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One of the reasons why I think so many business owners struggle to hit their annual goals is because they don't take the time to break them down into bite-sized chunks. At the beginning of the year, they get excited and motivated and create the big pretty map, but then they shove it in a drawer and don't take it out because actually taking action on those goals feels overwhelming.
This is why I'm so passionate about quarterly planning. Focussing one one quarter at a time can help you break down your big goals into more managable bite-sized chunks and be more realistic about what you actually have time to do during the next 90 days. It also eliminates the procrastination trap that many business owners fall into when they're constantly reassessing what they should be focussed on each month, week, or day. If you look at a huge list of projects and goals every day, it can feel absolutely paralyzing. It makes it easier to say, "I'll get to that later, there's plenty of time." But in reality, the only way to make progress on your goals is one tiny baby step at a time. If you can separate deciding what to do from the time and place you actually do those things, it will be easier for you to slide into execution mode, stop overthinking things, and just get things done.
Today, I'm sharing a simple 5-step process that you can use each and every quarter to have a mini business reset and get clear on the projects and tasks you need to prioritize to reach your business goals.
SHOW NOTES: jadeboyd.co/how-to-reach-your-annual-business-goals-faster/
LINKS MENTIONED IN THIS EPISODE:
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Mentioned in this episode:
The Free Seasonal Living Guide
Want to be more intentional about actually enjoying the season you’re in? Download the free Seasonal Living Guide for simple ideas to help you slow down, notice what matters, and make the most of each season—without adding more to your to-do list.
The Free Seasonal Living Guide
I hired Sarah as my trademark attorney after going through a nightmare experience with my previous attorney - a story that I share in more detail during this episode! I've learned so much about trademark applications from working with Sarah, and I'm thrilled to bring her to the podcast today to simplify the ins and outs of protecting your brand for you too.
Sarah Waldbuesser is an attorney for coaches and online business owners. After several years at a law firm and a few career jumps, she ended up falling in love with online business and loves helping entrepreneurs achieve their dreams in a smart and protected way. She is also an adventurer, traveler, and food and wine lover. When we recorded this episode, she and her family were enjoying a 90 day adventure in Italy!
In this episode, Sarah provides a simple checklist for legally protecting your online service business. We also dive deep into everything you need to know about legally protecting your business and personal brand with trademarks. If you're overwhelmed by legalese, the thought of being sued, or the possibility of someone stealing your program name or framework, this episode is for you! Tune in to learn when to think about filing a trademark application and what to expect after you file.
SHOW NOTES: jadeboyd.co/legally-protect-your-personal-brand-with-trademarks/
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LINKS MENTIONED IN THIS EPISODE:
CONNECT WITH JADE
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Mentioned in this episode:
The Free Seasonal Living Guide
Want to be more intentional about actually enjoying the season you’re in? Download the free Seasonal Living Guide for simple ideas to help you slow down, notice what matters, and make the most of each season—without adding more to your to-do list.
The Free Seasonal Living Guide
One of my top five strengths is "Learner", and I love learning about business and marketing. Recently the YouTube algorithm served up a video about building your sales funnel, and I clicked to watch. This video was riddled with tech jargon, affiliate advertisements for paid software platforms, and really complex paid advertising recommendations. For most business owners, this kind of advice on building a sales funnel isn't helpful. It's just overwhelming and demotivating. But I want you to know that building a sales funnel that converts and books out your services doesn't have to be complicated or expensive. You can create an evergreen, organic sales funnel that helps you book your services on auto-pilot without the stress and tech jargon. Today, I'm sharing my 5-step sales funnel framework, and a roadmap for building your business without the social media hustle this year.
SHOW NOTES: jadeboyd.co/build-your-business-off-social-media/
LINKS MENTIONED IN THIS EPISODE:
CONNECT WITH JADE
LEVEL UP YOUR BUSINESS + PRODUCTIVITY
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Mentioned in this episode:
The Free Seasonal Living Guide
Want to be more intentional about actually enjoying the season you’re in? Download the free Seasonal Living Guide for simple ideas to help you slow down, notice what matters, and make the most of each season—without adding more to your to-do list.
The Free Seasonal Living Guide
As we're getting into the New Year, you may have already made some goals around how much money you want to make this year and different strategies you want to implement to reach your goals. I'll be the first person to say that there are a million ways to grow a business, and there's no one-size-fits-all solution. However, no matter what your financial goal or marketing strategy looks like, there's one thing that every single business owner needs to do if they want to increase their income while working less: build an offer suite that will scale.
