The SCALEit Method® with Allison Maslan

Today on the show Allison sits down with founder and CEO of NeuroGym, John Assaraf. John and Allison talk about how John got to where he is today and what he had to overcome to get there. John talks about his youth and how he doubted himself, how smart he was, and his capabilities in business. It was only when he met his mentor, Alan Brown, that he saw the true potential in himself.

John tells us the similarities between being successful by working on the right things and solving a Rubik's cube. They also discuss how we can create long-term, sustainable habits that will break through the barriers we've artificially created for ourselves, but it won't be easy.

Topics Include:

• Where John's career motivation comes from
• The one question that will determine your success
• Learning to cold call
• How cold calling influenced John as a businessman
• John's biggest lessons in building several successful companies
• Why so many people struggle to ask for help
• Working with the brain at NeuroGym
• How can we break through the wall when we're stuck?
• Practices to put into place to overcome blockages
• The power of the law of attraction
• And much more…

John Assaraf is the Founder & CEO of NeuroGym, a company dedicated to using the most advanced technologies and evidence-based brain training methods to help individuals unleash their full potential and maximize their results.

John is a behavioral neuroscience researcher, mentor, advisor, and philanthropist. He has founded five multimillion-dollar companies, he's one of the world's leading behavioral & mindset experts. He hosts several training courses online, such as Brain-A-Thon Weekend Training, Fear Training, Weight loss Training, and Procrastination Training.

Mentioned in the Episode:

NeuroGym Website - https://www.myneurogym.com

Personal Website - https://fromjohnassaraf.com/about-john-assaraf/

Linkedin - https://www.linkedin.com/in/johnassaraf/

Instagram - https://www.instagram.com/johnassaraf/?hl=en

Twitter - https://twitter.com/johnassaraf

Facebook - https://www.facebook.com/johnassarafpage

Books - https://www.amazon.com/John-Assaraf/e/B001JS2RBM%3Fref=dbs_a_mng_rwt_scns_share

PINNACLE GLOBAL NETWORK

If you're a CEO or Founder and ready to build a scalable company that can thrive without you, join Allison for a FREE masterclass to learn the 5 Critical Phases You MUST Know to scale to 8-Figures and beyond. Head over to https://www.scalemasterclass.com/podcast to secure your seat today.

Today on the show, Allison sits down with a professor at the Ross School of Business, Dave Ulrich. They discuss what the HR department does for companies in the modern day and how they've evolved from simply hiring and managing complaints to managing the relationship between the employees and the company.

Dave talks about his obsessive views on how organizations form everything we do in life. He also gives us examples of how to make employees feel better about themselves, even in tough situations.

Topics Include:

• How Dave got into HR
• Creating certainty in an uncertain world
• Be the model of management as the leader
• How modern HR differentiates from traditional HR
• How HR can improve company morale
• The four things you need to pay attention to on your team
• Outdated HR practices that need to go
• We need to reinvent by looking forward
• The first steps to building a great HR team
• How do people feel when leaving a conversation with you?
• And much more…

Dave Ulrich is the Rensis Likert Professor at the Ross School of Business, the University of Michigan, and a partner at the RBL Group, a consulting firm focused on helping organizations and leaders deliver value. He is known as the "Father of Modern HR" who was named the #1 management guru by Business Week. He is a Distinguished Fellow in the National Academy of Human Resources.

He has published over 200 articles and book chapters and over 30 books. He has spoken to large audiences in 90 countries and performed workshops for over half of the Fortune 200. Dave has been ranked the #1 thought leader in HR by HRD Connect.

Mentioned in the Episode:

Website - https://daveulrich.com/

Linkedin - https://www.linkedin.com/in/daveulrichpro/

Twitter - https://twitter.com/dave_ulrich?lang=en

Books - https://www.amazon.com/Dave-Ulrich/e/B001K8TGCO%3Fref=dbs_a_mng_rwt_scns_share

PINNACLE GLOBAL NETWORK

If you're a CEO or Founder and ready to build a scalable company that can thrive without you, join Allison for a FREE masterclass to learn the 5 Critical Phases You MUST Know to scale to 8-Figures and beyond. Head over to https://www.scalemasterclass.com/podcast to secure your seat today.

