In this episode of The Sassy Solopreneur, Jamie shares her journey of doubling her food blog's traffic, revenue, and email list through an SEO strategy pivot. After initially resisting the idea of niching down to Cuban cuisine due to low search volume, she decided to refocus and pivot her content resulting in the best business decision she's ever made. She also emphasizes the importance of Semantic SEO while also building topical authority through comprehensive, helpful content with unique perspectives so you can stand out in SERPs, avoid page view plateaus, and scale your blog traffic.

→ JOIN THE EMAIL LIST HERE // Sign up to receive my weekly Sassy Sundays email series packed with SEO tips, traffic-scaling strategies, and tons of juicy gems on building a profitable food blog business, delivered–you guessed it–on Sundays.

→ MORE ABOUT JAMIE // I'm a multi-six-figure food blogger, digital entrepreneur, and online educator with 14+ years of digital marketing experience. In the last 9+ years, I've successfully scaled my food blog into a sustainable, profitable multi-six-figure business. My business has afforded me the freedom & flexibility to work for myself on my own terms and manifest the life of my dreams. Now, my mission is to guide experienced food bloggers down this same path.

→ WORK WITH ME // If you're an experienced food blogger looking to refine your niche, revamp your content strategy, and grow & monetize your email list, let's work together!

→ LET'S CONNECT // Instagram • LinkedIn • Email • A Sassy Spoon

→ RATE & REVIEW // Apple Podcasts

Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Sassy Solopreneur podcast, Jamie discusses the importance of demonstrating expertise and authority in your niche, particularly concerning Google's EEAT (Experience, Expertise, Authoritativeness, and Trustworthiness) guidelines. She emphasizes that food bloggers should focus on creating content that showcases their experience and expertise rather than just chasing keywords. She also recommends strategies to build trust and credibility with both your readers and Google so you can rank higher in SERPs.

→ JOIN THE EMAIL LIST HERE // Sign up to receive my weekly Sassy Sundays email series packed with SEO tips, traffic-scaling strategies, and tons of juicy gems on building a profitable food blog business, delivered–you guessed it–on Sundays.

→ MORE ABOUT JAMIE // I'm a multi-six-figure food blogger, digital entrepreneur, and online educator with 14+ years of digital marketing experience. In the last 9+ years, I've successfully scaled my food blog into a sustainable, profitable multi-six-figure business. My business has afforded me the freedom & flexibility to work for myself on my own terms and manifest the life of my dreams. Now, my mission is to guide experienced food bloggers down this same path.

→ WORK WITH ME // If you're an experienced food blogger looking to refine your niche, revamp your content strategy, and grow & monetize your email list, let's work together!

→ LET'S CONNECT // Instagram • LinkedIn • Email • A Sassy Spoon

→ RATE & REVIEW // Apple Podcasts

Hosted on Acast. See acast.com/privacy for more information.

In this episode, Jamie talks about the common struggles of self-doubt that food bloggers and creatives often face. She candidly acknowledges that self-doubt is a natural part of the journey but emphasizes the importance of managing it. The episode offers valuable insights on reframing negative thoughts, building a support network, and celebrating one's journey as a food blogger. It concludes with a thought-provoking question for listeners to consider how they can boost their self-confidence and overcome self-doubt in their creative endeavors.

→ JOIN THE EMAIL LIST HERE // Sign up to receive my weekly Sassy Sundays email series packed with SEO tips, traffic-scaling strategies, and tons of juicy gems on building a profitable food blog business, delivered–you guessed it–on Sundays.

→ MORE ABOUT JAMIE // I'm a multi-six-figure food blogger, digital entrepreneur, and online educator with 14+ years of digital marketing experience. In the last 9+ years, I've successfully scaled my food blog into a sustainable, profitable multi-six-figure business. My business has afforded me the freedom & flexibility to work for myself on my own terms and manifest the life of my dreams. Now, my mission is to guide experienced food bloggers down this same path.

→ WORK WITH ME // If you're an experienced food blogger looking to refine your niche, revamp your content strategy, and grow & monetize your email list, let's work together!

→ LET'S CONNECT // Instagram • LinkedIn • Email • A Sassy Spoon

→ RATE & REVIEW // Apple Podcasts

Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Sassy Solopreneur, Jamie reflects on four mistakes she made while scaling her food blog business. She emphasizes the importance of sharing the less glamorous aspects of entrepreneurship to provide a more comprehensive perspective for aspiring food bloggers. She highlighted how her frequent changes of niche and chasing trending keywords hindered A Sassy Spoon's growth. She also discusses the need to maintain a positive mindset while working on projects that might not align with one's long-term goals. Viewing such projects as temporary stepping stones can help alleviate resentment. Lastly, she stresses the importance of delegating tasks and implementing systems to prevent overwhelm and burnout. She encourages food bloggers to establish boundaries, invest in outsourcing, and stay realistic about their capabilities to achieve sustainable growth.

→ JOIN THE EMAIL LIST HERE // Sign up to receive my weekly Sassy Sundays email series packed with SEO tips, traffic-scaling strategies, and tons of juicy gems on building a profitable food blog business, delivered–you guessed it–on Sundays.

