The Sassy Solopreneur

In this episode of The Sassy Solopreneur, Jamie shuts down her imposter syndrome and celebrates reaching a huge milestone in her business — 7 figures in 7 years from her food blog, A Sassy Spoon. She shares a few learning lessons from the last seven years and encourages all food bloggers to celebrate their wins, no matter how big or small. Tune in now and join her in celebrating how far we've all come with our blog businesses!

→ JOIN THE EMAIL LIST HERE // Sign up to receive my weekly Sassy Sundays email series packed with SEO tips, traffic-scaling strategies, and tons of juicy gems on building a profitable food blog business, delivered–you guessed it–on Sundays.

→ MORE ABOUT JAMIE // I'm a multi-six-figure food blogger, digital entrepreneur, and online educator with 14+ years of digital marketing experience. In the last 9+ years, I've successfully scaled my food blog into a sustainable, profitable multi-six-figure business. My business has afforded me the freedom & flexibility to work for myself on my own terms and manifest the life of my dreams. Now, my mission is to guide experienced food bloggers down this same path.

→ WORK WITH ME // If you're an experienced food blogger looking to refine your niche, revamp your content strategy, and grow & monetize your email list, let's work together!

→ LET'S CONNECT // Instagram • LinkedIn • Email • A Sassy Spoon

→ RATE & REVIEW // Apple Podcasts

Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Sassy Solopreneur podcast, Jamie once again dives into a Q&A session focused on SEO strategies for food bloggers. She addresses various questions from her private clients, providing valuable insights and recommendations. Topics covered include: updating your home page, keyword research, internal linking, and Google's new change for FAQ Blocks [source]. Jamie emphasizes the importance of creating original, valuable, and helpful content for your audience, not for robots. This episode is a valuable resource for food bloggers looking to improve their content strategies.

→ JOIN THE EMAIL LIST HERE // Sign up to receive my weekly Sassy Sundays email series packed with SEO tips, traffic-scaling strategies, and tons of juicy gems on building a profitable food blog business, delivered–you guessed it–on Sundays.

→ MORE ABOUT JAMIE // I'm a multi-six-figure food blogger, digital entrepreneur, and online educator with 14+ years of digital marketing experience. In the last 9+ years, I've successfully scaled my food blog into a sustainable, profitable multi-six-figure business. My business has afforded me the freedom & flexibility to work for myself on my own terms and manifest the life of my dreams. Now, my mission is to guide experienced food bloggers down this same path.

→ WORK WITH ME // If you're an experienced food blogger looking to refine your niche, revamp your content strategy, and grow & monetize your email list, let's work together!

→ LET'S CONNECT // Instagram • LinkedIn • Email • A Sassy Spoon

→ RATE & REVIEW // Apple Podcasts

Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Sassy Solopreneur, Jamie discusses the recent Google "helpful content" update and the impact it has had on content creators. She highlights the challenges faced by bloggers who are trying to create content that meets Google's evolving standards, including the balance between providing valuable information and avoiding over-optimization for search engines. The episode emphasizes the importance of staying in your lane, expanding on topics, and avoiding the chasing of keywords to create genuinely helpful content.

Tweet 1 & Tweet 2 that were discussed in the episode.

→ JOIN THE EMAIL LIST HERE // Sign up to receive my weekly Sassy Sundays email series packed with SEO tips, traffic-scaling strategies, and tons of juicy gems on building a profitable food blog business, delivered–you guessed it–on Sundays.

→ MORE ABOUT JAMIE // I'm a multi-six-figure food blogger, digital entrepreneur, and online educator with 14+ years of digital marketing experience. In the last 9+ years, I've successfully scaled my food blog into a sustainable, profitable multi-six-figure business. My business has afforded me the freedom & flexibility to work for myself on my own terms and manifest the life of my dreams. Now, my mission is to guide experienced food bloggers down this same path.

→ WORK WITH ME // If you're an experienced food blogger looking to refine your niche, revamp your content strategy, and grow & monetize your email list, let's work together!

→ LET'S CONNECT // Instagram • LinkedIn • Email • A Sassy Spoon

→ RATE & REVIEW // Apple Podcasts

Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Sassy Solopreneur podcast, Jamie delves into the essential process of outsourcing and delegating tasks as a food blogger entrepreneur. She emphasizes the importance of outsourcing to scale a blog business and avoid burnout. She shares her own journey, highlighting that outsourcing became a game-changer for her business. She provides practical advice on creating standard operating procedures (SOPs), using Loom videos for tutorials, and having periodic check-ins to ensure successful outsourcing, making it a win-win for both parties.

→ JOIN THE EMAIL LIST HERE // Sign up to receive my weekly Sassy Sundays email series packed with SEO tips, traffic-scaling strategies, and tons of juicy gems on building a profitable food blog business, delivered–you guessed it–on Sundays.

