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In today’s episode, we have Dan Janal. He is a person who works with leaders who want to elevate their reputations and set themselves apart from their competitors. As a book coach developmental editor and ghostwriter, he shapes stories and strategies that can transform a career or business. 

Dan Janal is one of the Founding Fathers of Internet Marketing and Publicity, having written one of the first books on this subject back in 1994. He is an internationally-recognized speaker, Internet marketing consultant, and best-selling author.

As the founder of PR Leads, PR Leads to Profits, and Guaranteed Company Press Releases, as well as being a distributor for MyEasyOnlineStore, he helps independent professionals and small businesses become thought leaders in their fields so they can get more business more easily. He also provides services such as strategic planning, coaching and provides affordable rates for public services including press release distribution services and media list services.

In addition to the books that he has written for clients, he authored 13 best-selling business books on Internet marketing and publicity, which have been translated into a total of 6 languages. As a result of his works, clients have often shared that they have had more focus, credibility, and more visibility. As well as more impact on their readers. 

Listen to this episode if you want to get some ideas on how to find a book to write.

Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!

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I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.”

If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit  + Writing Skills Course to help you get started today!

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In today’s episode, we have Dr. Jürgen Strauss as our guest to talk about his “Transformational Marketing Blueprint”. 

He spent years in both the corporate world and small business world at the intersection of technology, science, human behavior, marketing, and business management.

His philosophy is making marketing human! Marketing blueprint is about building relationships with people we serve; marketing is about enabling people to achieve and excel; it’s about working with people. Their Map places marketing at the heart of the business and mirrors a hero’s journey taken by the customer.

A key part of their marketing map is customer retention; delivering exceptional experiences, helping them solve more problems, and having them share their stories. They work with clients on systems for encouraging reviews, managing reviews, and owning your online reputation.

As a podcast host himself, Jürgen has held meaningful conversations with hundreds of outstanding entrepreneurs from all around the world gaining insight into what makes them ‘tick’, what ‘lights them up’, why they do what they do and what inspiration and value they can add to the rest of the world. The InnovaBuzz Podcast published thrice-weekly is designed to help smart businesses that are committed to innovation, curiosity, service, and modern marketing.

Transformational Marketing Blueprint
1. Getting to know yourself
2. Dream client
3. Know the problem
4. Crafting your message
5. Building the connection
6. Delivering your promise
7. Continuing to nurture that
8. Scaling and repeating

Keep listening as we discuss these marketing maps!

Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!

Support the show

FOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.”

If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit  + Writing Skills Course to help you get started today!

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We have Lisa Newton today to talk about the importance of multiple streams of passive income and how to write a book and battle your knowledge into one source.

My guest, Lisa Newton, has a master’s degree in investment management and a first-class honor degree in accounting and marketing. She has written books that include: How To Write A Book In Two Weeks: (Or Less), Constant Cashflow, Make the Most of Your Money, How to Start Your Own Bookkeeping Business, and more. 

She is the host of The Authors Podcast which I had the pleasure of being on. Her podcast gives some tips and inspires people into writing a book.

More about Lisa: 

• She owns a bookkeeping service and a book publishing company. She helps other people turn their ideas into books. 
• Marketing was quite natural and easy for her 
• Over the years she realized that a lot of her knowledge she built over can be productized and that’s where she had her first book written. That’s how she came into book publishing. 

How to Earn a Passive Income

• Writing books can be another way to make a passive income. One can try to write a career guide book in what career they are into. How to get into it type of guide book. Write a book about what you specialize in. 
• Start with what you know and then explore.
• She believes in multiple streams of passive income and owns as much of it as possible. 
• She has turned the books she wrote into audiobooks and made courses out of the material as well. 
• She shared that writing a book is one thing and for her, it’s just the beginning because the marketing of the book is an ongoing sort of process. Marketing is constant. It’s important to understand who you’re readers and where to find them.

You can find and connect with Lisa Newton in: 

Website: http://lisanewton.co.uk/ 

FB: @lisanewtonuk

Twitter: @lisa_newton1

IG: @booglesb

Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!

Support the show

FOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.”

If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit  + Writing Skills Course to help you get started today!

Send us Fan Mail

In today’s episode, we have Loralyn Mears to share her career tips for those who are aspiring to become writers!

Loralyn Mears has a Ph.D. in Molecular Biology and she shares today the best practices as a scientific health freelance writer. She is also the host of the Women-in-Tech Like a BOSS podcast in which I also had the chance to be on. 

Women-in-Tech Like a BOSS podcast -  the whole point is to shine the light on all of these incredible women who are making a difference in so many people's lives. 

Her Career Journey

Loralyn described her career in a very witty way and goes like “ If I would describe my career it’s like a hockey stick where someone scrambled all the way to the top very very quickly and then jump off the cliff, fell into the thorny jungle with laughing hyenas, clutter way out and now back on the street.” 

In real speech though, she started off as a Ph.D. scientist only because her parents didn't want her to go to journalism school. After a while, she realized she’s not for it. She is so much happier writing and talking about concepts and translating those technical and scientific concepts across different groups. Along the way, she keeps getting pushed to sales because people say she's good at it. But that's what took her off the path but she quickly put herself back on track. 