This week on The SCALEit Method®, Allison talks with global growth evangelist, business strategist, author, and keynote speaker, Tiffani Bova. Allison and Tiffani talk about the importance of technology in business and how Tiffani took strategic growth initiatives that have been around for decades and modernized them for today's business world.

Topics Include:

• Learning business through carnivals
• Getting into the technology space in the mid 90's
• Biggest struggle for marketers in terms of sales and innovation
• The bright spots of the pandemic for businesses
• What companies are doing wrong for the growth of their businesses
• Why we need to think about our growth IQ
• The experience of using a product or service
• The paths of Growth IQ
• What we can learn from Sears and similar companies
• And so much more…

Tiffani Bova is a global growth evangelist, Salesforce business strategist, author, and keynote speaker. She wrote Wall Street Journal bestselling book Growth IQ: Get Smarter about the Choices that will Make or Break your Business.

Tiffani helps companies scale through innovative business models and technology. She published her bestselling book Growth IQ in 2018, which outlines 10 key steps to driving your company's growth. She has been featured in Financial Times, Forbes, The Economist, MSNBC, USA Today, Bloomberg, The Wall Street Journal, Harvard Business Review, Fortune, and more.

Mentioned in the Episode:

Website - https://www.tiffanibova.com/

Salesforce's Website - https://www.salesforce.com/au/blog/

Linkedin - https://www.linkedin.com/in/tiffanibova/

Instagram - https://www.instagram.com/tiffanibova/?hl=en

Facebook - https://www.facebook.com/TiffaniBova

Twitter - https://twitter.com/Tiffani_Bova

Growth IQ Book - https://www.tiffanibova.com/book/

What's Next Podcast - https://www.tiffanibova.com/whats-next-podcast/

PINNACLE GLOBAL NETWORK

If you're a CEO or Founder and you're ready to build a scalable company that can thrive without you, join Allison for a FREE masterclass to learn the 5 Critical Phases You MUST Know in order to scale to 8-Figures and beyond. Head over to https://www.scalemasterclass.com/podcast to secure your seat today.

This week on The SCALEit Method®, Allison sits down with retired Navy SEALS veteran, bestselling author and leadership and human performance expert, Rich Diviney. Allison and Rich discuss what he learned during his time interviewing potential Navy SEALS, how we can take control of uncontrollable situations and the value of having the right attributes.

Topics Include:

• How Rich became a Navy SEAL
• How the Navy SEAL training affected Rich
• Insights from interviewing SEAL teams
• Discovering the intangible attributes of anyone
• Attributes that contribute to optimal performance
• The difference between skills and attributes
• Being a master of uncertainty
• Defining optimal performance
• Using dynamic subordination as a task organization structure
• The danger of trying to control uncontrollable situations
• How we can focus on our goals, not our shortcomings
• And much more…

Rich Diviney is a bestselling author and leadership and human performance expert. Rich draws upon 20+ years of experience as a Navy SEAL Officer where he completed more than 13 overseas deployments – 11 of which were to Iraq and Afghanistan.

Since retirement in early 2017, Rich has worked as a speaker, facilitator, and consultant with the Chapman & Co. Leadership Institute and Simon Sinek Inc. Rich's purpose in life is to accelerate the potential of human beings. His deeply held belief is that each individual has unlimited potential that, once unlocked, can lead to not only living the life of one's purpose and dreams – but also allowing for inspirational contribution to others.

Mentioned in the Episode:

Website - https://theattributes.com/

Linkedin - https://www.linkedin.com/in/richdiviney/details/experience/

Instagram - https://www.instagram.com/rich_diviney/?hl=en

Twitter - https://twitter.com/richdiviney?lang=en

The Attributes Book - https://theattributes.com/

PINNACLE GLOBAL NETWORK

If you're a CEO or Founder and you're ready to build a scalable company that can thrive without you, join Allison for a FREE masterclass to learn the 5 Critical Phases You MUST Know in order to scale to 8-Figures and beyond. Head over to https://www.scalemasterclass.com/podcast to secure your seat today.

