The Scaling Season | Advertising Strategies for Business Owners

Looking to transform your Facebook video ads from underperforming to unstoppable?

In this comprehensive episode of The Scaling Season, I, Joly Tematio, reveal my complete Facebook video ads formula that has generated millions in revenue for coaches and consultants.

You'll discover:

• The scientifically-proven 3-part video script template that captures attention in the crucial first 3 seconds
• How to craft emotionally compelling hooks that speak directly to your ideal client's deepest desires
• The exact production approach that creates high-converting videos without expensive equipment
• Why most video ads fail to deliver ROI (and the psychological triggers that transform viewers into clients)
• The testing framework that identifies winning videos before scaling your budget
• How to systematically scale successful video campaigns without killing performance

This episode provides a complete implementation blueprint for coaches and consultants who want to leverage the superior engagement and conversion power of Facebook video ads without the guesswork or wasted ad spend.

Ready to implement this video ads formula with expert guidance? My team and I help established coaches and consultants attract high-ticket clients through our AI-powered Client Acquisition Engine.

Book your free Client Acquisition Assessment at drogonconsulting.co/demo_call and discover how we can help you create and scale high-converting video ad campaigns.

We recently helped a business coach generate $172K in new client revenue from a single video ad campaign after implementing this exact formula.

Connect with me on socials:

LinkedIn | Instagram | YouTube | Twitter | DrogonConsulting.co

Want to instantly double the return on your advertising spend?

In this value-packed episode of The Scaling Season, I, Joly Tematio, reveal the 5 groundbreaking ad tests that consistently doubled our clients' ROAS - and exactly how you can implement them in your own campaigns today.

You'll discover:

• The "Pattern Interrupt Creative" test that decreased cost-per-lead by 57% within the first week
• How a simple headline structure change outperformed the control by 113% across multiple client accounts
• The counterintuitive audience layering technique that transformed targeting precision
• Why traditional social proof approaches are failing (and the new format that's converting 2.4X better)
• The call-to-action modification that increased click-through rates by 76% overnight

This episode gives you a practical, step-by-step blueprint for implementing these proven tests in your own campaigns, complete with real examples and the exact testing protocols we use with our clients.

Want our team to implement these high-performing ad tests for your coaching or consulting business? My team and I help established coaches and consultants attract high-ticket clients through our AI-powered Client Acquisition Engine.

Book your free Client Acquisition Assessment at drogonconsulting.co/demo_call and discover how we can help you deploy these advanced testing strategies to dramatically improve your advertising performance.

We've implemented these exact tests across dozens of client accounts with consistently impressive results, and I'm confident we can achieve similar improvements for your campaigns.

Connect with me on socials:

LinkedIn | Instagram | YouTube | Twitter | DrogonConsulting.co

#AdTesting #ROAS #FacebookAds #ConversionOptimization #TheScalingSeasonPodcast #JolyTematio #DigitalMarketing

Are you tired of lackluster launches that leave you exhausted and underwhelmed?

 In this episode of The Scaling Season, I, Joly Tematio, reveal the 7 critical strategies that can multiply your live launch profits by up to 12X without working harder.

You'll discover:

• The counterintuitive pre-launch strategy that primes your audience to buy before you even open cart
• How to leverage AI-powered targeting to slash your ad costs while increasing qualified leads
• The exact messaging framework that converts high-ticket prospects (even with minimal touchpoints)
• Why most launch sequences fail at the 48-hour mark and how to maintain momentum
• The simple follow-up system that can recover up to 64% of abandoned carts
• How to build authentic scarcity that drives immediate action
• The post-launch strategy that turns new clients into referral machines

This episode will revolutionize your approach to live launches, especially if you're an established coach or consultant looking to scale your premium offers without sacrificing quality or burning out.

🔥 EXCLUSIVE OFFER FOR LISTENERS 🔥 

Ready to implement these powerful launch strategies with expert guidance? My team and I help established coaches and consultants attract high-ticket clients through our AI-powered Client Acquisition Engine.

Book your free Client Acquisition Assessment at drogonconsulting.co/demo_call and discover how we can help you engineer a profitable launch system that consistently converts premium clients. 

We recently helped a business coach generate $827K from a single launch after implementing just 3 of these strategies, resulting in a 20X return on ad spend. 

And I know your business could experience similar growth if you team up with the right partner.

