The Seller Process Podcast

Join Gianmarco Meli and his guest, Eli Lipshatz, as they talk about using the Accountability Chart to automate and delegate tasks. This episode is for you if you want to organize your company, boost productivity, and outsource daily operations to concentrate more on the strategy and tactics to maximize sales. Eli provides a system for identifying company's essential roles and responsibilities so that a company can more clearly decide what to automate and what to hand over to the team to advance the company.


Here's a breakdown of what to expect in this episode:
• What is an accountability chart, and how does it scale?
• What does accountability look like for each responsibility?
• The Delegation Automation Index
• The fourth factor is the impact on the whole organization
• Best advice to achieve more with less when systematizing your business.
• And so much more!

Download the Accountability Chart Guide by Lipi and learn how to identify your company's essential roles and responsibilities!

https://pixelfy.me/Kx536b

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About Eli:

Eli Lipshatz, or Lipi, is the Co-Founder of Escala and has overseen over 100 systemization projects of Amazon brands, agencies, and aggregators. He has become the resident subject matter expert for systems and processes in the Amazon industry. Before Escala, Lipi was the Head of Operations for an Amazon Private Label brand, systematizing each core function within the business before its exit to Thrasio.

Learn more at https://www.weareescala.com/

You can check Eli Lipshatz on...
LinkedIn: https://www.linkedin.com/in/eli-lipshatz-b8991b192/?trk=author_mini-profile_title&originalSubdomain=il

Connect with Gianmarco on...
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
Youtube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.meli


Tools & Useful Resources
Billo - Top UGC videos! - Our favorite place to create product videos for Amazon and social ads. It connects you with hundreds of video content creators that will shoot professional videos starting at 59$. Get 20$ off with code TSP20 - Learn More Here

Brand Push - Get your brand featured on FOX, USA Today and other media - Best quality/price PR agency for ecommerce brands. Your brand will get featured on hundreds of media outlets in just few days. Get 25$ off with code: TSPP - Learn More Here

Join Gianmarco Meli and Philip Li as they discuss how to get your brand featured in relevant publications. Suppose you want to discover the strategies used by the leading companies to gain free placement on the top online media outlets and use that recognition to increase your Amazon sales, then this episode is for you. Philip walks us through a step-by-step procedure for locating contacts and close writers at the top media outlets so you can get your brand featured in their publications.

Outline of the episode:

- The importance of launching a PR campaign
- What are the publications saying about your competitors?
- Types of articles that are most frequently included in magazines
- The elevator pitch
- Successfully managing a PR campaign while using minimal resources
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Download the PR Pitch Guide by Black Compass and learn how to get featured in publications related to your industry: https://pixelfy.me/fBGz83 

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About Philip Li:

Phil has been in the Amazon space since 2016. He successfully exited his Amazon business in 2019, and is now running the fastest-growing Amazon agency in North America. His agency manages some of the most emerging brands and has generated over $30M of new Amazon sales for his clients in the last year alone. Today, he'll share with you some of his latest battle-tested strategies that have worked for his 6, 7, 8 figures Amazon clients that can be easily implemented to your Amazon business.

You can check Philip on...
Website: http://blackcompass.digital/
LinkedIn: https://www.linkedin.com/in/philipli1/?originalSubdomain=ca
Facebook: https://www.facebook.com/philip.li.58
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Tools & Useful Resources

Billo - Top UGC videos! - Our favorite place to create product videos for Amazon and social ads. It connects you with hundreds of video content creators that will shoot professional videos starting at 59$. Get 20$ off with code TSP20 - Learn More Here: www.thesellerprocess.com/billo

Brand Push - Get your brand featured on FOX, USA Today and other media - Best quality/price PR agency for ecommerce brands. Your brand will get featured on hundreds of media outlets in just few days. Get 25$ off with code: TSPP - Learn More Here: www.thesellerprocess.com/brandpush

Join Gianmarco Meli and with his guest, Daniel Fernandez of AMZ Clever, as they talk about how we can combine various data sources contained in Seller Central to obtain helpful information, evaluate our competitors, and make smarter decisions. Then, find out how to prepare the ideal product launch for your Amazon business. Learn what makes a successful product launch and why the Brand Analytics + Search Query Performance report combination is the perfect way to prepare for launch.

Here's a breakdown of what to expect in this episode:

• The Search Query Report and why sellers should care
• The third part of the puzzle: Amazon is going to tell us the top three ASINs for each of these keywords
• Method for filtering data based on the ASINs you sell
• The critical information that will enable us to make wiser decisions
• The importance of benchmarking and validation before a launch
• And so much more!