This week on The SCALEit Method®, Allison sits down with CEO of AlterCall, Ryan Blair. Allison and Ryan discuss what it means to be a conscious leader in today's world, how we can get the most energy into our days by using Ryan's secret daily weapon, and how Ryan scaled ViSalus Sciences from $6 million in debt to $150 million in revenue in just 16 months!

Topics Include:

• Growing up in poverty, losing his parents as a young person
• Ryan's struggles in school, and how he found his way out
• Learning illegal entrepreneurship while in a gang
• How Ryan drastically scaled ViSalus so quickly
• Pruning your business to trim everything that's not working
• Creating a leadership mindset
• The definition of conscious leadership
• Implementing conscious leadership with our team
• Cultivating a radically responsible culture
• How we can awaken, heal and transform our lives
• Bringing your best energy to the team every day
• Why entrepreneurship is the greates job in the world
• And much more…

Ryan Blair is a serial entrepreneur, venture capitalist, and bestselling author. Despite his growing up with abusive parents and spending time in jail as a child, he first became a millionaire at 22 years old. He formerly served as CEO of global health company ViSalus, which he sold for $792.4 million.

His newest company, AlterCall, aims to help people break through their minds, bodies, and souls in order to rebuild their lives. He won the DSN Global Turn Around Award in 2010 and was named Ernst & Young's 2012 Entrepreneur of the Year. His first book, Nothing to Lose, Everything to Gain, was a New York Times bestseller in 2011.

Mentioned in the Episode:

Website - https://sociatap.com/ryanblair/

AlterCall's Website - https://altercall.com/

Linkedin - https://www.linkedin.com/in/ryanblair/

Instagram - https://www.instagram.com/realryanblair/?hl=en

Facebook - https://www.facebook.com/ryan.blair

Twitter - https://twitter.com/ryanblair

Nothing to Lose, Everything to Gain Book - https://www.amazon.com/Nothing-Lose-Everything-Gain-Multimillionaire/dp/1591845998

Rock Bottom to Rock Star Book - https://www.amazon.com/Rock-Bottom-Star-Lessons-Business/dp/1101980559

PINNACLE GLOBAL NETWORK

If you're a CEO or Founder and you're ready to build a scalable company that can thrive without you, join Allison for a FREE masterclass to learn the 5 Critical Phases You MUST Know in order to scale to 8-Figures and beyond. Head over to https://www.scalemasterclass.com/podcast to secure your seat today.

This week on The SCALEit Method®, we're replaying Allison's 2020 talk with Grant Cardone! Grant discusses why you always need to be accepting risk in order to stay ahead as an entrepreneur, and he takes us through his fail safe thinking that would get him back on track, even if everything came crumbling down.

Topics Include:

• Being forced into owning a business
• Creating inner drive out of necessity
• Why you can never count Grant out
• How Grant processes tough times
• Know who you are underneath the success, and you'll never lose it
• The biggest mistake most business owners are making
• What money represents to Grant
• How we can step out of our comfort zone
• Why you don't want to be a mystery
• There has to be a big payoff for the risk to be worth it
• How to get out of any bad situation as quickly as possible
• The best way to motivate your team

Grant Cardone is the CEO of Cardone Enterprises, Cardone Capital, international speaker, entrepreneur, and author of The 10X Rule & creator of 21 bestselling business programs, Grant Cardone owns & operates seven privately held companies and a $3.6 billion portfolio of multifamily properties.

He was named the #1 marketer by Forbes Magazine, Cardone is also the founder of the The 10X Movement & The 10X Growth Conference, the world's largest business & entrepreneur conference.