Connect with me on socials:

LinkedIn | Instagram | YouTube | Twitter | DrogonConsulting.co

#LiveLaunch #LaunchStrategy #ProfitableMarketing #HighTicketOffers #TheScalingSeasonPodcast #JolyTematio #ScalingforCoaches

Are you leaving money on the table with your marketing strategies as you try to scale? 

In this episode of The Scaling Season, I, Joly Tematio, expose the 5 critical marketing mistakes that are silently costing online coaches and consultants tens of thousands in lost revenue and preventing predictable growth.

You'll discover:

- Why most "expert" marketing advice fails for premium service providers

- How to identify and fix the hidden conversion leaks in your marketing funnel

- The counterintuitive approach to attracting high-ticket clients that actually works

- Why adding more marketing channels often decreases results (and what to do instead)

- The data-driven strategy for scaling your client acquisition profitably

This episode will completely transform how you think about marketing as you scale, especially if you're investing in paid ads but not seeing the premium client flow you deserve.

Ready to eliminate these costly mistakes from your marketing? My team and I help established coaches and consultants attract high-ticket clients through our AI-powered Client Acquisition Engine. 

Book your free Client Acquisition Assessment at drogonconsulting.co/demo_call  and discover how we can help you break through revenue plateaus and achieve consistent growth.

We recently helped an executive coach save $15k/month in wasted ad spend while increasing qualified applications by 47% in just 60 days, which resulted in $303,200 monthly revenue. And I know your business could experience similar growth if you team up with the right partner.

Connect with me on socials:

LinkedIn | Instagram | YouTube | Twitter | DrogonConsulting.co

#MarketingMistakes #ClientAcquisition #CoachMarketing #HighTicketClients #TheScalingSeasonPodcast #JolyTematio #OnlineExperts

Welcome to The Scaling Season Podcast where we talk about how to get more clients, keep more of your ad profits, and build an unshakeable business.
I'm your host, Joly Tematio, and on each episode, I share battle-tested strategies, proven marketing principles, and hot hacks that my team and I, have used over the past 4 years to generate over $10M in sales for our agency's clients. 

I'm pumped to have you here so let's roll up our sleeves, and merge grind, passion, and heart to build a legacy business that makes a long-lasting impact on the people we're called to serve.

Be sure to visit www.drogonconsulting.co/vsl01 if you're looking to take your social advertising strategy to the next level.

Thank you for listening and be sure to screenshot and share on Instagram and tag me: https://www.instagram.com/jolytematio/

Is your marketing unknowingly setting you up for costly compliance violations in 2025?

In this urgent episode of The Scaling Season, I, Joly Tematio, expose the regulatory changes that could cost coaches and consultants up to $53,088 in fines per violation if you don't adapt your marketing practices now.

You'll discover:

• The 3 major regulatory shifts happening in 2025 that directly impact digital marketing for service-based businesses
• Why seemingly innocent marketing practices you're using today could trigger substantial penalties tomorrow
• The exact compliance checklist we're implementing with all clients to ensure their marketing is future-proofed
• How to audit your existing marketing assets for potential violations before they become costly problems
• The compliant alternatives to common lead generation and remarketing tactics that maintain effectiveness
• Why most marketing agencies aren't prepared for these changes (and the questions to ask yours)
• The silver lining opportunity these regulations create for ethical marketers who adapt early

This episode provides an essential roadmap for coaches and consultants who want to protect their businesses from compliance risks while maintaining effective marketing strategies in the changing regulatory landscape.

Want to ensure your marketing is fully compliant while still driving results?

My team and I help established coaches and consultants attract high-ticket clients through our AI-powered Client Acquisition Engine that's built with compliance at its core.

Book your free Client Acquisition Assessment at drogonconsulting.co/demo_call and discover how we can help you implement a fully-compliant marketing system that protects your business while consistently attracting premium clients. 

We've already helped hundreds of coaches and consultants transition to compliance-first marketing without sacrificing lead flow or conversion rates.

Connect with me on socials:

LinkedIn | Instagram | YouTube | Twitter | DrogonConsulting.co

#MarketingCompliance #DigitalRegulations #2025Marketing #LegalProtection #TheScalingSeasonPodcast #JolyTematio #BusinessProtection

Want to discover how a simple free training can generate half a million dollars in just 10 days?

 In this revealing case study episode of The Scaling Season, I, Joly Tematio, dissect the exact strategy we used to help a client transform a free training into $500K of high-ticket sales without aggressive selling tactics.

