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I am so excited to have Jamie Kullman in our episode today! Let’s learn what a freedom-based business is all about and how we can find our passion and things that we really love.

She was named the Top Mompreneur to Watch in 2021 by Yahoo! Finance. She is also the host of Moms Freedom Maker Podcast, which just hits the top 2% of the world. She started her 6-figure business at 15 years old by recycling used automotive parts and keeping them out of the landfill, bringing her mission with her which is to revolutionize the way entrepreneurs handle their businesses by shading down the amount of time they spend working while scaling their impact.

Jamie believes a business should act as the engine that helps your message reach those in need without jeopardizing the quality of life and freedom. Somewhere along her entrepreneurial journey, she became self-employed and worked sun up and sundown, wearing every single hat. She never literally knew what her purpose was so she tried to do everything.

Eventually, struggling with knowing what she’s supposed to do, she was finally able to figure it out and how to share that with the world. Now, she’s on her journey of helping other people what their purposes, what they’re passionate about, how can they make a living from that, and they point that out to the world so that it’s impactful and that mission is bigger than themselves.

Finding Your Passion at Work

Janine: As nurses, we always feel like we’re passionate at work. And when people say “meaningful” job, we think about healthcare, we think about teaching, and many other jobs out there. But you almost feel a little bit guilty when you feel like “I’m not fulfilled, and I don’t know what’s going to fulfill me” and I’m burnt out with all the things.

So, I came into writing and now, do I feel like I am more of an impact than I did in nursing? Nope. but do I feel more fulfilled in myself? Yes! And that’s I think where you need to think about if you are thinking of a little bit of change. Yet, you don’t have to abandon nursing altogether but maybe there is something out there for you.

What is Freedom-Based Business

It’s the things that you’ve enjoyed doing for the longest time but it’s taking the backseat of life. It starts with finding your purpose and passion.

Ask yourself: “What is it that is inside of me that is just waiting to breakthrough?”

What if that ‘thing’ is giving you joy but you are not making money as much as your job, how would you go about pursuing that passion?

For Jamie, it comes down to “did you want to make money out of this?” because you absolutely could! If you have a goal to leave nursing, it’s been a change in how you show up in the business. If you want it to be a hobby and remain a hobby forever, totally fine but you’re going to show up differently. Then, you’re like you have the goal to leave nursing in 6 months after that passion takes over your income. But if you want to stay in nursing and do something else as a hobby that will bring you income, maybe it’s knowing that you’re helping people as a nurse, it’s giving yourself that permission but you’re not letting it take over your life, then you can do both.

Key questions to discover things you really want

What Do You Want To Be Remembered?

If we stopped living like tomorrow is promised to us, we started living for today and truly embracing that and impacting the lives that we should, we change how everybody shows up. If that’s what you love, then why don’t you start living now?

Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!

Support the show

FOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.”

If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit  + Writing Skills Course to help you get started today!

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There are plenty of strategies to help you stay motivated and focused while working remotely. When you’re traveling, it can be difficult to find those perfect conditions for getting work done; or sometimes it’s just hard to focus on the task at hand with so many distractions. Today I’m going to share with you some of the tips I have and that I’ve used when we’ve been traveling as a family. When I started my Freelance Writing Coach it was always a goal of mine to travel more. Now that I’m able to, I have to remember that I’m still working. I always bring my laptop with me and my power cord as well as my iPad.

Create a workstation that is conducive to your needs

When you’re away it’s important to find a workstation for you as you’re still going to be working. If you were taking a true vacation and need to shut off do not set up a workstation. I understand though that when you’re starting out you still need to be available for client needs. Check-in periodically during the day but don’t live at your laptop. Some ideas for this I’m going to refer to the future to be taken as a family and how I have set up for success.

If you follow me for a while you know that my family and I love to go camping. We used to just do tent camping which was interesting when you have to bring a laptop. I would always keep my laptop in the car until I needed it. I was always nervous about water sun damage or really cold temperatures. But, now that we have an RV, I usually have my computer set up on our table in there. In the morning I get up before my family and brew a cup of coffee. This is when I get most of my work done. Then, once the family is awake and breakfast has started I shut down for a few more hours.

We enjoy each other, we enjoy your trip, and so our travel experiences, and then usually, in mid-afternoon and everybody’s chilling out again I will revisit my laptop. Note that you should have a hotspot available or use the camping Wi-Fi if necessary. If not, make sure your documents are available in an off-line mode which you can do within Google docs.