Writing as a Scientist 

She works on the content marketing side, trying to craft different strategies and campaigns and all the technical and scientific bits that go along with that. 

She goes from writing scientific articles to writing marketing campaigns in the life sciences. She worked with a lot of biotech, a lot of startups.

Keep listening as she shares her career tips and tools for setting goals!

If hard science thrillers are your thing, check out her newest novel, "COVID-19 The Battle for Humanity" which is now available on Amazon!

Follow: 

LinkedIn: https://www.linkedin.com/in/loralynmears/

Website: https://www.toastedmarshmellow.com/

Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!

Support the show

FOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.”

If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit  + Writing Skills Course to help you get started today!

Send us Fan Mail

How do you ensure that you will be getting consistent client work the moment you land your first client? This is the secret that our guest, Scott Stransky is going to reveal with us today!

Scott is the founder and content lead at Full-Funnel Content, a boutique content development firm serving the B2B tech industry. After nearly a decade in various sales and client services roles, Scott broke into professional writing by producing case studies for well-known tech brands like Adobe and Cisco. 

Today, Scott is a highly sought after copywriter, content strategist, and business consulting who works with everyone from 10-man startups to global Fortune 500 companies alike. His work includes various long- and short-form content for organizations serving industries like cloud computing, HR tech, software-as-a-service, and both mental and physical health platform providers.

Scott presently resides in Denver, CO with his Nurse Practitioner wife, Hailey, and their 2 year-old reservation rescue dog, Gus.

Connect with Scott on social media: www.linkedin/com/in/sjstransky

Check out his website! His awesome work speaks why he is getting client work: www.funnelcontent.com

Also mentioned on the show: https://www.jennifergregorywriter.com/

Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!

Support the show

FOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.”

If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit  + Writing Skills Course to help you get started today!

Send us Fan Mail

This is a surprise live with my guest here today, Jill. She is here to tell us a lot about her struggles in this little passion project she has: Save Restaurants, Feed Nurses.

Jill Cohen is working as a remote nurse right now in a virtual team with a group called One Medical Group, their primary care group. She worked in a hospital for twenty years and eighteen years in the ER. She wanted to use her degree in English and writing back into her nursing career so she started shifting gears. 

She realized that she has this flexibility. She took what she knows and did a little bit of a passion project on the side. We are going to talk about her struggles in the messaging that she put forth and how that relates to us as writers. We will also tackle other essential things like what we write for clients, how we struggle with messaging, and how she overcomes that. But we're going to talk more about her passion project because she thinks it can really help many of the nurses in the frontline right now.

As the months of the pandemic started wearing on, Jill fell for the people who are still on the frontline who she’s not working alongside anymore, in harm's way, at-risk, being understaffed, and overworked. People are having a really hard time. She noticed that the efforts at the beginning of the pandemic, there are great efforts to help nurses and boost morale. There's a program that feeds the frontliners but in the next few months, it died down.

Jill thought that they need it now more than ever because we have months on top of months of more backbreaking work and that when you really need the boost, support, help, the show of recognition and appreciation. Just someone who’ll give you free food is of really great help and appreciation. So she came up with the idea to resuscitate those efforts. 

She raised the money and connected with a local restaurant to give free food to the frontliners.

Connect with Jill:

Email: [email protected]

Facebook: @backlinesfeedthefront

Instagram: @backlinesfeedthefront

Go Fund Me: https://www.gofundme.com/f/backlinesfeedthefront

Thank you for whatever you can give! And please share with your friends. It helps spread the word and gives more people the opportunity to contribute. Let’s help nurses and restaurants to make this through the pandemic. Nurses are stronger together. 

Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!

Support the show

FOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.”

If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit  + Writing Skills Course to help you get started today!

Send us Fan Mail

Welcome to another episode, Savvy Scribes! Today I'm talking all about the 6 different types of writing you can do as a freelancer. Let's deep-dive on each one of them, shall we?

1. Web Content Writing
2. Copywriting
3. Technical Writing
4. Business Writing
5. Periodical or Newspaper Writing
6. Instructional Writing
7. Ghost Writing

Did you have to stick to one area?

I think not, I've done almost all of these types and in my opinion, it's better to mix these types of writing to avoid boredom, and it will let you see which one you don't enjoy and you do enjoy. I also think that it's cool because this is where you can expand your knowledge as a writer!

Pitching on all kinds of writing can increase your client load, and eventually, turn them into permanent or retainer clients.

Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!

Support the show

FOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.”

If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit  + Writing Skills Course to help you get started today!

Send us Fan Mail

Do you know what marketing frameworks are perfect for your writing business? Today, I'm with Evan Knox, the founder of Caffeine Marketing and a small business investor. He got into marketing because of his dad and grandfather, and then at some point, he wanted to use his marketing skills to help other business owners. That's why he started Caffeine Marketing.  

Fun fact: He thought of his brand name while drinking coffee! Imagine? Many business owners struggle to choose a business name but not for Evan. 

