Grab our free video script → https://mailchi.mp/eed2b69a9733/5-leads-a-week

Nobody wants their podcast to be “boring” – but not everybody can be Joe Rogan.

…and more importantly, when you’re trying to sell a product or service, you may not have an avenue to be “fun”. You still want to display your expertise and know-how.

In this week’s episode, I wanted to explore “boring” podcasts and adjust the commentary. Additionally, I explore some examples of these boring podcasts and show you why, on some levels, they are operating better than bigger, pop-culture podcasts.

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🔎 Navigate Here:

(0:00) - Introduction

(0:48) - Episode beginning

(2:40) - The “Community Aspect”

(5:01) - The absence of competition

(6:34) - Breaking down the complexity

(8:11) - Show why you’re “best provider” of your service

(10:04) - Episode wrap-up

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Follow on LinkedIn (17k) https://www.linkedin.com/in/sullybop/

Grab our free video script → https://mailchi.mp/eed2b69a9733/5-leads-a-week

Starting a podcast is easier most people make it out to be – however, there are some nuances to getting started that EVERY new podcaster should know – especially if you’re creating a podcast for your business.

This week, I give you the shortcuts most experts make you pay thousands of dollars for..

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🔎 Navigate Here:

(0:00) - Introduction

(0:49) - Determine the purpose of your podcast

(1:45) - Three approaches to your podcast

(4:51) - Getting started

(6:21) - Episode wrap-up

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Follow on LinkedIn (17k) https://www.linkedin.com/in/sullybop/

Grab our free video script → https://mailchi.mp/eed2b69a9733/5-leads-a-week

If you've ever searched for "podcasting tips" online - you know that there is no shortage of "expert" opinions.

How about examining a show that is already successful? A podcast that has taken the time and proper steps to grow not only their show and audience - but their reach and influence.

In this special sneak-peek into our paid LaunchPad coaching system, we examine Wealth Warehouse and what they've done to grow their podcast, brand and content.

🔎 Navigate Here:

(0:00) - Introduction

(0:52) - Beginning of Wealth Warehouse case study

(4:28) - The pros of selling your own services

(6:14) - Niche within a niche

(7:52) - Consistency

(9:08) - Political and psychological angle

(29:59) - Philosophical takes mixed with tactics

(35:17) - Another look at the data

(38:40) - 'Titlecraft'

(41:24) - "How are they getting these views?"

(48:26) - The secret behind big (or small) numbers

(53:52) - Closing thoughts

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Follow on LinkedIn (17k) https://www.linkedin.com/in/sullybop/

Grab our free video script → https://mailchi.mp/eed2b69a9733/5-leads-a-week

(with 30+episode title ideas)

Podcasting is a war of ideas. In this episode, I’ll give you the shortcuts to the best formats for any podcast.

These titles, and essentially, episode concepts, gets you started fast with proven angles that have been executed by our very own clients.

Tune in to get your killer episode idea!

🔎 Navigate Here:

(0:00) - Introduction

(0:59) - Analyzing the best performing episodes

(1:58) - Title #1

(2:21) - Title #2

(3:10) - Title #3

(4:01) - Title #4

(4:51) - Topic #5: "The Special"

(5:29) - Topic #6: Objections and Addressing Friction

(6:29) - Topic #7: "People think I'm crazy for.."

(7:16) - Topic #8: "Unseen Advantages"

(7:57) - Topic #9: Case Study

(8:36) - Episode wrap-up

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Follow on LinkedIn (17k) https://www.linkedin.com/in/sullybop/

It’s the holy grail in podcasting.. Monetization.

Everyone wants it.. No – scratch that, they NEED it. The only issue is the path that most people will give to you is almost guaranteed not to work.

Tune in and see what we’ve learned.

🔎 Navigate Here:

(0:00) - Introduction

(0:41) - Figuring out what your podcast is..