About Daniel Fernandez:

Daniel is the founder and CEO of AMZclever.com, a full-service agency that has managed and grown brands on Amazon and Walmart since 2015. He has worked with several 7, 8, and 9-figure brands, public companies, and product startups on launching and expanding on the Amazon and Walmart platforms and taking many of them internationally. Daniel spent some years living in China; he has spoken at industry-leading conferences in the US, Canada, China, Netherlands, and Hong Kong; and is a frequent contributor to different publications in the Amazon and e-commerce space. Currently resides in Florida, where he leads his global team and enjoys the sunny weather

You can check Daniel on...

Website: https://www.amzclever.com/

Youtube: https://www.youtube.com/channel/UCYbzTlGWW_XUa1y90THJCPQ

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Connect with Gianmarco on...

Website: https://www.thesellerprocess.com

Instagram: https://www.instagram.com/gianmeli/?hl=en 

Facebook: https://www.facebook.com/thesellerprocess

LinkedIn: https://www.linkedin.com/in/gianmarco-meli/

Youtube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg

Facebook: https://www.facebook.com/gianmarco.meli

Join Gianmarco Meli and Ben Leonard as they talk about creating a social media funnel to attract raving followers. Have you ever wondered how to use social media to get beyond views and likes to develop a genuine brand and generate sales? In this episode, the CEO of Beast Gear and eCommerce expert, Ben, explains his excellent Instagram funnel for eCommerce.

1. Here's a breakdown of what to expect in this episode:
2. Using social media to drive sales wherever you want
3. Social media exists to serve the part of our brain which is seeking attention
4. How to increase engagement and have more conversations on social media
5. Common mistakes people make in building their social media presence
6. Best advice for creating a social media presence
7. And so much more!

About Ben Leonard:

Best known as the founder of Beast Gear, Ben Leonard is the classic millennial entrepreneur. He built a business on a laptop, in a cupboard, in his spare time. The difference? Ben grew an international 7-figure business and successfully exited after three years; the business holy grail.

Now Ben is doing it all over again and helping others to do the same with his eCommerce consultancy (www.benleonard.pro) and eCommerce brokerage (www.ecombrokers.co.uk)

You can check Ben on…

Facebook: https://www.facebook.com/benleonardpro

Twitter: https://twitter.com/benleonardpro

LinkedIn:  https://www.linkedin.com/in/benjleonard/

Youtube: https://www.youtube.com/channel/UCtBNXlAbHNoIEmUtnohVNzg

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Connect with Gianmarco on...

Website: https://www.thesellerprocess.com

Instagram: https://www.instagram.com/gianmeli/?hl=en 

Facebook: https://www.facebook.com/thesellerprocess

LinkedIn: https://www.linkedin.com/in/gianmarco-meli/

Youtube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg

Facebook: https://www.facebook.com/gianmarco.meli

Join Gianmarco Meli with his guest, Art Turock, as they talk about six questions to demolish one’s comfort zone. This episode is for you if you're serious about reaching your most critical objectives and you're looking for a proven method to unleash your true potential, improve your performance, and accelerate your achievements. Art reveals the method that has assisted numerous individuals in stepping outside of their comfort zones and achieving dreams they could only have previously imagined.

Here's a breakdown of what to expect in this episode:
1.Comfort zone demolition and four factors to keep in mind that ties to accountability 
2.Four major categories that we blame that become excuses: Feelings, Circumstances, Past history, Identity 
3.Stop holding people accountable, what does it mean?
4.Six categories of questions 
5.And so much more!

About Art Turock: 

Art Turock has the rare distinction of being an elite performer in two fields—business + sports. Over three decades, he’s delivered speeches for 125 Fortune 500 companies, one of the highest totals all-time in the speaking industry. Art continues to enjoy a 17-year career in masters track and field. In 2015 and 2016, his pentathlon scores at the USA Track & Field Masters Championship, earned a silver and a bronze medal plus #8 world rankings for his age group. These athlete achievements are more remarkable because of Art’s birth defects which impede his blood circulation. Art Turock has published four books including Invent Business Opportunities No One Else Can Imagine, and Competent is Not an Option. 

Since 2016, Art has orchestrated The Extraordinary Freedom Experiment to empower a select group of high achievers to demolish their comfort zones in order to accomplish their heartfelt goals and express their full performance capacity. 
Later this year, Art will begin a series of unique online meetings called Comfort Zone Demolition Wakeup Calls. Comfort zone demolition is Art Turock’s favorite lifestyle habit.