My oldest is in hip-hop dance. In the first quarter of the year, we do a lot of traveling for his competitions. It’s much easier to travel with a laptop when we have a hotel room. Wi-Fi is usually very accessible and quick.

Take breaks

It’s important to take breaks when traveling and working. If you’re in the airport, take breaks by walking around the airport and returning to your laptop. You hear me often talk about the Pomodoro method which is what I use to help me take breaks throughout the day without multitasking. It gives me enough time to refresh my brain and come back for a fresh start. I take Pomodoro with me on the road as well.

Find a quiet place to work

This is sometimes easier said than done. If you’re with your family in a hotel room or like we are inside an RV you know that I have to get up early to avoid loudness from the family. If you’re at a hotel room moon most hotels Have business conference rooms or lobby where you can go to work if you need to.

Bring your coffee maker and snack

When traveling it’s very hard to find good coffee and good snacks. Anytime we’re on the road especially when we’re going to hotels I make sure I know where there’s a coffee shop and or bring coffee that I like. On top of that, I also bring yogurts to fit in the mini-fridges protein shakes, and other fruits and vegetables to just have healthy snacks to grab.

Try not to schedule any meetings

Plan for distractions – don’t schedule meetings or calls during your travel time, instead plan them and be ready for any delays in the itinerary. I like to follow a batching schedule especially when it comes to my meetings.

Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!

Support the show

FOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.”

If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit  + Writing Skills Course to help you get started today!

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Scale your content business by creating a process for your writing that can be replicated across multiple pieces of writing. You should develop a system that would allow you to write the same type of content repeatedly without it feeling stale or repetitive to you. This will also help you stay on track with deadlines, which many writers struggle with.

Many people think that they need to have a lot of technical knowledge to succeed in content marketing. However, this is not the case. You just need to understand what’s going on around you and how it might affect your business. That’s all!

Today I am going to help you hash out 5 ways to help you create a process, starting with landing the client.

1. Get to know your client
When you schedule an onboarding call with a client, be the best listener you can be, with strategic questions. You want to know who are your client’s direct competitors, ideal client, goals with their content and other pertinent information you’ll think are helpful for them.

2. Look at the competitors for pitch ideas
If your client is looking to you to pitch ideas, go to their competitors’ websites and check to see the popular content and understand what is working right now for your client.

3. Strategize the content
Hop on another call if needed with the client to hash out some content for them for 3 months or so (then you’ll keep them as a client for a while).

4. Finally, you get to write
Notice we are already on number 4, and we haven’t even started writing. If you have a client who wants to just assign work, you still have some work too. In this writing step, you still have to do some research. When you research the topic, you have to again, find what’s working out there and work your piece a little differently.

Then, you create your outline based on your research. Then, write, my friend. Write it ugly. Then go back and edit. Send it to the editor (that I hope you hired by now to make you a great writer), and you my friend have a piece of content.

 Good editors can do wonders for authors whose grammar isn’t perfect (and who is?). Their real value comes from two factors: editors are much more likely to provide an outside perspective on the writing. They may not be experts in the field, but they are more like the people who will be reading your work than you are. As a result, their interpretation of a book is frequently far more correct than that of the original author.

5. Send it off
When you send it to a client, you can add a little something special by incldiing some social emdia captions fro them. Remind them to use your piece as something other than a blog post.

Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!

Support the show

FOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.”

If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit  + Writing Skills Course to help you get started today!

Send us Fan Mail

Julie Scott, DNP, ANP-BC, AOCNP is an Oncology Nurse Practitioner, adjunct faculty member, wife, mom, and freelance writer. She took Plan Produce, Profit in 2021 and is here to share her results!

About Julie Scott

Julie has been a nurse since 2006 and has been working on an oncology practice for 10 years now. She even got a certification in oncology and went back to school to finish her Doctorate degree and finished it last year. She also teaches online for Master’s students while running for schoolwork and raising her kids, ages 7 and 8.

Julie can say that she loves her career and treats it as her home. She joins the Plan Produce Profit course not because she wants to leave that job. Instead, she is looking for more flexibility or something that she can do on her own time. As she searched for that kind of role, she stumbled across The Savvy Scribe Podcast. The first episode that caught her attention was the one I did with my guest, Deanna Gillingham. So glad to hear that she is a regular listener of my podcast!

The Obstacle in Starting a Freelance Writing Business

Julie’s main obstacle is time because she works as a full-time nurse practitioner, has two kids, and has a lot of things going on like teaching, schoolwork, and many more. Yet, she is grateful that everything she spent for the Plan Produce Profit course is time and money well-spent. When she started her business, she earns back every single penny she invested for the course. It was worth it!