If your offers are locking you into trading time for money, then it will be impossible for you to jump off the hamster wheel and reach your income goals. But when you have a solid offer suite in place that is fully in alignment with your financial goals, your marketing strategies will start giving you a better return on your investment, and you'll reach your goals faster. So today, I'm going to share how to create an offer suite that scales in 3 simple steps.
SHOW NOTES: jadeboyd.co/build-a-scaleable-offer-suite
LINKS MENTIONED IN THIS EPISODE:
CONNECT WITH JADE
LEVEL UP YOUR BUSINESS + PRODUCTIVITY
FREE RESOURCES
Mentioned in this episode:
The Free Seasonal Living Guide
Want to be more intentional about actually enjoying the season you’re in? Download the free Seasonal Living Guide for simple ideas to help you slow down, notice what matters, and make the most of each season—without adding more to your to-do list.
The Free Seasonal Living Guide
As a business owner, I've always valued learning from the mistakes of others, but I've learned by experience that there are just some lessons that you have to learn the hard way. I talk to so many business owners on a weekly basis that feel like they're the only ones who are struggling, and if the only thing that this episode helps you see is that you're not alone, then it'll be worth it.
It's normal to have hard days and hard seasons as a business owner. And being 18 weeks pregnant at the time I'm recording this, I feel like I've had more ups and downs over the past four months than ever. If you're struggling, feeling uninspired, feeling overwhelmed, or feeling apathetic about your business, know that it's okay, and it's healthy even! Growing a business is really hard, and if you ever find yourself in a season where everything feels completely effortless, it's a good sign that you're not stretching yourself and growing as a business owner.
So today, I want to share with you 4 business lessons that I've learned the hard way as I've grown and scaled my business in hopes that it's encouraging to you wherever you're at on your journey. And maybe you'll even be able to avoid some of the mistakes I've made along the way.
SHOW NOTES: jadeboyd.co/4-business-lessons-ive-learned-the-hard-way
LINKS MENTIONED IN THIS EPISODE:
CONNECT WITH JADE
LEVEL UP YOUR BUSINESS + PRODUCTIVITY
FREE RESOURCES
Mentioned in this episode:
The Free Seasonal Living Guide
Want to be more intentional about actually enjoying the season you’re in? Download the free Seasonal Living Guide for simple ideas to help you slow down, notice what matters, and make the most of each season—without adding more to your to-do list.
The Free Seasonal Living Guide
If you want to grow your service business without adding hours to your schedule each week, you need to create a clear strategy to scale. And today, I'm sharing the 4 most common ways to scale your service-based business! These strategies aren't just about making more money—they're about serving more people without stretching yourself thin. Picture this: you're able to take on more clients, give them an amazing experience and results, and also boost profit without being tied to your computer.
Every service provider will reach their full capacity for client work at some point. In order to keep growing your business and your profit, you need to stop asking, "How can I serve more clients?" but "How can my business serve more clients?" If you've mastered your craft but need a fresh game plan to grow your service business without burning yourself out, then you're ready to scale. But which strategy for scaling is right for you?! Press play to learn four unique strategies for scaling your service based business, plus tips for how to know which strategy will work best for your unique personality and business.
SHOW NOTES: jadeboyd.co/4-ways-to-scale-your-service-based-business/
LINKS MENTIONED IN THIS EPISODE:
CONNECT WITH JADE
LEVEL UP YOUR BUSINESS + PRODUCTIVITY
FREE RESOURCES
Mentioned in this episode:
The Free Seasonal Living Guide
Want to be more intentional about actually enjoying the season you’re in? Download the free Seasonal Living Guide for simple ideas to help you slow down, notice what matters, and make the most of each season—without adding more to your to-do list.
The Free Seasonal Living Guide
As a copywriter at What Sara Said, copy coach, and host of the Copywriter On Call podcast, Sara Gillis helps female creative business owners, especially photographers, stand out through words. After teaching writing for nearly a decade, Sara left education to help business owners show up authentically online by crafting website copy that's word-magic for their ideal clients.
On today's episode, Sara shares practical advice to infuse creative businesses with storytelling and heart. She loves helping creative business owners and photographers serve up word-magic and inspiration to empower them to show up as themselves online.
If you're ready to learn how to drop-kick the tired ol’ strategies that everyone else in business is using and change the script to what makes you different so you can serve your clients better and sell to them, too, it's time to get this episode in your ears now!