So, what we're going to talk about in today’s episode with Evan is marketing frameworks plus tips that will ultimately propel your nurse writing career.

3 Marketing Frameworks 

We tend to over-complicate marketing that it becomes intimidating, so here are marketing frameworks you can use:
1. Simple Marketing
2. Optimized Marketing
3.  StoryBrand-Certified Guide

Learn more about these marketing frameworks and let us know which of them sounds perfect for your writing business!

His Best Advice for Business Owners 

•  Every quarter you can look at all your expenses then go through them. Ask yourself if it helps grow your revenue or not. Ethan calls this the Trash and Trim method. This will help you get rid of expenses you no longer need, but if you still need it, maybe there is a better option out there. You can staple that into your Bench Accounting, an expense that you can justify because it saves you time. 
• If you want something, remind yourself first of how much money you need for it. Is it worth it?
• Never stop learning, but at some point, you need to pick the information you really need. 

Evan also shares his favorite tools that he uses every day so, tune in!

Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!

Support the show

FOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.”

If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit  + Writing Skills Course to help you get started today!

Send us Fan Mail

What are affiliates, how you can apply them to grow your business, and how you can help other businesses by being an affiliate for them? Join Janine in this episode to learn some simple and practical tips to utilize them effectively!

What are Affiliates?

Most companies have affiliate programs set up for business owners and consumers to share their products. The company will give you a code that you can share with your network and from the sales you made, you will receive a percentage or commission.

Why are these affiliates profitable to your business? Why would a business give you a commission? Why should your business utilize it? Simply because it’s – MONEY. Aside from that, it will give you a chance to help and support other businesses as well.

Referrals are the BEST customers. The more referrals a business gets, the more profit it gains.

Using Affiliates Effectively

Of course, utilizing affiliates is also great for your freelance writing business. How can you do this? Well, it’s easy. You can do a referral system with your clients as an affiliate.

You don’t have to really call it or create a referral program to make it work. Talk to your clients after you’ve done a retainer for them for a while and think about those big projects you’ve accomplished with them in the past years. Try to discuss with them a promotion that you are currently offering. 

Some affiliate platforms that you can use to set up your referral code:

Thrivecart.com

Samcart.com

Check out the following resources or products that Janine uses to utilize the power of affiliates.

• Interested in learning the fundamentals of copywriting? Join this Comprehensive Copywriting Course offered by Nicki Krawczyk from Filthy Rich Writer. She has both free and paid training for you!
• Are you looking to build your resume to attract clients? Resume Rx brings you a Weekend Resume Makeover that will help you land that dream job using a resume that truly stands out.
• Gina Horkey was on my podcast and I want to share her amazing courses with all of you! Check them out!

Also mentioned on the show:

Scrub Haven – a family-owned medical uniform shop serving medical professionals.

Are you interested in becoming an affiliate of The Savvy Scribes? Drop me an email at [email protected]. Start thinking about how you can use affiliates in your writing business and help other businesses you love, too. Go, get your write on!

Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!

Support the show

FOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.”

If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit  + Writing Skills Course to help you get started today!

Send us Fan Mail

Goal setting can be as simple or as complicated as you wish for it to be but with the right practices in place, it can help elevate your business to a new level of success and provide a base from which you can work to get there.

In today's episode, we have Inessa A.N. Sage, author, and a multi-passionate entrepreneur. We will be talking about goal setting and her insights and tips for authors or creatives. Better to take notes, folks!

Currently, Inessa is on her 9th book! And as I mentioned before she is a YA fantasy and sci-fi author. She is a photography graduate from Ryerson University, Toronto Canada, quite different from the career she now enjoys. She started writing while in school, like poetry and short stories, moved to New York to chase the art scene, and stayed there for a couple of years. But when she came back, photography has taken on a trend that she's not prepared for, and that made her realize that it's not her calling.

Inessa also worked her way up to managing teams, first in retail, then in a creative field, until she became a Senior Director. With her love for creativity, she quickly realizes that she wants to be one of the people who create and not the person who manages others.

She also tried her hands on Etsy shop, about planning and organization, which is not surprising because she's a confessed stationery junkie! But as soon as the shop started to take off, she ended up working a full-time job, that's when she started feeling burned out.

The positive thing that it did though, was to spark the creative need inside of her that made her start writing again, and then one day, she had an idea for a book, took a million writing courses, stumbled a bit, but she grew and became a full-time writer! 

She still does freelance for a couple of clients to give herself a break from strictly novel writing, while rebranding her shop, and publishing novels. With three jobs under her belt, she is a multi-passionate entrepreneur, which is a good thing because you never know! Coronavirus shut down the world. 

Keep listening to discover some goal-setting tips that you can realistically work through!

Also mentioned in the show: 

12-Week Year by Brian Moran

Ryerson University

Sarra Cannon, Author @sarracannon

Get connected with Innes:

Facebook: @ansagewrites 

Instagram: @a.n.sage

Twitter: @ANsageWrites

Author page: https://ansage.ca/  

Also, support her Etsy Shop!

Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!

Support the show

FOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.”

If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit  + Writing Skills Course to help you get started today!