What Julie Likes About the Plan Produce Profit Course

• The Plan Produce Profit has got everything together.
• The course is a good resource to continue to go back to. It allows you to review the course materials over and over again.
• The membership offers a great package! It includes a Facebook Community, a podcast, group meetings, and all other resources that make it a one-stop shop.
• A lot of FREE content! It is very helpful when you are starting out and want to see if this membership can help you before you invest money.

It is also worth noting nurse writers can access the job board before even becoming a member. It’s like a free gig opportunity and yet you are still getting paid for it.

Her Life After Graduating From the Plan Produce Profit Course

I am so excited to hear that Julie got clients and signed contracts to write a standard number of articles in a month. She also accepts freelance writing where she only writes when she has the time or can get that content done on the delivery date. And of course, if she has extra hours more then she can write more content. The majority of Julie’s content is oncology topics since she is more experienced in this field.

Benefits of the Plan Produce Profit Course

• Flexibility not only on time but also the entire business
• The course has everything that you needed: resources, tips, etc.
• Connections with like-minded individuals

The Feeling of Fulfillment

This past summer, Julie thought of leaving her job because she is feeling a little bit burnt out. The pandemic has truly added to that “burnt-out” feeling and a few other stress factors. But then, her realizations tell her that she is not yet ready to leave her job.

It’s fulfilling for her to do her freelance writing whenever she wants it, or if she has free time, she can do the pitch. It gives her the confidence that she can do a lot more than it is today.

Julie is excited to see if where she can take this content writing career from here. It made her realize the things that are missing in terms of content. It motivates her to create resources for Oncology Nursing.

Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!

Support the show

FOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.”

If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit  + Writing Skills Course to help you get started today!

Send us Fan Mail

Hello guys, and welcome to another episode! You are probably like who’s the guest today? But my friends, it is just me and you. So sit down, get something good to drink, or take a walk and take a listen today. I am going to be talking all about tips for avoiding burnout as a freelancer.

The term burnout is something we definitely have heard in the nursing world at the bedside. It’s obvious when we’re taking on too many patients, having too many tasks, getting frustrated with coworkers and families, and sometimes even our patients. In the freelance world, burnout looks a little bit different but it’s still there.

As a freelancer, you might feel like you’re scurried to get a deadline done, or maybe you’re getting annoyed with clients. Either way, when we take on too much in our lives we’re taking from a different cup just to fulfill another cup. It’s always at the expense of ourselves.

It is not good and we know this. But today, let’s talk all about some ways we can address it.

Identify your needs

Start to get to know yourself. You can even take a personality test. I really like the one called 16personalities.com. It takes about 12 minutes and really has results that relate to you.

As an introvert, I recharged by being alone, usually in nature. My husband on the other hand is a very active extrovert and he really enjoys having company with friends around them when he’s trying to relax. That doesn’t mean I don’t frequently see family and friends, but it’s just not the way. My brain likes to react and relax. I also know when I am stressed. I need to do some sort of activity that involves nature. Sometimes walking, sometimes running. I always feel better when I come back and I feel refreshed and just ready to go. I’m also a person who likes to start and complete a project at the same time. If I’m cleaning out, I need to get that done or I can’t relax. It’s always like an obsessive-compulsive thing. When it comes to my writing and stuff, I know where to take those breaks and where to batch it out.

I say you find out what your needs are. What you need to do to relax – do you like people around you? Do you not? Would you rather be alone? Do you like nature? Do you like to exercise? What do you do to recharge?

Take time for yourself

You need to block out some time for yourself. Taking time for yourself needs to be something that you can fit into your day. It doesn’t need to be hours long, does not need to be expensive, but it’s something even as simple as reading a book alone or taking a shower is sometimes all you need. Take that time for yourself.

Take some rest periods

You need to take some rest periods. You guys know, if you’ve listened to me for a while, one of the time management productivity hacks I love to use is the Pomodoro method. The Pomodoro method helps me keep focused on activities throughout the day. Take some vacation and just breathe.

Fuel up and eat well

Eat the right kinds of food.

Connect with others

Loneliness is very common for those who work from home. As human beings, we need people. Sometimes, taking a break to be alone is healthy but being secluded all the time is not. Make sure you connect with others, especially if you’re freelancing full-time.

Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!

Support the show

FOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.”

If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit  + Writing Skills Course to help you get started today!

