The SalesStar Podcast

By SalesTechStar

The SalesStar Podcast, hosted by SalesTechStar serves to feature the best of B2B and Technology Sales!... more

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FAQs about The SalesStar Podcast:

How many episodes does The SalesStar Podcast have?

The podcast currently has 235 episodes available.

The SalesStar Podcast episodes:

July 16, 2021Episode 85: How do you Boost Customer Success in B2B: with Michelle MacCarthy, Global Head of Customer Success at Unit4
Customer success today is more about building stronger and engaging online customer communities, Michelle MacCarthy, Global Head of Customer Success at Unit4 dives deeper into today’s changing trends in this podcast:
Key topics covered:
Evolving customer success trends reshaping the B2B market

Building stronger online interactions

The importance of growing online communities of happy customers

Sales technologies and marketing technologies that boost customer success
...more
12min
July 09, 2021Episode 84: Top Marketing Trends To Follow: with Bob Ray, Head of Agency Services at Merkle B2B
Bob Ray, Head of Agency Services at Merkle B2B discussed some key trends that are set to shape media consumption and communication investments in 2021:
Key topics covered
How can marketing and communications teams use technologies to improve their strategies

Changing patterns in media consumption habits

What's in store for marketing and communications in the near-future
...more
19min
July 02, 2021Episode 83: Best Practices in Customer Success and Sales: with Jeff Heckler, Global Head of Customer Success, Pipedrive
Jeff Heckler, Global Head of Customer Success from Pipedrive the first CRM platform developed from the salesperson's point-of-view in this episode of the SalesStar podcast to share a few thoughts on the changing trends impacting customer facing teams in tech:
Key topics covered:
Best practices that drive customer success

Challenges facing customer success teams in tech today

The future of customer success in B2B
...more
22min
June 25, 2021Episode 82: Building out a Strong Multichannel Digital Marketing Process with Nii Ahene, CSO at Tinuiti
There are many to change and improve how multichannel digital marketing processes are built out in today’s B2B environment, to share a few thoughts we had Nii Ahene, Chief Strategy Officer at Tinuiti, a performance marketing firm in this episode.
Key topics covered
Best practices for today's multichannel digital marketing

Planning a strong, all-round marketing plan that meets customer expectations

Martech tool recommendations
...more
10min
June 18, 2021Episode 81: Customer Trends and the Changing Feedback Game: with Rob Holland, Chief Executive Officer at Feedback Loop
Rob Holland, CEO of Feedback Loop, an agile research platform for rapid consumer feedback shared a few thoughts on the changing customer-feedback game prevalent in today's online marketplace:
Key topics covered:
Ecommerce trends and its evolution since 2020

How implementing a comprehensive feedback loop is crucial to customer experience

What matters most when it comes to driving customer retention in online sales
...more
14min
June 11, 2021Episode 80: What’s trending in Marketing and Sales: with Jason Webby, Vice President, Eastern Region at Future
Jason Webby, Vice President of the Eastern Region at Future, a global specialist multi-media platform joined this episode as our guest to share a few thoughts on trending marketing and sales tricks that are taking over the overall theme in B2B technology today.
Key topics covered:
What are technology marketing and sales teams doing differently today?

The future of B2B marketing and sales

Top martech and marketing gimmicks in the limelight
...more
19min
June 04, 2021Episode 79: Improving Sales Processes and Strategies: with Rob Watson, SVP Sales at Bluecore
Rob Watson - Senior Vice President Of Global Sales – Bluecore, a retail marketing platform that empowers brands to discover their best customers joined this episode as our guest to share a few top tips on improving sales strategies through 2021!
Key topics covered:
Proven sales strategies and practices for B2B

Challenges facing today's SDRs and Sales Reps

Sales tech tools that can boost SDR productivity
...more
13min
May 28, 2021Episode 78: A Podcast Subseries within a Series: Paroma Sen of SAP speaks to Paroma Sen of SalesTech Star about Using Data and Marketing for Good
In this sub series of the SalesStar Podcast, Paroma Sen of SAP spoke to Paroma Sen of SalesTech Star about Using Data and Marketing for Good.
Key topics covered
Implementing CSR / Humanitarian practices into overall marketing strategies

How can companies use data for good?

Best practices in marketing that allow room for social impact too
...more
20min
May 21, 2021Episode 77: The Importance of Humor in Content Marketing: with Rishi Mathur, Global Program Manager at LinkedIn
In this interesting conversation, we had Rishi Mathur, currently the Global Program Manager at LinkedIn join us, Rishi has had quite an exciting journey so far in the content and content marketing fields, he shared a few thoughts on the importance of using humor in tech in content marketing!
Key topics covered
Challenges for content marketers

Differentiating B2B content

Emerging trends in content marketing
...more
30min
May 14, 2021Episode 76: Emerging HR Tech Trends: with Mahe Bayireddi, Chief Executive Officer, Phenom
Mahe Bayireddi, CEO and Co-founder of Talent Experience Management (TXM) platform Phenom People was a guest is this episode; to share a few thoughts on the emerging trends in HR Tech and to take us through Phenom’s journey…
Key topics covered
Biggest HR Tech trends today

Using AI to create less hiring bias

AI and the employee experience
...more
18min

FAQs about The SalesStar Podcast:

How many episodes does The SalesStar Podcast have?

The podcast currently has 235 episodes available.