Visit Art's website to learn more: https://artturock.com/

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Connect with The Seller Process at:
https://www.thesellerprocess.com

Join Gianmarco Meli with Barack Almog as they share about a proven method used to find, select and employ over 100 VAs using an automated system that will advance the hiring game. Barack discusses the importance of developing an effective hiring process, the nature of the skills test system, and how to check the outcomes in identifying the best candidate for the job among the pool of applicants. At the end of the episode, a special offer is announced. 

Here's a breakdown of what to expect in this episode:

1. The struggle in the hiring process
2. Identifying the right fit for the job position
3. Crucial steps in the hiring process  
4. Creating an effective skill test 
5. Example framework of scales tests
6. And so much more!

Download the Skill Test Worksheet and used this to evaluate the knowledge, skills, and abilities of your ideal candidates. https://pixelfy.me/m0sasl
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About Barack Almog:

Barack is a digital transformation specialist, automation and outsourcing expert, data scientist, entrepreneur, and the owner of Sellarframe.com, which helps business owners automate their business using code and no-code tools and outsource business functions to teams of high performers. He's a blogger, a video content creator, a speaker, and the owner of several online communities dedicated to helping entrepreneurs build automatic and autonomous businesses.

Learn more about his free outsourcing course: https://sellerframe.com/easy-outsource

Let's Connect!

You can find Barack Almong on —  LinkedIn, Youtube, Facebook, Instagram & Airtable

Connect with The Seller Process at — https://www.thesellerprocess.com/

Tools & Useful Resources

FBExcel — Best Automation Tools. FBAexcel offers powerful tools built entirely on Google Sheets to help you automate keyword research, PPC optimization, metrics tracking, and more. Sign up for free through the link below to get "Keyword Dominator".
Affiliate link click here. 

Onlinejob|Ph — Hire VAs from the Philippines. My go-to platform to find highly skilled VAs and professionals from the Philippines.
Affiliate link click here. 

Join Gianmarco Meli with Renin Ratnaswamy, the head of agency partnerships at Billo as they talk about how to produce video content at scale and create videos that convert and boost sales. Renin has extensive experience in sales, product marketing, and go-to-market strategy. At Billo, he works directly with the agency helping them get the most out of the Billo marketplace to develop high-converting product videos. 

Here's a breakdown of what to expect in this episode:

1. The process of creating high-converting videos
2. Identifying three different concept ideas to showcase your product
3. Video consumption; educating the consumers while entertaining them
4. Best tips to produce high-performing videos
5. Elements that convert the best both on Amazon or social media
6. What to avoid in post-production of video 
7. And so much more!

Download the Video Production Process by Billo to guide you on how to create high-converting and noticeable videos for your online business and get more awareness.
https://pixelfy.me/eNEVOy
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About Renin:

Renin Swami, the head of agency partnerships at Billo. He has intensive experience in sales methodology, product marketing and go-to market strategy. At Billo, he works directly with the agency helping them get the most out of the Billo marketplace to create high converting product videos.  Billo is a marketplace where you can find creators who are the average consumer. 

Register to Billo to get $20 off on your first video! 

You can book a meeting with Renin on — [email protected]


Let's Connect!

You can find Jon Elder on —  LinkedIn

Connect with The Seller Process at — https://www.thesellerprocess.com/

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Tools & Useful Resources

Billo — Top-quality product videos. Our favorite place to create product videos for Amazon and social ads. It connects you with hundreds of video content creators that will shoot professional videos starting at 59$. Get 20$ off with code TSP20.
Affiliate link click here.

FBExcel — Best Automation Tools. FBAexcel offers powerful tools built entirely on Google Sheets to help you automate keyword research, PPC optimization, metrics tracking, and more. Sign up for free through the link below to get "Keyword Dominator".
Affiliate link click here. 

If you're looking to get professional help from skilled virtual assistants or freelancers, but are wondering how to manage them, then this episode is for you. Join Gianmarco Meli, and Mackenzie Lepretre, as they talk about strategies to make sure that virtual assistants are performing at their peak and delivering intended results. Mackenzie is the director of Operation at FreeUp Marketplace. FreeUp is a platform that specializes in helping business owners and managers scale their businesses using pre-vetted freelancers. They established a framework to create weekly performance reports that the virtual assistants/freelancers can use to stay on track and act on the most important metrics. So tune in to know more!

Outline of the Episode:

1. Communicating expectations at the very beginning
2. Best practices to track the right KPIs
3. Setting action items
4. The Weekly Performance Report
5. Helping freelancers that are unaware of their roadblocks
6. How to achieve more with less when it comes to hiring freelancers?