Send us Fan Mail

Today, I have a guest, Aly Goulet. She is a full-time freelance copywriter. She’s passionate about building tools and resources to help start and scale their own freelance writing, businesses, or businesses in general. Most recently Ali collaborated with a team of developers to create a genius portfolio for WordPress.

She’s going to talk to us all about what clients look for in a profile and then we’re going to go into our live workshop. We will also tackle all things about how to make your profile stand out amongst the rest when you’re applying for freelance jobs, or when you’re pitching.

Portfolio

During interviews, your portfolio does not become timid or bashful. It does not lose its line of thought or utter anything inappropriate. Clients are searching for an unbiased, objective perspective of your work in your portfolio.

It seems self-evident in today’s world that you must have an internet presence. Your portfolio will almost always be the initial point of contact between you and your ideal client. It’s critical that it has all of the information about you and your work that you want clients to know. It should be a concise representation that highlights your skills, showcases your best work, and communicates who you are as a content writer.

There’s no getting around it: your portfolio is the most significant tool you have when it comes to attracting new clients. As your clients’ expectations and perceptions of value quickly develop, your approach to your content must keep pace.

According to Aly, the portfolio has always been a pivotal piece of her business, and then as she has grown her business, she had a really hard time figuring out how to display in the right way what to do and what to add. And so just earlier this year, she ended up launching a portfolio plugin for people to use.

A portfolio is the foundation of a solid freelance business and that is a WordPress plugin. It’s called the Genius Portfolio for WordPress and there are free and premium versions. If you want to go grab the free version, you can check it out right now. It is the easiest way to set up a freelance portfolio. You can ditch those Google Drive links. If you use them, it makes it really easy to add images to your portfolio and makes it really visually appealing. You can add like, descriptions with context and actually upload your snippet of code that we generate for you that you just plop into the page and you’re done.

What do clients look for in a portfolio?
→ Verify
→ Quality
→ Meet the need

Connect with Aly:
Freelancingflow.com
Twitter: @alygouletwrites

Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!

Support the show

FOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.”

If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit  + Writing Skills Course to help you get started today!

Send us Fan Mail

Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!

Support the show

FOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.”

If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit  + Writing Skills Course to help you get started today!

Send us Fan Mail

In today’s episode, we have my friend Sadie Glisson, one of my favorite guests on the show.

She is the founder of the Remote Nurse, an online community and job board designed to connect nurses, nurse practitioners, and physician assistants to remote telehealth jobs. Sadie has been working from home as an RN for several years and now uses her expertise who help others break into the field of Telehealth to create more sustainable careers while advancing the next generation of healthcare.

We’re here today to talk about remote nursing jobs for writers.

She’s a registered nurse. She was a care coordinator and then got into clinical research and then some data abstraction. She had some weird roles and that’s kind of what led her into remote jobs because a couple of those roles were available remotely. Her husband was in the military at the time so they were moving all the time and so she started doing remote jobs. Now she helps nurses connect with this type of job because most nurses don’t know that you can work from home.

Career Path For Nurses Looking For Remote Nursing Jobs

What’s the difference between working for yourself and still working for a company?

Schedule

Being an employee, you have to abide by the company’s time schedule. As for remote writing, it’s not as time-sensitive as patients being on the phone and needing to work during business hours.

Restriction of your employer
You have to do what works for them and the business, whereas, working for yourself you can kind of choose, what your best schedule is, and then pick and choose work.

Stability

The downside with working from yourself sometimes is that there’s not the stability that you get from an employment job. You are responsible for making sure you have money to bring home.

Skills you need to be able to work from home as a nurse

Independence

You have to be independent. Working from home is more of an independent role. You got to be able to like research pretty well on your own.

Time Management

Time management is a learned skill. I wouldn’t say somebody must be proficient at it to do it but you definitely need to know that you’re going to learn it.

Tech-Savvy

It’s important to be tech-savvy in today’s modern world. It’s all online now. You need to be able to kind of click-through fast and hold your thoughts as you’re moving through all these different programs. It increases your productivity and efficiency because you will be able to achieve more in less time.

Tools

Airtable

A really fancy spreadsheet and that helps me stay on track for lists, and then housing information that I have. It can connect to different spreadsheets.

Sadie’s membership is for nurses NPS and PAs who are looking for remote jobs. She has a huge network of companies. She finds these jobs all over the place, all over the internet, everywhere. She collects them all in her database with all kinds of searchable tags for your license, your State’s, your Specialties, different types of work schedules and etc. That way it’s easy to find. She also has a remote company database, in which she collects information on the companies that she’s sharing jobs for so that nurses coming behind can come in and search in a similar way for companies.