→ MORE ABOUT JAMIE // I'm a multi-six-figure food blogger, digital entrepreneur, and online educator with 14+ years of digital marketing experience. In the last 9+ years, I've successfully scaled my food blog into a sustainable, profitable multi-six-figure business. My business has afforded me the freedom & flexibility to work for myself on my own terms and manifest the life of my dreams. Now, my mission is to guide experienced food bloggers down this same path.

→ WORK WITH ME // If you're an experienced food blogger looking to refine your niche, revamp your content strategy, and grow & monetize your email list, let's work together!

→ LET'S CONNECT // Instagram • LinkedIn • Email • A Sassy Spoon

→ RATE & REVIEW // Apple Podcasts

Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Sassy Solopreneur podcast, Jamie dives into a Q&A session focused on SEO strategies for food bloggers. She addresses various questions from her private clients, providing valuable insights and recommendations. Topics covered include whether or not to target high-competition keywords, the importance of writing detailed recipe posts separately, and the best approach to batch-creating recipes. Jamie emphasizes the importance of creating original, valuable, and helpful content and explains how you shouldn't always focus on only one keyword in a single post. This episode is a valuable resource for food bloggers looking to improve their On-Page SEO and content strategies.

→ JOIN THE EMAIL LIST HERE // Sign up to receive my weekly Sassy Sundays email series packed with SEO tips, traffic-scaling strategies, and tons of juicy gems on building a profitable food blog business, delivered–you guessed it–on Sundays.

→ MORE ABOUT JAMIE // I'm a multi-six-figure food blogger, digital entrepreneur, and online educator with 14+ years of digital marketing experience. In the last 9+ years, I've successfully scaled my food blog into a sustainable, profitable multi-six-figure business. My business has afforded me the freedom & flexibility to work for myself on my own terms and manifest the life of my dreams. Now, my mission is to guide experienced food bloggers down this same path.

→ WORK WITH ME // If you're an experienced food blogger looking to refine your niche, revamp your content strategy, and grow & monetize your email list, let's work together!

→ LET'S CONNECT // Instagram • LinkedIn • Email • A Sassy Spoon

→ RATE & REVIEW // Apple Podcasts

Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Sassy Solopreneur podcast, Jamie delves into the concept of topical authority and how it's reshaping SEO strategies. She emphasizes the shift away from a keyword-centric approach and towards becoming an expert in a specific niche. This shift is attributed to Google's increasing focus on providing helpful, valuable, and original content to users, as highlighted by the Helpful Content Update in August 2022. The episode explains that Google now prioritizes matching topics to content relevance using natural language processing, moving away from simply matching keywords. It also advises food bloggers to focus on creating comprehensive, in-depth content that covers all aspects of a topic to signal topical authority to Google.

→ JOIN THE EMAIL LIST HERE // Sign up to receive my weekly Sassy Sundays email series packed with SEO tips, traffic-scaling strategies, and tons of juicy gems on building a profitable food blog business, delivered–you guessed it–on Sundays.

→ MORE ABOUT JAMIE // I'm a multi-six-figure food blogger, digital entrepreneur, and online educator with 14+ years of digital marketing experience. In the last 9+ years, I've successfully scaled my food blog into a sustainable, profitable multi-six-figure business. My business has afforded me the freedom & flexibility to work for myself on my own terms and manifest the life of my dreams. Now, my mission is to guide experienced food bloggers down this same path.

→ WORK WITH ME // If you're an experienced food blogger looking to refine your niche, revamp your content strategy, and grow & monetize your email list, let's work together!

→ LET'S CONNECT // Instagram • LinkedIn • Email • A Sassy Spoon

→ RATE & REVIEW // Apple Podcasts

Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Sassy Solopreneur, Jamie shares her journey of doubling her food blog's traffic, revenue, and email list through an SEO strategy pivot. After initially resisting the idea of niching down to Cuban cuisine due to low search volume, she decided to refocus and pivot her content resulting in the best business decision she's ever made. She also emphasizes the importance of Semantic SEO while also building topical authority through comprehensive, helpful content with unique perspectives so you can stand out in SERPs, avoid page view plateaus, and scale your blog traffic.

→ JOIN THE EMAIL LIST HERE // Sign up to receive my weekly Sassy Sundays email series packed with SEO tips, traffic-scaling strategies, and tons of juicy gems on building a profitable food blog business, delivered–you guessed it–on Sundays.

→ MORE ABOUT JAMIE // I'm a multi-six-figure food blogger, digital entrepreneur, and online educator with 14+ years of digital marketing experience. In the last 9+ years, I've successfully scaled my food blog into a sustainable, profitable multi-six-figure business. My business has afforded me the freedom & flexibility to work for myself on my own terms and manifest the life of my dreams. Now, my mission is to guide experienced food bloggers down this same path.