SHOW NOTES: jadeboyd.co/writing-copy-that-connects-with-sara-gillis/
CONNECT WITH GUEST:
CONNECT WITH JADE
LEVEL UP YOUR BUSINESS + PRODUCTIVITY
FREE RESOURCES
Mentioned in this episode:
The Free Seasonal Living Guide
Want to be more intentional about actually enjoying the season you’re in? Download the free Seasonal Living Guide for simple ideas to help you slow down, notice what matters, and make the most of each season—without adding more to your to-do list.
The Free Seasonal Living Guide
Here's something you may not know about me... I'm easily overwhelmed, despite being crazy organized. The reason why I've been so intentional with creating routines and systems for myself and my business is because my tolerance for chaos is... below average. When it comes to eliminating overwhelm in your life, complexity is a major culprit, especially for busy women managing a business, home, and family! Complexity is the archenemy of productivity that makes everything more frustrating and time-consuming.
So today, we're talking about the power of simplicity in businesses. Simple businesses win —they make faster progress and are more strategic. It's far more effective (and less overwhelming) to simplify and streamline instead of trying to juggle a million things at once. Throughout this episode, I'll share why simple businesses drive more profit and highlight areas where complexity might be sabotaging your business success.
Most business owners I encounter have inadvertently complicated their businesses, making hitting goals an overwhelming and daunting task. My goal? To help them establish straightforward structures that align with their goals, eliminate the overwhelm, and make executing easy. Simplicity creates consistency, and consistency is the key to generating results e.g. profit in your business. Press play to learn how to simplify your business in order to increase your profitability and pave the way for an easy-to-scale business.
SHOW NOTES: jadeboyd.co/why-simple-businesses-win/
LINKS MENTIONED IN THIS EPISODE:
CONNECT WITH JADE
LEVEL UP YOUR BUSINESS + PRODUCTIVITY
FREE RESOURCES
Mentioned in this episode:
The Free Seasonal Living Guide
Want to be more intentional about actually enjoying the season you’re in? Download the free Seasonal Living Guide for simple ideas to help you slow down, notice what matters, and make the most of each season—without adding more to your to-do list.
The Free Seasonal Living Guide
This is the time of the year when my DMs get flooded with the question, "Which planner should I use this year?!" When it comes to planners and productivity tools, it feels like I've tried them all - some helpful, some not so much. But when it comes to being productive and getting the right things done, it's not about fancy gadgets; it's about organizing your to-do list in a way that helps you to focus on what's most important.
So when it comes to my planning stack, I like to keep things super simple! In this episode, I'm sharing the four basic tools that I use to organize by business, stay on track with my goals, and make my life run smoother. Press play to join me as I unpack these four essential tools, and share how they help me stay on top of my goals and get stuff done in my business!
SHOW NOTES: jadeboyd.co/my-simple-business-planning-stack-for-2024/
LINKS MENTIONED IN THIS EPISODE:
CONNECT WITH JADE
LEVEL UP YOUR BUSINESS + PRODUCTIVITY
FREE RESOURCES
Mentioned in this episode:
The Free Seasonal Living Guide
Want to be more intentional about actually enjoying the season you’re in? Download the free Seasonal Living Guide for simple ideas to help you slow down, notice what matters, and make the most of each season—without adding more to your to-do list.
The Free Seasonal Living Guide
For business owners, the New Year isn't just about turning a new page and setting goals - it's about strategy. And figuring out your pricing strategy can feel overwhelming for many reasons, but here's the thing, the start of a fresh year is a golden opportunity to reevaluate and raise your prices to set your business up for success. Your pricing strategy isn't just about typing a new number into your checkout page, it's making sure your business is set up to scale! And when we talk about scaling, it's really about maximizing profit without constantly hustling. We're aiming for that sweet spot where your business generates the most profit possible without you putting in extra hours.
And guess what? Your prices are crucial in reaching that goal. When you set your prices, it's not just about the money coming in (revenue); it's about the money you actually get to keep (profit). Adjusting your pricing is one of the most powerful levers you have when it comes to increasing your profit this year, and I want to help you with this today. So, if you're ready to figure out your new pricing strategy, press play. Let's get your business ready to scale this year!
SHOW NOTES: jadeboyd.co/are-your-services-priced-to-scale/
LINKS MENTIONED IN THIS EPISODE:
CONNECT WITH JADE
LEVEL UP YOUR BUSINESS + PRODUCTIVITY
FREE RESOURCES
Mentioned in this episode:
The Free Seasonal Living Guide
Want to be more intentional about actually enjoying the season you’re in? Download the free Seasonal Living Guide for simple ideas to help you slow down, notice what matters, and make the most of each season—without adding more to your to-do list.
The Free Seasonal Living Guide
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