rune and Maker's Evolution
19:02 Circle's IPO and Its Impact on the Industry
21:25 Sky's Business Model and User Base
24:37 Targeting Mercenary Capital in DeFi
27:27 Sky Agent Framework and Its Functionality
33:30 DeFi Interoperability and Notable Projects
35:53 Navigating the Risk Framework for Profit Generation
38:09 The Exponential Bet on Star Ecosystems
40:01 The Future of Stablecoins and AI in Finance
41:49 The Resurgence of DeFi and Institutional Interest
45:32 Innovative On-Chain Applications and Yield Opportunities
49:23 The Role of Ethereum Foundation in DeFi
52:12 Building an Incubator for Ethereum Startups
54:33 The State of Interoperability in Blockchain
01:01:03 Evaluating the Future of Layer 1s and Applications
01:12:56 The Stablecoin Boom and Investment Opportunities
01:17:21 IPO Trends in Crypto and On-Chain IPOs
01:21:11 The Rise of New Founders in Crypto
01:26:08 Vibes and Financialization: The Degenification of Society
01:41:32 User Experience in Crypto Apps and Wallets
đđđŠđđđđđ đđ„: đđŻđ·đŠđŽđ”đȘđŻđš đȘđŻ đ€đłđșđ±đ”đ°đ€đ¶đłđłđŠđŻđ€đș đąđŻđ„ đđŠđđȘ đ±đđąđ”đ§đ°đłđźđŽ đ€đ°đźđŠđŽ đžđȘđ”đ© đȘđŻđ©đŠđłđŠđŻđ” đłđȘđŽđŹđŽ đȘđŻđ€đđ¶đ„đȘđŻđš đ”đŠđ€đ©đŻđȘđ€đąđ đłđȘđŽđŹ, đ©đ¶đźđąđŻ đŠđłđłđ°đł, đ±đđąđ”đ§đ°đłđź đ§đąđȘđđ¶đłđŠ đąđŻđ„ đźđ°đłđŠ. đđ” đ€đŠđłđ”đąđȘđŻ đ±đ°đȘđŻđ”đŽ đ”đ©đłđ°đ¶đšđ©đ°đ¶đ” đ”đ©đȘđŽ đ€đ©đąđŻđŻđŠđ, đžđŠ đźđąđș đŠđąđłđŻ đą đ€đ°đźđźđȘđŽđŽđȘđ°đŻ đ°đł đ§đŠđŠ đąđŽ đą đŽđ±đ°đŻđŽđ°đłđŽđ©đȘđ±, đȘđ§ đ”đ©đȘđŽ đȘđŽ đ”đ©đŠ đ€đąđŽđŠ đžđŠ đžđȘđđ đąđđžđąđșđŽ đźđąđŹđŠ đŽđ¶đłđŠ đȘđ” đȘđŽ đ€đđŠđąđł. đđŠ đąđłđŠ đŽđ”đłđȘđ€đ”đđș đąđŻ đŠđ„đ¶đ€đąđ”đȘđ°đŻđąđ đ€đ°đŻđ”đŠđŻđ” đ±đđąđ”đ§đ°đłđź, đŻđ°đ”đ©đȘđŻđš đžđŠ đ°đ§đ§đŠđł đȘđŽ đ§đȘđŻđąđŻđ€đȘđąđ đąđ„đ·đȘđ€đŠ. đđŠ đąđłđŠ đŻđ°đ” đ±đłđ°đ§đŠđŽđŽđȘđ°đŻđąđđŽ đ°đł đđȘđ€đŠđŻđŽđŠđ„ đąđ„đ·đȘđŽđ°đłđŽ.
Stablecoin fragmentation is getting worse before it gets better, and that's exactly where the biggest opportunities lie.
In today's episode, we sit down with Ryne, the founder of Eco to explore how stablecoins have become crypto's most successful product and why their fragmentation across chains creates massive opportunities.
We cover why new issuers are challenging Tether and Circle, how purpose-built chains are optimizing for stablecoin flows, and Eco's vision of becoming the "Visa of stablecoins" by letting users hold stables anywhere and spend them everywhere with one-click simplicity.
Let's get into it.
The Rollup
---
Newton is the trust layer for autonomous finance. Smart. Secure. Verifiable. Built for a future where AI agents replace apps and interfaces. Learn more here: https://www.magicnewton.com/
----
Website: https://therollup.co/
Spotify: https://open.spotify.com/show/1P6ZeYd9vbF3hJA2n7qoL5?si=7230787bb90947ef
Podcast: https://therollup.co/category/podcast
Follow us on X: https://www.x.com/therollupco
Follow Rob on X: https://www.x.com/robbie_rollup
Follow Andy on X: https://www.x.com/ayyyeandy
Join our TG group: https://t.me/+8ARkR_YZixE5YjBh
The Rollup Disclosures: https://therollup.co/the-rollup-discl
đđđŠđđđđđ đđ„: đđŻđ·đŠđŽđ”đȘđŻđš đȘđŻ đ€đłđșđ±đ”đ°đ€đ¶đłđłđŠđŻđ€đș đąđŻđ„ đđŠđđȘ đ±đđąđ”đ§đ°đłđźđŽ đ€đ°đźđŠđŽ đžđȘđ”đ© đȘđŻđ©đŠđłđŠđŻđ” đłđȘđŽđŹđŽ đȘđŻđ€đđ¶đ„đȘđŻđš đ”đŠđ€đ©đŻđȘđ€đąđ đłđȘđŽđŹ, đ©đ¶đźđąđŻ đŠđłđłđ°đł, đ±đđąđ”đ§đ°đłđź đ§đąđȘđđ¶đłđŠ đąđŻđ„ đźđ°đłđŠ. đđ” đ€đŠđłđ”đąđȘđŻ đ±đ°đȘđŻđ”đŽ đ”đ©đłđ°đ¶đšđ©đ°đ¶đ” đ”đ©đȘđŽ đ€đ©đąđŻđŻđŠđ, đžđŠ đźđąđș đŠđąđłđŻ đą đ€đ°đźđźđȘđŽđŽđȘđ°đŻ đ°đł đ§đŠđŠ đąđŽ đą đŽđ±đ°đŻđŽđ°đłđŽđ©đȘđ±, đȘđ§ đ”đ©đȘđŽ đȘđŽ đ”đ©đŠ đ€đąđŽđŠ đžđŠ đžđȘđđ đąđđžđąđșđŽ đźđąđŹđŠ đŽđ¶đłđŠ đȘđ” đȘđŽ đ€đđŠđąđł. đđŠ đąđłđŠ đŽđ”đłđȘđ€đ”đđș đąđŻ đŠđ„đ¶đ€đąđ”đȘđ°đŻđąđ đ€đ°đŻđ”đŠđŻđ” đ±đđąđ”đ§đ°đłđź, đŻđ°đ”đ©đȘđŻđš đžđŠ đ°đ§đ§đŠđł đȘđŽ đ§đȘđŻđąđŻđ€đȘđąđ đąđ„đ·đȘđ€đŠ. đđŠ đąđłđŠ đŻđ°đ” đ±đłđ°đ§đŠđŽđŽđȘđ°đŻđąđđŽ đ°đł đđȘđ€đŠđŻđŽđŠđ„ đąđ„đ·đȘđŽđ°đłđŽ.
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