Download the Freelance Progress Report Template and hit every milestone that you and your VA/Freelancer are working on and keep track of the project deliverables and timelines.
https://pixelfy.me/IMHbNP

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About Mackenzie Lepretre:

Mackenzie is the Director of Operations at FreeUp Marketplace. FreeUp specializes in helping business owners and managers scale their businesses using pre-vetted freelancers.

Register on Freeup and get 50$ free credits to hire your next freelancer or VA: https://freeup.net/partners/the-seller-process/

You can find Mackenzie Lepretre on…
LinkedIn  |  Facebook

Connect with The Seller Process on…
https://www.thesellerprocess.com/

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Tools & Useful Resources

FBExcel — Best Automation Tools. FBAexcel offers powerful tools built entirely on Google Sheets to help you automate keyword research, PPC optimization, metrics tracking, and more. Sign up for free through the link below to get "Keyword Dominator".
Affiliate link click here.

Onlinejobs|Ph — Hire VAs from the Philippines. My go-to platform to find highly skilled VAs and professionals from the Philippines.
Affiliate link click here. 

Exiting is one of those things that people just don't talk about. That's why exiting is naturally messy, especially for Amazon sellers. To avoid this mess, join Gianmarco Meli and Jon Elder as they talk about the importance of the pre-exit checklist. This checklist is a great guide as you make decisions for your business. It will help reduce the amount of risk you take and stay lean in your business. Jon recognizes the fact that a lot of Amazon sellers need guidance and there are not a lot of people guiding others. Through Black Label Advisor, Jon lives out his passion for guiding and helping people boost their multiples, get their business cleaned up, and exit properly.

Outline of the Episode:

1. The importance of pre-exit checklist
2. IP Protection
3. Maintaining growth rate
4. Built out Shopify site
5. Staffing

Download the Pre-Exit Checklist to ensure your hard work doesn’t go to waste and you exit your business the right way. https://pixelfy.me/dj5BHy

About Jon Elder:

Jon currently runs Black Label Advisor, an Amazon-centric consultancy focused solely on helping sellers and brand owners expand their reach on the platform and grow their business. Clients come to Jon from all over the world for advice ranging from listing audits to solving logistical issues. If your business needs an extra set of eyes on your business, Black Label Advisor delivers.
 
 Learn more about Black Label Advisors: https://www.blacklabeladvisor.com/

Let's Connect!
You can find Jon Elder on— Twitter & LinkedIn

Connect with The Seller Process at— https://www.thesellerprocess.com/

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Tools & Useful Resources

FBExcel — Best Automation Tools. FBAexcel offers powerful tools built entirely on Google Sheets to help you automate keyword research, PPC optimization, metrics tracking, and more. Sign up for free through the link below to get "Keyword Dominator".
*Affiliate link click here. 

BrandPush — Get your brand featured on FOX, USA Today, and other media. Best quality/price PR agency for e-commerce brands. Your brand will get featured on hundreds of media outlets in just a few days. Get 25$ off with code: TSPP.
*Affiliate link click here. 

Join Gianmarco Meli with Mark Leopold as they talk about a proven system that can bring in 1000 free customers monthly on Shopify. Mark explains what a 'Free Customer Machine' is, how it works, and the definition of 'free customers.' Here's a breakdown of what to expect in this episode:

1. What is a free customer?
2. Your core offers can tell you a thing or two
3. Keep your landing pages sim-ple!
4. Three sequence emails
5. How Mark measures the FCM's success
6. And so much more!

Download the Customer Machine Guide,  and generate thousands of customer traffic to your e-commerce store! https://pixelfy.me/FIwVyu

About Mark Leopold:

Every day, Shopify store owners struggle to hit their sales goals. One of their main roadblocks is finding an easy, affordable way to bring in new customers. Mark Leopold has been helping his stores bring in new customers at NET zero cost since 2015 and runs Baby Fox, his agency that brings that same Free Customer Machine framework to other Shopify stores.

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Tools & Useful Resources

FBExcel — Best Automation Tools. FBAexcel offers powerful tools built entirely on Google Sheets to help you automate keyword research, PPC optimization, metrics tracking, and more. Sign up for free through the link below to get "Keyword Dominator".  https://www.fbaexcel.io/home?affiliate_id=3792491

BrandPush — Get your brand featured on FOX, USA Today, and other media. Best quality/price PR agency for e-commerce brands. Your brand will get featured on hundreds of media outlets in just a few days. Get 25$ off with code: TSPP.  https://www.brandpush.co/?ref=4480