→ WORK WITH ME // If you're an experienced food blogger looking to refine your niche, revamp your content strategy, and grow & monetize your email list, let's work together!

→ LET'S CONNECT // Instagram • LinkedIn • Email • A Sassy Spoon

→ RATE & REVIEW // Apple Podcasts

Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Sassy Solopreneur podcast, Jamie discusses the importance of demonstrating expertise and authority in your niche, particularly concerning Google's EEAT (Experience, Expertise, Authoritativeness, and Trustworthiness) guidelines. She emphasizes that food bloggers should focus on creating content that showcases their experience and expertise rather than just chasing keywords. She also recommends strategies to build trust and credibility with both your readers and Google so you can rank higher in SERPs.

→ JOIN THE EMAIL LIST HERE // Sign up to receive my weekly Sassy Sundays email series packed with SEO tips, traffic-scaling strategies, and tons of juicy gems on building a profitable food blog business, delivered–you guessed it–on Sundays.

→ MORE ABOUT JAMIE // I'm a multi-six-figure food blogger, digital entrepreneur, and online educator with 14+ years of digital marketing experience. In the last 9+ years, I've successfully scaled my food blog into a sustainable, profitable multi-six-figure business. My business has afforded me the freedom & flexibility to work for myself on my own terms and manifest the life of my dreams. Now, my mission is to guide experienced food bloggers down this same path.

→ WORK WITH ME // If you're an experienced food blogger looking to refine your niche, revamp your content strategy, and grow & monetize your email list, let's work together!

→ LET'S CONNECT // Instagram • LinkedIn • Email • A Sassy Spoon

→ RATE & REVIEW // Apple Podcasts

Hosted on Acast. See acast.com/privacy for more information.

In this episode, Jamie talks about the common struggles of self-doubt that food bloggers and creatives often face. She candidly acknowledges that self-doubt is a natural part of the journey but emphasizes the importance of managing it. The episode offers valuable insights on reframing negative thoughts, building a support network, and celebrating one's journey as a food blogger. It concludes with a thought-provoking question for listeners to consider how they can boost their self-confidence and overcome self-doubt in their creative endeavors.

→ JOIN THE EMAIL LIST HERE // Sign up to receive my weekly Sassy Sundays email series packed with SEO tips, traffic-scaling strategies, and tons of juicy gems on building a profitable food blog business, delivered–you guessed it–on Sundays.

→ MORE ABOUT JAMIE // I'm a multi-six-figure food blogger, digital entrepreneur, and online educator with 14+ years of digital marketing experience. In the last 9+ years, I've successfully scaled my food blog into a sustainable, profitable multi-six-figure business. My business has afforded me the freedom & flexibility to work for myself on my own terms and manifest the life of my dreams. Now, my mission is to guide experienced food bloggers down this same path.

→ WORK WITH ME // If you're an experienced food blogger looking to refine your niche, revamp your content strategy, and grow & monetize your email list, let's work together!

→ LET'S CONNECT // Instagram • LinkedIn • Email • A Sassy Spoon

→ RATE & REVIEW // Apple Podcasts

Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Sassy Solopreneur, Jamie reflects on four mistakes she made while scaling her food blog business. She emphasizes the importance of sharing the less glamorous aspects of entrepreneurship to provide a more comprehensive perspective for aspiring food bloggers. She highlighted how her frequent changes of niche and chasing trending keywords hindered A Sassy Spoon's growth. She also discusses the need to maintain a positive mindset while working on projects that might not align with one's long-term goals. Viewing such projects as temporary stepping stones can help alleviate resentment. Lastly, she stresses the importance of delegating tasks and implementing systems to prevent overwhelm and burnout. She encourages food bloggers to establish boundaries, invest in outsourcing, and stay realistic about their capabilities to achieve sustainable growth.

→ JOIN THE EMAIL LIST HERE // Sign up to receive my weekly Sassy Sundays email series packed with SEO tips, traffic-scaling strategies, and tons of juicy gems on building a profitable food blog business, delivered–you guessed it–on Sundays.

→ MORE ABOUT JAMIE // I'm a multi-six-figure food blogger, digital entrepreneur, and online educator with 14+ years of digital marketing experience. In the last 9+ years, I've successfully scaled my food blog into a sustainable, profitable multi-six-figure business. My business has afforded me the freedom & flexibility to work for myself on my own terms and manifest the life of my dreams. Now, my mission is to guide experienced food bloggers down this same path.

→ WORK WITH ME // If you're an experienced food blogger looking to refine your niche, revamp your content strategy, and grow & monetize your email list, let's work together!

→ LET'S CONNECT // Instagram • LinkedIn • Email • A Sassy Spoon

→ RATE & REVIEW // Apple Podcasts

Hosted on Acast. See acast.com/privacy for more information.