(2:30) - First way: Affiliates

(4:01) - Second way: Sponsorships

(6:29) - Third way: Selling your products and services

(8:24) - Fourth way: Charging your guests

(11:55) - Episode wrap-up

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Earn revenue with your B2B podcast ➜ https://www.skool.com/the-launchpad-6641/about

More Content Strategy ↘

How to Post Shorts on LinkedIn ➜ https://www.youtube.com/watch?v=OHHm-mFYf1M&t=24s

Get More Leads on LinkedIn ➜ https://www.youtube.com/watch?v=NMuHySA_yQ4&t=2s

5000 Views Per Video on LI ➜ https://www.youtube.com/watch?v=1yAPDgkmuOQ

Free Resources ↘

Grab our free form → https://docs.google.com/document/d/1FPjlFuNiPF0CG9c-0TLshCKPdcByhCVaaHAX8gnYCwM/edit?usp=sharing

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Grab our free video script → https://mailchi.mp/eed2b69a9733/5-leads-a-week

(the one I used to create this episode)

Every business owner dreams of having more qualified, warm leads.

The endless discovery calls, engaging on LinkedIn and following up. The “generation” part of getting leads can be exhausting.

That’s where video content comes in – but we’re not finished there.

Make sure you’re avoiding these three critical mistakes..

Earn revenue with your B2B podcast ➜ https://www.skool.com/the-launchpad-6641/about

More Content Strategy ↘

How to Post Shorts on LinkedIn ➜ https://www.youtube.com/watch?v=OHHm-mFYf1M&t=24s

Get More Leads on LinkedIn ➜ https://www.youtube.com/watch?v=NMuHySA_yQ4&t=2s

5000 Views Per Video on LI ➜ https://www.youtube.com/watch?v=1yAPDgkmuOQ

Free Resources ↘

Grab our free form → https://docs.google.com/document/d/1FPjlFuNiPF0CG9c-0TLshCKPdcByhCVaaHAX8gnYCwM/edit?usp=sharing

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🔎 Navigate Here:

(0:00) - Introduction

(1:04) - Using podcasting to generate leads

(2:07) - "You don't want leads"

(2:58) - It takes time

(4:28) - Hire help

(7:31) - Not creating video in the first place

(9:53) - Start video now

(10:20) - 2 bonus hacks

(11:57) - Episode wrap-up

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👉 Why 70% of Podcasts Fail - https://youtu.be/FRpuSr_Lz9I

👉 Start Your Podcast Today: https://calendly.com/podcastprinciples/discover

🎤 Podcast Links - https://linktr.ee/sullybop

▶️ LinkedIn: https://www.linkedin.com/in/sullybop/recent-activity/

📸 Instagram: https://www.instagram.com/sullybop/

▶️ Facebook: http://www.facebook.com/sullybop

Just like any other marketing activity – the beginning sucks. And podcasting is no different.

There are a million things to consider, to remember and most of all, there is tons of conflicting advice – making a hard situation worse.

This week’s episode is designed to cut through the noise and distill some of the biggest mistakes I see new podcasters making.

Earn revenue with your B2B podcast ➜ https://www.skool.com/the-launchpad-6641/about

More Content Strategy ↘ 

How to Post Shorts on LinkedIn ➜ https://www.youtube.com/watch?v=OHHm-mFYf1M&t=24s

Get More Leads on LinkedIn ➜ https://www.youtube.com/watch?v=NMuHySA_yQ4&t=2s

5000 Views Per Video on LI ➜ https://www.youtube.com/watch?v=1yAPDgkmuOQ

Free Resources ↘ 

Grab our free form → https://docs.google.com/document/d/1FPjlFuNiPF0CG9c-0TLshCKPdcByhCVaaHAX8gnYCwM/edit?usp=sharing

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🔎 Navigate Here:

(0:00) - Teaser

(0:32) - Some background

(1:44) - Don't just rely on social media

(2:51) - Don't get sucked into showcasing guests

(4:25) - Lack of consistency

(5:54) - Interview your clients

(7:39) - Episode wrap-up

Add Me ↘ 

▶️ LinkedIn: https://www.linkedin.com/in/sullybop/recent-activity/

📸 Instagram: https://www.instagram.com/sullybop/

▶️ Facebook: http://www.facebook.com/sullybop

Podcast strategies are cool, but what about the ones that actually work?

And we’re not just talking about getting more views, or going ‘viral’, because when you’re an entrepreneur or founder – you need more than passing interest to turn listeners into clients.

In this week’s episode, I give you a sneak peek into a straightforward and effective strategy that you can use to save yourself time and money.

I’m not kidding. Your podcast can replace discovery calls, all the window shopping, FAQ back-and-forth and help build more qualified leads.