You'll discover:

• The "Value-First Framework" that positioned the free training as irresistible to the target audience
• How we structured the content to naturally lead participants toward the high-ticket offer
• The precise Facebook ad targeting strategy that filled the training with qualified prospects for just $4.37 per registration
• Why traditional webinar approaches fail (and how our 3-part micro-training format overcame viewer fatigue)
• The engagement techniques that maintained an 83% attendance rate throughout the entire training
• The subtle psychological triggers that created genuine demand for the premium offer
• How we optimized the post-training follow-up sequence to convert interested prospects without pressure

This episode provides a comprehensive breakdown of the entire campaign, complete with metrics, timelines, and the specific elements that made it so successful for our client.

Want to implement a similar high-converting training system for your coaching or consulting business? My team and I help established coaches and consultants attract high-ticket clients through our AI-powered Client Acquisition Engine.

Book your free Client Acquisition Assessment at drogonconsulting.co/demo_call and discover how we can help you create and scale a training-based client acquisition system tailored to your specific offer and audience.

We've replicated this approach across multiple niches with consistent success, generating millions in revenue for our clients while maintaining marketing costs well below industry averages.

Connect with me on socials:

LinkedIn | Instagram | YouTube | Twitter | DrogonConsulting.co

Worried about Meta's 2026 ad restrictions derailing your client acquisition strategy?

In this essential episode of The Scaling Season, I, Joly Tematio, break down the critical changes coming to Facebook and Instagram advertising and provide actionable strategies to protect your campaigns before these restrictions take effect.

You'll discover:

• The 5 major ad restriction changes Meta is implementing and how each specifically impacts coaches and consultants
• Tips to ensure your creatives and ad copies comply with Meta’s policies
• Why these changes threaten your ability to track conversions and optimize campaigns effectively
• The alternative tracking framework we're already implementing with clients to maintain data integrity
• How to restructure your ad creative approach to maintain compliance while still driving engagement
• The first-party data collection strategy that will become essential for audience targeting
• Why most marketers will struggle with these changes (and how to position yourself ahead of the curve)
• The surprising opportunities these restrictions create for sophisticated advertisers

This episode provides a comprehensive protection plan for coaches and consultants who rely on Meta's platforms for client acquisition, ensuring you can navigate these changes without sacrificing campaign performance.

Want to ensure your ad campaigns are fully protected against Meta's coming restrictions? My team and I help established coaches and consultants attract high-ticket clients through our AI-powered Client Acquisition Engine that's already adapted to these upcoming changes.

Book your free Client Acquisition Assessment at drogonconsulting.co/demo_call and discover how we can help you implement a future-proof advertising strategy that will continue delivering results regardless of platform restrictions. 

Connect with me on socials:

LinkedIn | Instagram | YouTube | Twitter | DrogonConsulting.co

#MetaRestrictions #FacebookAds #AdCompliance #PrivacyChanges #TheScalingSeasonPodcast #JolyTematio #DigitalMarketing

Answering Your Ads Questions & Getting Personal - January 2025 Edition | Ep. 82

Imagine cutting your Facebook ad spend by $15,000 every month while simultaneously generating 9X more revenue from your remaining budget.

In this revealing case study episode of The Scaling Season, I, Joly Tematio, take you behind the scenes of a remarkable client transformation that every coach and consultant should learn from.

You'll discover:

• The "Wasted Spend Audit" process that immediately identified $15K in monthly savings without sacrificing reach
• How we restructured their targeting strategy to focus exclusively on high-converting audience segments
• The counterintuitive creative approach that decreased cost-per-lead by 72% within 14 days
• The precise funnel modifications that increased conversion rates at every stage of the customer journey
• The attribution model adjustment that finally gave them accurate ROI measurement
• How we implemented systematic testing protocols that continuously improved performance month over month
• The unconventional retargeting sequence that recovered abandoned carts at 3X the industry average

This episode provides a detailed breakdown of the exact strategies we implemented to transform this business's advertising performance, with actionable takeaways you can apply to your own campaigns immediately.

Want similar results for your coaching or consulting business? My team and I help established coaches and consultants attract high-ticket clients through our AI-powered Client Acquisition Engine.

Book your free Client Acquisition Assessment at drogonconsulting.co/demo_call and discover how we can help you eliminate wasted ad spend while dramatically increasing your return on ad spend. 

We've replicated these results across multiple client accounts, and I know your business could experience similar transformation if you team up with the right partner.

Connect with me on socials:

LinkedIn | Instagram | YouTube | Twitter | DrogonConsulting.co

#CaseStudy #FacebookAds #ROAS #AdOptimization #TheScalingSeasonPodcast #JolyTematio #ClientAcquisition