→ MORE ABOUT JAMIE // I'm a multi-six-figure food blogger, digital entrepreneur, and online educator with 14+ years of digital marketing experience. In the last 9+ years, I've successfully scaled my food blog into a sustainable, profitable multi-six-figure business. My business has afforded me the freedom & flexibility to work for myself on my own terms and manifest the life of my dreams. Now, my mission is to guide experienced food bloggers down this same path.

→ WORK WITH ME // If you're an experienced food blogger looking to refine your niche, revamp your content strategy, and grow & monetize your email list, let's work together!

→ LET'S CONNECT // Instagram • LinkedIn • Email • A Sassy Spoon

→ RATE & REVIEW // Apple Podcasts

Hosted on Acast. See acast.com/privacy for more information.

In this podcast episode, Jamie welcomes Emily Laurae, the creative entrepreneur behind Emily Laurae Creative Studio. Emily wears many hats, including being a food photographer, videographer, recipe developer, and food blogger. She shares her journey of transitioning from a hobby blogger in 2013 to building a successful food and beverage media business in 2020. Emily discusses the importance of adaptability, finding a supportive community, and investing in education and experts to succeed as a creative entrepreneur. She emphasizes the need for a balanced mindset that values personal life alongside business success. Throughout the conversation, Emily provides valuable insights for aspiring bloggers and entrepreneurs in the creative space.

Follow Emily at @emilylaurae

→ JOIN THE EMAIL LIST HERE // Sign up to receive my weekly Sassy Sundays email series packed with SEO tips, traffic-scaling strategies, and tons of juicy gems on building a profitable food blog business, delivered–you guessed it–on Sundays.

→ MORE ABOUT JAMIE // I'm a multi-six-figure food blogger, digital entrepreneur, and online educator with 14+ years of digital marketing experience. In the last 9+ years, I've successfully scaled my food blog into a sustainable, profitable multi-six-figure business. My business has afforded me the freedom & flexibility to work for myself on my own terms and manifest the life of my dreams. Now, my mission is to guide experienced food bloggers down this same path.

→ WORK WITH ME // If you're an experienced food blogger looking to refine your niche, revamp your content strategy, and grow & monetize your email list, let's work together!

→ LET'S CONNECT // Instagram • LinkedIn • Email • A Sassy Spoon

→ RATE & REVIEW // Apple Podcasts

Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Sassy Solopreneur podcast, Jamie discusses the impact of AI when it comes to food blogging and SEO. She emphasizes that while AI tools, like ChatGPT, may make some aspects of content generation easier, it also poses certain challenges. This episode provides valuable insights into how food bloggers can navigate the changing landscape of AI and maintain their relevance and growth in the digital space, along with three key strategies to help food bloggers adapt to the evolving digital landscape and future-proof their food blog growth.

→ JOIN THE EMAIL LIST HERE // Sign up to receive my weekly Sassy Sundays email series packed with SEO tips, traffic-scaling strategies, and tons of juicy gems on building a profitable food blog business, delivered–you guessed it–on Sundays.

→ MORE ABOUT JAMIE // I'm a multi-six-figure food blogger, digital entrepreneur, and online educator with 14+ years of digital marketing experience. In the last 9+ years, I've successfully scaled my food blog into a sustainable, profitable multi-six-figure business. My business has afforded me the freedom & flexibility to work for myself on my own terms and manifest the life of my dreams. Now, my mission is to guide experienced food bloggers down this same path.

→ WORK WITH ME // If you're an experienced food blogger looking to refine your niche, revamp your content strategy, and grow & monetize your email list, let's work together!

→ LET'S CONNECT // Instagram • LinkedIn • Email • A Sassy Spoon

→ RATE & REVIEW // Apple Podcasts

Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Sassy Solopreneur, Jamie reflects on her journey from quitting her 9-to-5 job to building a successful food blogging business. She explains that she explored various options after quitting her job, including applying for other corporate roles, and ultimately decided to give food blogging a shot after being inspired by Pinch of Yum's income reports. She also outlines her escape plan for leaving her nine-to-five job and encourages listeners to consider similar strategies when planning their entrepreneurial transition. Her journey exemplifies the importance of planning, perseverance, staying consistent, pivoting when necessary, and believing in the potential for long-term success.

→ JOIN THE EMAIL LIST HERE // Sign up to receive my weekly Sassy Sundays email series packed with SEO tips, traffic-scaling strategies, and tons of juicy gems on building a profitable food blog business, delivered–you guessed it–on Sundays.

→ MORE ABOUT JAMIE // I'm a multi-six-figure food blogger, digital entrepreneur, and online educator with 14+ years of digital marketing experience. In the last 9+ years, I've successfully scaled my food blog into a sustainable, profitable multi-six-figure business. My business has afforded me the freedom & flexibility to work for myself on my own terms and manifest the life of my dreams. Now, my mission is to guide experienced food bloggers down this same path.

→ WORK WITH ME // If you're an experienced food blogger looking to refine your niche, revamp your content strategy, and grow & monetize your email list, let's work together!

