Matthew Dodge is the Managing Director International (EMEA + APAC + LATAM) at Brooks Running, one of the leading and fastest growing players in the performance running category.

In this Episode, you'll learn about: – Matthew's unique career story: from lawyer to General Manager – A North American Leading in Europe – The Brooks Story: how a 100+ year old company has recently become a category leader – The Brooks Go-to-Market strategy – Specialists' as brand ambassadors and putting the Runner at the Centre