Connect with her:

https://theremotenurse.com/

Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!

Support the show

FOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.”

If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit  + Writing Skills Course to help you get started today!

Send us Fan Mail

Let’s welcome Rachel Mazza to this new episode of The Savvy Scribe Podcast. She is a direct response copywriter that specializes in advertorial pages that are great for tracking cold traffic. She is also helping visionaries and business owners bring their ideas to life. In partnership with Kevin Rogers of Copy Chief, they offer one-on-one and group coaching to freelancers who want to grow a successful writing business.

One of the favorite things that Rachel loves in her business and the skills that they are developing is that you can do it everywhere and anywhere. She’s been traveling around the States for 6 years now, which shows the flexibility that freelancing brings for anyone who is involved in it.

How To Launch A Successful Freelance Writing Business

Here are two pointers that freelancers must take note of before launching a freelance writing business:

• Know where you’re at
• What to do next

They developed a timeline called the Freelancer’s Journey. It’s a seven-step roadmap that tells you how to build a freelance writing business from scratch. It introduces the seven phases of freelancing that most freelancers go through in their careers – all the way from discovering their craft to building a legacy business that may last for generations or can sustain them until their retirement.

This tool also allows you to focus on the ‘right now’ problems that you’re in. Rachel sees common mistakes that most freelancers do is focusing on future problems that get them distracted, taking their time, energy, and resources instead of focusing on what they need right now.

More Tips in Growing a Freelance Writing Business

Get the basics. There is a lot of free information out there: they can be your peer, a coach, a blog that talks about all things that you want to learn about. So find someone who is done with what you want to do, ask them questions if how they did it, know the things that you can learn from them, and find a community.

Don’t be afraid to ask. You don’t have to know everything; it’s okay to learn as you go.

Get to know Rachel! Visit her little home on the internet: rachelmazza.com where you’ll also find her own The Business of Writing Podcast. Don’t forget to check her out as well on Instagram: @racheljoymazza.

Also, visit coaching.copychief.com/phases to get the free Freelancer’s Journey timeline. It includes free training that will walk you through and help you identify which phase you’re in.

Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!

Support the show

FOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.”

If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit  + Writing Skills Course to help you get started today!

Send us Fan Mail

In this podcast episode, we’re going to discover some essential content writing skills that will help you, not only grow your business but learn how to write catchy headlines and captivating intros.

Content writing skills enable you to create clear, consistent, and relevant content that provides an engaging experience for your company’s target audience.

Content Writing Skills Every Business Owner Needs To Learn

Client’s Voice

Understanding your client’s voice can be tricky. You have to do some background research about your client before you can go and write a content piece for them. You should also have your own unique voice. Your unique voice is what makes your piece different from anyone else’s. You have to make sure that your client wants you to speak not only in their voice but with a touch of your voice.

SEO

SEO is search engine optimization. It’s a unique service people offer that helps content websites rank higher in search engine results. You have to know just a little bit, even if it’s not a specialized service to create great content for your clients. 

Add a keyword list for a client. If you don’t know how to do keyword research, ask the client for this because this is an essential service that they would want from you, and you can figure this out.

Ask for a keyword list and include that keyword in your first 100 words of the content. You should also include it if it’s appropriate. 

In your subheading, you should never do keyword stuffing or stuff keywords to try to make your peace rank higher on Google. It just won’t work. Google is smarter than you think it knows when you’re trying to stuff keywords. It knows when it’s a robotic type of piece. We need to give our personal touch to our clients’ work.

Content writers must be able to stay current with trends and modify approaches as needed to guarantee that their articles rank well in search engines.

Research

Know how to research. Find some reputable resources like government, institutional, or news outlets to provide relevant and truthful content to maintain your credibility as a writer.

If you don’t know how to do evidence-based research, you need to go back before you ever write anything for a client and learn how to do great research and then make sure that you’re not stealing research from your clients’ competitors.

Headlines

Your first goal is to have them read the headline and get them hooked into reading the whole piece. Even if you catch them with your headline, make sure your subheadings are also catchy so that they can keep reading and digest the information.

The headline should be like an overall picture of what you wrote underneath the headline.

Editor

I’m saying that I believe that great writers are because of great editors. If you don’t have an editor, it’s time to get one. You might have been told that you’re a great writer but you also need an editor.

There’s nothing wrong with sending it into an editor and getting a few red lines to make your peace even better for your client. Your client deserves it. They hired you and they are paying for great content.

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