→ LET'S CONNECT // Instagram • LinkedIn • Email • A Sassy Spoon

→ RATE & REVIEW // Apple Podcasts

Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Sassy Solopreneur podcast, we dive into Jamie's accidental "social experiment" of stepping away from social media and embracing organic content growth. She shares her personal experience of why she decided to quit Instagram, the pivotal moment of shifting her focus to her food blog, A Sassy Spoon, and the incredible results that followed. Tune in to discover the three strategic steps Jamie took during this pivot that not only doubled her traffic (and broke her page view plateau) but also doubled her revenue. If you're feeling overwhelmed by the wild wild west of social media and looking for a way to grow with your audience on a deeper level, this episode is your roadmap to making a similar shift. Get ready to reclaim your time and energy, and prioritize building a thriving online presence that stands the test of time.

→ JOIN THE EMAIL LIST HERE // Sign up to receive my weekly Sassy Sundays email series packed with SEO tips, traffic-scaling strategies, and tons of juicy gems on building a profitable food blog business, delivered–you guessed it–on Sundays.

→ MORE ABOUT JAMIE // I'm a multi-six-figure food blogger, digital entrepreneur, and online educator with 14+ years of digital marketing experience. In the last 9+ years, I've successfully scaled my food blog into a sustainable, profitable multi-six-figure business. My business has afforded me the freedom & flexibility to work for myself on my own terms and manifest the life of my dreams. Now, my mission is to guide experienced food bloggers down this same path.

→ WORK WITH ME // If you're an experienced food blogger looking to refine your niche, revamp your content strategy, and grow & monetize your email list, let's work together!

→ LET'S CONNECT // Instagram • LinkedIn • Email • A Sassy Spoon

→ RATE & REVIEW // Apple Podcasts

Hosted on Acast. See acast.com/privacy for more information.

In this episode, Jamie dives into a refreshing & transparent conversation with her first-ever guest, the talented Sam Adler from Frosting and Fettuccine and Sam Adler Photography. The two food bloggers turned coaches candidly share their journey, shedding light on the truth about monetizing a food blog. This episode unravels with a powerful message: the reality of building an online business, like a food blog, isn't always as glamorous as it appears on social media. In their unfiltered dialogue, they reflect on the blood, sweat, and tears poured into growing their businesses. Through seven years of pivots, platform shifts, and strategic adaptations, they unveil the essence of gradual success. As experts in their field, Sam and Jamie emphasize the significance of setting realistic goals and embracing the learning curve. Their conversation brings to light the importance of seeking guidance, investing wisely, and staying focused on tailored strategies. Ultimately, they encourage solopreneurs to stay motivated and navigate the intricate world of food blogging and beyond.

Follow Sam @samadlerphotography

→ JOIN THE EMAIL LIST HERE // Sign up to receive my weekly Sassy Sundays email series packed with SEO tips, traffic-scaling strategies, and tons of juicy gems on building a profitable food blog business, delivered–you guessed it–on Sundays.

→ MORE ABOUT JAMIE // I'm a multi-six-figure food blogger, digital entrepreneur, and online educator with 14+ years of digital marketing experience. In the last 9+ years, I've successfully scaled my food blog into a sustainable, profitable multi-six-figure business. My business has afforded me the freedom & flexibility to work for myself on my own terms and manifest the life of my dreams. Now, my mission is to guide experienced food bloggers down this same path.

→ WORK WITH ME // If you're an experienced food blogger looking to refine your niche, revamp your content strategy, and grow & monetize your email list, let's work together!

→ LET'S CONNECT // Instagram • LinkedIn • Email • A Sassy Spoon

→ RATE & REVIEW // Apple Podcasts

Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Sassy Solopreneur podcast, Jamie delves into the importance of preparing for the fourth quarter (Q4) as a food blogger and offers 5 practical steps for capitalizing on that surge of online traffic during this time. Throughout the episode, she encourages food bloggers to think ahead, make necessary updates to their content and website, and establish connections with potential brand partners. The goal is to have a smooth and productive Q4, benefiting both the food bloggers and their audience.

→ JOIN THE EMAIL LIST HERE // Sign up to receive my weekly Sassy Sundays email series packed with SEO tips, traffic-scaling strategies, and tons of juicy gems on building a profitable food blog business, delivered–you guessed it–on Sundays.

→ MORE ABOUT JAMIE // I'm a multi-six-figure food blogger, digital entrepreneur, and online educator with 14+ years of digital marketing experience. In the last 9+ years, I've successfully scaled my food blog into a sustainable, profitable multi-six-figure business. My business has afforded me the freedom & flexibility to work for myself on my own terms and manifest the life of my dreams. Now, my mission is to guide experienced food bloggers down this same path.

→ WORK WITH ME // If you're an experienced food blogger looking to refine your niche, revamp your content strategy, and grow & monetize your email list, let's work together!

→ LET'S CONNECT // Instagram • LinkedIn • Email • A Sassy Spoon

→ RATE & REVIEW // Apple Podcasts

Hosted on Acast. See acast.com/privacy for more information.