Mentioned in the Episode:

Website - https://grantcardone.com/

Linkedin - https://www.linkedin.com/in/grantcardone/

Instagram - https://www.instagram.com/grantcardone/

Twitter - https://twitter.com/grantcardone

YouTube - www.youtube.com/user/GrantCardone/

Facebook - www.facebook.com/grantcardonefan/

Podcast - Podcast Cardone Zone: https://grantcardone.com/podcast/

PINNACLE GLOBAL NETWORK

If you're a CEO or Founder and you're ready to build a scalable company that can thrive without you, join Allison for a FREE masterclass to learn the 5 Critical Phases You MUST Know in order to scale to 8-Figures and beyond. Head over to https://www.scalemasterclass.com/podcast to secure your seat today.

This week on The SCALEit Method®, Allison talks with former counterterrorism professional, career coach, podcaster, and bestselling author, Ashley Stahl. In this episode Ashley talks about why we should follow our gut more, how we can discover our core values, and core skills to decide our direction in life, and the difference between intuition, intellect, and instinct.

Topics Include:

• Working as a counterterrorist in the Pentagon
• Using our second brain (your gut)
• Discerning between a gut feeling and fear, or anxiety
• Using intuition effectively in our careers
• Why people are cut off from their feelings
• Identifying our core skills to discover our talents
• Avoiding burnout by understanding your core skills
• Hiring the right people based on their core skillset
• The difference between core skills and core values
• The dangers of overplanning
• Reaching the next level as a business owner
• And much more…

Ashley Stahl is a career coach, podcaster, and bestselling author. She formerly worked as a counterterrorism professional, and is a Fortune 500 spokesperson and expert on intuition, personal branding, and fulfillment. Her TEDxTalk on intuition and fulfillment received more than 6 million views.

Ashley hosts the "You Turn" podcast, she is the Founder of Job Offer Academy + Career Clarity Lab. She also maintains a monthly career column in Forbes, and her work has been featured in outlets such as The Wall Street Journal, CBS, SELF, Washington Post, and Chicago Tribune.

Mentioned in the Episode:

Website - https://www.ashleystahl.com/

Linkedin - https://www.linkedin.com/in/ashleystahl/details/experience/

Instagram - https://www.instagram.com/ashleystahl/?hl=en

Twitter - https://twitter.com/ashleystahl

Book - https://www.amazon.com/You-Turn-Unstuck-Discover-Direction/dp/1950665690

Podcast: https://www.ashleystahl.com/podcast-page/

PINNACLE GLOBAL NETWORK

If you're a CEO or Founder and you're ready to build a scalable company that can thrive without you, join Allison for a FREE masterclass to learn the 5 Critical Phases You MUST Know in order to scale to 8-Figures and beyond. Head over to https://www.scalemasterclass.com/podcast to secure your seat today.

This week on The SCALEit Method®, Allison talks with Gary Vaynerchuk. Gary is a serial entrepreneur and serves as the Chairman of VaynerX, the CEO of VaynerMedia, and the Creator & CEO of VeeFriends.

Today Allison and Gary talk about Gary's natural inclination towards entrepreneurship, and why he believes it can change the world. They discuss the power of social media and why you should take it seriously even if you're skeptical.

Topics Include:

• The best and worst parts about being an entrepreneur
• Why Gary LOVES to be humbled
• The reason you're not landing sales
• At what point you should fill a new position
• Using social media as a science
• Why you should be respecting social media in today's world
• The audience decides what's popular
• The power of staying self aware, and being able to pivot
• Letting go of your weaknesses
• Make decisions from where you're going, not where you're at
• It's better to bet on the jockey (person) than the horse (business)
• Focus on the positive and things will get better

Gary Vaynerchuk is considered one of the leading global minds on what's next in culture, relevance, and the internet. Known as "GaryVee" he is described as one of the most forward thinkers in business.

His social media channels have more than 34 million followers and garnish over 272 million monthly impressions/views across all platforms. His podcast 'The GaryVee Audio Experience' ranks among the top podcasts globally. He is a five-time New York Times Best-Selling Author and one of the most highly sought-after public speakers.