Earn revenue with your B2B podcast ➜ https://www.skool.com/the-launchpad-6641/about

More Content Strategy ↘

How to Post Shorts on LinkedIn ➜ https://www.youtube.com/watch?v=OHHm-mFYf1M&t=24s

Get More Leads on LinkedIn ➜ https://www.youtube.com/watch?v=NMuHySA_yQ4&t=2s

5000 Views Per Video on LI ➜ https://www.youtube.com/watch?v=1yAPDgkmuOQ

Free Resources ↘

Grab our free form → https://docs.google.com/document/d/1FPjlFuNiPF0CG9c-0TLshCKPdcByhCVaaHAX8gnYCwM/edit?usp=sharing

__________________________________________________

🔎 Navigate Here:

(0:00) - Teaser

(0:28) - The Client Interview

(1:17) - What does this content ‘solve’?

(3:01) - The company that speaks to the prospect directly..

(3:06) - Imagine this..

(4:01) - Episode wrap-up

Add Me ↘

▶️ LinkedIn: https://www.linkedin.com/in/sullybop/recent-activity/

📸 Instagram: https://www.instagram.com/sullybop/

▶️ Facebook: http://www.facebook.com/sullybop

It’s one of the biggest motivators for podcasters – making money off your podcast.

Which is all fine and good! After all, we help B2B podcasters, we’re no strangers to a bottom line.

The issue here is the ways that people conventionally think will help them ‘get that money’.

But is it at the expense of your brand? Your audience? Or even, dare I say, potential leads???

Tune in and let’s sort this all out!

Earn revenue with your B2B podcast ➜ https://www.skool.com/the-launchpad-6641/about

More Content Strategy ↘

How to Post Shorts on LinkedIn ➜ https://www.youtube.com/watch?v=OHHm-mFYf1M&t=24s

Get More Leads on LinkedIn ➜ https://www.youtube.com/watch?v=NMuHySA_yQ4&t=2s

5000 Views Per Video on LI ➜ https://www.youtube.com/watch?v=1yAPDgkmuOQ

Free Resources ↘

Grab our free form → https://docs.google.com/document/d/1FPjlFuNiPF0CG9c-0TLshCKPdcByhCVaaHAX8gnYCwM/edit?usp=sharing

__________________________________________________

🔎 Navigate Here:

(0:00) - Intro

(0:31) - Episode beginning

(1:41) - How do we know how to do this?

(2:35) - Two types of podcast

(3:57) - Sponsors

(5:41) - Don't take away time from listeners

(7:16) - Charging your guests

(9:02) - Promoting YOU

(11:59) - Recap

(13:05) - How do we do this?!

(13:56) - Episode wrap-up

Add Me ↘

▶️ LinkedIn: https://www.linkedin.com/in/sullybop/recent-activity/

📸 Instagram: https://www.instagram.com/sullybop/

▶️ Facebook: http://www.facebook.com/sullybop

🚀 Ready to get on video? Chat with me →https://calendly.com/podcastprinciples/discover

In this week’s episode, I give you a look inside, a living, breathing podcast system.

My good friend (and a LaunchPad apostle), Harry Phoku, has been breaking the mold for content for a while. Before him and I connected, he had a bonafide strategy for his podcast that even taught me a couple things.

Most importantly – you’ll see his experience, from the work load and effort, to the rewards and benefits that Harry has experienced in his own podcast journey.

Tune in to see if it’s worth it for you!

🔎 Navigate Here:

0:00 - Intro

0:51 - “Did you start a podcast to be different?”

2:16 - What Harry’s podcast ‘does’ for his content

5:16 - Harry’s podcast page experience

11:16 - Zeroing into what the podcast can do

14:14 - “Is your podcast where you want it to be?”

16:18 - What is going to help you/your business?

18:02 - The podcast lives forever

19:05 - Episode wrap-up

__________________________________________________

👉 Why 70% of Podcasts Fail - https://youtu.be/FRpuSr_Lz9I

👉 Start Your Podcast Today: https://calendly.com/podcastprinciples/discover

🎤 Podcast Links - https://linktr.ee/sullybop

▶️ LinkedIn: https://www.linkedin.com/in/sullybop/recent-activity/

📸 Instagram: https://www.instagram.com/sullybop/

▶️ Facebook: http://www.facebook.com/sullybop