Mentioned in the Episode:

Website - https://www.garyvaynerchuk.com/

Linkedin - https://www.linkedin.com/in/garyvaynerchuk

Instagram - https://www.instagram.com/garyvee

Twitter - https://twitter.com/garyvee

YouTube - https://www.youtube.com/channel/UCctXZhXmG-kf3tlIXgVZUlw

Facebook - https://m.facebook.com/gary

PINNACLE GLOBAL NETWORK

If you're a CEO or Founder and you're ready to build a scalable company that can thrive without you, join Allison for a FREE masterclass to learn the 5 Critical Phases You MUST Know in order to scale to 8-Figures and beyond. Head over to https://www.scalemasterclass.com/podcast to secure your seat today.

This week on The SCALEit Method®, Allison talks with Jayson Waller about how he got started in the solar industry, and why it’s so important to hire the right team. Jayson got his entrepreneurial start in the home security systems business when he founded ISI Alarms and NC Inc. in May 2005. Then, he founded PowerHome Technologies, but pivoted into the solar panel industry in 2014 when he realized the profitability of solar power. 

Since then, Jayson has scaled his solar panel company to almost $1 billion, and he was named ‘Most Admired CEO’ by Business Journal in January 2020.

Topics Include:

• How Jayson’s tough upbringing contributed to his entrepreneurial spirit
• Why we need to continue to stack wins even when we get comfortable
• Jayson first steps into the solar industry
• The importance of sales when starting a business
• How to grow a great team with different perspectives
• Navigating the work from home culture
• Why hiring great leaders is so important for your business
• Why everyone should be aligned with the same vision
• How setting smaller goals can lead to long term success
• Jayson’s struggles in the first few years with a solar company
• The secret to scale a billion dollar company
• And much more…

Jayson Waller is the Founder and CEO of Pink Energy, one of the US’s leading solar panel installation companies. However, his journey to success wasn’t easy; he dropped out of high school and had his first child at 18 years old.

In 2021, Jayson released his first bestselling novel, Own Your Power. He is also the host of “TrueUnderdog,” one of Apple’s top 5 entrepreneurship podcasts. 

Mentioned in the Episode:

Website - https://www.jaysonwaller.com/ ‌

Linkedin - https://www.linkedin.com/in/jayson-waller-

Instagram - https://www.instagram.com/jaysonwallerbam

Twitter - https://twitter.com/JaysonWaller

YouTube - https://www.youtube.com/channel/UCwTHT2Q-omcIjTOwOa2imTQ

Podcast - https://linktr.ee/trueunderdog

PINNACLE GLOBAL NETWORK

If you’re a CEO or Founder and you're ready to build a scalable company that can thrive without you, join Allison for a FREE masterclass to learn the 5 Critical Phases You MUST Know in order to scale to 8-Figures and beyond. Head over to https://www.scalemasterclass.com/podcast to secure your seat today.

Today Allison talks about the last step in the The SCALEit Method®, Execution. Allison takes us through how a CEO can actually spend less time in the business and grow faster! Creating systems and workflows for you and your team will create success for your company

Topics Include:

• What execution means in terms of the SCALEit Method®
• The signs that a CEO is not executing efficiently
• Vision problem vs. Execution problem
• How proper execution will transform your business
• Mindset vs Logistics
• What is holding you back from executing
• Execution mistakes Allison made
• Execute your vision when you're not there

Louie Ortiz a Serial Entrepreneur, Business Mentor, Nationally Featured TV, and Media Personality, Public Speaker, Mentor, and Philanthropist.

Louie is CEO of the nationally recognized real estate company that has over $145 million dollars in personal sales and leads a dynamic growing team with offices in San Diego, CA, Newport Beach, CA, and Santa Fe / Albuquerque NM.

From 1990 to 2006, Louie Ortiz ran a manufacturing company of high-end custom acrylic aquariums for zoos, public aquariums, and consumer use worldwide.

PINNACLE GLOBAL NETWORK

If you're a CEO or Founder and you're ready to build a scalable company that can thrive without you, join Allison for a FREE masterclass to learn the 5 Critical Phases You MUST Know in order to scale to 8-Figures and beyond. Head over to https://www.scalemasterclass.com/podcast to secure your seat today.